Typeform Reviews & Product Details

Typeforms helps us gather data from our customers. We use its survey platform to gauge some of our marketing tools. It helps us learn what our customers are looking for and what type of discounts/promotions work best for them. Review collected by and hosted on G2.com.

The least helpful thing is having to do one theme for an entire survey. We can only change the overall theme for the entire survey. So some of our pages can’t be customized with different colors, fonts, or sizes. This is a downside because we want to add a little more customization to each slide instead of having all slides look the exact same. Review collected by and hosted on G2.com.

Typeform makes it easy to have nice forms and to collect answers. We love especially the logic function as it helps us sort out our clients in a quick and efficient way without us having to get involved. We also use the notifications function so people can see exactly which answers they have sent and it helps them to remember their answers and supply additional details if needed. We also use the notification function for our team. As lots of us work remote and on the go, they quickly get notified when there is a new form and they can preview the answers while they are out and about. . The pricing is also flexible for our needs. Most of the times we are within the answers range of our pricing package but we can easily increase it at a fair price when we need some more. Review collected by and hosted on G2.com.

I don't really dislike anything about typeform. Review collected by and hosted on G2.com.

I found that Typeform allows me to create nice-looking forms with a decent user interface, especially when done right. Review collected by and hosted on G2.com.

I'm not happy with Typeform's AI tool. It's pretty shocking how it rewrote the questions I provided and didn't include some of them at all. It also has trouble with basic counting, like figuring out the order of questions, which is really frustrating. I think they should either ditch the AI or train the model much better. This AI issue is actually driving my team to switch away from Typeform. Also, Typeform used to be free or cheap, and that's obviously changed, which doesn't help. Overall, these issues make it an appalling product than before. There is an AI tool for customer service now, and that was a poor experience. Review collected by and hosted on G2.com.

I like that it makes creating and completing surveys really easy. The interface is intuitive, the forms feel polished and engaging for respondents, and it’s easy to customise questions and logic without needing technical support. Review collected by and hosted on G2.com.

The main thing I dislike is that some of the more advanced functionality feels quite limited unless you're on a higher-tier plan. For example, there are restrictions around logic, customisation, integrations and reporting, which can become frustrating when you're trying to build a more sophisticated feedback survey.

I also find the reporting and data analysis capabilities fairly basic. It’s good for viewing responses, but if I want to properly segment responses, compare cohorts or do more detailed analysis, I generally need to export the data and work elsewhere.

A few other things that could be better:

Survey logic: More flexibility for complex branching and conditional flows would be useful.

Integrations: Some integrations feel limited and can require workarounds or additional tools.

Customisation: The forms look great, but there are limits when you want more control over the exact design or respondent experience.

Response management: Managing and analysing a larger volume of responses could be more powerful.

Pricing: The jump between plans can feel expensive for the additional functionality you get, particularly if you mainly need advanced features occasionally. Review collected by and hosted on G2.com.

Branching Logic and Logic Map let us create different paths without forcing every user through questions that don’t apply to them. Operations can tweak copy and smaller conditions without waiting for another deployment, while the form still handles calculations, scoring, and different Endings based on responses. On the technical side, it’s been clean enough for our .NET workflows. We use Webhooks to send each submission directly to an ASP.NET Core endpoint, verify the HMAC signature, and then process the payload on our side. Depending on the setup and plan, Typeform can trigger webhooks for completed submissions and, in some cases, partial responses, with retries when the endpoint fails. When we need to query data later, we use the Responses API, and the Create API gives us a way to manage forms programmatically. The Embed SDK has also been helpful when the form needs to live inside an application or portal, without making it feel like the user has been sent somewhere completely different. Review collected by and hosted on G2.com.

The Create and Responses APIs currently allow two requests per second per account. That hasn’t been an issue for our normal integrations, but I wouldn’t design a high-volume synchronization workflow around polling individual responses in real time. For that kind of workload, webhooks, queues, and idempotent processing are a much safer fit than repeatedly querying the API to see what changed. Review collected by and hosted on G2.com.

I like that Typeform gives us an easy, pleasant way to interact with users and website visitors, gather feedback, and share offers without making people fill out long, annoying forms. It’s easy to create forms, set up logic based on users’ answers, and personalize them with drag and drop. The logic is easy and user-friendly to set up, and users can see how many questions there are and where they are in the process, while skipping questions that aren’t relevant to them. Filling out a Typeform feels intuitive and doesn’t feel like a bother the way classic forms can. It also looks better than our old website forms, is easy to integrate, and took just a few minutes to set up. Review collected by and hosted on G2.com.

I don't really know what could be better; Typeform feels like it does exactly what it should. Maybe it could integrate AI to help people fill out forms with fewer words, or offer a voice version so people can talk to the form. Review collected by and hosted on G2.com.

I find Typeform very cost-effective for what it offers. The ease of use stands out to me; it's an easy way to create surveys, and the results are simple to see and read. I appreciate the logic setup and modulation too, which add power to its functionality. I also like how easy it was to set up initially. Review collected by and hosted on G2.com.

I think I need to know more about what I can do in Typeform so I could use some of the other tools. I wish there was a more obvious help feature or an option to take a tour to check out new features without it being too intrusive. When using software, I'm usually focused on a specific task, but if I want to explore more and do different things, I want to find information easily without having to navigate through multiple unnecessary clicks. Review collected by and hosted on G2.com.

It is really easy to put together surveys, the branching works really well. I also like how you can edit the branding to align with different clients that I work with. In Typeform, they are regularly adding updates which is always elevating the experience. Review collected by and hosted on G2.com.

I wish I could run a full test survey process without having to complete all the questions, I set them as required for users as that is needed, but when I am running through it to check and to share with clients before they go live an actual test link where they could flick through all the questions would be great. Review collected by and hosted on G2.com.

The speed at which surveys and form can be built and deployed.

It's really easy to use and sort of gets out of the way, which is exactly what I need from it.

It's an okay price point and is becoming an integral part of my front-end data gatherinh tech stack.

I think the connections and integrations that are already built-in seem robust and very easy to use.

I've not had any issues with any forms so far, and so I can't comment on support, but if it's as easy to use as the rest of the platform I assume it's helpful and quick, and in terms of onboarding, it's quick and helpful.

AI features are helpful, especially in regard to question language and logic, and again, aren't in your face like many other platforms seem to be - it feels like I'm in control and not forced into using AI for everything which I like. Review collected by and hosted on G2.com.

Exporting to Excel!

It doesn't work! For me, that's really about it.

Form design could use a little more finessing too, but, I don't 'not like it' if that makes sense. Review collected by and hosted on G2.com.

I really like the ease-of-use and flexibility of creating the forms in Typeform. It allows me to make the feedback-gathering process engaging for our customers. I also appreciate the conditional formatting feature, which lets the form flow change based on the customer's choices. Switching from Google Forms to Typeform was worthwhile because the forms are more beautiful and look more like content than just a form. Plus, the initial setup was very easy. Review collected by and hosted on G2.com.

I would like to see more data analysis on the results. It would be helpful if Typeform could proactively identify issues or opportunities in the data, which is currently something that I feel is lacking. Review collected by and hosted on G2.com.