10Web Features
Merchandising/Marketing (7)
Storefront Design Tools
Provides standard templates with an easy to use tool set to customize the templates to showcase the stores brand and optimize the users experience
Product Visualization
Ability to display and manage photos, 3D views, videos etc for each product
Recommendations / Personalization
Personalize the buyers experience by displaying the most relevant products to the consumer and increase conversions using past buyer behavior and merchant-driven rules. Tools may include such as cross-sell/up sell, promotions, recommendations, guided selling, etc
Promotions and Discounts
Contains features that allow administrators to set up promotions on site, provide time based discounts, and enter coupon codes.
Shopping Cart Abandonment
Provide tools to help convert abandoned carts into sales. Saves items in shopping cart if a users does not complete the purchase. Allows users to continue order process in a future session. Emails users to remind them they have items in their cart.
Product Reviews
Ability to display reviews and enable users to write reviews for each product. Integrations to review syndication software to include most recent reviews for products
SEO
Provides tools to drive traffic to pages via organic search
Product Catalog (4)
Content Management
Ability to add/update products, product pricing, product information and other content included on eCommerce site.
Product Configuration
Ability to all users select options to configure the product or select product options. For example, color, size, etc.
Product Search and Filtering
Provides rich user experience to find products on site through site wide search, faceted navigation, product filtering and sorting
Intangible Products
Provides functionality specific to selling intangible products such as: Subscriptions, Trials, Perpetual Licencing, Downloads, Free Trials, etc.
Order Process (8)
Checkout Process
Includes features that optimize user check out experience such as Shopping carts and Single Click Checkout, order summaries, receipts.
Shipping Options
Functionality that allows users to select shipping options based on price and delivery time. May integrate to 3rd Party shipping/fulfillment companies.
Tax Display and Processing
Displays appropriate tax to user based on local laws. Contains functionality to process tax in back end systems. May integrate to 3rd Party tax solutions.
Payment Processing
Supports required payment methods including credit card processing, purchase orders, paypal, etc. Contains appropriate fraud management functionality.
Order Management
Contains tools that enable administrators to manage placed orders to ensure all customer orders are processed correctly and on time.
Returns / Refunds
Functionality to allow users to process returns/refunds either via self service or contacting customer service.
Inventory Management
Displays inventory levels of products in real time. Displays inventory by location if required.
Multi-Channel Fulfillment
Contains distributed order management functionality so that an order can be fulfilled from a warehouse, a store, a vendor drop ship or an in store pick up.
Multi-Channel Support (7)
Omnichannel
Provides seamless approach to the consumer experience through all available shopping channels (Mobile, Social, Web, Point of Sale, catalog). Some times referred to Omni-Channel.
Mobile
Features that enable customers to easily to shop for products using a mobile device.
Social Commerce
Features that enable customers to easily shop for products on popular social platforms. May provide standard integrations or tools that build the social store on the platform.
Customer Service
Provides features that enable customer services teams to interact with customers. Features may include chat and and phone support.
Store Locator
Enable customers to locate and navigate to physical locations by zip code, city or GPS
3rd-Party Store Integration
Integrates/Syncs your product catalog to major on line retailers such as Amazon, Ebay, etc. to make it easy to administer selling products via 3rd party channels
B2B
Includes features that that are valuable to B2B transactions. For example partner management, contract pricing, invoicing, product entitlement, contract management etc.
Platform (12)
APIs
System provides well documented API's that can be used to integrate to any 3rd Party or internal system.
Customization
Product provides tools to customize web store front, business process, etc. to meet unique business needs.
Integrations to Add-on Tools
Is easy to integrate to or has pre-packaged integrations to a wide variety of leading add on tools/software.
User Management
Enables customers to update their own user information, settings and preferences.
Reporting / Analytics
Provides standard and ad-hoc reporting ability to meet business requirements
Security
Software provides appropriate tools and certifications to protect against fraud and malicious attacks
Multi-Site Management
Features that enable creation and maintenance of micro sites, sub-sites using the same instance of the software.
Admin Access Rights
Provides ability to control editing rights by product category, geography etc.
Test-to-Product Migration
Functionality that enables administrators to test changes to products, store design, work flows etc in a test environment and schedule the changes to be migrated to the production version of the site
Internationalization
Provides features that enable business transactions throughout the world. Typical features are multi-language, multi-currency and taxation
Cross Browser Support
Enables store or site to provide the same user experience in all browsers and browser versions.
Performance and Reliability
Software performs well and runs with minimal unscheduled downtime
Customizations (4)
Templates
Based on 62 10Web reviews. Provides ready-made templates for simplified website creation.
Drag and Drop
Allows users to drag and drop items and content to customize their site's look. 67 reviewers of 10Web have provided feedback on this feature.
HTML Input
Permits HTML-savvy administrators to input code to uniquely customize their website. 54 reviewers of 10Web have provided feedback on this feature.
Domain Name
Offers customers the option to purchase a unique domain name. This feature was mentioned in 55 10Web reviews.
Growth (5)
SEO
Provides insight into words that would increase search engine optimization. This feature was mentioned in 67 10Web reviews.
Site Analytics
Gives users insight into unique pageviews, subscribers, location of viewers, etc. This feature was mentioned in 61 10Web reviews.
Marketing Tools
Based on 49 10Web reviews. Provides tools that aid in user marketing efforts.
E-Commerce
As reported in 43 10Web reviews. Allows users to turn their website into an online store by offering e-commerce capabilities.
Hosting
Hosts domains within the tool. This feature was mentioned in 64 10Web reviews.
Content (4)
Email Integrations
Based on 46 10Web reviews. Provides an email for users to field communication within their website builder too.
Content Management
Manages content such as blogs, marketing tools, newsletters, etc. This feature was mentioned in 54 10Web reviews.
Permissions
Allows administrators to create role or password-based permissions to ensure users see only what they should see. 53 reviewers of 10Web have provided feedback on this feature.
WordPress Tool
As reported in 48 10Web reviews. Website Builder
Support (1)
Customer Support
Customer Support This feature was mentioned in 50 10Web reviews.
Headless Commerce (5)
Decoupling
Ability to disconnect the front office from the back office of an e-commerce platform
REST APIs
Provide APIs that allow for interaction with RESTful web services
Data Orchestration
Capture and manage data from multiple sources and syncronize it with the front end and back end
Customization
Allows developers to customize the platform using multiple programming languages
Extensibility
Include prebuilt integrations with multiple systems such as ERP and CRM
Performance (5)
Plugins and Theme support
As reported in 26 10Web reviews. Offers pre-installed plugins and themes to create websites optimzed for Wordpress from scratch, while simplifying the process of installation.
Site management
Based on 27 10Web reviews. Offers site management capabilities for multiple websites and also allows the user to easily shift from one site to another.
Technical Support
As reported in 27 10Web reviews. Provides technical support for management and maintenance of WordPress websites.
Caching
As reported in 24 10Web reviews. Offers server-side caching to speed up the WordPress site.
Free Website Transfers
Based on 25 10Web reviews. Offers free migrations to the providers website without any information loss or downtime.
Security (4)
Backup
Offers functionality to automatically backup and restore files and databases on a daily basis for the WordPress site. 25 reviewers of 10Web have provided feedback on this feature.
Activity monitoring
As reported in 23 10Web reviews. Provides a real-time activity log for ensuring better visibility and tracking of issues on time.
Malware identification and removal
Offers automated malware scanning to identify potential threats and offers a fix. 21 reviewers of 10Web have provided feedback on this feature.
WAF and DDoS Protectiob
As reported in 18 10Web reviews. Offers distributed denial of service (DDoS) protection tools and web application firewalls (WAF) to identify and block malicious traffic and hacking attempts.
Free Resources (2)
Domain
As reported in 23 10Web reviews. Offers a hosting plan which includes a the option of registering a domain name for free.
SSL Certificates
Offers a free SSL certificate to encrypt domains registered with and connected to WordPress. 23 reviewers of 10Web have provided feedback on this feature.
Generative AI (2)
AI Text Generation
Allows users to generate text based on a text prompt.
AI Text Summarization
Condenses long documents or text into a brief summary.
Agentic AI - E-Commerce Platforms (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
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Technology Glossary Features
View definitions of the features and discover new technology terms.
Intangible products refer to company offerings that are not physical in nature. Learn more about intangible products, what falls into the category, and how to sell products that can’t be touched.
The checkout process how a customer goes through to finalize a purchase when shopping online. Learn the checkout process and best practices to follow.





