Total Products under this Category: 102
Last updated: September 01, 2026
Why You Can Trust G2's Software Rankings:
G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.
Highlighted products: Google Ad Manager, Opti Digital, 33Across, EX.CO, BidMachine, GaleForceMedia, Sharethrough, and OpenX.
Underlying data: [Grid® JSON](https://www.g2.com/categories/supply-side-platform-ssp/grids.json?focus%5B%5D=google-ad-manager&focus%5B%5D=opti-digital&focus%5B%5D=33across&focus%5B%5D=ex-co&focus%5B%5D=bidmachine&focus%5B%5D=galeforcemedia&focus%5B%5D=sharethrough&focus%5B%5D=openx)
Orbit DSP is a demand-side platform that allows customers to participate in bidding using an automatic system and dynamic rates
Average Rating: 4.0/5.0
Total Reviews: 1
Rating: 4.0/5.0 stars
— Robert K.
OrbitSoft allows you to manage and review the inventory of all your ad space from one convenient, uniform management interface: - Create all of your website lists, channels, and ad codes easily in one place - Review statistics of your entire inventory - Improve your pricing and management efficiency - Set your own rules for inventory: who can buy it and at what price? You decide which ads to display on which websites with just a few clicks. Enjoy one-click easy targeting options and detailed analytic reports that minimize your time needed and maximize your revenue earned.
Ever had a software engineer delete your GPT integration? or an ads.txt update that ran over your most importent demand sources? perhaps you deployed a new script that disabled your header bidding alltogether? How much revenue would it cost you to find out about that a day too late? PubPilot is the first ad operations platform that delivers Google Ad Manager anomaly detection, on-page JavaScript monitoring, and ads.txt validation in one real-time view. Protect ad revenue, reduce downtime, and
The PX platform is all about optimization. Buyers and publishers benefit through two vehicles: The PX Open Exchange is a marketplace with 500+ integrated and pre-vetted lead sources and direct publishers with over 3 million consumer inquiries per month. It’s a huge pool of available leads — and a single means to measure multiple sources simultaneously. If you have direct publisher relationships, PX Private Marketplaces let you keep it 1-to-1, and further optimize with all the tools and insights of the Open Exchange, including real-time pricing, pre-integrated lead verification services, and sales-data performance measures. The PX platform addresses the primary challenges brands face in customer acquisition: Compliance, Transparency, Source Management, Control, and Results
Average Rating: 3.8/5.0
Total Reviews: 18
Rating: 4.0/5.0 stars
— leah b.
Rating: 4.0/5.0 stars
— Zac B.
REXRTB offers various tools for both sides - supply and demand partners - for managing and controlling advertising media and assets. The platform is designed to comply with all possible formats, channels, and models.
Sevio Ad Manager (SSP) gives publishers complete control over ad delivery, pricing, and advertiser relationships without middlemen or locked-down dashboards. Developed by the team behind Coinzilla, one of Europe’s most trusted names in digital advertising, Sevio brings transparency, efficiency, and real monetization power to publishers who want more than just an SSP. Built as a publisher-first monetization platform, Sevio Ad Manager combines three essential layers into one connected system designed for both Self-Service and Managed Service operation: Supply-Side Platform: Access premium programmatic demand with full auction transparency, unified reporting, and clear revenue share. Sales CRM Layer: Build your own branded sales pages, create offers, manage direct deals, and track performance across every buyer and placement. Sales Representative Service (optional): If needed, Sevio’s in-house team can handle direct ad sales from start to finish, including prospecting, pricing, invoicing, and deal execution. This hybrid model gives publishers the flexibility to run their own sales operations or rely on Sevio’s experienced sales team when they want to scale faster. By merging these tools, Sevio eliminates hidden fees, simplifies the ad tech stack, and empowers publishers to manage both programmatic and direct demand in a single interface.
Specle offers ad specification and delivery solutions.
Union Media Group is a technology driven company. We nurture our programmatic Ad stack, by gaining expertise from the market and putting together most experienced product and developers team. Today UMG operates on various programmatic buying markets of Eastern Europe, Middle East and Asia.
Velonium is a next-gen programmatic engine built for performance at scale. We turn raw bidstream chaos into real-time, actionable clarity — helping brands and app publishers unlock full media value. With lightning-fast DSP tools, smart optimization, and automated decisioning, we drive outcomes that go far beyond impressions. Operating globally with 100M+ daily users, Velonium fuses in-house media and intelligent infrastructure to deliver higher ROI, faster growth, and total control — all in one place. We’re not playing the programmatic game. We’re redefining it.
Waytogrow: Empowering Publishers with Cutting-Edge AdTech Solutions Waytogrow is a leading AdTech partner dedicated to empowering digital publishers with innovative and efficient programmatic monetization solutions. Operating across 88+ global markets, with a portfolio of over 400 clients and successful implementations on 1,100+ domains, Waytogrow specializes in driving sustainable ad revenue growth while ensuring optimal user experience. As a Google Certified Publishing Partner (GCPP) and a trusted collaborator with leading AdTech providers, Waytogrow offers a full spectrum of solutions—from 360° fully managed integrations to plug-and-play tools. These tools include advanced header bidding technologies, yield management platforms, and data-driven analytics dashboards designed to maximize publishers' revenue streams. With a commitment to transparency, innovation, and customer success, Waytogrow combines global expertise with local strategies, delivering tailored solutions that align with publishers' unique goals. Key Highlights: - Expertise in programmatic advertising and header bidding solutions - Seamless integration of Prebid.js, Open Bidding, and custom ad stack setups - Access to 30+ premium demand partners ensuring optimal fill rates and eCPM growth - Dedicated Customer Success Managers providing ongoing support and performance insights - Transparent real-time analytics and data-driven decision-making tools At Waytogrow, we don’t just offer tools—we build long-term partnerships that drive sustainable growth, optimize ad revenue, and future-proof your digital advertising strategy. Join the global network of leading publishers and discover how Waytogrow can revolutionize your monetization journey today. 🚀
