Best Publisher Ad Server Software - Page 13

How Many Publisher Ad Server Software Products Does G2 Track?

Total Products under this Category: 187

Category Stats (Nov 2026)

  • Average Rating: 4.33/5 (↑0.01 vs Oct 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: ADvendio (+4.77%) - Among all products in this category, ADvendio recorded the largest rating increase compared to last month

Last updated: November 01, 2026

How Does G2 Rank Publisher Ad Server Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 2,200+ Authentic Reviews
  • 187+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Publisher Ad Server Software

G2 Grid® for Publisher Ad Server Software plotting products by satisfaction and market presence

Highlighted products: AdSense, Google Ad Manager, Opti Digital, SAS Customer Intelligence 360, EX.CO, Sizmek Ad Server, AdButler, and Adpushup.

Underlying data: [Grid® JSON](https://www.g2.com/categories/publisher-ad-server/grids.json?focus%5B%5D=adsense&focus%5B%5D=google-ad-manager&focus%5B%5D=opti-digital&focus%5B%5D=sas-customer-intelligence-360-sas&focus%5B%5D=ex-co&focus%5B%5D=sizmek-ad-server&focus%5B%5D=adbutler&focus%5B%5D=adpushup)

Velonium

Velonium is a next-gen programmatic engine built for performance at scale. We turn raw bidstream chaos into real-time, actionable clarity — helping brands and app publishers unlock full media value. With lightning-fast DSP tools, smart optimization, and automated decisioning, we drive outcomes that go far beyond impressions. Operating globally with 100M+ daily users, Velonium fuses in-house media and intelligent infrastructure to deliver higher ROI, faster growth, and total control — all in one place. We’re not playing the programmatic game. We’re redefining it.

Who Is the Company Behind Velonium?

Venatus

Venatus is a specialized monetization platform for gaming and entertainment publishers. We focus on maximizing ad revenue through powerful direct sales and high-performing programmatic.

Who Is the Company Behind Venatus?

  • Seller: Venatus
  • Year Founded: 2010
  • HQ Location: London, GB
  • Twitter: @wearevenatus
    896 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    108 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

VEVE

VEVE is a performance marketing platform from Affinity Global Inc. that offers unique advertising experiences across OEMs, Browsers, Telcos & Premium Apps. With native, high-performing on-device mobile ad formats - Tiles, Notifications & Universal, unique media placements, and customization opportunities, the platform is empowering brands to achieve their advertising KPIs. VEVE also has its proprietary reporting dashboard to access deep data insights to optimize conversions and user engagement. Additionally, it provides creative and operational support across different languages and locations including US, UK, EU, IN, Indonesia and China. VEVE also unlocks newer monetization avenues for OEMs and browsers while enhancing users’ online journey.

Average Rating: 3.5/5.0

Total Reviews: 1

How Do G2 Users Rate VEVE?

  • Ease of Use: 5.0/10 (Category avg: 8.8/10)

Who Is the Company Behind VEVE?

  • Seller: VEVE
  • Year Founded: 2015
  • HQ Location: Mumbai, IN
  • LinkedIn® Page: www.linkedin.com
    54 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

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Waytogrow

Waytogrow: Empowering Publishers with Cutting-Edge AdTech Solutions Waytogrow is a leading AdTech partner dedicated to empowering digital publishers with innovative and efficient programmatic monetization solutions. Operating across 88+ global markets, with a portfolio of over 400 clients and successful implementations on 1,100+ domains, Waytogrow specializes in driving sustainable ad revenue growth while ensuring optimal user experience. As a Google Certified Publishing Partner (GCPP) and a trusted collaborator with leading AdTech providers, Waytogrow offers a full spectrum of solutions—from 360° fully managed integrations to plug-and-play tools. These tools include advanced header bidding technologies, yield management platforms, and data-driven analytics dashboards designed to maximize publishers' revenue streams. With a commitment to transparency, innovation, and customer success, Waytogrow combines global expertise with local strategies, delivering tailored solutions that align with publishers' unique goals. Key Highlights: - Expertise in programmatic advertising and header bidding solutions - Seamless integration of Prebid.js, Open Bidding, and custom ad stack setups - Access to 30+ premium demand partners ensuring optimal fill rates and eCPM growth - Dedicated Customer Success Managers providing ongoing support and performance insights - Transparent real-time analytics and data-driven decision-making tools At Waytogrow, we don’t just offer tools—we build long-term partnerships that drive sustainable growth, optimize ad revenue, and future-proof your digital advertising strategy. Join the global network of leading publishers and discover how Waytogrow can revolutionize your monetization journey today. 🚀

Who Is the Company Behind Waytogrow?

Welect

Welect is an ad-tech company that enables advertisers to display video ads on the Internet in a user-friendly and effective manner. To achieve this, Welect develops and operates a technology for self-determined advertising consumption in digital media. Consumers can choose which ads they want to watch on different ad spaces. This self-determination enables cookie-free targeting, a very high advertising impact and ensures significantly more satisfied users. Welect works with numerous high-reach publishers and delivers very large reach in many target groups. More and more advertisers rely on Welect for successful digital video campaigns.

Who Is the Company Behind Welect?

  • Seller: Welect
  • Year Founded: 2016
  • HQ Location: Düsseldorf, DE
  • LinkedIn® Page: www.linkedin.com
    18 employees on LinkedIn®

Wootag

Wootag stands as a premier interactive visual and audience intent platform, providing brands with an unparalleled opportunity to enhance audience engagement across various marketing visuals. Through deploying pertinent in-visual interactivity compatible across all media platforms, brands can unlock audience interaction and outcomes directly within the visual content. Leveraging contextual signals such as weather, sports, and more, brands can tap into audience emotions and drive product placements and interactions. Marketers can effortlessly measure results while accessing intent and cookieless audience behavioral data and insights.

Average Rating: 4.2/5.0

Total Reviews: 8

How Do G2 Users Rate Wootag?

  • Ease of Admin: 7.0/10 (Category avg: 8.6/10)
  • Has the product been a good partner in doing business?: 8.0/10 (Category avg: 8.8/10)
  • Ease of Use: 8.3/10 (Category avg: 8.8/10)
  • Ease of Setup: 8.1/10 (Category avg: 8.6/10)

Who Is the Company Behind Wootag?

Who Uses This Product?

  • Company Size: 75% Medium, 25% Small

What Do G2 Reviewers Say About Wootag?

AI-generated summary from verified user reviews

Pros
  • Users admire Wootag for its innovative creativity in enhancing video marketing with interactive elements and CTAs.
  • Users commend Wootag for its innovative content management, enhancing viewer engagement through interactive video elements and CTAs.
  • Users commend Wootag's exceptional customer support, providing assistance from planning to execution with consistent reliability.
  • Users praise Wootag for its exceptional delivery service, highlighting reliable execution and helpful support throughout the process.
  • Users value the ease of creation with Wootag, benefiting from fast and responsive mock-up generation.
Cons
  • Users experience compatibility issues with Wootag, facing limitations in integration on less popular platforms.
  • Users face functionality limitations with Wootag, particularly on less common platforms affecting integration and performance.
  • Users experience integration issues with Wootag, particularly on less common platforms, affecting overall functionality.
  • Users feel there is a lack of creativity in Wootag's offerings, suggesting the need for more innovative solutions.
  • Users note that Wootag has limited functionality on less common platforms, affecting seamless integration and performance.

What Are Recent G2 Reviews of Wootag?

Zeeto

Zeeto offers data discovery platform that brings actionable intelligence through the power of questions.

Average Rating: 4.0/5.0

Total Reviews: 1

How Do G2 Users Rate Zeeto?

  • Ease of Use: 8.3/10 (Category avg: 8.8/10)

Who Is the Company Behind Zeeto?

  • Seller: Zeeto
  • Year Founded: 2011
  • HQ Location: Fort Worth , US
  • LinkedIn® Page: www.linkedin.com
    25 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Zeeto?

What Are G2 Users Discussing About Zeeto?

Yukta Rustagi
YR
Researched and written by Yukta Rustagi
Updated November 8, 2024