Best Marketing Automation Software - Page 34

How Many Marketing Automation Software Products Does G2 Track?

Total Products under this Category: 706

Category Stats (Sep 2026)

  • Average Rating: 4.39/5 (↓0.02 vs Aug 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Jobin.cloud (+1.58%) - Among all products in this category, Jobin.cloud recorded the largest rating increase compared to last month

Last updated: September 01, 2026

How Does G2 Rank Marketing Automation Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 93,400+ Authentic Reviews
  • 706+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Marketing Automation Software

G2 Grid® for Marketing Automation Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, Insider One, ActiveCampaign, Braze, Attentive, Klaviyo, Customer.io, and Omnisend.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-automation/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=insider-one&focus%5B%5D=activecampaign&focus%5B%5D=braze&focus%5B%5D=attentive&focus%5B%5D=klaviyo&focus%5B%5D=customer-io&focus%5B%5D=omnisend)

Crescion.ai

Crescion.ai is an AI-powered growth engine that helps B2B companies automate and scale their marketing, sales, and customer success operations. The platform combines intelligent automation with data-driven insights to accelerate revenue growth, streamline go-to-market strategies, and optimize the entire customer lifecycle. Crescion.ai enables teams to work smarter by leveraging AI to identify opportunities, personalize outreach, and drive measurable business outcomes.

Who Is the Company Behind Crescion.ai?

cusoso Target

cusoso Target is a cloud-based B2B procurement platform built for mid-market companies that want to modernize purchasing without a lengthy, consultant-heavy implementation. It brings together the core building blocks of professional procurement — purchasing planning, RFQs, e-auctions, and supplier evaluation — in a single, intuitive interface that teams can start using within minutes rather than months. Unlike traditional enterprise procurement suites such as SAP Ariba, Onventis, or Jaggaer, which typically require 3 to 12 months of implementation and dedicated consultants, cusoso Target is self-configurable and productive from day one. Unlike spreadsheet- and email-based purchasing, it replaces manual, error-prone processes with structured workflows, full audit trails, and centralized supplier and article databases — without sacrificing the flexibility smaller teams need. cusoso Target is organized into 10 integrated modules covering the full purchasing lifecycle: demand planning and bundling, RFQ management, e-auctions, supplier evaluation, reporting and analytics, and article and supplier databases. The platform is built to scale from small purchasing teams of 5 users up to enterprise organizations with 500+ users, and pricing is transparent and monthly cancellable — no long-term contracts, no hidden costs. A distinctive strength of cusoso Target is its support for purchasing structures beyond a single company. The platform is designed to serve not only individual procurement departments but also networks of multiple, legally independent members — such as purchasing cooperatives, buying groups, and retail or franchise networks — where visibility rights between members must be carefully separated for competitive and antitrust reasons. This makes cusoso Target particularly well suited for organizations coordinating purchasing volume across independent entities, a use case most procurement software is not built to handle. Technically, cusoso Target offers a REST API and SSO for seamless ERP integration, is GDPR-compliant with EU hosting, and includes role-based access controls. The platform is AI-ready, with agentic AI and RAG-based capabilities built into its architecture, allowing procurement teams to leverage automation as their needs evolve. cusoso Target is developed by cusoso GmbH, a German procurement software company with over 40 years of combined industry experience and more than 1,500 industry partners. The company also offers White-Label and Custom variants of the platform for organizations that need their own branding or fully bespoke procurement solutions, alongside cusoso Managed, a sourcing- and auction-as-a-service offering run by cusoso's own procurement experts. Whether replacing spreadsheets or migrating away from a slow-moving legacy suite, cusoso Target gives procurement teams a fast, transparent, and scalable way to run purchasing planning, sourcing, and supplier management from one platform.

Who Is the Company Behind cusoso Target?

  • Seller: cusoso
  • Year Founded: 2024
  • HQ Location: München, DE
  • LinkedIn® Page: www.linkedin.com
    2 employees on LinkedIn®

Datarati

Datarati was co-founded by a group of Marketing Automation and CRM entrepreneurs and is now Asia-Pacific's fastest growing Customer Journey & Experience Agency. Datarati's dedicated team provides Lifecycle Marketing Strategy Services, Marketing Automation & CRM Integration Services and Campaign Management Services.

Who Is the Company Behind Datarati?

Datawalt

Who Is the Company Behind Datawalt?

  • Seller: Datawalt
  • Year Founded: 2018
  • HQ Location: Las Condes, CL
  • LinkedIn® Page: www.linkedin.com
    41 employees on LinkedIn®

Demandio

Who Is the Company Behind Demandio?

  • Seller: RealMINT
  • Year Founded: 2023
  • HQ Location: Thessaloniki, GR
  • LinkedIn® Page: www.linkedin.com
    20 employees on LinkedIn®

Digital360 Business+

Business+ is the ultimate integrated operations platform designed for growing companies that want to eliminate the chaos of "SaaS sprawl." Instead of juggling six disconnected tools, Business+ provides one complete, high-performance stack that unites your entire organization. By consolidating Sales, Marketing, People, Finance, Workspace, and Warehouse into a single ecosystem, Business+ ensures that every department works from a single source of truth. Whether you are tracking a multi-billion Rupiah sales pipeline, managing real-time stock across multiple warehouses, or processing payroll and P&L statements, everything is synced under one login.

Who Is the Company Behind Digital360 Business+?

Directful

Who Is the Company Behind Directful?

  • Seller: SwayPay
  • Year Founded: 2017
  • HQ Location: Dublin, US
  • LinkedIn® Page: www.linkedin.com
    23 employees on LinkedIn®
Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated July 10, 2025