# Datarati Reviews
**Vendor:** Datarati  
**Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation)
## About Datarati
Datarati was co-founded by a group of Marketing Automation and CRM entrepreneurs and is now Asia-Pacific's fastest growing Customer Journey & Experience Agency. Datarati's dedicated team provides Lifecycle Marketing Strategy Services, Marketing Automation & CRM Integration Services and Campaign Management Services.






- [View Datarati pricing details and edition comparison](https://www.g2.com/products/datarati/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-15+15%3A55%3A50+-0500&secure%5Bsession_id%5D=edb8175f-caaf-4c56-aa57-4d212b5ec7b0&secure%5Btoken%5D=19fc590433fe54de3533ac4ae28151626eda8d832f5d555931e1fca7e5c59e1b&format=llm_user)

## Datarati Features
**Email Marketing**
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses

**Online Marketing**
- Landing Pages and Forms
- Dynamic Content
- A/B Testing
- Mobile Optimized
- Search Tracking and Optimization

**Lead Management**
- Marketing Lead Database
- Data Quality Management
- Segmentation
- Lead Scoring and Grading
- Lead Nurturing
- Online Behavior Tracking
- Automated Alerts and Tasks
- CRM Lead Integration

**Campaign Management**
- Program Management
- Event / Webinar Marketing
- Calendaring
- Budgeting

**Social**
- Social Listening
- Social Sharing
- Social Campaigns
- Social Media Engagement
- Social Media Advertising

**Reporting & Analytics**
- Basic Reporting
- Web Analytics
- ROI Analytics
- Revenue Analytics
- SEO / Keyword Analytics

**Platform**
- Customization 
- Workflow Capability
- User, Role, and Access Management
- Internationalization
- Sandbox / Test Environments
- Performance and Reliability
- Output Document Generation

**Agentic AI - Marketing Automation**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications

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