  # Best Live Commerce Software - Page 3

  *By [Subhransu Sahu](https://research.g2.com/insights/author/subhransu-sahu)*

   Live commerce software helps companies promote and sell products online through live video streaming. Live shopping can be more engaging than traditional e-commerce, subsequently improving interactions between buyers and sellers. Better engagement may lead to increased conversion and improved online sales. This type of software can be used by marketing and sales professionals, influencers, and consumers who provide testimonials or demonstrations about products. Live commerce must be easily accessible to buyers and anyone interested in learning more about the product being presented. This allows sellers to use the software to track consumers that may be interested in buying their products in the future.

Live commerce software should not be confused with [live stream software](https://www.g2.com/categories/live-stream), which usually doesn’t provide features for online shopping. This type of software needs to integrate with [e-commerce platforms](https://www.g2.com/categories/e-commerce-platforms) to exchange product and sales data between the two solutions.

To qualify for inclusion in the Live Commerce category, a product must:

- Provide a live streaming platform that companies can use to sell online
- Allow viewers to interact and engage with presenters in real time
- Include checkout options that can be accessed during the live stream
- Support multiple video formats, such as carousel or floating video
- Provide detailed information about the products being presented live
- Personalize the live experience and the viewer interactions
- Track views, customer engagement, conversion, and product sales
- Integrate with e-commerce platforms and shopping cart software




  
## How Many Live Commerce Software Products Does G2 Track?
**Total Products under this Category:** 96

### Category Stats (May 2026)
- **Average Rating**: 4.5/5 (↑0.01 vs Apr 2026)
- **New Reviews This Quarter**: 5
- **Buyer Segments**: Small-Business 53% │ Mid-Market 29% │ Enterprise 18%
- **Top Trending Product**: SnapCall (+0.125)
*Last updated: May 18, 2026*

  
## How Does G2 Rank Live Commerce Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 1,400+ Authentic Reviews
- 96+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

  
## Which Live Commerce Software Is Best for Your Use Case?

- **Leader:** [Bambuser](https://www.g2.com/products/bambuser/reviews)
- **Highest Performer:** [eStreamly](https://www.g2.com/products/estreamly/reviews)
- **Easiest to Use:** [Channelize.io](https://www.g2.com/products/channelize-io/reviews)
- **Top Trending:** [Lengow](https://www.g2.com/products/lengow/reviews)
- **Best Free Software:** [eStreamly](https://www.g2.com/products/estreamly/reviews)

  
---

**Sponsored**

### eStreamly

The Video Commerce System — Build, bring &amp; distribute shoppable video everywhere. eStreamly is the video commerce system for brands and retailers who want every piece of content to sell. Turn brand videos, livestreams, UGC, influencer content, and ads into shoppable experiences with in-video checkout — no redirects, no friction. AI-powered video creation generates product videos from a URL. Distribute shoppable content across your website, email, SMS, social media, and ad landing pages from one dashboard. Lightweight, white-label, and integrated with Shopify, Magento, BigCommerce, and Salesforce. Visa partner for secure video commerce. Supercharge Your Sales with Shoppable Videos Across All Platforms Are you ready to transform your business and skyrocket your sales? With eStreamly, turn every video into a dynamic shopping experience that captivates your audience and drives immediate action. Make your videos shoppable on your website, social media channels, emails, SMS, and even during live shopping events! Why Settle for Ordinary When You Can Be Extraordinary? Vendors today face challenges like: Underutilized Video Content: Your videos have the potential to do more than just entertain—they can sell! Fragmented Customer Reach: Connecting with customers across multiple platforms can be overwhelming. Complex Buying Journeys: Long and tedious checkout processes lead to lost sales. Standing Out in the Crowd: In a saturated market, unique shopping experiences set you apart. With eStreamly, these challenges become opportunities: Turn Viewers into Buyers: Embed shoppable links directly into your videos, making purchasing as easy as a click. Reach Customers Everywhere: Seamlessly distribute your shoppable videos across all channels—no customer left behind! Simplify the Purchase Process: Integrated checkout means customers can buy without leaving the video. Elevate Your Brand: Offer an innovative shopping experience that not only meets but exceeds customer expectations. Standout Features That Drive Results Shoppable Video Magic: Transform ordinary videos into sales-generating powerhouses. Omni-Channel Distribution: Share your shoppable content on all major platforms—Facebook, Instagram, YouTube, TikTok, emails, and SMS. Interactive Live Shopping: Host live events where viewers can engage and purchase in real-time. Effortless E-Commerce Integration: Syncs seamlessly with Shopify, WooCommerce, Magento, and more. Insightful Analytics: Get real-time data to supercharge your marketing and sales strategies. Benefits That Boost Your Bottom Line Explosive Sales Growth: Directly link video engagement to sales conversions. Unparalleled Customer Engagement: Keep customers hooked with interactive and immersive content. Market Expansion: Tap into new audiences across various channels effortlessly. Brand Differentiation: Stand out with cutting-edge video commerce technology. Maximized ROI: Turn your marketing videos into revenue-generating assets. Who Can Benefit? Ambitious Retailers and Brands: Ready to revolutionize their online sales strategy. E-Commerce Mavericks: Looking for the next big thing to outpace competitors. Innovative Marketing Teams: Seeking fresh ways to captivate and convert audiences. Influencers and Content Creators: Wanting to monetize their content like never before. How eStreamly Catapults Your Business Forward Create Captivating Videos: Highlight your products like never before. Make Them Shoppable: Embed product links and watch as engagement turns into sales. Blast Across All Channels: From social media to SMS, reach your customers wherever they are. Engage, Excite, Convert: Interactive elements keep viewers engaged and eager to buy. Optimize and Dominate: Use our analytics to refine your approach and crush the competition. Join the Ranks of Industry Leaders Don&#39;t get left behind in the digital revolution. Major brands are already leveraging eStreamly to amplify their reach and multiply their sales. It&#39;s time for you to do the same! Ready to Elevate Your Business? Act Now and Transform Your Video Content into a Sales-Generating Machine! Don&#39;t Just Keep Up with the Trends—Set Them! With eStreamly, you&#39;re not just adopting a new platform; you&#39;re embracing a powerful tool that will revolutionize how you engage with customers and drive sales. Experience the future of shopping today. eStreamly—Where Your Videos Become a Sales Powerhouse Across Every Channel. Don&#39;t Wait. Start Your Journey to Unprecedented Growth Now!



[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&amp;secure%5Bad_slot%5D=category_product_list&amp;secure%5Bcategory_id%5D=1004199&amp;secure%5Bdisplayable_resource_id%5D=1004199&amp;secure%5Bdisplayable_resource_type%5D=Category&amp;secure%5Bmedium%5D=sponsored&amp;secure%5Bplacement_reason%5D=page_category&amp;secure%5Bplacement_resource_ids%5D%5B%5D=1004199&amp;secure%5Bprioritized%5D=false&amp;secure%5Bproduct_id%5D=1303419&amp;secure%5Bresource_id%5D=1004199&amp;secure%5Bresource_type%5D=Category&amp;secure%5Bsource_type%5D=category_page&amp;secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Flive-commerce%3Fpage%3D4&amp;secure%5Btoken%5D=6c517d32ec638e76148a8dab47e32d0ee16819235ca43205ed268b07bd207202&amp;secure%5Burl%5D=https%3A%2F%2Fget.estreamly.com%2F&amp;secure%5Burl_type%5D=company_website)

---

  ## What Are the Top-Rated Live Commerce Software Products in 2026?
### 1. [Instasell](https://www.g2.com/products/instasell-instasell/reviews)
  Introducing Instasell - the ultimate video commerce solution for brands looking to increase website conversions, NPS, engagement, and LTV. With Instasell, brands can easily create shoppable videos and live shopping experiences to connect with their audience on a whole new level. Instasell&#39;s shoppable video feature allows brands to turn their video content into a sales channel by adding product tags to items featured in the video. This allows viewers to easily click on the product and be redirected to the product page to make a purchase. This seamless integration of video and e-commerce helps to increase website conversions by reducing the number of clicks needed for a purchase, ultimately leading to higher sales. Live shopping is also made possible with Instasell, allowing brands to host live video events where viewers can purchase items directly from the stream. With features such as real-time chat and product recommendations, brands can engage with their audience on a personal level while driving sales. Instasell&#39;s advanced analytics allows brands to track engagement, NPS, and LTV to optimize their strategy and increase revenue. The platform&#39;s user-friendly interface and integration with popular e-commerce platforms make it easy for brands to set up and start selling quickly. With Instasell, brands can take their video content to the next level and turn it into a profitable sales channel. Don&#39;t miss out on the opportunity to increase website conversions, engagement, and revenue - try Instasell today.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind Instasell?**

- **Seller:** [Instasell](https://www.g2.com/sellers/instasell-3bb7403e-2538-4ed8-a145-77faf8138676)
- **Year Founded:** 2021
- **HQ Location:** San Francisco, US
- **LinkedIn® Page:** http://www.linkedin.com/company/insta-sell (6 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 2. [Onlive.Site](https://www.g2.com/products/onlive-site/reviews)
  Onlive.site is a website plugin that delivers an immersive, sales-efficient digital retail experience. It serves as a video commerce software solution designed to enhance customer engagement and conversion by transforming your website into a virtual shopping universe. Onlive.site caters to businesses looking to bridge the gap between online and in-person retail, offering brands and their customers an interactive environment that mirrors the experience of a physical store but with the flexibility and reach of the digital world. Onlive.site was founded in 2020 and is headquartered in Barcelona, Spain. Our mission is to help companies embrace the new wave of audiovisual creativity and use it to build stronger relationships with customers, bringing brands to life in ways that were not previously possible. With Onlive.site: - Interact in real-time: Your customers immerse themselves into a personalized shopping experience, resolve complex questions, and get that human touch they value so much, converting them into sales qualified leads instantly. Engage directly through live video, chat, or voice, replicating the personal touch of an in-store visit. - Participate in group sessions: Shoppers can join live shopping events or product demonstrations, fostering a sense of community and shared experience among customers. Onlive.site transforms video calls and sessions into unforgettable and interactive shopping experience. - Show products virtually: Implement a 3D virtual space or an interactive shopping environment, where customers can view products from multiple angles, and even see them in use, enhancing their decision-making process. - Gather direct customer insights at scale: Onlive.site shows you exactly what&#39;s being discussed in each call and compiles it into an AI-powered analytics dashboard, providing v-call transcriptions, summaries, and structured feedback at scale. This helps you understand your customers&#39; pains, wishes and objections, and refine your products and sales strategies based on real customer insights. Onlive.site is particularly beneficial for industries selling complex, high-value products such as automotive, consumer electronics, telecommunications, and real estate. This solution supports a range of use cases, from launching new products in a virtual setting to hosting exclusive sales events, ultimately driving an enhanced customer experience, higher customer satisfaction and sales conversion rates.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind Onlive.Site?**

- **Seller:** [Onlive.Site](https://www.g2.com/sellers/onlive-site)
- **Year Founded:** 2020
- **HQ Location:** Barcelona, ES
- **LinkedIn® Page:** http://www.linkedin.com/company/onlive-site (28 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 3. [Plobal Apps](https://www.g2.com/products/plobal-apps/reviews)
  Plobal Apps is a comprehensive AI-powered mobile commerce platform, which enables online stores to scale mobile revenues, increase conversions and boost retention using fully native mobile apps. We believe in automating the entire mobile commerce using cutting-edge technologies including artificial intelligence, machine learning, voice-enabled reporting and more.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 9

**Who Is the Company Behind Plobal Apps?**

- **Seller:** [Plobal Tech](https://www.g2.com/sellers/plobal-tech)
- **Year Founded:** 2016
- **HQ Location:** Toronto, Ontario
- **Twitter:** @PlobalApps (508 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/9192400 (31 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 44% Enterprise, 33% Mid-Market


#### What Are Plobal Apps's Pros and Cons?

**Pros:**

- Ease of Use (2 reviews)
- Easy Integrations (1 reviews)
- No Coding (1 reviews)


### 4. [Popin&#39;](https://www.g2.com/products/popin-2026-01-16/reviews)
  Popin&#39; is India’s leading video commerce platform that turns your website into a real-time selling powerhouse. By bringing your offline stores online through live video calls, customers can connect with your experts, see products up close, and make confident purchase decisions instantly. Trusted by 150+ top brands and integrating in just 15 minutes, Popin&#39; doesn’t just engage visitors, it multiplies revenue, boosts conversions, and transforms your online experience.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind Popin&#39;?**

- **Seller:** [Nowflow Technologies Pvt Ltd](https://www.g2.com/sellers/nowflow-technologies-pvt-ltd)
- **Year Founded:** 2022
- **HQ Location:** Bengaluru, IN
- **LinkedIn® Page:** https://www.linkedin.com/company/thepopinapp/about/ (10 employees on LinkedIn®)
- **Ownership:** Nowflow Technologies Pvt Ltd
- **Phone:** +91 9538127000

**Who Uses This Product?**
  - **Company Size:** 100% Enterprise


### 5. [Reactive](https://www.g2.com/products/reactive-reactive/reviews)
  95% of website visitors don&#39;t convert. Reactive turns visitors into customers on e-commerce stores through live streamed shopping events.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind Reactive?**

- **Seller:** [Reactive](https://www.g2.com/sellers/reactive)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 6. [Retailisation](https://www.g2.com/products/retailisation/reviews)
  Retailisation is a SaaS platform that monitors product inventory levels within a network (wholesale to retail or retail to retail). With Retailisation you can connect your supply to your points of sale so that you can determine the optimum inventory levels for each unique item in each unique location every day. For each retail shelf, physical and virtual, and each hub that feeds those shelves. Convert your supply chain to a data-driven retail network for any channel.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 3

**Who Is the Company Behind Retailisation?**

- **Seller:** [Retailisation](https://www.g2.com/sellers/retailisation)
- **Year Founded:** 2023
- **HQ Location:** Wouwermanstraat, Amsterdam, NL
- **LinkedIn® Page:** https://www.linkedin.com/company/retailtwin/about/ (4 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 67% Small-Business, 33% Mid-Market


#### What Are Retailisation's Pros and Cons?

**Pros:**

- Ease of Use (2 reviews)
- Implementation Ease (1 reviews)
- Inventory Management (1 reviews)
- Management Efficiency (1 reviews)
- Sales Integration (1 reviews)


### 7. [SES-imagotag](https://www.g2.com/products/ses-imagotag/reviews)
  The VUSION Retail IoT platform combines the most advanced Electronic Shelf Labels technology, IoT ultra low-power communication infrastructure, high resolution color displays, sensors, active NFC, ultra-high speed data transfer and LED-flashing, computer vision.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 1

**Who Is the Company Behind SES-imagotag?**

- **Seller:** [ses imagotag](https://www.g2.com/sellers/ses-imagotag)
- **Year Founded:** 1992
- **HQ Location:** Nanterre, FR
- **LinkedIn® Page:** https://www.linkedin.com/company/vusiongroup (871 employees on LinkedIn®)
- **Ownership:** EPA: SESL

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 8. [SHOPLINE](https://www.g2.com/products/shopline-shopline/reviews)
  With SHOPLINE, merchants harness a Unified Commerce platform merging online and offline channels, enabling seamless global sales while ensuring an integrated customer experience. 1. Themes &amp; Online Store: Conversion-Orientated Website Templates. Unify your business, meet your customers where they are, and manage everything from one platform. 2. Retail Point-of-Sale (POS): A cloud-based retail solution encompassing software, hardware, and payment functionalities.&amp;nbsp;SHOPLINE Retail POS allows you to seamlessly connect their online and physical stores. 3. SmartPush: SmartPush is an effective and user-friendly marketing tool for EDM and SMS. Leverage customer traffic, reduce costs, improve repurchase rates, drive GMV growth, and strengthen customer-brand connections. 4. Member System: Enhance customer loyalty with SHOPLINE&#39;s Member System. Provide solutions to increase customer activation and repurchase rates for stronger engagement. Boost engagement in the moments that matter. 5. Affiliate Marketing System: Poised to supercharge awareness, traffic, and sales. Merchants benefit from customizable commission and discount structures, seamless tracking with advanced analytics, and more 6. OneShip: We Make Shipping Easier and Faster - All-in-one, eCommerce Shipping Solution. Designed to integrate with top e-commerce platforms and world-class delivery partners in one click. 7. Payments: Find a smarter way to get paid with SHOPLINE. SHOPLINE connects with multiple local and international payment channels for direct payment, improving payment success rate by reducing redirections for all markets. 8. SHOPLINE Product Option Customizer &amp; Product Bundler: create personalized plans for your products, enabling customers to tailor items according to their preferences and needs. and many more. Find out more about SHOPLINE here: https://www.shopline.com/ Book a FREE demo with us: https://calendly.com/shopline-consultation/shopline-introduction?month=2024-06


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 2

**Who Is the Company Behind SHOPLINE?**

- **Seller:** [SHOPLINE](https://www.g2.com/sellers/shopline-660cd5f6-8521-4802-ad22-1825a2018c3e)
- **Year Founded:** 2013
- **HQ Location:** Singapore, SG
- **Twitter:** @shoplineapp (348 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/shopline/ (896 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 50% Mid-Market, 50% Small-Business


#### What Are SHOPLINE's Pros and Cons?

**Pros:**

- Business Growth (1 reviews)
- Business Management (1 reviews)
- Ease of Use (1 reviews)
- Personalization (1 reviews)
- Promotions (1 reviews)

**Cons:**

- Access Limitations (1 reviews)
- Billing Issues (1 reviews)
- Expensive (1 reviews)
- Extra Charges (1 reviews)
- High Fees (1 reviews)

### 9. [SnapCall](https://www.g2.com/products/snapcall/reviews)
  SnapCall is redefining customer support by enabling quicker ticket resolution and boosting overall satisfaction (OSAT) with AI-driven video communication. Integrated with platforms like Zendesk, ServiceNow or Salesforce, SnapCall offers instant video calls and SnapCall Clips, significantly shortening resolution times and improving support effectiveness. AI-powered assistance provides swift, accurate solutions, offering flexibility in communication, whether through audio or video chats. This approach personalizes customer service, meeting diverse needs with efficiency. With a strong emphasis on security and privacy, SnapCall guarantees confidentiality, positioning itself as a strategic ally for businesses looking to improve support and deepen customer loyalty. Choose SnapCall, where AI meets empathy to enhance support speed and effectiveness, driving customer satisfaction and loyalty.


  **Average Rating:** 4.1/5.0
  **Total Reviews:** 4

**Who Is the Company Behind SnapCall?**

- **Seller:** [Soffid](https://www.g2.com/sellers/soffid)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 50% Enterprise, 25% Small-Business


### 10. [SPS Commerce Assortment](https://www.g2.com/products/sps-commerce-assortment/reviews)
  SPS Assortment helps suppliers and retailers share complete, accurate item data across every channel they sell through. The SPS Network standardizes attributes, applies each partner’s requirements, and delivers item data in the format they expect, reducing rework and delays so products can be set up correctly and made available to customers faster.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 3

**Who Is the Company Behind SPS Commerce Assortment?**

- **Seller:** [SPS Commerce](https://www.g2.com/sellers/sps-commerce)
- **Year Founded:** 1987
- **HQ Location:** Minneapolis, MN
- **LinkedIn® Page:** https://www.linkedin.com/company/15345/ (3,339 employees on LinkedIn®)
- **Ownership:** NASDAQ:SPSC
- **Total Revenue (USD mm):** $312

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


#### What Are SPS Commerce Assortment's Pros and Cons?

**Pros:**

- Ease of Use (1 reviews)

**Cons:**

- Time-Consumption (1 reviews)

### 11. [Whatnot](https://www.g2.com/products/whatnot/reviews)
  Whatnot: Buy, Sell &amp; Go Live


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind Whatnot?**

- **Seller:** [Whatnot](https://www.g2.com/sellers/whatnot)
- **Year Founded:** 2019
- **HQ Location:** Los Angeles, US
- **LinkedIn® Page:** https://www.linkedin.com/company/whatnot-inc/ (1,333 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 12. [Buyer&#39;s Toolbox AP](https://www.g2.com/products/buyer-s-toolbox-ap/reviews)
  Buyers Toolbox AP offers professional grade planning tools for the retail industry. Easy to deploy and to learn, cost-effective yet feature rich configurations provide top-down, middle-out and bottom up planning for seasonal and basic merchandise in Retail, Cost and Unit dimensions. Location and Channel planning are fully integrated, as is Attribute-based Assortment Planning, Range Planning and Category WSSI options. Integrates to all major retail ERP/Merchandising Solutions. FREE Proof of Concept buildout with customer data is avaialble on request.


  **Average Rating:** 4.9/5.0
  **Total Reviews:** 5

**Who Is the Company Behind Buyer&#39;s Toolbox AP?**

- **Seller:** [ANT USA](https://www.g2.com/sellers/ant-usa)
- **Year Founded:** 1992
- **HQ Location:** Acton, MA
- **LinkedIn® Page:** https://www.linkedin.com/company/ant-usa-inc (8 employees on LinkedIn®)

**Who Uses This Product?**
  - **Top Industries:** Retail
  - **Company Size:** 60% Mid-Market, 20% Enterprise


### 13. [Buyer&#39;s Toolbox Planning Robot](https://www.g2.com/products/buyer-s-toolbox-planning-robot/reviews)
  Coming in 2019, the Planning Robot offers the next evolution in merchandise planning. Powered by artificial intelligence, the Robot learns with you to correct irregularities, smooth data history, and empower your merchants.



**Who Is the Company Behind Buyer&#39;s Toolbox Planning Robot?**

- **Seller:** [ANT USA](https://www.g2.com/sellers/ant-usa)
- **Year Founded:** 1992
- **HQ Location:** Acton, MA
- **LinkedIn® Page:** https://www.linkedin.com/company/ant-usa-inc (8 employees on LinkedIn®)



### 14. [ConferWith](https://www.g2.com/products/conferwith/reviews)
  Confer With is a breakthrough live video shopping platform, combining live video &amp; eCommerce for brands and retailers. It offers an immersive, one-to-one shopping experience that connects website visitors to retail salespeople in an experience that replicates the experience inside a store.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind ConferWith?**

- **Seller:** [ConferWith](https://www.g2.com/sellers/conferwith)
- **Year Founded:** 2020
- **HQ Location:** London, GB
- **LinkedIn® Page:** https://www.linkedin.com/company/conferwith/ (13 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 15. [COTU](https://www.g2.com/products/cotu/reviews)
  Interactive and Shoppable Video Data Technology



**Who Is the Company Behind COTU?**

- **Seller:** [COTU](https://www.g2.com/sellers/cotu)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)



### 16. [Dacast](https://www.g2.com/products/dacast/reviews)
  Dacast offers a fully integrated, self-service video platform for live video and on demand (VOD) streaming. The Dacast OVP lets broadcasters host video content and start streaming in minutes. Its white-label solution allows users to control their live streams and on-demand content. We help over 300,000 organizations stream live video, reduce bandwidth costs, and improve broadcast quality with our easy-to-use full-service platform or via our Broadcaster API.


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 29

**Who Is the Company Behind Dacast?**

- **Seller:** [Dacast](https://www.g2.com/sellers/dacast)
- **Year Founded:** 2008
- **HQ Location:** San Francisco, California
- **LinkedIn® Page:** https://www.linkedin.com/company/1273813/ (39 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 77% Small-Business, 17% Mid-Market


#### What Are Dacast's Pros and Cons?

**Pros:**

- Affordable (1 reviews)

**Cons:**

- Account Issues (1 reviews)
- Licensing Issues (1 reviews)
- Payment Issues (1 reviews)
- Poor Organization (1 reviews)
- Price Increase (1 reviews)

### 17. [EasyStore](https://www.g2.com/products/easystore-easystore/reviews)
  A unified commerce platform that helps you sell on both online and in-person (retail). We simplify your sales process across all channels, including online store, Shopee, Lazada, TikTok, Facebook, Instagram, Referral Program, and more. You can manage all products, orders, inventory, customers from one single backend, making it easier to run your business and streamline operations.


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind EasyStore?**

- **Seller:** [Easystore](https://www.g2.com/sellers/easystore)
- **Year Founded:** 2013
- **HQ Location:** Puchong, MY
- **Twitter:** @easystore_co (307 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/easystore (80 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Mid-Market


#### What Are EasyStore's Pros and Cons?

**Pros:**

- Convenience (1 reviews)
- Customer Experience (1 reviews)
- Customization (1 reviews)
- Ease of Use (1 reviews)
- Integrations (1 reviews)


### 18. [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews)
  Emplifi is the AI-powered autonomous CX platform that unifies social marketing, commerce, and customer care in a single command center. Powered by Emplifi Fuel, its intelligence engine, the platform connects every team and every customer interaction, from content creation to conversion to post-sale support. 20,000+ global brands, including Domino&#39;s, Puma, Canon, Delta, and UFC, rely on Emplifi to manage 4 billion CX interactions per month across social, messaging, reviews, and live chat. The platform includes AI-powered publishing, community management, social listening, unified analytics, influencer marketing, UGC and visual commerce, ratings and reviews, and omnichannel customer care.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 373

**Who Is the Company Behind Emplifi?**

- **Seller:** [Emplifi](https://www.g2.com/sellers/emplifi-7f303838-0fb9-47c0-bc12-d24f181fe4b2)
- **HQ Location:** Columbus , US
- **LinkedIn® Page:** https://www.linkedin.com/company/emplifi/ (551 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Community Manager
  - **Top Industries:** Marketing and Advertising, Retail
  - **Company Size:** 44% Mid-Market, 31% Enterprise


#### What Are Emplifi's Pros and Cons?

**Pros:**

- Ease of Use (49 reviews)
- Social Media Management (48 reviews)
- Analytics (38 reviews)
- Analytics Focus (34 reviews)
- Features (23 reviews)

**Cons:**

- Missing Features (25 reviews)
- Technical Issues (18 reviews)
- Feature Limitations (15 reviews)
- Improvement Needed (12 reviews)
- Lack of Features (12 reviews)

### 19. [eyezon](https://www.g2.com/products/eyezon/reviews)
  eyezon is a live video shopping sandbox, which brings human interaction into modern shopping through personal on demand live streaming.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 2

**Who Is the Company Behind eyezon?**

- **Seller:** [eyezon](https://www.g2.com/sellers/eyezon)
- **Year Founded:** 2020
- **HQ Location:** San Jose, US
- **LinkedIn® Page:** http://www.linkedin.com/company/streamshopia (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 50% Enterprise, 50% Small-Business


#### What Are eyezon's Pros and Cons?

**Pros:**

- Communication (1 reviews)
- Live Chatting (1 reviews)
- Live Streaming (1 reviews)
- User Interface (1 reviews)

**Cons:**

- Feature Deficiency (1 reviews)
- Streaming Issues (1 reviews)
- Visibility Issues (1 reviews)

### 20. [INSIDE™ by Powerfront](https://www.g2.com/products/inside-by-powerfront/reviews)
  INSIDE™ by Powerfront is a cutting-edge Agentic AI customer service platform designed to replicate the personalized experience of in-store service in a digital environment. This innovative solution leverages real-time data to successfully address over 90% of customer inquiries autonomously, ensuring that users receive immediate and precise assistance at any time of day. The platform is engineered to facilitate seamless transitions to human agents when necessary, maintaining a high standard of customer service throughout the interaction. Targeted primarily at businesses seeking to enhance their customer engagement strategies, INSIDE™ is particularly beneficial for e-commerce platforms, retail brands, and service-oriented companies. By acting as a virtual Personal Shopper, INSIDE™ assists customers in locating products, tracking orders, and navigating complex tasks with ease. This capability not only streamlines the shopping experience but also fosters customer loyalty through efficient service. One of the standout features of INSIDE™ is its omnichannel structure, which integrates various communication channels such as social media, messaging apps, email, voice, and ticketing systems. This comprehensive connectivity ensures that customers receive a consistent and cohesive experience, regardless of the platform they choose to engage with. The use of a humanized avatar, powered by journey-based and real-time data, enhances proactive engagement, allowing businesses to personalize interactions and anticipate customer needs effectively. Additionally, INSIDE™ supports human agents through its Internal Agentic AI, which provides instant access to knowledge and guidance. This feature empowers agents to resolve inquiries more efficiently and effectively, thereby improving overall service quality. By combining advanced AI technology with a focus on personalized customer experiences, INSIDE™ stands out in the customer service software category, offering businesses a robust tool to enhance their customer engagement and satisfaction levels.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind INSIDE™ by Powerfront?**

- **Seller:** [Powerfront](https://www.g2.com/sellers/powerfront-ca281be8-fa2d-40af-bd61-b88d3ed4ec86)
- **Company Website:** https://powerfront.com
- **Year Founded:** 2001
- **HQ Location:** Los Angeles, US
- **LinkedIn® Page:** https://www.linkedin.com/company/powerfront/ (96 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 21. [KWI](https://www.g2.com/products/kwi/reviews)
  KWI is the industry’s only true omnichannel platform for specialty retailers. KWI helps brands maximize sales by delivering delightful online and in-store shopper experiences using mobile-first and global payment technology. With KWI, retailers execute omnichannel flawlessly with the features that matter most including endless aisle, clienteling, mobile checkout, inventory management, ecommerce and more. KWI offers world class implementation and support services — providing both the tech and humans retailers need to put their customers at the center. KWI serves top brands in the industry such as Pandora, Oscar de la Renta, Bluemercury, Dylan’s Candy Bar, and David Yurman.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 4

**Who Is the Company Behind KWI?**

- **Seller:** [KWI](https://www.g2.com/sellers/kwi)
- **Year Founded:** 1985
- **HQ Location:** Melville, New York, United States
- **Twitter:** @kligerweiss (64 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/kwi (290 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 75% Mid-Market, 25% Small-Business


#### What Are KWI's Pros and Cons?

**Pros:**

- Data Management (1 reviews)
- Features (1 reviews)
- Inventory Management (1 reviews)


### 22. [Limitless Insights](https://www.g2.com/products/limitless-insights/reviews)
  Limitless provides a location aware data platform that combines location store &amp; social data in a light to no touch cloud platform. By combining location and sales data limitless connects the customer in store to their transactions. Also digitising the customer experience and driving digital campaigns to physical redemption.


  **Average Rating:** 3.5/5.0
  **Total Reviews:** 1

**Who Is the Company Behind Limitless Insights?**

- **Seller:** [Limitless Insights](https://www.g2.com/sellers/limitless-insights)
- **Year Founded:** 2017
- **HQ Location:** BELFAST, GB
- **LinkedIn® Page:** http://www.linkedin.com/company/limitless-insight (2 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 23. [Livebuy](https://www.g2.com/products/livebuy/reviews)
  Livebuy is an innovative live video shopping platform that empowers brands, retailers, and marketplaces to integrate interactive, shoppable videos directly into their online stores. By transforming traditional e-commerce into engaging live shopping experiences, Livebuy enhances customer engagement and drives sales. Key Features and Functionality: - Live Video Shopping: Enables real-time, interactive shopping experiences where customers can view products demonstrated live and make purchases instantly. - Shoppable Video Feeds: Integrates continuous streams of product videos into online stores, allowing customers to browse and shop seamlessly. - Creator Platform: Provides tools for content creators to produce and manage live shopping content, fostering a community of influencers and enhancing brand reach. - Video Product Pages: Enhances product listings with shoppable video clips, offering dynamic presentations that can lead to higher conversion rates. - Comprehensive Analytics: Offers detailed insights into viewer engagement, conversion rates, and content performance to optimize marketing strategies. Primary Value and User Solutions: Livebuy addresses the growing demand for interactive and authentic online shopping experiences by bridging the gap between traditional e-commerce and live engagement. For retailers and brands, it provides a platform to showcase products in a dynamic, real-time format, leading to increased customer engagement and higher conversion rates. Customers benefit from a more immersive shopping experience, gaining confidence in their purchasing decisions through live demonstrations and direct interactions with hosts. By integrating Livebuy, businesses can stay competitive in the evolving digital marketplace and meet the expectations of modern consumers.



**Who Is the Company Behind Livebuy?**

- **Seller:** [Livebuy](https://www.g2.com/sellers/livebuy)
- **Year Founded:** 2020
- **HQ Location:** Berlin, DE
- **LinkedIn® Page:** https://www.linkedin.com/company/livebuy/ (12 employees on LinkedIn®)



### 24. [Livery](https://www.g2.com/products/livery/reviews)
  INTERACTIVE VIDEO CLOUD FOR LIVE EXPERIENCE Let Livery power your live stream and enjoy worry-free low latency, synchronisation and interactive video without breaking the bank. We created Livery to be the most versatile, affordable and powerful way to engage your audience with picture and sound.



**Who Is the Company Behind Livery?**

- **Seller:** [Livery](https://www.g2.com/sellers/livery)
- **Year Founded:** 2020
- **HQ Location:** Amsterdam, NL
- **LinkedIn® Page:** https://www.linkedin.com/company/livery-video/ (13 employees on LinkedIn®)



### 25. [Livescale](https://www.g2.com/products/livescale/reviews)
  Build awareness, community and sales with the first fully integrated Live Shopping solution.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind Livescale?**

- **Seller:** [Livescale](https://www.g2.com/sellers/livescale)
- **Year Founded:** 2016
- **HQ Location:** Montreal, CA
- **Twitter:** @livescaletv (423 Twitter followers)
- **LinkedIn® Page:** http://www.linkedin.com/company/livescale.tv/ (2 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Mid-Market


#### What Are Livescale's Pros and Cons?

**Pros:**

- Features (1 reviews)

**Cons:**

- Software Bugs (1 reviews)


    ## What Is Live Commerce Software?
  [E-Commerce Software](https://www.g2.com/categories/e-commerce)
  ## What Software Categories Are Similar to Live Commerce Software?
    - [Demand Planning Software](https://www.g2.com/categories/demand-planning)
    - [Retail Assortment Planning Software](https://www.g2.com/categories/retail-assortment-planning)
    - [Social Commerce Platforms](https://www.g2.com/categories/social-commerce-platforms)

  
---

## How Do You Choose the Right Live Commerce Software?

### What You Should Know About Live Commerce Software

### What is Live Commerce Software?

Live commerce software or live shopping solutions is an e-commerce platform enabling real-time interactions between buyers and sellers through live video streaming. This software allows merchants to showcase their products to potential customers in real time, and engage with them through live chat and messaging. It also allows customers to see live demos, ask questions, and place orders directly through the platform during the live stream.

Live commerce software typically includes features such as product catalogs, payment processing, chat and messaging capabilities, and real-time analytics tools to track performance metrics. Some platforms offer built-in marketing and promotional tools to help merchants drive sales and boost engagement. This type of software is increasingly becoming popular in various industries, including fashion, beauty, electronics, and home goods, where customers often want to see products in action before making a purchase. Live commerce platforms aim to bring an in-store experience right to the door of online shopping.

### What are the Common Features of Live Commerce Software?

Live commerce software typically includes a range of features that enable real-time interactions between buyers and sellers through live video streaming. Here are some of the most popular features:

**Live video streaming:** This is a key feature of live commerce software that allows merchants to showcase their new product demonstration to potential customers in real time.

**Chat and messaging:** Live commerce software, through chat and messaging capabilities, allow customers to interact and ask questions to merchants in real-time during the live stream.

**Product catalogs:** Live commerce software typically includes a product catalog where merchants can list their products and publish product information such as pricing, product descriptions, and images.

**Payment processing** : Live commerce software enables customers to purchase products during the live stream through a link to the product on the website. It typically includes payment processing features that enable secure and seamless transactions.

**Shoppable video** : Live commerce software also helps create shoppable video formats, including in-stream shoppable videos, where the video is embedded within the content. It allows viewers to purchase the product featured in the video.

**Analytics and reporting:** Analytics and reporting capabilities in live commerce software help measure different performance metrics, such as the number of viewers, engagement rates, and sales conversion rates.

**Marketing and promotion:** This software offers built-in marketing and promotional tools to help merchants drive sales and boost engagement, such as discount codes and social media sharing features.

**Mobile compatibility:** Live commerce software is often designed to be a mobile-friendly interface, allowing customers to access live streams and make purchases using their mobile devices.

**E-commerce platform integration:** Live commerce software can integrate with existing e-commerce platforms, to provide merchants with a seamless and comprehensive solution.

**Interactive features:** It also includes interactive features such as polls, quizzes, and games to create a fun and memorable live selling and shopping experience.

### What are the Benefits of Live Commerce Software?

Live commerce software offers several benefits for both merchants and customers. Here are some of the key benefits of using this software:

**Real-time interaction:** Live commerce software enables interactions between merchants and customers, allowing customers to ask questions, receive feedback, and get a better understanding of the product, all in real time.

**Improved customer experience:** Using live commerce software is highly engaging. It provides customers with an interactive and personalized shopping experience, helping increase customer engagement and boost sales.

**Improved conversions:** It enables merchants to showcase their products in an&amp;nbsp; interactive and engaging way, which drives customers to make a purchase.

**Cost effective:** This type of software can be more cost effective than traditional marketing methods such as TV commercials or print ads, making it an attractive option for e-commerce businesses of all sizes.

**Brand building** : It can help merchants build their brands by improving brand awareness and recognition. Brands can also differentiate themselves from their competitors and gain a competitive advantage.

### Who Uses Live Commerce Software?

Live commerce software is used by a wide range of businesses and industries using this technology to promote their products and services. Here are some examples of the types of businesses that use this software:

**Retailers:** Retailers use live commerce software to showcase their products in real time and interact with customers in a more personalized way. This includes fashion, beauty, and home goods retailers.

**E-commerce platforms:** E-commerce platforms integrate live commerce software into their platforms to provide customers with a more immersive and interactive shopping experience.

**Influencers:** Live commerce software is used by influencers to monetize their social media following by showcasing products and services to their audience in real time. This includes fashion, beauty, and lifestyle influencers.

**Service providers:** Service providers such as fitness trainers, cooking instructors, makeup artists, and language teachers use live commerce software to provide real-time services to their clients.

### What are the Alternatives to Live Commerce Software?

The following are some alternatives to live commerce software.

[Social commerce platforms](https://www.g2.com/categories/social-commerce-platforms): Though social commerce platforms can’t replace live commerce software fully, these tools have the potential to conduct live stream shopping, but only on social networking sites. Platforms such as Facebook, Instagram, or Youtube can conduct live broadcasts, and influencers can host product demos through Facebook live and Instagram live shopping. They also have shoppable links that redirect to the product website for customers to make a purchase.

#### Software Related to Live Commerce Software

Related solutions that can be used together with live commerce software include:

[E-commerce platforms](https://www.g2.com/categories/e-commerce-platforms) **:** Live commerce software can work in conjunction with e-commerce platforms.&amp;nbsp;

Users can utilize e-commerce software to build their e-commerce website or storefront and then use live commerce solutions to integrate with their website. This can help users host live streaming sessions directly from their e-commerce website and post product links in the live chat to redirect customers to the website. This automatically helps increase traffic to the website and improve conversion.

### Challenges with Live Commerce Software

Live commerce software has become increasingly popular for businesses. However, it is a relatively new concept in the market. Some of the key challenges associated with live commerce software that companies face include:

**Technical issues:** Live commerce software helps create live streams, which need a good internet connection and rely heavily on the smooth functioning of other integrated systems. Technical issues, such as software bugs, can disrupt the entire user experience. This can be frustrating for both the business and the customer.

**Complex setup:** Setting up live commerce software isn’t easy. Businesses may need to invest in additional tech stacks such as video and audio equipment, human resources, and software which can be costly and time-consuming.

**Limited audience:** Live commerce software is still a relatively new concept in the e-commerce world, and not all customers are familiar with or comfortable with it. This limits the potential audience for businesses using live commerce solutions.

### How to Buy Live Commerce Software

#### Requirements Gathering (RFI/RFP) for Live Commerce Software

It’s essential to pick the right live commerce software for a business. Gathering individual requirements and comparing them with the features provided by the vendor makes the task easier. Some live commerce platforms offer advanced features but impose restrictions per different price packages. At the same time, others might be a very basic plan to offer the minimum required feature. For example, small businesses might go for a basic plan, but it would limit a few important features like payment processing, checkout, or reporting and analytics, for which users have to make extra investments. Hence it is essential to understand how new software can fit into an existing tech stack and what problem it would address.

#### Compare Live Commerce Software Products

**Create a long list**

A long list helps refine software products with must-have live commerce software features such as live video streaming, chats and messaging, marketing and promotion, reporting and analytics, etc. Some other things to consider while creating a long list could be the product&#39;s popularity, the price offered for product add-ons, schemes for upgrading, and 24/7 customer service support.

**Create a short list**

A short list narrows down the long list of buyers and helps them make a constructive decision on which software to opt for. Short lists are more specific to the exact need of the buyer, mapped with the features offered by the product. For example, buyers looking for live commerce software to only integrate with their e-commerce platform should keep multi-channel software that can sell across mobile apps and social media channels out of the list.

**Conduct demos**

Demos are an essential part of the entire software implementation process. It ensures that the live commerce software runs smoothly and is compatible with the existing business systems. It allows buyers to ask questions about the software&#39;s features and guarantees that the software vendor is entirely transparent about their offerings.

#### Selection of Live Commerce Software

**Choose a selection team**

A team of in-house IT personnel, marketing managers, e-commerce experts, and end users must be part of the selection process. Along with senior management, this selection team is responsible for selecting the right software and checking the entire live commerce software onboarding process. Buyers can also outsource technical consultants with domain-specific expertise to give constructive recommendations and suggestions in this process.

**Negotiation**

To successfully negotiate, the buyer must carefully analyze the final offering provided by two or more live commerce software vendors. There are chances that vendors might offer similar software with similar features. In this case, the only differentiator may be the price provided by the vendor. The deciding factor during final selection in case of similar pricing might depend on product add-ons, unique customization, customer support post-implementation, etc.

**Final decision**

In most cases, the senior management or head of the marketing department decides to select the software after carefully going through all the documented insights provided by the team during the product testing process. It is also essential to investigate all the vendor&#39;s terms and conditions beforehand to avoid any last-minute confusion.

### Live Commerce Software Trends

**Increased use of mobile devices**

Mobile devices have become the primary way people access the internet and engage with businesses. As a result, more companies are adopting mobile-first live commerce strategies, such as live shopping apps (iOS or Android) and mobile-friendly live streaming platforms.

**Integration with social media platforms**

Social media platforms such as Facebook, Instagram, and TikTok have become popular channels for live commerce. Many businesses are integrating live commerce software with social media platforms to reach a wider audience and increase engagement.

**Gamification&amp;nbsp;**

Gamification is a significant trend in live commerce as businesses seek to make the experience more engaging, enjoyable, and interactive. This can involve incorporating games, quizzes, and challenges into the live commerce experience to keep customers engaged and interested to the end of the live stream.

**AI and automation&amp;nbsp;**

Advances in artificial intelligence (AI) and automation are enabling live commerce software to offer more personalized experiences for customers. AI-powered chatbots can help customers navigate the live commerce experience and make intelligent recommendations based on their customer preferences.



    
