# Best E-Commerce Analytics Software - Page 5

  *By [Subhransu Sahu](https://research.g2.com/insights/author/subhransu-sahu)*

   E-commerce analytics software tracks the performance of online retailers. This type of software helps companies identify its most- and least-performant products, monitor buyer and consumer behavior, and determine which issues impact the business. E-commerce analytics tools are commonly used by e-commerce professionals to improve both sales and the customer experience, but can also be used by inventory managers for fulfillment and by accountants to track costs and profitability.

While most [e-commerce platforms](https://www.g2.com/categories/e-commerce-platforms) provide reporting and analytics features, e-commerce analytics software is usually delivered as a standalone solution. Some [analytics software](https://www.g2.com/categories/analytics) providers include features for e-commerce in their offerings. Since generic analytics software isn't always a good alternative to e-commerce analytics, these types of products are not included in this category.

To qualify for inclusion in the E-Commerce Analytics category, a product must:

- Provide KPIs and analytics that are specific to e-commerce
- Integrate with e-commerce software out of the box or through APIs
- Deliver dashboards that display e-commerce KPIs and analytics
- Analyze e-commerce sales on multiple channels
- Utilize web analytics to monitor user behavior
- Track the performance of campaigns and promotions





## Category Overview

**Total Products under this Category:** 282


## Trust & Credibility Stats

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 13,000+ Authentic Reviews
- 282+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.


## Best E-Commerce Analytics Software At A Glance

- **Leader:** [Stackline](https://www.g2.com/products/stackline/reviews)
- **Highest Performer:** [CustomerLabs 1PD Ops Platform](https://www.g2.com/products/customerlabs-1pd-ops-platform/reviews)
- **Easiest to Use:** [Glassbox](https://www.g2.com/products/glassbox/reviews)
- **Top Trending:** [SuperAGI](https://www.g2.com/products/superagi/reviews)
- **Best Free Software:** [Triple Whale](https://www.g2.com/products/triple-whale/reviews)


---

**Sponsored**

### Contentful

Contentful is a digital experience platform (DXP) designed for marketers, developers, and digital teams who need to build, personalize, and deliver impactful experiences across every channel—quickly and at scale. By combining its headless CMS with native, contextual AI, Contentful enables rapid creation, seamless management, and consistent omnichannel delivery of on-brand, data-driven content. Contentful empowers teams to adapt, reuse, personalize, and publish modular content and design components without reliance on developers, enabling rapid iteration and real-time targeting, experimentation, and optimization at the component level. Complemented by a robust ecosystem, and built on an infinitely-extensible, API-first platform, Contentful gives teams the freedom to easily build or deploy new experiences and integrations quickly to meet the ever-evolving needs of their brand. Trusted by global market leaders, Contentful is engineered for enterprise reliability, extensibility, and future-proof growth—helping organizations maximize ROI and outperform in today’s competitive digital landscape.



[Book a Demo](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=1649&secure%5Bdisplayable_resource_id%5D=1414&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=neighbor_category&secure%5Bplacement_resource_ids%5D%5B%5D=624&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=4941&secure%5Bresource_id%5D=1649&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fe-commerce-analytics%3Fpage%3D12&secure%5Btoken%5D=4889b150d433122e65673d7ce5af0b7a6168d0055f6955d87cc34690ffacd5f1&secure%5Burl%5D=https%3A%2F%2Fwww.contentful.com%2Fproducts%2Fpersonalization%2F%3Fnt_experiences%3D9BZdShPA4TYFUwHsEmNZi%3D0%26utm_source%3Dg2%26utm_medium%3Dpaid%26utm_campaign%3Dfy27-q1-global-inbound_competitor&secure%5Burl_type%5D=book_demo)

---

## Top-Rated Products (Ranked by G2 Score)
  ### 1. [Custora](https://www.g2.com/products/custora/reviews)
  Custora is a retail marketing platform that makes it easy to learn about your customers and automatically leverage those insights across marketing touchpoints. Simply put, our software powers sustainable growth by driving revenue from repeat customers. Custora is the only software that identifies, prioritizes, and automates repeatable programs to increase ROI - all with a focus on enabling marketers to more effectively collaborate with their merchandising, finance, CRM, and creative teams.


  **Average Rating:** 3.3/5.0
  **Total Reviews:** 2

**User Satisfaction Scores:**

- **Reports:** 3.3/10 (Category avg: 8.7/10)
- **Campaign Tracking:** 6.7/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Custora](https://www.g2.com/sellers/custora)
- **Year Founded:** 2011
- **HQ Location:** New York, US
- **LinkedIn® Page:** https://www.linkedin.com/company/custora (2 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 50% Mid-Market, 50% Small-Business


  ### 2. [Elevar](https://www.g2.com/products/elevar/reviews)
  Elevar surfaces insights across your marketing and analytics data instantly. Specialists in eCommerce and marketing analytics.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 2

**User Satisfaction Scores:**

- **Reports:** 10.0/10 (Category avg: 8.7/10)
- **Campaign Tracking:** 10.0/10 (Category avg: 8.3/10)
- **Web Analytics:** 10.0/10 (Category avg: 8.7/10)


**Seller Details:**

- **Seller:** [Elevar](https://www.g2.com/sellers/elevar)
- **HQ Location:** Charleston, US
- **Twitter:** @getelevar (1,394 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/getelevar/ (63 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Small-Business


  ### 3. [IntelligenceNode](https://www.g2.com/products/intelligencenode/reviews)
  Intelligence Node is a real-time, AI-driven retail price monitoring and competitive analytics platform designed to help businesses enhance product-level profitability and increase margins through data-driven insights. This comprehensive solution caters to enterprise retailers and global brands, as well as niche players, providing them with the tools necessary to navigate the competitive landscape effectively. The platform encompasses a range of functionalities, including pricing and promotions analysis, digital shelf analytics, assortment and availability tracking, and brand protection solutions. These features are tailored to meet the needs of large enterprise organizations with complex product catalogs and multi-market operations, while also supporting niche brands seeking to optimize their market presence. By leveraging Intelligence Node, users can gain a deeper understanding of their competitive positioning, enabling them to make informed decisions that drive revenue growth and improve operational efficiency at scale. One of the standout aspects of Intelligence Node is its proprietary AI-driven algorithms, which boast an impressive 99% matching accuracy. This level of precision is particularly critical for enterprise companies managing vast SKUs across multiple geographies, ensuring they receive reliable and actionable data intelligence. Insights are accessible through a user-friendly SaaS portal or via plug-and-play API formats, allowing for seamless integration into complex enterprise tech stacks with minimal disruption. Intelligence Node's capabilities extend beyond basic analytics; it offers one of the largest AI-driven datasets for extensive product discovery, enabling enterprises to identify trends, benchmark competitors, and uncover growth opportunities faster. With refresh rates of just 10 seconds, businesses can respond in near real time to market changes. Additionally, the platform’s focus on first-page search engine results page (SERP) performance helps enterprise brands maximize digital shelf visibility and capture consumer demand more effectively. Proven across six continents and available in over 100 languages, Intelligence Node demonstrates strong global scalability and enterprise readiness. It serves as a trusted partner for hundreds of retailers and brands worldwide, including industry leaders such as Kroger, Nestlé, and LVMH. By powering decisions that influence over $600 billion in retail revenue globally, Intelligence Node positions itself as a strategic platform for enterprise organizations looking to scale profitably in an increasingly competitive marketplace.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 37

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.2/10)


**Seller Details:**

- **Seller:** [IntelligenceNODE](https://www.g2.com/sellers/intelligencenode)
- **Company Website:** https://www.intelligencenode.com/
- **Year Founded:** 2012
- **HQ Location:** San Francisco, California
- **Twitter:** @bigdataNODE (7,891 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/intelligencenode/ (139 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Computer Software
  - **Company Size:** 51% Small-Business, 27% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (7 reviews)
- Insights (6 reviews)
- Pricing Optimization (6 reviews)
- User Interface (6 reviews)
- Competitor Analysis (5 reviews)

**Cons:**

- Learning Curve (4 reviews)
- Difficult Learning Process (3 reviews)
- Slow Performance (3 reviews)
- Data Management Issues (2 reviews)
- Data Overload (2 reviews)

  ### 4. [MetricsCart](https://www.g2.com/products/metricscart/reviews)
  MetricsCart is a marketplace intelligence platform for ecommerce teams and agencies managing consumer goods and durables categories.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 2

**User Satisfaction Scores:**

- **Reports:** 10.0/10 (Category avg: 8.7/10)


**Seller Details:**

- **Seller:** [MetricsCart](https://www.g2.com/sellers/metricscart)
- **HQ Location:** MA, US
- **Twitter:** @metricscart (1 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/metricscart (5 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 50% Mid-Market


#### Pros & Cons

**Pros:**

- Competitive Analysis (1 reviews)
- Customizability (1 reviews)
- Dashboard Customization (1 reviews)
- Helpful (1 reviews)


  ### 5. [Noogata](https://www.g2.com/products/noogata/reviews)
  Noogata’s AI eCommerce platform empowers CPGs and digital brands with strategic insights and competitive intelligence to outperform competitors on Amazon. With a powerful AI growth assistant, it’s now simple for eCommerce professionals or teams, to discover and extract relevant insights, take action and measure performance growth across your digital shelf. The world's first AI assistant for Amazon delivers insights, competitive alerts and growth-focused recommendations in one simple feed. For large teams, Noogata lets you plan, strategize, assign tasks and take action in one platform. Today, anyone can grow their Amazon business with the power of AI. No guesswork, no stress, only the insights that make a positive impact. Unlock the power of AI for Amazon growth: - Get insights and strategies you can act on to positively impact your brand - Locate competing brands and monitor market share for your digital shelf - Optimize product content to drive organic conversion and increase visibility - Capitalize on search trend opportunities ahead of your competitors - Understand how your product contends against relevant competing products - Reverse engineer advertising strategies to increase ROI and reduce ACoS Discover how you can unlock sales hyper-growth, improve digital shelf performance and grow your Amazon business with the power of AI.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 3

**User Satisfaction Scores:**

- **Reports:** 10.0/10 (Category avg: 8.7/10)
- **Campaign Tracking:** 7.5/10 (Category avg: 8.3/10)
- **Web Analytics:** 9.2/10 (Category avg: 8.7/10)


**Seller Details:**

- **Seller:** [Noogata](https://www.g2.com/sellers/noogata)
- **Year Founded:** 2019
- **HQ Location:** New York, US
- **LinkedIn® Page:** https://www.linkedin.com/company/noogata (11 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 67% Mid-Market, 33% Small-Business


  ### 6. [Pear Commerce](https://www.g2.com/products/pear-commerce/reviews)
  Pear Commerce is a retail ecommerce platform that helps CPG brands turn digital engagement into shoppable, measurable retail activity. Pear connects brand media, websites, and content to real-time inventory and shopper journeys across thousands of retailers. Common use cases include driving retailer visits, building audiences for retailer retargeting, and measuring omnichannel impact. Key features include: - Shoppable tools that link brand content to inventory-informed retailer availability - Store-level insights across major and regional retailers - Digital audience building based on verified shopping activity - Actionable insights for campaign, sales, and marketing performance tracking Pear supports emerging and enterprise brands looking to better activate, track, and optimize their retail experiences.


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 5

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.2/10)
- **Reports:** 9.2/10 (Category avg: 8.7/10)
- **Campaign Tracking:** 9.2/10 (Category avg: 8.3/10)
- **Web Analytics:** 9.2/10 (Category avg: 8.7/10)


**Seller Details:**

- **Seller:** [Pear Commerce](https://www.g2.com/sellers/pear-commerce)
- **Company Website:** https://www.pearcommerce.com
- **HQ Location:** Minneapolis, US
- **Twitter:** @PearCommerce (159 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/pear-commerce (33 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 40% Enterprise, 40% Mid-Market


  ### 7. [Rakuten Intelligence](https://www.g2.com/products/rakuten-intelligence/reviews)
  Rakuten Intelligence lets you zoom into your online retail strategy. Get a closer look at the online shopper, faster.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 2

**User Satisfaction Scores:**

- **Reports:** 8.3/10 (Category avg: 8.7/10)
- **Campaign Tracking:** 6.7/10 (Category avg: 8.3/10)
- **Web Analytics:** 10.0/10 (Category avg: 8.7/10)


**Seller Details:**

- **Seller:** [Rakuten Advertising](https://www.g2.com/sellers/rakuten-advertising)
- **Year Founded:** 1996
- **HQ Location:** San Mateo, CA
- **Twitter:** @rakutenadvert (15,768 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/9866/ (872 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 50% Small-Business, 50% Enterprise


  ### 8. [Salesfire](https://www.g2.com/products/salesfire-salesfire/reviews)
  Salesfire is an eCommerce tool that helps online retailers to optimise their customer journey and increase conversions. The solutions Salesfire offers include: • Data capture technology • On-Site Messaging • Email • SMS • Recommendations • Search • Salesfire AI • Digital Assistant • Visually Similar Search • Analytics Salesfire can identify more of your anonymous visitors, personalise the customer journey, and drive sales with optimised email and SMS retargeting. Offering AI-driven insights and automation, Salesfire can help you streamline your marketing costs and deliver meaningful results. With Salesfire’s data capture technology, you can collect more valuable information about your shoppers’ behaviour. Salesfire boosts your marketing opt-ins by displaying campaigns to collect email addresses and phone numbers at key points across your site. Salesfire AI then maintains an up-to-date profile of each visitor's interests and shopping behaviour, even if they return to your site anonymously or from another device. This allows you to deliver personalised experiences without relying on third-party cookies. Salesfire helps you deliver a shopping experience as unique as each customer. By capturing detailed shopper data, Salesfire AI can automatically trigger personalised email and SMS campaigns that effectively re-engage and bring your shoppers back on site. You can also tailor the on-site experience and guide your shoppers to checkout with our On-Site Messaging, Recommendations and Search solutions. With Salesfire, you can: • Grow your marketing subscribers by up to 300% • Increase your revenue by up to 9.2% with re-engagement emails • Increase your AOV by up to 37% with SMS marketing • Access in-depth insights into shopper behaviour with detailed analytics • Integrate data collected with paid channels like Google Ads to enhance their performance


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 4

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.2/10)


**Seller Details:**

- **Seller:** [Salesfire](https://www.g2.com/sellers/salesfire)
- **Year Founded:** 2017
- **HQ Location:** Middlesbrough England ,United Kingdom
- **LinkedIn® Page:** https://www.linkedin.com/company/salesfireuk/ (78 employees on LinkedIn®)
- **Phone:** 020 4505 9040

**Reviewer Demographics:**
  - **Company Size:** 100% Small-Business


#### Pros & Cons

**Pros:**

- Helpful (4 reviews)
- Customer Support (3 reviews)
- Customer Engagement (2 reviews)
- Customer Satisfaction (2 reviews)
- Marketing Efficiency (2 reviews)

**Cons:**

- Missing Features (1 reviews)
- Not Intuitive (1 reviews)
- Reporting Issues (1 reviews)

  ### 9. [Shoptet](https://www.g2.com/products/shoptet/reviews)
  Shoptet is a complex ecommerce solution for all e-shops regardless ​ of size of their business. We bring the same technology possibilities for the very new business owner to the experienced and demanding e-shop owners and large companies.​ We are the most trusted and valuable brand in e-commerce in Czech Republic and Slovakia.​


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 5


**Seller Details:**

- **Seller:** [Shoptet](https://www.g2.com/sellers/shoptet)
- **Year Founded:** 2008
- **HQ Location:** Praha, CZ
- **Twitter:** @shoptet (1,860 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/shoptet/ (241 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 60% Small-Business, 40% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (3 reviews)
- Customer Support (2 reviews)
- Features (2 reviews)
- User Interface (2 reviews)
- Ease of Creation (1 reviews)

**Cons:**

- Difficult Learning Curve (1 reviews)
- Expensive (1 reviews)
- Lack of Options (1 reviews)
- Limited Functionality (1 reviews)
- Limited Templates (1 reviews)

  ### 10. [StoreHero](https://www.g2.com/products/storehero/reviews)
  StoreHero is the all-in-one Shopify app for profitability tracking, built specifically for DTC and ecommerce brands that want to grow sustainably. While most analytics and attribution tools stop at revenue or ROAS, StoreHero goes deeper, helping founders and operators answer the only question that really matters: “Are we actually making money?” With StoreHero, you can track profitability in ecommerce in real time by connecting your Shopify store, ad platforms, and cost data. The platform automatically calculates and visualizes the metrics that matter most — Customer Acquisition Cost (CAC), Lifetime Value (LTV), contribution margin, overhead allocation, and net profit % - so you know exactly where your profits are coming from, and where they’re leaking away. Unlike attribution-first tools, StoreHero is profit-first by design. That means you can finally move beyond vanity metrics like ROAS and revenue screenshots, and instead run your brand based on true profitability. Whether you’re making budget decisions, planning campaigns, or preparing your business for a raise or exit, StoreHero gives you the financial clarity to grow with confidence. Key benefits: One-click Shopify integration and easy setup Real-time profitability dashboards (products, channels, and customers) Automated CAC vs LTV tracking Forecasting tools to model profit scenarios before you spend All-in-one view of ecommerce profit, without spreadsheets or guesswork In 2025, ecommerce valuations are based on profit multiples, not revenue. StoreHero helps you track, optimize, and scale profitability so you can build a brand that lasts.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 2


**Seller Details:**

- **Seller:** [StoreHero](https://www.g2.com/sellers/storehero)
- **HQ Location:** Dublin, IE
- **Twitter:** @StoreHeroApp (293 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/storehero/ (11 employees on LinkedIn®)



#### Pros & Cons

**Pros:**

- Comprehensive (1 reviews)
- Insights (1 reviews)
- Reporting (1 reviews)


  ### 11. [TapClicks](https://www.g2.com/products/tapclicks/reviews)
  TapClicks is a comprehensive marketing operations platform designed to streamline and automate various manual tasks associated with marketing management, such as data integration and reporting. This solution allows users to focus on high-impact activities, including campaign optimization and enhancing customer satisfaction. By offering a suite of tools that encompass reporting, analytics, insights, campaign order management, and marketing workflow tracking, TapClicks empowers organizations to make informed decisions based on real-time data. The platform is particularly beneficial for marketing agencies and organizations that manage multiple clients. TapClicks provides a unified dashboard through its flagship product, TapAnalytics, which consolidates marketing campaign data and performance metrics. This feature enables users to easily manage thousands of clients from a single interface, offering both high-level agency views and customizable client-specific views. Such transparency is essential for maintaining strong client relationships and ensuring that clients are informed about their campaign performance. One of the standout features of TapAnalytics is its ability to deliver real-time analytics and scoring across all campaigns. Utilizing sophisticated algorithms, the platform optimizes campaign performance and uncovers actionable insights that can drive better results. Additionally, the data visualization capabilities of TapClicks bring data to life through interactive timelines, pie charts, geo-mapping, and text widgets, making it easier for users to interpret and present their findings. TapClicks also prioritizes efficiency with its auto-scheduled reporting feature, allowing users to send automated reports in various formats, including HTML, PDF, and Excel. This functionality saves time and ensures that stakeholders receive timely updates without the need for manual intervention. Furthermore, the platform supports over 200 integrations tailored to the needs of agencies of all sizes, enhancing its versatility and making it a valuable tool for marketing professionals. In summary, TapClicks is designed to optimize marketing operations by automating routine tasks and providing a holistic view of marketing activities. With its user-friendly interface, robust analytics capabilities, and extensive integration options, TapClicks stands out as a powerful solution for organizations looking to enhance their marketing efforts and drive meaningful results.


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 315

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.2/10)
- **Reports:** 8.3/10 (Category avg: 8.7/10)
- **Campaign Tracking:** 8.3/10 (Category avg: 8.3/10)
- **Web Analytics:** 9.2/10 (Category avg: 8.7/10)


**Seller Details:**

- **Seller:** [TapClicks](https://www.g2.com/sellers/tapclicks)
- **Company Website:** https://www.TapClicks.com
- **Year Founded:** 2015
- **HQ Location:** San Jose, CA
- **Twitter:** @TapClicks (771 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2810260/ (154 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Account Manager, Digital Marketing Manager
  - **Top Industries:** Marketing and Advertising, Broadcast Media
  - **Company Size:** 62% Small-Business, 30% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (5 reviews)
- Analytics (4 reviews)
- Reporting (3 reviews)
- Time-saving (3 reviews)
- Time-Saving (3 reviews)

**Cons:**

- Lack of Information (2 reviews)
- Connection Issues (1 reviews)
- Data Inconsistency (1 reviews)
- Data Management Issues (1 reviews)
- Difficult Setup (1 reviews)

  ### 12. [Aimerce](https://www.g2.com/products/aimerce/reviews)
  Aimerce helps Shopify brands navigate the upcoming cookie-less future in 2024. First-party data is the only solution to third-party cookies phasing out problem. Aimerce enhances this with server-side tracking, capturing data lost to ad blockers, iOS updates, and browser tracking. Its Durable ID extends visitor tracking from 7 days (or 24 hours for ads) to a full year, enriches return visitor's session and provides the complete customer journey. Book a demo today: https://www.aimerce.ai/


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 1

**User Satisfaction Scores:**

- **Reports:** 10.0/10 (Category avg: 8.7/10)
- **Web Analytics:** 10.0/10 (Category avg: 8.7/10)


**Seller Details:**

- **Seller:** [Aimerce](https://www.g2.com/sellers/aimerce)
- **Year Founded:** 2023
- **HQ Location:** San Francisco, US
- **LinkedIn® Page:** https://www.linkedin.com/company/aimerce-inc/about/ (3 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Small-Business


  ### 13. [Analytic Index](https://www.g2.com/products/analytic-index/reviews)
  Analytic Index helps agencies and brands drive superior retail e-commerce growth with a proven system to vastly improve organic and sponsored search performance. Proprietary next-gen analytics and expert retail-media consultation provides the foundation for the AI Accelerator, the system that helps both agencies and brands discover and prioritize growth opportunities, create strategic plans to optimize listings and campaigns, and measure the efficacy of optimizations. Unlike competitors, Analytic Index’s solutions span all major online retailers, offer holistic competitive data, and provide immediate value. Agencies and brands that work with Analytic Index gain a relentless ally in e-commerce that helps them to save time, gain full transparency, and supercharge sales.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.2/10)
- **Reports:** 10.0/10 (Category avg: 8.7/10)
- **Campaign Tracking:** 5.0/10 (Category avg: 8.3/10)
- **Web Analytics:** 5.0/10 (Category avg: 8.7/10)


**Seller Details:**

- **Seller:** [Analytic Index](https://www.g2.com/sellers/analytic-index)
- **Year Founded:** 2020
- **HQ Location:** Salt Lake City, US
- **LinkedIn® Page:** https://www.linkedin.com/company/analyticindex/ (10 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Mid-Market


  ### 14. [Analyzify](https://www.g2.com/products/analyzify/reviews)
  Analyzify makes data collection easier for your Shopify store. With our Google Tag Manager integration, you can quickly connect your store with Google Analytics 4 and a whole host of other providers. With Analyzify, your data will be seamlessly transferred to third parties, giving you the insights you need to drive your business forward.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.2/10)
- **Reports:** 10.0/10 (Category avg: 8.7/10)
- **Campaign Tracking:** 8.3/10 (Category avg: 8.3/10)
- **Web Analytics:** 10.0/10 (Category avg: 8.7/10)


**Seller Details:**

- **Seller:** [Analyzify](https://www.g2.com/sellers/analyzify)
- **Year Founded:** 2020
- **HQ Location:** Tallinn, EE
- **Twitter:** @analyzify (707 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/analyzify (21 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Small-Business


  ### 15. [Bloomberg Second Measure](https://www.g2.com/products/bloomberg-second-measure/reviews)
  Bloomberg Second Measure's new and exclusive transaction dataset gives investors valuable insights into company performance and consumer trends—with unparalleled speed. • Panel of 20+ million U.S. consumers • 3-day lag • Coverage list of thousands of public and private companies • 6 years of spending history


  **Average Rating:** 3.5/5.0
  **Total Reviews:** 2


**Seller Details:**

- **Seller:** [Second Measure](https://www.g2.com/sellers/second-measure)
- **Year Founded:** 2015
- **HQ Location:** New York, New York, United States
- **Twitter:** @second_measure (2,002 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/second-measure/ (14 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Mid-Market


  ### 16. [ChannelEngine](https://www.g2.com/products/channelengine/reviews)
  ChannelEngine connects brands and retailers to 1300+ marketplaces worldwide, offering a single platform to manage your product data, inventory, orders, and pricing across all online channels. With smart automation and seamless integration, we enable you to sell more, grow faster, and stay in control. Our scalable and reliable platform keeps your operations running smoothly, ensuring long-term success as your business grows. Headquartered in Leiden, Netherlands, with global offices in New York, Berlin, Paris and Dubai, we guide leading brands like Unilever, Sanofi, Philips, and Sonos on their marketplace expansion.


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 19

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.2/10)
- **Reports:** 8.3/10 (Category avg: 8.7/10)
- **Campaign Tracking:** 5.0/10 (Category avg: 8.3/10)
- **Web Analytics:** 5.0/10 (Category avg: 8.7/10)


**Seller Details:**

- **Seller:** [ChannelEngine](https://www.g2.com/sellers/channelengine)
- **Year Founded:** 2013
- **HQ Location:** Leiden, NL
- **Twitter:** @ChannelEngine (226 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/channelengine (198 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Retail
  - **Company Size:** 48% Small-Business, 43% Mid-Market


#### Pros & Cons

**Pros:**

- Channel Management (2 reviews)
- Easy Integrations (2 reviews)
- Integrations (2 reviews)
- Connectors (1 reviews)
- Customer Support (1 reviews)

**Cons:**

- Complexity (2 reviews)
- Difficult Learning (2 reviews)
- Learning Difficulty (2 reviews)
- Complex Usability (1 reviews)
- Data Management (1 reviews)

  ### 17. [Checkout Champ](https://www.g2.com/products/checkout-champ/reviews)
  Checkout Champ is the ONLY Performance E-commerce Platform that was born out of necessity due to the abysmal conversion rates. When’s the last time your store sales converted at 4%, 6%, 8%, 10% or more? Checkout Champ drives up your conversion rates and your average order value by its revolutionary customized checkout, pre-purchase order bump, and intelligent one-click-upsell technologies. Checkout Champ supercharges your store by giving you total customization and control of your checkout pages, pre and post purchase one-click upsells, and is the number one subscription billing platform in one simple to use interface.


  **Average Rating:** 4.9/5.0
  **Total Reviews:** 11

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.2/10)
- **Reports:** 8.3/10 (Category avg: 8.7/10)
- **Campaign Tracking:** 1.7/10 (Category avg: 8.3/10)
- **Web Analytics:** 1.7/10 (Category avg: 8.7/10)


**Seller Details:**

- **Seller:** [Checkout Champ LLC](https://www.g2.com/sellers/checkout-champ-llc)
- **Year Founded:** 2020
- **HQ Location:**  San Juan, Puerto Rico
- **Twitter:** @MattMartorano (2,414 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/checkout-champ/ (21 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Small-Business


#### Pros & Cons

**Pros:**

- Ease of Use (7 reviews)
- Features (6 reviews)
- Feature Functionality (5 reviews)
- Customizability (4 reviews)
- Experience (4 reviews)

**Cons:**

- Learning Curve (4 reviews)
- Learning Difficulty (3 reviews)
- Difficult Learning Curve (2 reviews)
- Not User-Friendly (2 reviews)
- Setup Difficulties (2 reviews)

  ### 18. [Clearprofit](https://www.g2.com/products/katir-solutions-llc-clearprofit/reviews)
  Real-time profit tracking for Shopify merchants. See real net profit after Meta ads, shipping & returns. Flat pricing. No per-order fees.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**User Satisfaction Scores:**

- **Reports:** 10.0/10 (Category avg: 8.7/10)
- **Campaign Tracking:** 10.0/10 (Category avg: 8.3/10)
- **Web Analytics:** 10.0/10 (Category avg: 8.7/10)


**Seller Details:**

- **Seller:** [Katir Solutions](https://www.g2.com/sellers/katir-solutions)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 200% Small-Business


  ### 19. [Countly](https://www.g2.com/products/countly/reviews)
  Countly is a first-party digital analytics and customer engagement platform that gives organizations complete ownership of their data and product intelligence - across every device, channel, and deployment model. Built for teams that value privacy, autonomy, and long-term trust, Countly lets you capture, analyze, and act on behavioral data in real time, without the compromises of black-box SaaS tools and shared-clouds. With Countly, you control what’s tracked, where it’s stored, and how it’s used - whether on-premises or in your private cloud.


  **Average Rating:** 4.1/5.0
  **Total Reviews:** 20

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 9.2/10)


**Seller Details:**

- **Seller:** [Countly](https://www.g2.com/sellers/countly)
- **Year Founded:** 2013
- **HQ Location:** London, United Kingdom
- **Twitter:** @gocountly (6,776 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/countly/ (40 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Information Technology and Services
  - **Company Size:** 55% Small-Business, 45% Enterprise


#### Pros & Cons

**Pros:**

- Ease of Use (1 reviews)

**Cons:**

- Lack of Recommendations (1 reviews)
- Limitations (1 reviews)
- Limited Features (1 reviews)
- Missing Features (1 reviews)

  ### 20. [Crawlbot](https://www.g2.com/products/crawlbot/reviews)
  Real-time digital shelf analytics platform tracking Share of Voice, content quality, and pricing across 35 retailers in UK, South Africa, Poland and France. Hourly category monitoring with sponsored vs organic breakdown for consumer electronics brands.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 1

**User Satisfaction Scores:**

- **Reports:** 8.3/10 (Category avg: 8.7/10)
- **Web Analytics:** 10.0/10 (Category avg: 8.7/10)


**Seller Details:**

- **Seller:** [Crawlbot.pl](https://www.g2.com/sellers/crawlbot-pl)
- **Year Founded:** 2025
- **HQ Location:** London, GB
- **LinkedIn® Page:** https://www.linkedin.com/company/crawlbot-pl/ (1 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Enterprise


  ### 21. [decile](https://www.g2.com/products/decile/reviews)
  Illuminate opportunities to drive incremental value with every step of the customer journey by bringing together your first-party data and hundreds of enrichment attributes. Identify high-value customer personas and the products that resonate with them to guide acquisition efforts. Improve retention with a deeper understanding of your customer’s lifecycle. Activate your learnings by syncing data to key marketing platforms.


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 1

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 3.3/10 (Category avg: 9.2/10)
- **Reports:** 8.3/10 (Category avg: 8.7/10)
- **Campaign Tracking:** 1.7/10 (Category avg: 8.3/10)
- **Web Analytics:** 5.0/10 (Category avg: 8.7/10)


**Seller Details:**

- **Seller:** [decile](https://www.g2.com/sellers/decile)
- **Year Founded:** 2020
- **HQ Location:** Washington, US
- **LinkedIn® Page:** https://www.linkedin.com/company/decile/ (20 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Mid-Market


  ### 22. [Downstream](https://www.g2.com/products/jungle-scout-downstream/reviews)
  Downstream advanced analytics and machine learning enabled application provides a 360 degree view of your entire Amazon business. Built specifically to meet the needs of large Amazon Suppliers, we empower brand's to quickly scale growth while improving ROI and operational efficiency.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1


**Seller Details:**

- **Seller:** [Jungle Scout](https://www.g2.com/sellers/jungle-scout)
- **Year Founded:** 2015
- **HQ Location:** Chicago, Illinois
- **Twitter:** @junglescout (9,484 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/6608249/ (168 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Small-Business


  ### 23. [e-comDrive](https://www.g2.com/products/e-comdrive/reviews)
  e-comDrive is a fully integrated back-office system that is designed and developed for the web retailer that offers the visibility and functionality required to manage and grow an e-commerce business within one system.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1


**Seller Details:**

- **Seller:** [MultiDev Technologies](https://www.g2.com/sellers/multidev-technologies)
- **Year Founded:** 1997
- **HQ Location:** N/A
- **Twitter:** @ChainDrive (635 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Small-Business


  ### 24. [Evinent Analytics](https://www.g2.com/products/evinent-analytics/reviews)
  EVINENT ANALYTICS ANTIFRAUD Our intelligent fraud prevention platform can detect and prevent fraudulent and anomalous activity within your business. Flexible system built using machine learning algorithms to highlight fraud operations and anomalies can providee in-depth results to protect your business from exploitation. With our platform, there is no need to spend money on dozens of cybersecurity workers or stress over useless statistics.


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 3


**Seller Details:**

- **Seller:** [Evinent](https://www.g2.com/sellers/evinent)
- **HQ Location:** Grasbrunn, DE
- **LinkedIn® Page:** https://www.linkedin.com/company/14821338 (17 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 33% Mid-Market, 33% Enterprise


  ### 25. [EYK Data](https://www.g2.com/products/eyk-data/reviews)
  Eyk is tracking & analytics for modern e-commerce brands Empowering you to track your customer journeys, completely future- & privacy proof, aligning your team on performance and priorities through the Eyk cockpit and gaining deep, actionable insights into attribution, performance and segmentation. All while running from dedicated Google Tagmanager & Bigquery environments you control! Eyk is trusted by modern e-commerce brands like The Good Roll, Stieglitz and RVS Products.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**User Satisfaction Scores:**

- **Reports:** 8.3/10 (Category avg: 8.7/10)
- **Campaign Tracking:** 8.3/10 (Category avg: 8.3/10)
- **Web Analytics:** 8.3/10 (Category avg: 8.7/10)


**Seller Details:**

- **Seller:** [EYK](https://www.g2.com/sellers/eyk)
- **Year Founded:** 2022
- **HQ Location:** Rotterdam, NL
- **LinkedIn® Page:** https://www.linkedin.com/company/eyk-data (13 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Small-Business




## Parent Category

[E-Commerce Software](https://www.g2.com/categories/e-commerce)



## Related Categories

- [Digital Analytics Software](https://www.g2.com/categories/digital-analytics)
- [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics)
- [Retail Intelligence Software](https://www.g2.com/categories/retail-intelligence)



---

## Buyer Guide

### What You Should Know About E-Commerce Analytics Software

### What is E-Commerce Analytics Software?

Most businesses thrive on data. E-commerce businesses especially can benefit from tools capable of analyzing real-time data, as these solutions help e-commerce stores identify exactly which products sell best, who their customers are, and which aspects of their website attract the most attention and have the best conversion rates. By combining aspects of big data analytics and a web analytics tool, business owners can get a complete view of their e-commerce business and how it is performing at a variety of levels.

By integrating with an e-commerce platform, e-commerce analytics software can gather data from marketing campaigns, email campaigns, live chat, and other data sources related to the e-commerce store itself. With these reports, business owners can obtain actionable insights to help them improve their business and invest in the strategies that are working.

Key Benefits of E-Commerce Analytics Software

- Real-time data from a variety of sources related to an e-commerce business
- Insight into customer behavior and demographics
- Website data based on how users interact with the e-commerce store itself
- Data to help refine personalization algorithms to better cater to individual customers

### Why Use E-Commerce Analytics Software?

Digital businesses have so much ready access to data that it’s almost silly not to take advantage of it. Since online businesses like e-commerce stores run completely on a variety of software solutions, an analytics solution can easily integrate with and leverage all this data.

**Customer analytics —** Businesses can’t exist without customers, and insights into the customer journey, average conversion rate, and purchasing habits are crucial for an e-commerce website. E-commerce analytics software can use customer and purchase data to compile a complete picture of who a business’ customers are and what they are purchasing. Businesses might even be able to gain insight into what time of day customers are most active and when is the best time to introduce new products and offers.

**Business intelligence —** Insight into sales and various campaigns are a must for any global e-commerce business. Knowing how the business is performing as a whole and what needs improvement can be invaluable, especially when decisions can affect the entirety of the business. Business intelligence can help e-commerce stores refine their inventory and other business strategies to optimize revenue.

**Marketing analytics —** Using digital analytics tools can help determine which marketing efforts are successful (and which aren't) by tracking where customers are coming from and which offers they may have interacted with. These tools may integrate with social media or email marketing tools to track the success of these efforts. E-commerce analytics can also help with A/B testing the e-commerce website by tracking users’ interactions with the site and noting which iteration has the best conversion rate.

### Who Uses E-Commerce Analytics Software?

**E-commerce business owners —** Any business owner can benefit from any and all insights into their business. E-commerce business owners, particularly, can use e-commerce analytics to measure the success of specific inventory, which strategies convert the most customers, and who their customers are. Armed with this information, business owners can focus their efforts on their true audience and eliminate or reduce aspects of their business that aren’t performing well. They can also use these insights to attract new customers or cater to customers who need more than they can currently provide.

**Website developers —** Website developers can use e-commerce analytics software to create or refine an online store that maximizes usability and customer conversion. By collecting a variety of digital data, e-commerce analytics can track users of the site and how they interact with it. This can help developers create clear pathways and streamlined experiences so customers never feel lost or confused. Any hiccup in the process can cause customers to abandon their cart and leave the site, essentially losing a sale. The easier it is to make a purchase, the more likely users will be to do so.

**Marketers —** Digital analytics are also extremely useful for marketers trying to create a brand presence. By tracking how customers arrive at the e-commerce store, marketers can determine which channels are most successful at generating traffic. They can also see customer demographics and which products are most popular in order to create targeted marketing materials.

### E-Commerce Analytics Software Features

**Reports —** Reports are the main function of any analytics software, since the analysis of data needs to be presented in a digestible fashion to use it effectively. These reports can often be customized to a specific user’s needs based on the data gathered. Multiple reports can provide a wide variety of insight into the business’ performance.

**Integrations —** E-commerce analytics tools often collect data from e-commerce platforms and other software used by e-commerce businesses. By integrating with these tools, e-commerce analytics software can easily have access to the data needed for reports and even analyze data in real time. Integrations can also help analytics tools create recurring reports with little to no input from the user.

**Dashboards —** Dashboards provide a means to see a wide variety of information presented in one place. This can make it easy to quickly see if the business is performing well or if there is a problem with minimal digging. Saved reports and real-time data can be checked at a glance so problems can be addressed immediately.

**Web analytics —** Web analytics show the performance of the e-commerce website itself, tracking traffic, visitor behavior, and SERP ranking. If the website isn’t performing well, customers will not be able to find the store or effectively make a purchase. A successful e-commerce store must first be a successful website, and these features help achieve that.

**Campaign tracking —** A good way to get the word out about an e-commerce brand is to create social media, email, or other digital marketing campaigns. By integrating those efforts with e-commerce analytics tools, users can see which campaigns are most successful and what kind of customers are responding to which efforts. This can help refine future campaigns and target efforts to specific demographics.

**Product analytics —** The ability to see the success of individual products can be invaluable for an e-commerce store that offers a wide range of items. Individual product metrics can not only show how well a specific item is selling but also who is buying that product and other useful information to determine if it is worth carrying.

### Trends Related to E-Commerce Analytics Software

**E-commerce personalization —** [E-commerce personalization software](https://www.g2.com/categories/e-commerce-personalization) allows stores to personalize each customer’s individual experience. This may mean displaying product recommendations based on a customer’s purchasing or viewing history or personalized offers and discounts for customers of particular products. Customers increasingly look for a more personalized experience, so these tools provide that with minimal input from the business owner.

**Artificial intelligence —** While much of e-commerce personalization software is powered by artificial intelligence and machine learning, artificial intelligence can be used in a variety of other ways. It can help adjust pricing, order more inventory, and even prevent fraud.

### Software and Services Related to E-Commerce Analytics Software

[**E-commerce platforms**](https://www.g2.com/categories/e-commerce-platforms) **—** E-commerce platforms house the actual e-commerce store and, often, most of an e-commerce business’ data. E-commerce analytics tools often integrate with e-commerce platforms to make use of all that data.

[**E-merchandising**](https://www.g2.com/categories/e-merchandising) **—** E-merchandising software can use the insights of e-commerce analytics to present products in the online store in such a way as to optimize conversion and revenue. E-merchandising software often integrates with e-commerce platforms as well.

[**E-commerce data integration**](https://www.g2.com/categories/e-commerce-data-integration) **—** E-commerce data integration software syncs data across platforms, including e-commerce analytics software. If a particular e-commerce analytics tool does not integrate with certain other solutions, e-commerce data integration software can bridge those gaps.

[**Product information management**](https://www.g2.com/categories/product-information-management-pim) **—** Product information management (PIM) software maintains information on each product offered by an e-commerce business. This product data may be used by e-commerce analytics software to provide more granular insight into the performance of specific items.