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Zeta Global

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370 reviews
  • 11 profiles
  • 34 categories
Average star rating
4.1
Serving customers since
2007

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Zeta Global Reviews

Review Filters
Profile Name
Star Rating
189
130
31
7
13
Verified User in Furniture
UF
Verified User in Furniture
04/29/2026
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review

Customizable Reporting and Evolving AI, but a Learning Curve and Limited Attribution Insights

Suitable level of platform support. Appreciate the customizability of the reporting interface to align with our business goals. The UI is fairly simple once you get the hang of it, although some of the capabilities have unique names that someone unfamiliar with the platform would not immediately be able to decipher (eg, reporting under "Opportunities"). New AI capabilities are commensurate with what I would expect from this type of platform and I'm glad to see them continually evolving and improving.
Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
04/29/2026
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review

Improved UI and Fast Processing That Delivers Great Value

The user interface has improved since we first started using it, which makes it easy to onboard and teach new members of the team. All of our systems and filters have been implemented very well. Its processing speed is fast, so we’re able to provide feedback to clients ASAP. Hence we are definitely getting our money's worth!
Amanda E.
AE
Amanda E.
04/28/2026
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review

Efficient and Effortless Marketing with Zeta

I love the efficiency and effortless experience with Zeta Marketing Platform. It's super easy for me to check a landing page and ensure it's properly linked to Facebook instead of Pinterest, thanks to the well-laid-out analytics. I just navigate to 'people,' search an email, and I can see vital details like when they signed up. These features make everything run properly, and I use them every time I create a new landing page. Also, generating reports is a breeze as it pulls 6-month engagement data from Facebook and Pinterest. The initial setup was incredibly easy, taking less than 5 minutes.

About

Contact

HQ Location:
New York, NY

Social

@ZetaGlobal

What is Zeta Global?

Zeta Global is a data-driven marketing technology company that specializes in providing customer acquisition, retention, and engagement solutions. Leveraging advanced analytics and a robust data platform, Zeta Global helps businesses optimize their marketing strategies and enhance customer experiences across various channels. Their services include digital marketing, customer insights, and personalized communication, aimed at driving measurable results for clients. For more information, visit their website at https://zetaglobal.com/.

Details

Year Founded
2007
Ownership
NYSE: ZETA
Website
zetaglobal.com