T.M.A.S. (Traffic Management & Analytics Software is a comprehensive cloud-based platform designed to help organizations monitor, analyze, and manage visitor traffic and real-time occupancy across various locations. It caters to a diverse range of industries, including retail stores, libraries, museums, places of worship, universities, casinos, and large events. By integrating with SMS Storetraffic's smart people counters, such as the wireless PEARL and 3D SCOPE II cameras, T.M.A.S. provides actionable insights to optimize operations and enhance customer experiences.
Key Features and Functionality:
- Real-Time Occupancy Monitoring: Track and control in-building, in-room, or in-store occupancy levels in real-time to ensure safety and compliance.
- Performance Reports: Generate customized KPI reports with scheduled email delivery in various formats, including HTML, PDF, and Excel.
- Traffic Data Analytics: Access detailed in and out traffic data with time-sensitive accuracy, down to count-by-count breakdowns.
- Capture Rate Analysis: Evaluate the percentage of nearby foot traffic captured by your store to assess marketing effectiveness.
- POS Integration: Seamlessly integrate with leading POS systems like Lightspeed, Square, Shopify POS, Vend, Netsuite, QuickBooks, and Heartland Retail to correlate sales data with foot traffic.
- Retail Performance Tools: Utilize specialized tools such as the Retail Equation Simulator to plan and improve in-store sales performance.
- Mobile Accessibility: Monitor traffic data on-the-go with the SMS Storetraffic iOS and Android app, ensuring access from anywhere at any time.
Primary Value and Solutions Provided:
T.M.A.S. empowers businesses to make data-driven decisions by offering a complete breakdown of visitor and customer trends. It enables seamless and real-time control of occupancy levels, ensuring compliance with safety regulations. For retailers, the platform provides insights into service levels, sales performance, and conversion rates, facilitating the optimization of staffing and marketing strategies. By integrating with existing POS systems, T.M.A.S. allows for a holistic view of operations, leading to improved efficiency, enhanced customer satisfaction, and increased profitability.