Personizely is a conversion optimization platform designed to enhance user engagement and boost sales through website personalization. It offers a range of tools such as pop-ups, website widgets, and conversion funnels that can be tailored to specific visitor segments. By leveraging user data and behavior, Personizely allows businesses to deliver targeted offers, messages, and experiences to their audience. Key features include A/B testing, advanced targeting options, and seamless integration with various e-commerce and email marketing platforms. Personizely aims to facilitate growth by improving user interaction and conversion rates on websites.