I really like the speed of Kentico; it's super fast. The API, especially the caching side from a development standpoint, is really easy to work with. I also appreciate the tools they add in, like the ability to use widgets, which makes generating new content easier. Management of different things has been awesome, and creating custom UIs for specific needs has been a breeze. The Content Hub is amazing, and the fast API to retrieve content makes the site super responsive. The internal analytics help solve a lot of problems with third-party data security, and working with .NET provides great control over the site. Kentico's built-in ordering system was easy to integrate with QuickBooks for order management and payments. The taxonomy is excellent for categorization and linking the content, and the caching system keeps the site fast.

It's easy to build pages with various widgets and great flexibility on the pages.

What stands out most about Kentico is its seamless integration of content management, digital marketing, and e-commerce within a single, unified platform. Rather than forcing organisations to stitch together multiple disparate tools.