Product Avatar Image

Google

Show rating breakdown
85,504 reviews
  • 369 profiles
  • 302 categories
Average star rating
4.5
#1 in 136 categories
Grid® leader
Serving customers since
1998

Featured Products

Product Avatar Image
Google Ads

2,041 reviews

Google Ads is an online advertising platform developed by Google that enables businesses to display brief advertisements, service offerings, product listings, and videos to web users. These ads can appear across various Google properties, including search results, partner sites, mobile apps, and videos. Operating primarily on a pay-per-click (PPC) and cost-per-view (CPV) pricing model, Google Ads allows advertisers to target specific audiences based on keywords, demographics, and user behavior. Key Features and Functionality: - Diverse Ad Formats: Offers text ads, image ads, video ads, and shopping ads, allowing businesses to choose the format that best suits their marketing objectives. - Targeting Capabilities: Enables precise targeting through keywords, location, language, device type, and audience interests, ensuring ads reach the most relevant users. - Performance Tracking: Provides detailed analytics and reporting tools to monitor ad performance, measure return on investment (ROI), and optimize campaigns accordingly. - Budget Control: Allows advertisers to set daily budgets and adjust bids, offering flexibility to manage advertising expenses effectively. - Integration with Google Services: Seamlessly integrates with other Google services like Google Analytics and Google Merchant Center, enhancing campaign management and performance insights. Primary Value and User Solutions: Google Ads empowers businesses to increase their online visibility, attract potential customers, and drive sales by placing their offerings in front of users actively searching for related products or services. By leveraging Google's extensive network and advanced targeting options, advertisers can reach a broad yet relevant audience, leading to higher engagement and conversion rates. The platform's comprehensive analytics enable continuous optimization, ensuring marketing efforts are both effective and cost-efficient.

Profile Filters

All Products & Services

Profile Name

Star Rating

62770
19071
2833
507
320

Google Reviews

Review Filters
Profile Name
Star Rating
62770
19071
2833
507
320
Aswindev P.
AP
Aswindev P.
Cloud Security Consultant at KPMG India
08/12/2026
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review

Enterprise-Grade GenAI WAF, But Expect Latency and GCP Infrastructure Trade-Offs

What I like best about Google Cloud Model Armor is that it finally brings the architectural rigor of an enterprise Web Application Firewall (WAF) to the highly unpredictable world of Generative AI. It stops treating LLMs like black-box science experiments and governs them like any other production asset that requires strict input and output sanitization. ​From a cloud security architecture perspective, here is a breakdown of what is most helpful and the major upsides to deploying Model Armor: ​1. Model-Agnostic and Cloud-Agnostic Architecture ​ What is most helpful: You are not locked into securing only Google's Gemini models. ​The Upside: Model Armor is designed to be completely model-independent. You can use its REST APIs or inline Apigee integration to secure any GenAI model whether you are running Anthropic on AWS, OpenAI on Azure, or a local open-source model. It acts as an independent security gateway, ensuring that your enterprise security posture remains uniform even in a heavily fragmented, multi-cloud environment. ​2. Unifying DLP and ITGC Controls (The Compliance Upside) ​ What is most helpful: In traditional architectures, you have to write data-loss prevention (DLP) rules multiple times across different firewalls and endpoints. ​ The Upside: Model Armor integrates directly with Google Cloud's existing Sensitive Data Protection (formerly Cloud DLP) engine. This means you do not have to rebuild complex regex or machine-learning classifiers to detect PII, PCI, or proprietary IP. You simply apply your existing enterprise DLP templates to the AI. When it comes time to satisfy ITGC requirements or pass a SOC 2 audit, you can prove that your generative AI applications adhere to the exact same strict data governance rules as your traditional databases. ​3. Bi-Directional Screening and Multi-Modal OCR ​ What is most helpful: Securing AI requires solving two entirely different problems: stopping attackers from breaking in, and stopping the model from leaking data out. ​The Upside: Model Armor filters traffic in both directions. On the input side, it uses dedicated classifiers to block sophisticated prompt injections and jailbreak attempts before they ever reach the LLM. On the output side, it intercepts hallucinated malicious URLs or accidentally leaked source code. Furthermore, it doesn't just scan text; it includes Optical Character Recognition (OCR) to screen uploaded images, preventing attackers from bypassing text filters by hiding malicious prompts inside a JPEG. ​4. Shadow Testing via "Inspect Only" Mode ​ What is most helpful: Applying strict security guardrails to a live AI application usually breaks workflows, as legitimate user prompts trigger false positives. ​The Upside: Model Armor offers dual enforcement types: "Inspect and Block" and "Inspect Only". You can deploy new security templates in "Inspect Only" mode to silently log violations to Cloud Logging without actually dropping the traffic. This allows security teams to measure the false-positive rate and tune the policy confidence thresholds perfectly before enforcing hard blocks in a live production environment. ​Ultimately, the biggest upside to Model Armor is that it centralizes AI trust and safety. Instead of expecting application developers to manually write security wrappers around their prompt chains, it shifts the responsibility back to the infrastructure layer where it belongs.
Mohamed I.
MI
Mohamed I.
Software Developer at a Mismar
08/12/2026
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review

Gemma 3 4B: Lightweight, Fast, and Surprisingly Good Responses

I like that Gemma 3 4B is small and lightweight but still gives surprisingly good responses. It’s fast, easy to run locally, and doesn’t need a lot of resources.
Harshit K.
HK
Harshit K.
08/12/2026
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review

Nano Banana 2: One of the Best Tools for Social Media Image & Poster Creation

Nano Banana 2 is one of the best tools for image generation for social media, template generation, poster creation, and similar uses.

About

Contact

Phone:
+1 (650) 253-0000
HQ Location:
Mountain View, CA

Social

@google

What is Google?

Organize the world’s information and make it universally accessible and useful.

Details

Year Founded
1998
Ownership
NASDAQ:GOOG