--- title: Zoho Marketing Automation Reviews meta\_title: 'Zoho Marketing Automation Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 114 reviews by the users' company size, role or industry to find out how Zoho Marketing Automation works for a business like yours. aggregate\_rating: rating\_value: 4.2 review\_count: 114 scale: '5' date\_modified: '2026-08-11' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing ---

# Zoho Marketing Automation Reviews & Product Details

Claimed

###### Profile Status

This profile is currently managed by Zoho Marketing Automation but has limited features.  
  
Are you part of the Zoho Marketing Automation team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile!

Zoho Marketing Automation is an all-in-one marketing automation platform trusted by over 100K+ users worldwide to simplify and automate campaigns across multiple channels like, email, SMS, WhatsApp, social media, and webpages. With built-in analytics, lead scoring, attribution, and a marketing planner, Zoho Marketing Automation enables teams to execute smarter, nurture better, and convert faster. Highlights of Zoho Marketing Automation 1. Build multichannel customer journeys across email, SMS, WhatsApp, social media, and webpages. 2. Visually map, launch, and automate complex multichannel campaigns using drag-and-drop functionality. 3. Measure and optimize how your journeys are performing with advanced analytics that track website behavior, lead attribution, lead path tracing, and more. 4. Simplify lead-to-revenue conversion by replacing manual guesswork with automated, rule-based scoring and nurturing systems. 5. Schedule, organize, and track all your campaign activities in one place for smoother, on-time execution with ZMA's built-in Marketing Calendar. 6. Automate ecommerce tasks like abandoned cart reminders and confirmations, sync your store data using integration platforms, and leverage these workflows to increase sales, cut costs, and improve customer experience. Zoho Marketing Automation helps businesses manage and automate their entire marketing journeys from lead generation to revenue. It unifies data, supports multichannel engagement across email, SMS, WhatsApp, social media, and webpages, and simplifies campaign creation with a drag-and-drop builder. With website analytics, lead scoring, attribution insights, and a built in marketing planner, teams can optimize performance. Ecommerce brands can also automate follow-ups, recover abandoned carts, and boost sales with AI-driven product recommendations. Experience unified marketing, automation, and analytics—all in one platform. Sign up today and turn your marketing automation investment into measurable growth.

* * *

Seller
[Zoho](https://www.g2.com/sellers/zoho-b00ca9d5-bca8-41b5-a8ad-275480841704)
Discussions
[Zoho Marketing Automation Community](https://www.g2.com/products/zoho-marketing-automation/discuss)
Languages Supported

Bulgarian, Czech, Danish, German, English, French, Hindi, Croatian, Hungarian, Indonesian, Italian, Japanese, Korean, Dutch, Polish, Russian, Spanish, Swedish, Thai, Turkish, Ukrainian, Vietnamese, Chinese (Simplified)

Solution Type

All-in-One

Overview by
Moncy Samuel (Product Marketer at Zoho Corporation)

Show More

## Pricing

Pricing provided by Zoho Marketing Automation.

### Free Trial

Free Trial

### Standard

Starting at $19.00

[
View More Pricing Information
](https://www.g2.com/products/zoho-marketing-automation/pricing)

## Top-Rated Alternatives

[

 ![HubSpot Marketing Hub](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "HubSpot Marketing Hub")

HubSpot Marketing Hub

4.4/5(14,914)

](https://www.g2.com/products/hubspot-marketing-hub/reviews)

[

 ![ActiveCampaign](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "ActiveCampaign")

ActiveCampaign

4.4/5(14,779)

](https://www.g2.com/products/activecampaign/reviews)

[

 ![Klaviyo](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Klaviyo")

Klaviyo

4.6/5(1,360)

](https://www.g2.com/products/klaviyo/reviews)

[
View All Alternatives
](https://www.g2.com/products/zoho-marketing-automation/competitors/alternatives)

## User Insights

Average based on 114 real user reviews.

Implementation Time

2 months

Perceived Cost

$$$$$

Typical contract price

$0k - $0k

[Sign in to view](/login)

[Log in to unlock pricing and user insights](/login)

## Zoho Marketing Automation Integrations
(14)

What do users say about integrations?

Integration information sourced from real user reviews.

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Agentforce Sales (formerly Salesforce Sales Cloud)

](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Dynamics 365 Marketing

](https://www.g2.com/products/dynamics-365-marketing/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Google Workspace

](https://www.g2.com/products/google-workspace/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

HubSpot Marketing Hub

](https://www.g2.com/products/hubspot-marketing-hub/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

imBee

](https://www.g2.com/products/imbee/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

INSIS

](https://www.g2.com/products/insis/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Intuit Mailchimp Email Marketing

](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

MA Circulation Manager

](https://www.g2.com/products/ma-circulation-manager/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Manual.to

](https://www.g2.com/products/manual-to/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Microsoft Outlook

](https://www.g2.com/products/microsoft-outlook/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Objectivity/DB

](https://www.g2.com/products/objectivity-db/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Slack

](https://www.g2.com/products/slack/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Zapier

](https://www.g2.com/products/zapier/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Zoho CRM

](https://www.g2.com/products/zoho-crm/reviews)

Show More

 ![Rajeeb R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rajeeb R.")
RR

Rajeeb R.

Mid-Market (51-1000 emp.)

8/30/2023

"A Marketing Automation Tool Kit"

5/5

What do you like best about Zoho Marketing Automation?

Throughout my years, as a marketer I've had the chance to dive into marketing automation tools. Among them Zoho Marketing Automation stands out for its range of features and user friendly interface. It has undeniably become a tool, in my marketing toolkit.

-All in one solution

-User Friendly

-Robust Automation

-Personlised and Segmentation Review collected by and hosted on G2.com.

What do you dislike about Zoho Marketing Automation?

Zoho Marketing Automation does have some aspects that could be improved;

Learning Curve; Although the interface is easy to use getting an understanding of the automation workflows might take some time to grasp for individuals who are new, to marketing automation concepts.

Pricing Options; Zoho provides pricing tiers. While they offer a comprehensive set of features certain advanced functionalities may only be available, in higher priced plans. It's important to select a plan that suits both your business requirements and budget. Review collected by and hosted on G2.com.

What problems is Zoho Marketing Automation solving and how is that benefiting you?

Zoho Marketing Automation addresses challenges that marketers commonly encounter and provides solutions. Lets explore some of the problems it tackles and how these solutions benefit users;

1. \*\*Time consuming manual tasks;\*\*

Problem; Marketers often spend an amount of time on activities such, as sending follow up emails updating lead information and segmenting audiences.

Solution; Zoho Marketing Automation automates these tasks freeing up marketers valuable time to concentrate on initiatives. Through automated workflows leads can be. Engaged without the need for intervention.

2. \*\*Lack of personalization;\*\*

Problem; Using marketing messages results, in engagement rates as they fail to resonate with individual recipients.

Solution; With Zohos segmentation and personalization features marketers can create targeted campaigns based on user behavior, preferences and demographics. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Valerie W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Valerie W.")
VW

Valerie W.

Senior Social Media Manager

Enterprise (\> 1000 emp.)

12/6/2023

"Zoho Marketing Automation, the best program, I love it."

4/5

What do you like best about Zoho Marketing Automation?

The intuitive user interface of Zoho Marketing Automation is the feature that I appreciate the most about it. The experience is both agile and effective due to the ease with which automated campaigns can be created and executed, as well as the excellent connection with other Zoho technologies. Review collected by and hosted on G2.com.

What do you dislike about Zoho Marketing Automation?

A few extensive customization options are not available in Zoho Marketing Automation, which is my main gripe with the platform. There should be more leeway in some areas to accommodate consumers with special requirements. Nonetheless, it adequately addresses the marketing requirements of the majority of firms. Review collected by and hosted on G2.com.

What problems is Zoho Marketing Automation solving and how is that benefiting you?

Using Zoho Marketing Automation, I solve challenges related to efficient marketing campaign management. Benefits include greater process automation, better audience segmentation, and the ability to more accurately track campaign performance. Additionally, seamless integration with other Zoho tools improves operational efficiency and consistency in data management. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

JC

Jennifer C.

Mid-Market (51-1000 emp.)

11/2/2023

"Zoho Pro's and cons"

4/5

What do you like best about Zoho Marketing Automation?

The landing pages creation & the email contents creation is the one that I like the most, landing pages creation feature is new and innovative and I am able to do this without any issue and on the other hand, I can create HTML and plain text email contents (Templetetles) using this platform easily, hence this is the one that I like the most, on the other hand, I also like the customer report feature, I can create and fetch any reports according to my needs, this report helps me to understand the actual performance of my email marketing campaigns and I also like the overall user interface off this platform which is really robust and seamless. Review collected by and hosted on G2.com.

What do you dislike about Zoho Marketing Automation?

I constantly have some issues while manually importing the list of subscribers into this platform. Sometimes, I even have duplicate contacts, even though the record is unique; these are the minor issues I am having, and I don't enjoy this. Review collected by and hosted on G2.com.

What problems is Zoho Marketing Automation solving and how is that benefiting you?

Your marketing teams can conduct campaigns more effectively and provide sales with high-quality leads when they use Zoho CRM. To assist you in streamlining and automating your marketing operations, Zoho CRM has a number of built-in marketing automation capabilities, such as lead scoring, segmentation, and Google Ads connections. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Annie A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Annie A.")
AA

Annie A.

Digital Marketing Executive

Mid-Market (51-1000 emp.)

10/21/2023

"The best Email Marketing Tool"

5/5

What do you like best about Zoho Marketing Automation?

I have been using Zoho Marketing Automation for more than a year now. I would say it's one of the best tools that I've used so far, very easy to use and the features available in the marketing tool make our job easier. I'm able to schedule multiple email campaigns with personalized features. The implementation is easy as well, we didn't face any issues regarding the implementation process. The best part of the Zoho marketing tool is I'm able to see the reports of sent campaigns and I'm able to analyze the performance of the email campaigns. Not only that, we can customize our reports according to the requirements. The A/B testing feature enables us to test out with different subject and email body, this has made us choose the right way of writing emails for the selected audience. I use Zoho marketing automation almost every day as I work in the email marketing team, there was one incident where we were unable to send a campaign. When we contacted customer support, we got the solution for the problem within a few hours thus, not affecting our work streamline. The integration part has been smooth as well. One account can be used by multiple team members. Review collected by and hosted on G2.com.

What do you dislike about Zoho Marketing Automation?

One issue that I faced with the Zoho Marketing Automation tool at times the campaign goes for review and it takes time to get the review approved. Sometimes even though the contact list doesn't contain any duplicate fields, it still fails to upload a few contacts. Review collected by and hosted on G2.com.

What problems is Zoho Marketing Automation solving and how is that benefiting you?

Zoho Marketing tool has been able to ease our job in setting up multiple email campaigns. Even during the holiday time, we are able to schedule the campaign and get the timely report of the campaign on our email. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services")
CI

Verified User in Information Technology and Services

Mid-Market (51-1000 emp.)

12/13/2023

"An unique platform for efficient customer engagement"

4/5

What do you like best about Zoho Marketing Automation?

Zoho marketing automation helps to automate the strategies to connect with multiple customers with multi channels

We can automate mass sends

This platform gives flexibility in automating marketing campaigns

It has a feature that helps in tracking, analysing and taking useful steps for web pages and then improving conversions

It adds up leads as per their interest and then fo further engagement

The marketing campaigns that it automates only bring sales ready leads to their sales team

Track and analyze the campaigns

We cab create personalized campaigns

Its. A complete marketing planner for new age marketing and business operations Review collected by and hosted on G2.com.

What do you dislike about Zoho Marketing Automation?

It is for small and medium business models

Its technical and a little complicated

It doesn't always give sales ready leads

Features are limited

It's expensive

There are continuous bugs and errors Review collected by and hosted on G2.com.

What problems is Zoho Marketing Automation solving and how is that benefiting you?

The support is good enough to resolve the erros and bugs

Analysing is better through reports

Automated campaigns are beneficial Review collected by and hosted on G2.com.

Show More

7/5/2024
Validated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software")
UC

Verified User in Computer Software

Mid-Market (51-1000 emp.)

12/12/2023

"Zoho Marketing Automation automates marketing for targeted campaigns & improved customer engagement"

5/5

What do you like best about Zoho Marketing Automation?

I've used Zoho Marketing Automation for a few months, and it's been a game-changer for our marketing efforts. The intuitive interface makes campaign creation a breeze, and the automation features save us time and effort. The ability to seamlessly integrate with other Zoho applications streamlines our workflow, providing a holistic solution for our marketing needs. Overall, it's a powerful tool that has significantly boosted our efficiency and campaign effectiveness Review collected by and hosted on G2.com.

What do you dislike about Zoho Marketing Automation?

While Zoho Marketing Automation offers robust features, I've found the learning curve to be steeper than expected. Customization options can be overwhelming, and some features lack the intuitive simplicity I was hoping for. Additionally, customer support could be more responsive in addressing queries. Despite its potential, navigating the platform has been a bit challenging, and I believe there's room for improvement in terms of user-friendliness Review collected by and hosted on G2.com.

What problems is Zoho Marketing Automation solving and how is that benefiting you?

Zoho Marketing Automation has been instrumental in solving our lead nurturing challenges. Before using the platform, we struggled to engage leads effectively after the initial contact. With Zoho's automated workflows, we've set up targeted email campaigns based on lead behavior, ensuring timely and personalized interactions. This has not only increased our lead conversion rates but has also saved us countless hours in manual follow-ups. The platform's analytics further help us fine-tune our strategies, making Zoho Marketing Automation a valuable asset in our marketing arsenal Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Subha B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Subha B.")
SB

Subha B.

Growth Marketing Associate

Small-Business (50 or fewer emp.)

12/13/2023

"Great tool for Email Marketing for non-coders"

3.5/5

What do you like best about Zoho Marketing Automation?

The content templates are amazing and I believe anyone with little to no coding knowledge can design good email content pieces, It's like Canva on steroids built for email marketing Review collected by and hosted on G2.com.

What do you dislike about Zoho Marketing Automation?

The UI can be improved, it looks pretty much similar to other Zoho product UIs. Since it's a creative product, the UI can be more graphically intuitive. Review collected by and hosted on G2.com.

What problems is Zoho Marketing Automation solving and how is that benefiting you?

It's helping marketers send automated emails to prospects at scale. Plus the core problem it solves is the design elements for the email content which I struggled with a lot (I'm from a non-coding background BTW). It is making the email content creation process easier for the non-coders with its email content preset library! Review collected by and hosted on G2.com.

Show More

12/18/2024
Validated ReviewerIncentivizedSource: G2 invite

 ![D.K.Narasimha K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "D.K.Narasimha K.")
DK

D.K.Narasimha K.

Digital Marketing Executive

Mid-Market (51-1000 emp.)

12/15/2023

"A user-freindly and time saving tool"

4.5/5

What do you like best about Zoho Marketing Automation?

1. Easy to configure

2. User friendly controls Review collected by and hosted on G2.com.

What do you dislike about Zoho Marketing Automation?

1. No customization for image position available for smart - pop up. Have limited options.

2. The color settings for button don't work somtimes. Nothing happens when clicked to change the color.

3. Can't add font types

4. Overall limited options for customization in smart -pop up Review collected by and hosted on G2.com.

What problems is Zoho Marketing Automation solving and how is that benefiting you?

We are benifitting from using Survey forms in Zoho. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Financial Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Financial Services")
UF

Verified User in Financial Services

Mid-Market (51-1000 emp.)

1/19/2024

"Great tool for drip marketing!"

4.5/5

What do you like best about Zoho Marketing Automation?

Creating email marketing campaings for our lead base, and tracking opens/clicks makes Zoho Marketing Automation a very handy tool. Review collected by and hosted on G2.com.

What do you dislike about Zoho Marketing Automation?

The reporting funtion can be combersome. It took a while for me to understand. Also, I find it upsetting that MA doens't run congruently with campaigns. Review collected by and hosted on G2.com.

What problems is Zoho Marketing Automation solving and how is that benefiting you?

Zoho MA helps us stay ontop of our lead base. After going through MA, our sales team can see which leads are qualifed to speak with. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Akif R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Akif R.")
AR

Akif R.

Mid-Market (51-1000 emp.)

2/5/2024

"Revolutionizing Marketing"

5/5

What do you like best about Zoho Marketing Automation?

Zoho Marketing Automation provides a comprehensive suite of tools, offering a centralized platform for various marketing needs. Review collected by and hosted on G2.com.

What do you dislike about Zoho Marketing Automation?

While user-friendly, there may still be a learning curve for users who are new to marketing automation platforms or have limited technical expertise. Review collected by and hosted on G2.com.

What problems is Zoho Marketing Automation solving and how is that benefiting you?

Users can tailor campaigns, emails, and workflows to match their specific requirements, enhancing the personalization of marketing strategies. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic Review from User Profile

## Questions about Zoho Marketing Automation? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Zoho Marketing Automation
](https://www.g2.com/products/zoho-marketing-automation/discussions/new)

GU

Guest User
•
Last activity over 2 years ago

What are marketing automation features?

1 Upvote

1

[
Join the conversation
](https://www.g2.com/discussions/zoho-marketing-automation-what-are-marketing-automation-features)

 ![Kishor L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kishor L.")
KL

Kishor Lamdande
•
Last activity over 4 years ago

How can I use this?

1 Upvote

1

[
Join the conversation
](https://www.g2.com/discussions/how-can-i-use-this)

[
View all Discussions
](https://www.g2.com/products/zoho-marketing-automation/discuss)

## Pricing Options

Pricing provided by Zoho Marketing Automation.

### Free Trial

Free Trial

### Standard

Starting at $19.00

### Professional

$29.00

[
View More Pricing Information
](https://www.g2.com/products/zoho-marketing-automation/pricing)

Zoho Marketing Automation Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_74390118cdf58a60fb81adaaefdb6287/hubspot-marketing-hub.png "Product Avatar Image")

HubSpot Marketing Hub

4.4/5(14,914)

[
Compare Now
](https://www.g2.com/compare/hubspot-marketing-hub-vs-zoho-marketing-automation)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_50828ef2b93af30b29edd9061533c3b9/activecampaign.jpg "Product Avatar Image")

ActiveCampaign

4.4/5(14,779)

[
Compare Now
](https://www.g2.com/compare/activecampaign-vs-zoho-marketing-automation)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_d6b6650425eafc5c72f230cad744ad29/adobe-marketo-engage.png "Product Avatar Image")

Adobe Marketo Engage

4.1/5(3,149)

[
Compare Now
](https://www.g2.com/compare/adobe-marketo-engage-vs-zoho-marketing-automation)

##### 
##### Zoho Marketing Automation Features

Email Marketing

Building and Personalizing Emails

Sending Outbound Emails

Manage Email Deliverability

Online Marketing

Landing Pages and Forms

Lead Management

Marketing Lead Database

Segmentation

Lead Scoring and Grading

Campaign Management

Program Management

[
View More Features
](https://www.g2.com/products/zoho-marketing-automation/features)

##### Categories on G2

[SMS Marketing](https://www.g2.com/categories/sms-marketing)[Marketing Automation](https://www.g2.com/categories/marketing-automation)[Marketing Analytics](https://www.g2.com/categories/marketing-analytics)

[SMS Marketing](https://www.g2.com/categories/sms-marketing)[Marketing Automation](https://www.g2.com/categories/marketing-automation)[Marketing Analytics](https://www.g2.com/categories/marketing-analytics)[Customer Journey Analytics](https://www.g2.com/categories/customer-journey-analytics)[Customer Journey Mapping](https://www.g2.com/categories/customer-journey-mapping)[WhatsApp Marketing](https://www.g2.com/categories/whatsapp-marketing)

[Show MoreShow Less](javascript:void(0);)

##### Explore More

[Which cloud workload protection tools give security teams clean dashboards and compliance monitoring in one view rather than forcing them to switch between tools?](https://www.g2.com/discussions/which-cloud-workload-protection-tools-give-security-teams-clean-dashboards-and-compliance-monitoring-in-one-view-rather-than-forcing-them-to-switch-between-tools%20)[What's the best PSA software for small businesses](https://www.g2.com/discussions/what-s-the-best-psa-software-for-small-businesses)[Sentry vs Firebase Crashlytics vs Bugsnag for mobile crash reporting: which do engineering teams find most useful when they actually need to diagnose and fix a production crash?](https://www.g2.com/discussions/sentry-vs-firebase-crashlytics-vs-bugsnag-for-mobile-crash-reporting-which-do-engineering-teams-find-most-useful-when-they-actually-need-to-diagnose-and-fix-a-production-crash)

[Which data de-identification platforms avoid complex setup and deliver results in pilot phases under 30 days?](https://www.g2.com/discussions/which-data-de-identification-platforms-avoid-complex-setup-and-deliver-results-in-pilot-phases-under-30-days)[Best platform for company training and development](https://www.g2.com/discussions/best-platform-for-company-training-and-development)[Pros and Cons Details](https://www.g2.com/products/zoho-marketing-automation/reviews?qs=pros-and-cons)

[Show MoreShow Less](javascript:void(0);)