You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
By Meta Platforms, Inc
How would you rate your experience with WhatsApp Business Platform?
Pop-up Chat
Based on 116 WhatsApp Business Platform reviews.
Enables a popup chat window on company websites to encourage interaction between website visitors and designated company representatives.
Notifications
This feature was mentioned in 118 WhatsApp Business Platform reviews.
Delivers notifications to both sides of the conversation.
Targeted Emails
Based on 108 WhatsApp Business Platform reviews.
Sends automated emails to further engage clients and potential clients.
In-App Messaging
As reported in 117 WhatsApp Business Platform reviews.
Allows for live chat to be enabled within the app for customer help.
Co-Browsing
Allows agents to join a customer's browser session and navigate through the website with them.
Customization
This feature was mentioned in 104 WhatsApp Business Platform reviews.
Allows users to customize chat colors, text, logos, and branding.
Conversation Archiving
115 reviewers of WhatsApp Business Platform have provided feedback on this feature.
Archives conversations in a separate location for later reference.
Lead Development
This feature was mentioned in 116 WhatsApp Business Platform reviews.
Enables employees to denote potential customers.
Knowledge Base
111 reviewers of WhatsApp Business Platform have provided feedback on this feature.
Establishes a knowledge base for employee reference during conversations.
Team Inbox
Based on 121 WhatsApp Business Platform reviews.
Provides a central location for help requests, helping employees respond sooner.
Customer Profiles
Allows for the creation of profiles for contacts and customers.
AI Text Generation
As reported in 78 WhatsApp Business Platform reviews.
Allows users to generate text based on a text prompt.
AI Text Summarization
72 reviewers of WhatsApp Business Platform have provided feedback on this feature.
Condenses long documents or text into a brief summary.
AI Text-to-Speech
73 reviewers of WhatsApp Business Platform have provided feedback on this feature.
Simulates human-like speech from text inputs.
Transactional Messages
This feature was mentioned in 34 WhatsApp Business Platform reviews.
Allows users to establish automated workflows and triggers to deliver transactional WhatsApp messages and notifications
Bulk WhatsApp Messaging
As reported in 37 WhatsApp Business Platform reviews.
Enables users to send mass WhatsApp marketing campaigns
Conversational Messaging
39 reviewers of WhatsApp Business Platform have provided feedback on this feature.
Facilitates two-way WhatsApp messaging to encourage subscriber engagement and loyalty
Personalization
This feature was mentioned in 36 WhatsApp Business Platform reviews.
Offers features for personalizing WhatsApp messages based on customer information or past behavior
Promotional Messages
Based on 35 WhatsApp Business Platform reviews.
Allow users to share promotions with subscribers via WhatsApp
Automated Replies
Based on 39 WhatsApp Business Platform reviews.
Provides automated WhatsApp message replies to recipients
Segmentation
As reported in 35 WhatsApp Business Platform reviews.
Deliver tailored promotions to specific audience segments
API Integration
Facilitates the integration of WhatsApp messaging into existing business applications through WhatsApp Business API
WhatsApp Commerce
This feature was mentioned in 37 WhatsApp Business Platform reviews.
Allow customers to browse, discover, research, purchase, and complete payment in real-time
Analytics
Provides analytics on opt-ins, open and delivery rates, and click-throughs