As a performance-driven agency, our entire model depends on helping clients acquire customers efficiently and at scale. That means every tool we use has to prove its worth in real impact. Tie has done exactly that. Their ability to surface and re-engage high-intent shoppers—often missed by other platforms—has been instrumental in driving stronger ROAS, lowering CAC, and unlocking new revenue opportunities for our clients. On top of that, their deliverability expertise quietly amplifies results across channels, creating value well beyond paid media.

But what really makes Tie stand out is the partnership. Ellyson and Mollie have been phenomenal—responsive, thoughtful, and proactive at every turn. Whether it’s strategy refinement, implementation, or quick troubleshooting, their team is consistently on point. For us, Tie isn’t just another vendor; they’ve become a trusted extension of our growth efforts. Review collected by and hosted on G2.com.

My main concern is the same across all similar platforms: if deliverability isn’t strong, results can suffer, and certain exact matches can lower engagement. Tie faces the same industry-wide challenges, but on the positive side, they’re proactive in offering solutions to help improve deliverability. Review collected by and hosted on G2.com.

We’ve only been working with Tie for a few short months, but the impact has been immediate. The Engaged segment they created delivers over 100% higher revenue per recipient and more than double the ROI compared to our other campaign segments. The Promotions Tab Protection tool has also boosted campaign performance by over 20% to date.

The Tie team is proactive, strategic, and genuinely invested in our success, constantly bringing new ideas to the table. If you want innovative tools paired with actionable insights, Tie is a clear win. Review collected by and hosted on G2.com.

Our only challenge has been that certain optimizations, like segment growth, depend heavily on site traffic, so results can fluctuate month-to-month. This isn’t a Tie issue per se, but it means that maximizing their tools works best when paired with a strong traffic strategy. Otherwise, our experience so far has been extremely positive. Review collected by and hosted on G2.com.

We’ve been recommending Tie to a bunch of our ecommerce clients, and for good reason. If you're trying to create more personalized shopping experiences and step up your email game, this tool is literally a no-brainer. Tie helps brands turn customer data into actual value. It pulls in behavior, preferences, and purchase history to tailor each shopper’s journey, especially when it comes to email personalization. Think smarter flows, relevant product recs, and emails that don’t feel like they were blasted to a list of 100K+ customers. Review collected by and hosted on G2.com.

If we had to nitpick, the UI could feel a little different from what marketers might be used to, but once you get past that, the results speak for themselves. Definitely worth a look if you're serious about leveling up personalization. Review collected by and hosted on G2.com.

It gives us the ability to identify and reach visitors we couldn’t before, making our retargeting more effective and helping recover potential lost leads. Review collected by and hosted on G2.com.

So far I haven't found any downside based on my experience. Review collected by and hosted on G2.com.

The ability for it to help us retarget anonymous web traffic using emails and SMS messages. Review collected by and hosted on G2.com.

Hoping to gain more insight from the team on other ways we can use the product. Review collected by and hosted on G2.com.

As a performance-based agency, everything we do is centered around customer acquisition and measurable impact. Our revenue is directly tied to the success of our clients, which means we need the most effective tools to maximize conversions and improve efficiency. Revenue Roll has been an absolute game-changer for us in this regard.

The biggest upside is how seamlessly it identifies and re-engages high-intent shoppers—something that traditional retargeting platforms simply can’t do at the same level. RR ensures we’re targeting the right people at the right time, driving stronger ROAS and lowering CAC.

From a financial standpoint, having this in the mix does so much for our revenue targets with clients. It increases our ability to scale retargeting profitably, ensuring we can maximize performance while keeping costs efficient. The additional benefit of their email deliverability optimization also provides indirect advantages, helping to improve overall engagement beyond paid media.

On top of the results, their team is just world-class. Their support, insights, and ability to refine strategy alongside us make them an invaluable partner. We’re lucky to have them in our ecosystem and look forward to continuing to scale with them. Review collected by and hosted on G2.com.

There’s not much to dislike. The only challenge is that once you start using Revenue Roll, you won’t want to run retargeting without it. Review collected by and hosted on G2.com.

What we like best about Tie is that they are helping us catch/retarget some of our customers that are lost in the process of sorting through websites. It has helped us increase our impressions. The Tie team has been extremely supportive and giving us step by step guidance on implementations. Review collected by and hosted on G2.com.

At first we were seeing a bit of drop off on our emails but we got it fixed with some of the suggested strategies. Review collected by and hosted on G2.com.

RevenueRoll has been a fantastic addition to our business. The platform helps us identify visitors on our website and turn those insights into actionable opportunities.

What stands out the most is their amazing team, which made the deployment process seamless—even on our custom platform. They went above and beyond, developing special code to ensure everything worked perfectly. Instead of being overwhelmed with random emails, we can now target and scale effectively, which has been a game-changer for us.

We previously used other services, like retention.com, which was like a giant firehose of emails. Those emails weren't wrong, but they were less targeted. Review collected by and hosted on G2.com.

The only downside was that setup took a little longer than anticipated due to our custom platform, but the team handled it professionally and delivered great results. Review collected by and hosted on G2.com.

They've been able to help us identify more anonymous users which in return helped us generate more revenue. Review collected by and hosted on G2.com.

They are not fully integrated with the ESP we work with. Review collected by and hosted on G2.com.

Revenue Roll is amazing because they don't try to confuse you about how they identify prospects or where the data's coming from. The product is extremely straightforward, easy to use, and the team over there is beyond helpful at making sure you utilize every ounce of RR. Review collected by and hosted on G2.com.

At this point in time, I have 0 complaints. Onboarding our brands has been seamless & everything works on autopilot. Review collected by and hosted on G2.com.