Tercept Unified Analytics Reviews & Product Details

Tercept automatically aggregates and organizes all your monetization data (adservers, adexchanges, adnetworks, SSPs), analytics data (GA, Flurry, Appsflyer, Firebase, HasOffers, Tune, AdJust) and marketing data (FB, AdWords, Instagram, Mailchimp, PushEngage, PostUp) into one single dashboard with powerful querying and visualization capabilities. You can map data across sources, setup custom reports and automate 100% of your reporting. With Tercept, you spend less time on downloading reports, and more time on generating insights & improving ROI. Key Features - 1. 100s of API integrations with leading monetization, analytics and marketing platforms 2. Support for niche/local ad-networks, SSPs and prebid partners 3. Data collection through APIs, scheduled reports, storage locations (S3, Dropbox, GCP), google spreadsheets, one-time uploads, etc 4. 100% flexibility to combine data from different data sources to create custom dimensions, metrics and reports 5. Export data in real-time into Google Spreadsheets, Google Data Studio, Google Cloud Storage, Tableau or any BI tool of your choice 6. Support for data in any format including csv, xml, xls, json etc. 7. Fully customizable dashboards 8. Data normalization across timezones, currencies; Metric and dimension mapping across platforms 9. Fully customizable logins (Role based access control): customize dashboards by login; customize tables, metrics and dimensions for every login

Seller

Tercept

Discussions

Tercept Unified Analytics Community

Languages Supported

English

Overview by

Gourav Chindlur (Founder @ Tercept, Mentor @ Axilor Ventures)

Pricing

Pricing provided by Tercept Unified Analytics.

Start

$ 999

per month

Scale

$ 1999

per month

View More Pricing Information

Top-Rated Alternatives

HubSpot Marketing Hub

Intuit Mailchimp All-in-One Marketing Platform

4.4/5

(5,167)

View All Alternatives

Tercept Unified Analytics Media

Tercept Unified Analytics Demo - Monthly data by partner

Get an insight of all the partner's data in one place. Also you can schedule exports to the data warehouse of your choice.

Tercept Unified Analytics Demo - Data by screen name

Intuitive and flexible data visualization. We also support customized metrics and dimensions

Tercept Unified Analytics Demo - Mapping DFP and GA data

Find where your users are dropping off and drive results.

Tercept Unified Analytics Demo - Studio Dashboard

Send all of your marketing & advertising data to Studio Dashboard for better visualization of trend in your data

Tercept Unified Analytics Demo - Marketing list

Marketing data from over 50 data sources and has the capability to integrate more as per the requirement

Tercept Unified Analytics Demo - Prebid , discrepancy, youtube

Prebid , discrepancy, youtube are already being integrated

G2 reviews are authentic and verified.

Here's how.

Verified User in Apparel & Fashion

Small-Business (50 or fewer emp.)

3/16/2026

"Reliable unified reporting with good customization & support."

5/5

What do you like best about Tercept Unified Analytics?

They provide high granularity of the data, which allows for deep dives into complex metrics and buying patterns. Support is fast & responsive. Specifically their ability to build new data cubes or custom integrations. Tercept as one of the most affordable options in the market. Review collected by and hosted on G2.com.

What do you dislike about Tercept Unified Analytics?

Lack of templates. Also, triggers & actions is not fully supported. Review collected by and hosted on G2.com.

Verified User in Information Services

Small-Business (50 or fewer emp.)

2/14/2026

"One of the most simple and easy to use analytics tools out there."

4.5/5

What do you like best about Tercept Unified Analytics?

Tercept is a simple and robust solution for ad driven companies that wish to centralise all of their ad reporting in one place and unify their data Review collected by and hosted on G2.com.

What do you dislike about Tercept Unified Analytics?

lack of good data visualisation templates, although this is improving. Review collected by and hosted on G2.com.

Apoorv A.

SDE-2

Enterprise (> 1000 emp.)

7/13/2024

"Review for Tercept Unified Analytics"

5/5

What do you like best about Tercept Unified Analytics?

1. Saves time with good data accuracy.

2. Deep diving into complex insights.

3.Slick Dashboarding. Review collected by and hosted on G2.com.

What do you dislike about Tercept Unified Analytics?

1. Expensive at times.

2. Too complex sometimes. Review collected by and hosted on G2.com.

Aditya A.

Senior Solutions Engineer

Enterprise (> 1000 emp.)

7/9/2024

"Review on Tercept Unified Analytics"

5/5

What do you like best about Tercept Unified Analytics?

Improvement upto a large extent for data storage.

Drive deep insights.

Easy to access. Review collected by and hosted on G2.com.

What do you dislike about Tercept Unified Analytics?

It is expensive.

Data Management is tedious to some extent. Review collected by and hosted on G2.com.

Ayush S.

SDE

Enterprise (> 1000 emp.)

7/9/2024

"My Review of Tercept Unified Analytics"

5/5

What do you like best about Tercept Unified Analytics?

80% of time is saved in preparing reports .

Drive deep insights for data.

Slicing across key dimensions. Review collected by and hosted on G2.com.

What do you dislike about Tercept Unified Analytics?

Data Accuracy is low.

It is expensive.

Data storage is complexed. Review collected by and hosted on G2.com.

Aaditya A.

SDE

Enterprise (> 1000 emp.)

7/11/2024

"Review of Tercept Unified Analytics"

5/5

What do you like best about Tercept Unified Analytics?

1, Data Accuracy and saves time from dashboarding.

2. Cost Effective.

3.Deep insights. Review collected by and hosted on G2.com.

What do you dislike about Tercept Unified Analytics?

1. Complexity is very high.

2 Less Dashboarding features. Review collected by and hosted on G2.com.

Apoorv A.

SDE at TATA

Enterprise (> 1000 emp.)

7/13/2024

"Review for Tercept Unified Analytics"

5/5

What do you like best about Tercept Unified Analytics?

Data Accuracy and Dashboarding.

Deep insights.

Data complexity is always great. Review collected by and hosted on G2.com.

What do you dislike about Tercept Unified Analytics?

Little bit expensive.

Hard to use.

Dashobarding is limited. Review collected by and hosted on G2.com.

Champa P.

Mid-Market (51-1000 emp.)

9/5/2023

"I used Tercept, and I experienced that it is a suitable and useful tool."

4.5/5

What do you like best about Tercept Unified Analytics?

It collects data from various platforms and presents aggregated data. Review collected by and hosted on G2.com.

What do you dislike about Tercept Unified Analytics?

Sometimes, due to limits, data updates for some campaigns while others do not, which creates confusion. Review collected by and hosted on G2.com.

Verified User in Online Media

Small-Business (50 or fewer emp.)

4/14/2021

"The service is great"

5/5

What do you like best about Tercept Unified Analytics?

Their engineers respond very quickly. They can build a new cube that fits our needs within a week - that's great and we are really appreciated it. Review collected by and hosted on G2.com.

What do you dislike about Tercept Unified Analytics?

The UI has room to improve. We want to see more graphs to visualise our data on Tercept. Review collected by and hosted on G2.com.

Verified User in Internet

Mid-Market (51-1000 emp.)

11/20/2020

Business partner of the seller or seller's competitor, not included in G2 scores.

"The most affordable programmatic revenue consolidation platform"

5/5

What do you like best about Tercept Unified Analytics?

Tercept unifies our analytics, helps us optimize our campaigns, and provides custom bid & user level analytics. It is the most affordable and cost-effective solution in the industry (compared to Burt, Adjuster, STAQ, Adomik, etc). The team is also very responsive to questions when we run into issues. Review collected by and hosted on G2.com.

What do you dislike about Tercept Unified Analytics?

There is no direct impression-to-adserver/DFP mapping feature that is available from the more expensive platforms. The UI isn't as polished and doesn't provide as many out-of-the-box insights as some of the other platforms that cost 3x-5x more. Review collected by and hosted on G2.com.

Recommendations to others considering Tercept Unified Analytics:

Include Tercept in your RFPs when researching/searching for a reporting consolidation vendor. Review collected by and hosted on G2.com.

What problems is Tercept Unified Analytics solving and how is that benefiting you?

Tercept helps us save many hours on weekly reporting & busy work which allows us to focus more on growing our business. The team at Tercept has many publisher clients and is exposed to industry-related issues. They often share expertise and advice on topics that aren't related to their product. Review collected by and hosted on G2.com.