---
title: Surfer Reviews
meta_title: 'Surfer Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 545 reviews by the users' company size, role or industry
  to find out how Surfer works for a business like yours.
aggregate_rating:
  rating_value: 4.8
  review_count: 545
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---

# Surfer Reviews
**Vendor:** Surfer  
**Category:** [SEO Tools](https://www.g2.com/categories/seo-tools)  
**Average Rating:** 4.8/5.0  
**Total Reviews:** 545
## About Surfer
Surfer is the most complete platform for&amp;nbsp;AI Search Optimization and visibility. It helps your brand show up where real decisions happen—on Google, inside AI-generated answers, and across the web. With Surfer, you create content LLMs want to cite and traditional search engines want to surface, track when (and where) your brand appears, and keep every page optimized at every stage of the buyer journey—all in one scalable workflow. Because invisible brands don’t get chosen. Surfer makes sure yours does.



## Surfer Pros & Cons
**What users like:**

- Users love the **Content Editor** for its ease in organizing content and optimizing for better SEO results. (13 reviews)
- Users appreciate the **AI-powered content suggestions** from Surfer, enhancing their SEO strategies and boosting confidence in results. (10 reviews)
- Users love the **ease of use** of Surfer, benefiting from its intuitive interface and excellent customer support. (8 reviews)
- Users highlight **effective SEO improvement** with Surfer, praising its comprehensive features and outstanding support. (7 reviews)
- Users find that Surfer significantly **saves time** , streamlining content optimization and eliminating the need for multiple tools. (4 reviews)
- User-Friendly (4 reviews)
- Users commend the **effective audit features** of Surfer, enhancing content for better SEO performance and organic traffic. (3 reviews)
- Users find Surfer&#39;s **intuitive interface** engaging, making the SEO process enjoyable and motivating consistent improvement. (3 reviews)
- SEO Knowledge (3 reviews)
- Topic Discovery (3 reviews)

**What users dislike:**

- Users express concerns about **credit issues** , feeling limited by the current credit system and pricing for beginners. (5 reviews)
- Users note the **high costs** of Surfer, making it challenging for beginners and those on a budget. (5 reviews)
- Users find the **high pricing** of Surfer to be a barrier, especially for smaller teams or freelancers. (3 reviews)
- Users criticize Surfer for its **limited features** , which restrict accessibility and flexibility for budget-conscious users. (3 reviews)
- Users feel that Surfer can lead to **unnatural keyword overemphasis** , resulting in content that lacks a conversational tone. (2 reviews)
- Users find the **keyword research tool lacking** compared to SEMRush, limiting its effectiveness for broader needs. (2 reviews)
- Learning Curve (2 reviews)
- Users report severe **software bugs and issues** with Surfer AI, leading to unusable outputs and wasted time. (2 reviews)
- Upgrades/Updates (2 reviews)
- Audit Limitations (1 reviews)

## Surfer Reviews
  ### 1. SurferSEO is an indispensable tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jessica C. | Adventure Club Educator and Teacher's Assistant, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 12, 2022

**What do you like best about Surfer?**

I like how easy SurferSEO makes getting high content scores; I'm completely new to SEO content writing, and my mentor strongly recommended SurferSEO. It makes it so simple for a newbie like me; the live trainings are super helpful.

**What do you dislike about Surfer?**

I wish credits would roll over to the next month if you didn't use them. I've made sure to use all my credits each month so far, but if I end up getting crazy busy, I might not be able to use them all. It'd be a shame to have them vanish into thin air and not be able to use them.

**What problems is Surfer solving and how is that benefiting you?**

I've written posts and articles before, but I never knew the ins and outs of ranking well on Google before. Surfer makes ranking super easy, showing me relevant keywords to use to help boost my content's score and rank higher.

  ### 2. A game-changer in every way.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 24, 2023

**What do you like best about Surfer?**

The Content Editor tool on Surfer SEO is a great way to optimize your content on a granular level. It also provides an easy-to-use interface with detailed explanations of what each item is for so you can make informed decisions on how you optimize. It's been my go-to choice for a few years now. Highly recommend it!

**What do you dislike about Surfer?**

The unused credits cannot be carried over to the next month.

**What problems is Surfer solving and how is that benefiting you?**

Page-level optimizations involved a lot of guesswork in the past. No tool has offered this much ease and experience so it's an essential part of my workflow.

  ### 3. Very useful tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jonathan S. | Senior Software Engineer, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 06, 2023

**What do you like best about Surfer?**

How direct and easy to follow Surfer SEO suggestions are.

**What do you dislike about Surfer?**

The low monthly allowance for the cheaspest subscription. The price is a bit higher than other SEO tools.

**What problems is Surfer solving and how is that benefiting you?**

It's helping me to improve the SEO score of my articles without having to deeply invest on SEO trainings and courses.

  ### 4. Surfer has been our fundamental foundation in creating useful and optimized content.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Raymond R. | Insight and Strategy Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 12, 2022

**What do you like best about Surfer?**

There are so many features to help people with their content, and it is almost an all-in-one and end-to-end tool for anyone who does SEO with its keyword research, content editor, and audit features.

**What do you dislike about Surfer?**

You cannot change a Content Editor document if you make a mistake or need to replan your content, which can be a bit too limiting. Maybe having a 1 or 2-day allowance to change these before locking it in.

**What problems is Surfer solving and how is that benefiting you?**

With Surfer, we don't need to spend too much time searching for content ideas for our website, tedious amounts of hours for keyword research, competitor research, and post-publish auditing as it almost wholly automates these for us, saving us more time and effort to focus on other tasks.

  ### 5. Great experience and teacher!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Nicholas J. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 15, 2023

**What do you like best about Surfer?**

We enjoy how it is teaching us more about SEO and helping us to fine-tune out processes. We love the content editor!

**What do you dislike about Surfer?**

It's an expensive app if you're wanting to scale up into their higher tiers.

**What problems is Surfer solving and how is that benefiting you?**

Content editor helps us to create exceptional content.

  ### 6. Surfer SEO in the eyes of an SEO Beginner

**Rating:** 5.0/5.0 stars

**Reviewed by:** Annabell P. | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 02, 2023

**What do you like best about Surfer?**

It is easy to use even if you're a beginner in SEO writing.

**What do you dislike about Surfer?**

Maybe the number of credits per level of subscription.

**What problems is Surfer solving and how is that benefiting you?**

Optimizing my copies for the website. Surfer SEO makes it easy for me to write by suggesting all the keywords and showing how my competitors are doing.

  ### 7. 1000% increase in organic traffic across 6 months, Surfer is awesome!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Louis L. | SEO Associate, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 11, 2022

**What do you like best about Surfer?**

The best part is the guided feedback in terms of optimizations, some of which are even pulled from Google's own API like the NLP KWs to include. Fantastic tool all around!

**What do you dislike about Surfer?**

I wish there would be a way to see edits/insertions within the Surfer editor (there is a wordpress chrome extension though so you have that option).

**What problems is Surfer solving and how is that benefiting you?**

Data driven optimizations that result in measurable increases in both rankings and traffic - just an awesome tool!

  ### 8. the best content editor, ever!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Martin P. | Geschäftsführer SOL with Love, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 26, 2023

**What do you like best about Surfer?**

i have tried almost every software out there for content creating with seo in mind. it is not only the best graphics, but it also works.

**What do you dislike about Surfer?**

there is nothing to say about it, wait AI is missing, but Iknow it will come within some weeks. no need to change to competitors.

**What problems is Surfer solving and how is that benefiting you?**

surfer is helping me to write text for seo. from the outline, wirting itself and optimising afterwards.
i cant imagine working without it.

  ### 9. Love Surfer SEO, exactly of I needed to improve content for my local business.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Citadel L. | Law Firm Administrator, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 15, 2022

**What do you like best about Surfer?**

Easy to understand and use. Surfer SEO was recommended to me by a friend that knows a lot about SEO.  The software is better than I was expecting. It is the perfect tool for a small business owner like me.

**What do you dislike about Surfer?**

Inability to re-edit a keyword after you start. I did a mistake and I was not able to reverse it, I had to start over and lose one of my credits. Other than that the software is great.

**What problems is Surfer solving and how is that benefiting you?**

Surfer is helping me with SEO for my small business. We own a small law firm, it has been challenging to find reliable professionals so I decided to learn SEO and implemented it for my site.

  ### 10. Recommend

**Rating:** 5.0/5.0 stars

**Reviewed by:** Isobel T. | Search Engine Optimization Executive, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 08, 2023

**What do you like best about Surfer?**

The audit function is very helpful for optimising existing pages and the content editor is great for creating new content.

**What do you dislike about Surfer?**

You cannot control which competitors are matched against your company in the Grow Flow.

**What problems is Surfer solving and how is that benefiting you?**

Comptitor analysis, makes finding keywords etc much easier.

  ### 11. Surfer is a Great Tool.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jeremy C. | Music Director, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 21, 2022

**What do you like best about Surfer?**

The Content Editor Function is essential for outlining blog posts.

**What do you dislike about Surfer?**

I don't use the audit tool as much as the content editor. I wish I could get more content editor queries for my current monthly price and fewer audits.

**What problems is Surfer solving and how is that benefiting you?**

Surfer makes sure that my content is on par with my competitors. The outline and heading that Surfer provides helps some of my articles rank quickly.

  ### 12. Excellent tool for writers and content creators

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Internet | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 16, 2022

**What do you like best about Surfer?**

There are many tools that are similar to Surfer, but from my experience, Surfer is the most comprehensive. It takes more time to optimize an article with Surfer, but the end result is a usually worth the effort.

**What do you dislike about Surfer?**

Surfer is more expensive than most competitors. It's great, but may be out of reach for new bloggers and website owners. Other tools like Frase are similar and more affordable.

**What problems is Surfer solving and how is that benefiting you?**

Surfer helps to optimize written content for search engines. No one wants to spend hours writing an article that will never be seen, and Surfer helps to give you content the best chance of getting search traffic.

  ### 13. Amazing SEO companion!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brendan H. | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 02, 2023

**What do you like best about Surfer?**

Such a comprehensive, user-friendly SEO content writing companion. We have verifiably and measurably increased ranking and position with content using Surfer.

**What do you dislike about Surfer?**

I have no cons to report of at this time!

**What problems is Surfer solving and how is that benefiting you?**

It is helping us rank and gain authority in our industry!

  ### 14. Best Seo Tool Ever!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Oskar B. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 28, 2023

**What do you like best about Surfer?**

- Content editor tool 
- Competition research

**What do you dislike about Surfer?**

a bit too pricy for me
t less credits in content editor

**What problems is Surfer solving and how is that benefiting you?**

Its solving our problem with content editing in seo purposes.

  ### 15. Great for writing my webdesign copy

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 21, 2022

**What do you like best about Surfer?**

What I love most about surfer is that it simultaneously inspires you and motivates you to write great copy. I use surfer together with jasper which just blows my mind. I can bang out engaging copy for my web design clients in no time.

**What do you dislike about Surfer?**

There is not much to dislike, I guess. Who knows how this type of software can still improve in the future! If there is something I dislike, it is probably their pricing with a cap on the number of credits you get.

**What problems is Surfer solving and how is that benefiting you?**

Creating engaging content that hits the right SEO buttons is a very time-consuming and difficult task. Tools like surfer SEO are so helpful that they will become the standard.

  ### 16. Great tool for ranking content

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dennis W. | Paid Ads Lead, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 07, 2023

**What do you like best about Surfer?**

User friendliness, great content auditing system. Perfect to grade and improve (rank) content

**What do you dislike about Surfer?**

Not great for auditing entire domains. I wish I could audit everything with one click like on Semrush

**What problems is Surfer solving and how is that benefiting you?**

Removing doubts if content will rank or not.

  ### 17. The content editor alone is worth the monthly fee

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jamie M. | Software Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 25, 2022

**What do you like best about Surfer?**

I absolutely love the content editor. With SEO results taking days to weeks to months to show potential progress either positive or negative the content score that is displayed and changed in real-time as you add keywords or headers that it believes will help you rank better. Seeing that green score is an immediate reward that helps me keep going.

**What do you dislike about Surfer?**

The cost is slightly high for an individual like myself who runs a small blog that doesn't even earn anywhere near the $59 subscription fee. Hopefully over the next few months I will see it pay off.

**Recommendations to others considering Surfer:**

The internal linking in the audit review can be overwhelming with how many links to add but it'll be worth it

**What problems is Surfer solving and how is that benefiting you?**

It's easy to get tools to tell you what position you rank for any given keyword and track this for you; however with the audit and content editor I can instantly get feedback on how to improve the content on my page to hopefully rank better for those keywords. It also gives you similar keywords that you should try and include into your content so you will rank for those as well that I didn't even know about.

  ### 18. I needed assistance in seo work and I got. I'm pleased

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kari  N. | SEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 20, 2022

**What do you like best about Surfer?**

Ease of use, that's it. The best thing about the surferseo. In addition I like very much about the content planner feature. It helps me cluster all the necessary keywords together.

**What do you dislike about Surfer?**

Price, of course it's always the case. But I'm still happy to pay it, because it gives my partners more confidence to write long form articles. Their machine is good.

**What problems is Surfer solving and how is that benefiting you?**

Time saver and it simplifies my business. And it also gives me a possibility to hire inexperienced SEO writers and they became very good at what they do in time. Many solutions

  ### 19. Makes It easy to optimize on page SEO

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 31, 2023

**What do you like best about Surfer?**

Grow Flow and the Content Editor make it easy to figure out how to optimize on page SEO across the site and on a per article basis.

**What do you dislike about Surfer?**

The limit of 10 content pieces per month for the lowest plan. It feels a bit restrictive.

**What problems is Surfer solving and how is that benefiting you?**

It is helping me make content that can actually rank and bring traffic to my site. Prior to surfer I was a blind man in the dark making articles that never got impressions or clicks.

  ### 20. Surfer SEO Is Amazing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brian S. | Owner/ Operator, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 14, 2023

**What do you like best about Surfer?**

Writing Articles and keeping up to date on my site has never been easier. Thank You! I love how easy the dashboard and tools are.

**What do you dislike about Surfer?**

Only let you have 10 Serps on a keyword a month

**What problems is Surfer solving and how is that benefiting you?**

My google ranking and my website in its entirety

  ### 21. Surfer SEO is a gamechanger for our blog

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ashan S. | Co-Founder Online Marketing Agency, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 09, 2022

**What do you like best about Surfer?**

I like the intuitive user interface, it is very straight-forward and still contains all relevant information. Also the grow flow is a tool I'm currently exploring and really liking so far.

**What do you dislike about Surfer?**

So far everything is to my liking. The only thing I'd like them to add is to add pricing tiers based on the amount of credits needed for blog posts for example without having to switch to the higher plan right away.

**What problems is Surfer solving and how is that benefiting you?**

We were manually writing and SEO optimizing blog posts before. Now with Surfer the tool does a lot of the heavy lifting and manual work for us by laying out all the possible optimizations in a easy manner.

  ### 22. Great tool for help with writing quality content

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joe N. | Agency Founder & CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 09, 2022

**What do you like best about Surfer?**

It's great for planning out content and ranking what I should be writing when based on the difficulty of the keywords I'm targetting. It also really helps with optimizing the content I'm writing to rank well in Google.

**What do you dislike about Surfer?**

It's a little bit difficult to understand what all is going on at first but as you watch their tutorials and work through the documentation they have it all becomes more clear.

**What problems is Surfer solving and how is that benefiting you?**

Surfer SEO is helping me optimize my blog posts to rank well while also avoiding keyword stuffing or any of the other negative things that Google looks at as a less than desirable way that people have traditionally ranked content.

  ### 23. Great platform - easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Henry P. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 25, 2023

**What do you like best about Surfer?**

How easy it is to get up and get started - a lot of SEO tools can be hard to use.

**What do you dislike about Surfer?**

Nothing yet - maybe their could be some videos at the start to help more.

**What problems is Surfer solving and how is that benefiting you?**

Rank position 1 on Google

  ### 24. Really makes writing for SEO a simpler task

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rowena W. | Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 17, 2022

**What do you like best about Surfer?**

Surfer is fantastic for organising my thoughts, helping me to work out the right order to tackle topics in, and then optimising my writing to ensure the best possible outcomes for keywords and related terms. It highlights competitor articles, as well as giving helpful advice on structure.

**What do you dislike about Surfer?**

The tool is a little pricy for the number of content pieces you get a month - it's easy to breeze through the allowance in a few days. There also doesn't seem to be a way of adding keywords to the content editor once you've started creating the piece, which can be frustrating if the piece grows beyond its original scope.

**Recommendations to others considering Surfer:**

It's worth it - give it a go for a month and you won't go back.

**What problems is Surfer solving and how is that benefiting you?**

It gives me more insight into the quality of the writing when I'm creating content on topics that I'm not native in. For an all round content writer, this is an extremely helpful tool to identify adjacent keywords.

  ### 25. Amazing Product, Highly Recommend

**Rating:** 4.5/5.0 stars

**Reviewed by:** SAUL M. | Founder and Editor, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 18, 2022

**What do you like best about Surfer?**

It tells me exactly what I need to do in order to optimize my website for SEO. This product is easy to use and has helped me grow my website. Its honestly so helpful that I would pay more for the service.

**What do you dislike about Surfer?**

You are only limited to a certain amount of queries a month. I understand they use a cap to prevent spammers, and people taking advantage of the service. But the current limits are too low in my opinion.

**What problems is Surfer solving and how is that benefiting you?**

The content editor feature showed me exactly what google is looking for in order to rank my website. It has taught me to write SEO blog posts effectively. Now I can do it without the tool.

  ### 26. Surfer is so easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** ray m. | owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 04, 2023

**What do you like best about Surfer?**

The ease of surfer.  It really helps me rank my articles on google.

**What do you dislike about Surfer?**

I hate the credit system.  I think it should be use it as much as you want.

**What problems is Surfer solving and how is that benefiting you?**

it helps me edit my articles and optimize them for google.

  ### 27. Surfer is a great tool for creating SEO content

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mariana K. | Project Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 10, 2022

**What do you like best about Surfer?**

I love SurferSEO!

It's so easy to use and it really helps me create SEO content that my clients want to share.

What's more, I can create great content without getting bogged down in the details or spending hours on research—and SurferSEO makes it easy by providing me with everything I need right at my fingertips.

**What do you dislike about Surfer?**

The only problem I have with it is that sometimes the content it creates doesn't seem very natural.

**What problems is Surfer solving and how is that benefiting you?**

With SurferSEO, I can easily find topics that are relevant and popular with my audience, so I don't have to waste time coming up with ideas or researching them by myself.

Also, SurferSEO allows me to create relevant and engaging content quickly and easily.

  ### 28. Surfer SEO fits perfectly in my content marketing workflow

**Rating:** 5.0/5.0 stars

**Reviewed by:** Daniël V. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 11, 2022

**What do you like best about Surfer?**

Surfer SEO fits perfectly in my content marketing workflow. The app is easy and intuitive and gives good suggestions. I use it to SEO check my articles and see how I've done compared to my competitors.

**What do you dislike about Surfer?**

My main downside is the price. However, I get that they have to price according to the functionalities.

**What problems is Surfer solving and how is that benefiting you?**

Surfer takes the guesswork out of SEO for me. Before I used Surfer I had to guess how my article would fair up against my competitors, but now I get some usable data.

  ### 29. Surferseo: Magnificent!

**Rating:** 4.5/5.0 stars

**Reviewed by:** francesco v. | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 17, 2023

**What do you like best about Surfer?**

It's simply the indispensable tool for any e-merchant who wants to be assisted in their SEO.

**What do you dislike about Surfer?**

there may not be enough credits in the package and the basic plan.

**What problems is Surfer solving and how is that benefiting you?**

optimization of content, and suggestion of semantics for categories and subcategories

  ### 30. SEO Surfer - best tool for SEO optimization

**Rating:** 5.0/5.0 stars

**Reviewed by:** Wojciech B. | Full stack developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 29, 2022

**What do you like best about Surfer?**

If you're not familiar with SEO Surfer, it's a piece of software that analyzes your website and provides recommendations on how to improve your ranking in search engines. I found it to be very user-friendly and accurate.

**What do you dislike about Surfer?**

SEO Surfer may be disadvantages for some people. For example, it can be difficult to learn and requires a lot of time and effort. Additionally, SEO Surfer can be expensive, and it's not guaranteed to work for everyone.

**Recommendations to others considering Surfer:**

I would highly recommend it to anyone looking to improve their website's search engine optimization.

**What problems is Surfer solving and how is that benefiting you?**

SEO Surfer is a handy tool for helping you understand the basics of search engine optimization. Whether you're new to SEO or just wanting to brush up on your skills, this tool is a great starting point. Just enter a URL and keyword, and receive instant feedback on things like meta tags, backlinks, and more. SEO Surfer makes it easy to see what you need to do to improve your site's ranking—giving you a leg up on the competition.

  ### 31. The Future of On-Page SEO

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jonathan G. | Celebrity Ghostwriter, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 26, 2022

**What do you like best about Surfer?**

It removes all the guesswork from on-page SEO.  Unlike other tools. Surfer tells you exactly what to do and gives you a wide range of recommendations.  I find it easier to use than any tool I've ever worked with.  You have a real sense of what people are expecting before you write an article so it provides a really great structure for me.  I also love going back to old content, updating the Surfer score and watching my traffic increase.

**What do you dislike about Surfer?**

The pricing is confusing.  The plans have changed a lot over the past few years and there is a good chance they will change shortly after you sign up so that any upgrade offers are on a different pricing tier. It's really confusing to know how many content editors you need when you're starting out and that's the primary feature people want. I think that a little more clarity there would help people a lot with such a premium product. It's really only worth the cost if you're going to write a lot of blog content every single month.

**Recommendations to others considering Surfer:**

If ranking your content in search engines is important to your business then this product is critical.  There is very little competition right now at a similar price point. It is a premium product, so it's only worth the investment if ranking your content will help your business financially.

**What problems is Surfer solving and how is that benefiting you?**

I have improved the quality of my articles and created better content.  Surfer is more than a list of keywords to include in a post. It helps you to outline and roadmap each piece of content.  The ability to create a cluster of content around a topic is really interesting and something no other tool even contemplates.  My website backend scoring is up significantly since I started using Surfer seriously.

  ### 32. Surfer SEO has changed the way our company views content writing and optimization!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Nan P. | Sales/Marketing Analyst, Content Writer, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 27, 2022

**What do you like best about Surfer?**

Surfer's Content Editor tool gives valuable feedback and suggestions that are beneficial in increasing our content optimization and keyword ranking.

**What do you dislike about Surfer?**

Sometimes, the Content Score doesn't increase by much even when adding keywords from the list, more headings, or following other formatting suggestions.

**What problems is Surfer solving and how is that benefiting you?**

Surfer is helping us optimize our content and update and create new articles to rank higher on Google and increase our online visibility. With Surfer's help, we are able to create content that will reach a broader audience, and, in turn, lead to more business opportunities.

  ### 33. Surfer SEO Helps You Write Optimized Content for the Web

**Rating:** 5.0/5.0 stars

**Reviewed by:** Michael B. | Training Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 16, 2022

**What do you like best about Surfer?**

I love the Content Editor... It helps identify which terms you need to use to help your content rank higher on Google. You still need to write good content - but Surfer's Content Editor makes sure you're focused on the right terms and topics.

**What do you dislike about Surfer?**

I don't use all of the available features - Some of the suggestions in Grow Flow seem arbitrary. I'm mainly focused on creating content (with the Content Editor).

**What problems is Surfer solving and how is that benefiting you?**

I feel like Surfer SEO helps me write more focused articles. Knowing articles and the specific terms that help other websites rank on the first page of Google for a given topic is "valuable intel".

  ### 34. Surfer SEO is a GAME CHANGER. Buy it already!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brandy R. | Owner at Castleinthemountains.com, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 07, 2022

**What do you like best about Surfer?**

I was already using an audit tool though my advertising partner but the Surfer content editor smashes it out of the park everytime.

**What do you dislike about Surfer?**

I love the weekly suggestions but the tool could use some work. The suggestions arent always valid.

**What problems is Surfer solving and how is that benefiting you?**

Surfer takes the guess work out of my content writing. It makes SEO for dummies easier and I am able to keep competing with bigger sites.

  ### 35. Best On Page and Content Planning Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 24, 2022

**What do you like best about Surfer?**

The UI and ease of using the content editor makes it an absolute beast of a tool in the market. The content planner just makes it easy for me to prepare everything for the writers.

**What do you dislike about Surfer?**

Maybe the accuracy of the link audit part in the tool lacks. It calculated the page authority on a score of 1-10 on basis of links too and calculation of what our page is missing is off a lot of times.

**What problems is Surfer solving and how is that benefiting you?**

It's helping us prepare breifs by looking at competitors and giving all things in 1 place. We just love how NLP works and how we can plan our content around a particular topic.

  ### 36. Real quantifiable results make Surfer an absolute neccessity

**Rating:** 5.0/5.0 stars

**Reviewed by:** Derek V. | owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 28, 2022

**What do you like best about Surfer?**

exactly as the title says, surfer is an integral part of our on page optimization SOP

**What do you dislike about Surfer?**

nothing? but the minimum text requires me to write more than just absolutely nothing

**What problems is Surfer solving and how is that benefiting you?**

the on page optimization, nlp, and especially grow flow make a massive difference in the traffic we see on every single post.

  ### 37. Great tool to put out great content

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Writing and Editing | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 18, 2022

**What do you like best about Surfer?**

I like that Surfer SEO establishes an outline I should follow to create a great piece of content that will rank for my desired keyword and I have a clear visualization of what I need to improve right as I write the piece of content.

**What do you dislike about Surfer?**

I don't have things that I don't like about Surfer, it's a tool with a clear target and it's giving you everything you need to succeed right away in a clear manner.

**What problems is Surfer solving and how is that benefiting you?**

It helps you write content that will rank for the chosen keyword by analyzing the competition and giving you suggestions on length, image numbers, headers and words to include in your article.

  ### 38. Good SEO tool for beginner

**Rating:** 4.5/5.0 stars

**Reviewed by:** Hyeonsu S. | Search Engine Optimization Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 18, 2022

**What do you like best about Surfer?**

-SERP analysis feature
-Helpful customer service team
-Other feature

**What do you dislike about Surfer?**

-Hope more contend editor credit is given every month
-At the first time of using a content editor, since I didn't know what exactly was about so I wasted some of them
-Hope the price would be cheaper

**What problems is Surfer solving and how is that benefiting you?**

Combining features at the keyword difficulty section so that I can see all the information at the same page/

  ### 39. Very Useful Tool For ALL Website Owners

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jonathan . | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 15, 2023

**What do you like best about Surfer?**

It makes keyword research and optimizing content very easy.

**What do you dislike about Surfer?**

In many cases it provides too many keyword suggestions and this can lead to keyword stuffing.

**What problems is Surfer solving and how is that benefiting you?**

It makes onpage SEO a great deal easier. It also means you don't need a lot of SEO experience to create or audit content.

  ### 40. Very satisfied with the fast result of the suggested work

**Rating:** 4.0/5.0 stars

**Reviewed by:** Matyas D. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 18, 2022

**What do you like best about Surfer?**

The best thing with SurferSEO is that I get so many good suggestions from the Grow Flow with weekly updates. The system is also very fast loading, so you never need to sit waiting for things happen.

**What do you dislike about Surfer?**

It needs to be improved for the swedish market even more to work better. Since now Sweden is supported as a country but the language and translations/suggestions are not the best.

**What problems is Surfer solving and how is that benefiting you?**

It helps me with improving my websites for my affiliate work. I get a lot of help with intern linking, new sub pages suggestions.

  ### 41. Surfer is an Outstanding Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Astrid M. | Foreign Exchange Clerk, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 09, 2022

**What do you like best about Surfer?**

Their content editor is very helpful. It suggests search terms and tells you how often to use each one. It even gives you a basic article outline. Thus, your SEO articles almost write themselves.

**What do you dislike about Surfer?**

I use the content editor to create articles for my blog. Once I post the article, I usually have Surfer do an audit. I've found that the audit sometimes gives information that conflicts with the content editor.

**What problems is Surfer solving and how is that benefiting you?**

Surfer is helping me to solve the problem of great, SEO-friendly content for my website. As a result, my posts are more relevant, and people are more likely to click on them.

  ### 42. Best Easy SEO On Page Optimization tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Heba Y. | Pharmacist, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 31, 2022

**What do you like best about Surfer?**

Surfer is a game changer for me. No longer do I need to guess what people are expecting from my articles, because the tool gives clear guidelines on how best waycats these things with surprising accuracy! It also helps that you can go back and update old content just by using Surfer's scorecard which provides an easy way of staying up-to date while finding new inspiration in no time at all
I've never worked so hard improving myself as when using this chrome app--and watching those numbers rise

**What do you dislike about Surfer?**

Credit disctribution but I think they are fair enough to the good services I got

**What problems is Surfer solving and how is that benefiting you?**

I have improved the quality of my articles and created better content. Surfer not only gives you a list, but it also helps with outlining so that each piece can be memorable as well!

  ### 43. The Help You Need with SEO

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shane O. | Member, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 04, 2022

**What do you like best about Surfer?**

Surfer SEO makes it INCREDIBLY easy to create content that is excellent for SEO. It shows you exactly what to do to make your article competitive, and leaves no stone un-turned. And best of all - it actually makes it fun! Increasing your content score as you write adds a fun element, and makes me want to continue creating amazing content.

**What do you dislike about Surfer?**

I have nothing bad to say about Surfer SEO so far. It has been an amazing experience, and I'm thankful that I found it.

**What problems is Surfer solving and how is that benefiting you?**

It is helping me to create content that will actually be competitive on the first page of Google's search results.

  ### 44. Seosurfer Review - The Best Way To Do SEO Without Any Technical Knowledge

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Design | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 23, 2021

**What do you like best about Surfer?**

It's extremely simple to use, anyone can do SEO using Seosurfer without having any technical knowledge. It has an intuitive UI and it will save you hours of time by finding the best keywords to target for your business

**What do you dislike about Surfer?**

There was no challenge, really. I just needed to understand how it worked, but found that it was very intuitive and I worked it out for myself very quickly!  

I guess the only thing I dislike is where its coupled with Jarvis.ai and you're working on a document over several days.  Each time you log in, it will consume another credit, even though you're still working on the same content.

**What problems is Surfer solving and how is that benefiting you?**

We are monitoring our keyword rankings and keeping a close eye on our competitors' activities. It's the best way to be sure we will always get where we want to go

  ### 45. Surfer is the new wave

**Rating:** 5.0/5.0 stars

**Reviewed by:** Katie T. | SEO Consultant, Writer, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 05, 2022

**What do you like best about Surfer?**

Wow, coming from an analytics background, it feels like surfer was made for me. Providing me with a ton of data and different analytics to quickly improve my blogs, makes it easy to stay ahead of the competition.

**What do you dislike about Surfer?**

The ramp-up for Surfer is quite dense, this software has a ton of power, and with it comes hours of researching. Coming from a background in NLP gave me a leg up, but understanding what's going on in the background with BERT may be a bit tough for newcomers.

**Recommendations to others considering Surfer:**

Surfer is great, an I bet you will increase your rankings in the SERPS

**What problems is Surfer solving and how is that benefiting you?**

Optimizing my on-page seo has always been a struggle. Surfer's terms to use has saved my life and saved me hours when auditing and crafting my blogs. My go-to tool for on-page seo

  ### 46. Great to work in

**Rating:** 5.0/5.0 stars

**Reviewed by:** Anneke H. | Webshop owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 11, 2022

**What do you like best about Surfer?**

I use the content editor for making blogs and seo pages for my webshop. I love the suggestions on the right. My content is so much improved since I work with surfer.

**What do you dislike about Surfer?**

The only dislike is the price in comparison of the number of content editor credits. But it is my mainly use, you can dot so much more in Surfer.

**What problems is Surfer solving and how is that benefiting you?**

It is the best help in making great seo content.

  ### 47. Best tool in the SEO business to outcompete the competition

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Leisure, Travel & Tourism | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 18, 2023

**What do you like best about Surfer?**

Easy to use, all the features are fantastic, and 100% a game changer to rank articles in the best way possible.

**What do you dislike about Surfer?**

I don't like that you have to use credits in a cycle or otherwise lose them.

**What problems is Surfer solving and how is that benefiting you?**

Write better articles that rank better for the markets I am trying to target.

  ### 48. Excellent SEO service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Matt  B. | SEO Strategist, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 21, 2022

**What do you like best about Surfer?**

The content editor makes writing SEO focused content super easy. It's almost cheating!

**What do you dislike about Surfer?**

Some of the features are confusing or not as good as other platforms. Like keyword research has very limited data for each keyword.

**What problems is Surfer solving and how is that benefiting you?**

It's helping me write better SEO focused content based on keywords.

  ### 49. Surfer makes incorporating SEO seamless and quick.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Caroline M. | Content Creator, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 26, 2022

**What do you like best about Surfer?**

I find the easy-to-use intuitive platform to be the best attribute but I also love how it helps me fill in gaps in my writing. 
I find I don't need any AI software when I use Surfer. It shows me all my competitor's articles and suggests content. Even when I have stupid questions their help is quick and patient.

**What do you dislike about Surfer?**

Nothing they have exceeded my expectations.

**Recommendations to others considering Surfer:**

If you want your articles to rank high in Google and write better copy then use Surfer. Their documentation is easy to understand. However, the platform is intuitive and I could use it immediately.

**What problems is Surfer solving and how is that benefiting you?**

Surfer integrates a lot of tools in one place for me. I no longer have to do keyword research and competitor research elsewhere and take loads of notes. I know exactly what I need to incorporate in my writing to rank. It saves me so much time. I am now able to write articles that rank on Google easily and my customers are happier. Bottom line- I make more money now.

  ### 50. Really helpful for SEO optimization

**Rating:** 4.0/5.0 stars

**Reviewed by:** Katherine L. | Lead Marketing Technologist, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 26, 2022

**What do you like best about Surfer?**

The content editor feature is unlike any other SEO tool out there that I know of. We use it all the time for optimizing our clients' blogs.

**What do you dislike about Surfer?**

Sometimes the content planner keywords don't actually correspond to what shows up within the content editor, and you realize after you've already used up a query that the keyword you've chosen doesn't fit your content the best.

**What problems is Surfer solving and how is that benefiting you?**

Instant feedback on how to optimize content using the editor.


## Surfer Discussions
  - [How to measure ROI?](https://www.g2.com/discussions/how-to-measure-roi) - 1 comment, 1 upvote
  - [how to write content](https://www.g2.com/discussions/how-to-write-content) - 2 comments, 1 upvote
  - [Can NLP be more clearly incorporated into the content editor?](https://www.g2.com/discussions/31556-can-nlp-be-more-clearly-incorporated-into-the-content-editor) - 2 comments, 1 upvote

- [View Surfer pricing details and edition comparison](https://www.g2.com/products/surfer-surfer/reviews?page=4&section=pricing&secure%5Bexpires_at%5D=2026-07-22+03%3A16%3A42+-0500&secure%5Bsession_id%5D=999f18b7-7428-4fa5-8fce-2b3bdd16bb6c&secure%5Btoken%5D=5bb8d60ca3b153a96ada087735ca71c6e65e86fcba8dc752ae1d1be6bba75a55&format=llm_user)
## Surfer Integrations
  - [Gemini](https://www.g2.com/products/google-gemini/reviews)
  - [Jasper](https://www.g2.com/products/jasper-ai/reviews)
  - [Microsoft Word](https://www.g2.com/products/microsoft-word/reviews)
  - [WordPress.com](https://www.g2.com/products/wordpress-com/reviews)

## Surfer Features
**SEO Auditing & Monitoring**
- SEO Alerting
- SEO Auditing
- SEO Change Tracking
- Technical SEO

**Audio**
- Accents
- Voice Cloning
- Range of Tones
- Languages

**Content - AI Content Detectors**
- Batch File Scans
- Color-Coded Detection
- Content Dashboard
- API Integration

**Agentic AI - SEO Tools**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**SEO Content & Rankings**
- Link Building
- Keyword Research
- SERP Rank Tracking
- Localization
- Content Insights

**Video**
- Closed Captions
- Avatar Quality
- Custom Avatars
- Video Editing Capabilities

**AI Detection Model - AI Content Detectors**
- Model Differentiation
- Human vs. AI Detection
- Multi-Component Model

**SEO Reporting**
- Competitor Analysis
- Data Visualization
- Custom Reports
- White Label

**Image**
- Text to Image
- Realism

**Monitoring - AI Content Detectors**
- Real-time Content Monitoring
- Content Identification

**Text**
- Text Optimization
- Range of Sentiments

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Platform**
- Collaboration
- Speed of Generation

**Generative AI**
- AI Text Generation
- AI Text Summarization
- AI Text-to-Image
- AI Text-to-Speech
- AI Image-to-Text
- AI Text-to-Video
- AI Text-to-3D
- AI Text-to-Music

## Top Surfer Alternatives
  - [Semrush](https://www.g2.com/products/semrush/reviews) - 4.4/5.0 (3,913 reviews)
  - [SE Ranking](https://www.g2.com/products/se-ranking/reviews) - 4.7/5.0 (1,501 reviews)
  - [Ahrefs](https://www.g2.com/products/ahrefs/reviews) - 4.5/5.0 (666 reviews)

