SmartyAds DSP Reviews & Product Details

I like the fact that I can run ad campaigns for all kinds of audience segments. Our brand targets younger audiences on mobile and CTV platforms while we also pursue a segment that traditionally prefers using PC. On SmartyAds DSP we target them both, we run several ad campaigns at once each of which is suited to the audiences in terms of ad format, channel, vertical and other criteria. They have a really broad reach with RTB so the traffic volumes are always great. Review collected by and hosted on G2.com.

Haven’t figured it out yet, but probably they could offer more payment models apart from CPM. Review collected by and hosted on G2.com.

If you want to get your campaign deliver with good inventory at good speed I would recommend the Smarty. Review collected by and hosted on G2.com.

Some of the things are locked you need to get them unlocked but it totally depends on your spend. Review collected by and hosted on G2.com.

I have been using the SmartyAds DSP for close two years. The team is reliable and their tech support is good. Unlike other DSPs, it is easy to target ads to the customer groups you want wherever they are, and the interface is good. Review collected by and hosted on G2.com.

Better detailed reports would be good, and a lower daily spend for small campaigns. Review collected by and hosted on G2.com.

SmartyAds provides one of the best collaboration conditions if you search for a high-quality demand. Our supply-side clients are entirely satisfied as now they can instantly reach premium global buyers and sell their inventory at a better price. I also have to say that in these turbulent days of global coronacrisis, SmartyAds DSP team showed themselves as a reliable, helpful, and flexible partner. Our partnership helps both of us to go through the challenges without irreparable losses. I appreciate that a lot! Review collected by and hosted on G2.com.

None.................................... Review collected by and hosted on G2.com.

I was afraid to stop advertising for an unknown time period - the whole thing seemed just too uncertain, so I’ve decided to adjust my strategy instead of pausing it altogether. Luckily, this DSP is quite convenient for my purpose, as it supports the formats I’ve started using during the quarantine. My personal favorites are rewarded video and in-app ads as I’ve figured out my potential clients are now using mobile much more often. The platform allows me to design ads as I like it - found this feature very useful for native ad campaigns I launched last week. I can already see that some of these ads are performing even better than those from my previous campaigns, so I’m planning to stick to these formats during some time. Review collected by and hosted on G2.com.

The whole situation with quarantine and covid-related changes is a challenge, honestly, I wasn’t sure I could make it through. However, now the situation has become slightly stabilized for me - customers started coming again and this helps me to stay afloat and hope this will continue. Review collected by and hosted on G2.com.

I’ve used the platform for my in-app campaigns throughout this year. It meets my expectations in terms of Tier 1 and Tier 2 countries and good traffic and conversion rates for my healthcare products. I've received my first orders approximately in a week. In a month I set a retargeting campaign to get back the potential buyers. So, it worked well! Review collected by and hosted on G2.com.

So far my experience has been mostly positive - didn’t have any issues yet. There was only one issue with the creative at the very beginning, but the team reached me and we fixed it. Review collected by and hosted on G2.com.

Well, if you have technology by your side that allows you to deliver ads to users through desktop and mobile browsers as well as inside of apps, then your agency must be in pretty good shape. For my small advertising business, it used to be a real problem. SmartyAds is fairly easy to use even if you never worked with programmatic before (like me). Most importantly, DSP delivers messages across channels I need: mobile, desktop, in-app, (even CTV) and channels them according to the targeting options: you can set the viewer’s age, gender, OS, Browser, language, device, etc. Review collected by and hosted on G2.com.

My agency is little and sometimes I just can’t keep up with all campaign changes. At first, I called the support team and asked them to teach me how to optimize better. They also told me that they can run managed-serve campaigns for me. I decided to give it a go and I don’t regret now - no worries and no hustle, everything goes according to the plan. Review collected by and hosted on G2.com.

The most liked feature of SmartyAds DSP is that it supports not only major IAB formats, as well as native, display and video, but also push notification and Connected TV units. I can download creatives in batches, or directly from major creative tools, set up out-stream and in-stream video formats, plus I apply JS Tags, VAST for creative tracking. Once you upload creative you can also re-use it again in your future campaigns. Their team quickly approves my ad units and answers all my questions. A great DSP that I will recommend to my colleagues. The last update also says they’ve improved retargeting and enriched targeting with more data, so now I’m planning cross-selling campaigns. Review collected by and hosted on G2.com.

I’d prefer to have more integration opportunities when it comes to API. Review collected by and hosted on G2.com.

Smarty Ads helped us to scale in a lot of geos where it was difficult to achieve scale. They provided a lot of volume which helped us to deliver volume for our campaigns. Review collected by and hosted on G2.com.

A lot of the publishers had shady suspicious metrics, like extremely high CTRs. It seems like they were mainly an aggregator for other exchanges without any direct publishers. Review collected by and hosted on G2.com.