Having used the tool for bug investigations, this reviewer finds the user interface simple and effective for tracking customer actions. The learning curve is steep for those unfamiliar with data searches, which may pose a challenge initially.

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Summarized using AI

AI

Verified User in Internet

Mid-Market (51-1000 emp.)

8/29/2017

"Powerful, fast querying of raw data, although with some limitations"

3/5

What do you like best about Behavure.ai?

Interana is *very* fast compared to other BI platforms. It's ideal for event-based data philosophies, where it can chew through billions of raw events in only a few seconds. Its UX is straightforward enough that non-technical users can easily answer relatively complicated questions that would require heavy SQL on other platforms Review collected by and hosted on G2.com.

What do you dislike about Behavure.ai?

Interana has some limitations. Metrics, cohorts, and funnels are created as per-actor properties, only able to be calculated on your dataset's shard keys. For most implementations, this would be some form of user ID, meaning that most metrics can only be built per-user basis. This does cover most questions, but you wouldn't be able to, for example, build a funnel to follow a given transaction ID from start to finish.

The UI/UX sits in a peculiar gray area where it requires some training and knowledge to use, but is not designed for true powerusers. As an example, the API is usually more difficult than making HTTP requests and scraping results. Review collected by and hosted on G2.com.