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Quid Reviews & Product Details

Quid is an AI-powered consumer and market intelligence engine that helps teams move faster from questions to answers—and from insight to impact. We don’t just give you dashboards or data dumps. We deliver decision-ready insights, customized to your business goals and ready to act on. Whether you're trying to spot the next trend, understand what’s driving customer behavior, or outmaneuver a competitor, Quid connects the dots across millions of data points—from search and social to media and review content. Our custom AI models help you detect patterns, prioritize what matters, and take the right actions before the market moves.

Seller

Quid

Discussions

Quid Community

Languages Supported

Arabic, Bengali, Bulgarian, Catalan, Czech, Danish, German, Greek, English, Estonian, Finnish, French, Hebrew, Hindi, Hungarian, Armenian, Indonesian, Icelandic, Italian, Japanese, Georgian, Korean, Latvian, Malay, Dutch, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Spanish, Swedish, Tamil, Telugu, Thai, Turkish, Ukrainian, Vietnamese, Chinese (Simplified)

Product Description

Quid stands at the forefront of AI-driven consumer and market intelligence. Our Generative AI provides organizations with an unparalleled, holistic insight into customer context. Beyond just capturing data, Quid enables organizations to see data through the lens of the future. By moving beyond data analysis, Quid predicts future trends, bridging data collection with predictive accuracy. Trusted by the world’s largest companies, including Ogilvy, T-Mobile, Lufthansa, and Walmart, Quid is the go-to partner for an in-depth understanding of customer and market dynamics. Explore our product suite at www.quid.com.

Overview by

laurie pace

Value at a Glance

Averages based on real user reviews.

Time to Implement

2 months

Return on Investment

18 months

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Top-Rated Alternatives

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Quid Media

Quid Demo - Actionable Insights and Profitable Outcomes Start Here

https://www.quid.com/#quidterminal

Quid Demo - Query Models Made Specifically for Your Business Objectives

Talk to models built in partnership with you, so responses are always aligned with your goals, unlike mainstream LLMs.

Quid Demo - Static Reports and Dashboards Are a Thing of The Past

Follow up on insights and recommendations by talking to your briefs and get relevant, timely responses in real time to keep you ahead of your competition.

Quid Demo - Wake Up to Fresh Insights and Recommendations

Never miss an emerging trend, with automated briefs delivered right to your inbox on your schedule

Quid Demo - Predict What's Next with Confidence

Quid agents work around the clock to not only identify emerging trends, but also whether it has staying power so you can prioritize which ones to activate on.

Quid Demo - Quid Draws Connections Across Petabytes of Data

Drive key business outcomes and identify new areas of growth by understanding not just what trends are emerging, but how they're all connected.

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Ryanne M.

Executive, Brand Consulting

Enterprise (> 1000 emp.)

2/14/2022

"Great Data and Excellent Customer Service!"

4/5

What do you like best about Quid?

Social listening tools are a dime a dozen; what sets Netbase apart from competitors is their first-class customer support and service. Review collected by and hosted on G2.com.

What do you dislike about Quid?

The sentiment is always a struggle, but it doesn't negatively impact the usefulness of this product. Review collected by and hosted on G2.com.

Verified User in Consumer Services

Small-Business (50 or fewer emp.)

4/22/2022

"NetBase Quid enables users to have a competitive edge in the market when conducting analysis."

5/5

What do you like best about Quid?

The tool enabled me to understand trends and identify brand sentiment which allowed me to analyze keywords and topics at a rapid rate. Review collected by and hosted on G2.com.

What do you dislike about Quid?

I wish there was a way to view historically posted data as it's impossible to go back in time to look at historical data that has been deleted. Review collected by and hosted on G2.com.

Verified User in Management Consulting

Small-Business (50 or fewer emp.)

3/16/2022

"Company analysis is great!"

4/5

What do you like best about Quid?

Netbase Quid's company analysis brings millions of companies together, organizes them, and aggregates their data. Because the dataset includes large and small companies, NBQ enables you to really understand what's going on in an industry, technology, or customer segment. Review collected by and hosted on G2.com.

What do you dislike about Quid?

While it's great that Netbase Quid brings together multiple datasets, there are sometimes duplicates between them, which can cause a lot of confusion. Additionally, there can be gaps in the data, requiring additional searches. Review collected by and hosted on G2.com.

Jocelyn S.

VP, Insights & Analytics

Mid-Market (51-1000 emp.)

8/24/2021

"There's a reason Netbase Quid continues to top the Forrester Wave reports year after year"

5/5

What do you like best about Quid?

Ease of use with the platform is great, between analysts and strategists it is easy to share insights amongst one another in addition to enabling the less data-savvy to dive headfirst into the platform and the data.

Netbase's filter feature allows us to get to the root of the insight quickly and efficiently while enabling my team to learn more about the consumer with the demographics provided. The integration with Quid only makes this more exciting and stronger, allowing my team to provide unparalleled insights to our customers across earned and owned mediums. Review collected by and hosted on G2.com.

What do you dislike about Quid?

Would love to have more of the Quid products seamlessly integrated into Netbase. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

2/9/2022

"Helpful tool for dynamic approach"

4/5

What do you like best about Quid?

Quid allows our approach to work be fluid and dynamic, especially when project needs and outcomes are constantly changing. Review collected by and hosted on G2.com.

What do you dislike about Quid?

It takes a lot of time and practice to understand the benefits of Quid and the information we could potentially get from a network. For someone unfamiliar with social intelligence, it's quite the learning process. Review collected by and hosted on G2.com.

Verified User in Management Consulting

Enterprise (> 1000 emp.)

3/23/2022

"Great tool for quick insights!"

4/5

What do you like best about Quid?

- Ease of use (especially Quid) & intuitiveness

- Speed of analysis, to get to 80-20 insights quickly for large datasets

- Great visualization (Quid) Review collected by and hosted on G2.com.

What do you dislike about Quid?

- Room to enhance data quality

- Quid's clustering algorithm's accuracy can be better to get to deeper insight Review collected by and hosted on G2.com.

Verified User in Media Production

Mid-Market (51-1000 emp.)

4/11/2022

"Great team that deeply understands its customers"

5/5

What do you like best about Quid?

I attended an in-person conference hosted by NetBase Quid a few months ago. It was clear other customers loved the exceptional data available and how it could be vastly applied to different departments beyond marketing teams'. Review collected by and hosted on G2.com.

What do you dislike about Quid?

Nothing comes to mind at the moment. Keep up the good work over there. Review collected by and hosted on G2.com.

Verified User in Financial Services

Enterprise (> 1000 emp.)

9/7/2021

"Director, Social Media Strategy"

4/5

What do you like best about Quid?

Netbase is incredibly comprehensive. I have confidence going into Netbase that I'll be able to get the answer to whatever question I have when it comes to social listening, insights, etc. Netbase's support team is helpful, attentive, and quick to respond. Review collected by and hosted on G2.com.

What do you dislike about Quid?

With Netbase being comprehensive, sometimes it isn't easy to navigate. We've had the strategy team help us a few times with setting up our dashboards properly but didn't feel like we were able to tap into the true power of Netbase until we had an outside expert help us build our structure. Review collected by and hosted on G2.com.

Victor K.

Consulting Partner

Enterprise (> 1000 emp.)

3/25/2021

"An incredibly unique product that provides search and social media data points like no other."

4/5

What do you like best about Quid?

The visualizations and timeline that shows connections amongst articles, stories, and social media with sentiment information. Review collected by and hosted on G2.com.

What do you dislike about Quid?

Very steep learning curve and takes a larger investment of time to hone in the right search. The results are entirely dependent on your knowledge of how to put together Boolean searches. Review collected by and hosted on G2.com.

Recommendations to others considering Quid:

While it's a steep learning curve to get used to, the visualization and connection points are amazing. Good use of machine learning and AI. Review collected by and hosted on G2.com.

What problems is Quid solving and how is that benefiting you?

What are some user sentiments towards a brand, a company, an issue, or even a political topic. How has that sentiment changed? Review collected by and hosted on G2.com.

Verified User in Telecommunications

Small-Business (50 or fewer emp.)

6/24/2020

"Supercharge your analysis with NLP"

5/5

What do you like best about Quid?

Quid helps me sift through the abundance of information, including news, blogs, product reviews, online forums, company websites, investment resesarch, market reports, patent databases and academic papers. It takes care the routine and tedious tasks of content curation, surfaces trends and insights, and provides comprehensive and pertinent results for analysis. Based on about a dozen studies that I have conducted using Quid, the tool saves about 50% of my research time on average. Review collected by and hosted on G2.com.

What do you dislike about Quid?

Quid's comprehensive capabilities and tool set was a little overwhelming to me initially. It also took some time before I was able to craft good searches, which were necessary for Quid to identify the right content for analysis. Thankfully, Quid's support team was very responsive and helpful. I was able to learn Quid gradually on demand. Review collected by and hosted on G2.com.

What problems is Quid solving and how is that benefiting you?

I have applied Quid to studying industrial landscapes, gathering solutions to given problems, identifying technology competitors, visualizing investment information as well as searching for news articles on specific topics. Across these studies, Quid curated pertinent content and allowed me to develop more comprehensive analysis at a larger scale, all while substantially reducing the amount of research time needed. It is also a plus that Quid is delivered as a web app. I did some of my Quid work on a low-end Chromebook without issues. Review collected by and hosted on G2.com.