--- title: Quartile Reviews meta_title: 'Quartile Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 218 reviews by the users' company size, role or industry to find out how Quartile works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 218 scale: '5' date_modified: '2026-10-08' parent_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech ---

Quartile Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users highlight the exceptional support and communication from Quartile's account managers, enhancing their overall experience and results. (33 mentions)
Users value the exceptional advertising optimization service provided by dedicated account managers who enhance performance significantly. (27 mentions)
Users commend Quartile for its outstanding customer support, valuing quick responses and knowledgeable account managers. (24 mentions)
Users commend Quartile for their consistent and measurable sales growth, highlighting their expertise and proactive communication. (23 mentions)
Users commend Quartile for its impressive business growth, noting significant sales increases and effective campaign optimization. (21 mentions)
Users note the high costs of Quartile, indicating that while valuable, it can strain budgets. (7 mentions)
Users find the slow performance of Quartile frustrating, impacting daily operations and change implementation. (5 mentions)
Users note a difficult learning curve with Quartile, requiring support for effective onboarding and customization. (4 mentions)
Users find the difficult setup process for Quartile challenging, requiring time and support to navigate effectively. (3 mentions)
Users note the lack of essential features in Quartile, hindering a comprehensive management solution for businesses. (3 mentions)

5 Pros or Advantages of Quartile

5 Cons or Disadvantages of Quartile

Verified User in Textiles
AT
Verified User in Textiles
Small-Business (50 or fewer emp.)
"Strong Strategic Partnership with Excellent Multi-Channel Account Management"
5/5
What do you like best about Quartile?

What stands out most is the combination of technology with strong, hands-on account management. We initially started with Quartile for Amazon DSP, but the quality of service and professionalism gave us the confidence to expand across Amazon Seller & Vendor, Meta and Google.

Our Account Manager, Cesar Barbosa, has been particularly valuable. He takes the time to understand our strategy and commercial objectives, provides constructive recommendations, coordinates effectively with the relevant channel specialists, and ensures agreed actions are followed through. The structured weekly reporting and progress reviews give us clear visibility of performance, priorities and next steps.

Overall, the responsiveness, professionalism and coordination across the wider Quartile team have made managing multiple advertising channels considerably more streamlined. Review collected by and hosted on G2.com.

What do you dislike about Quartile?

One area that could be improved is having even greater visibility into the reasoning behind some of the automated optimisation decisions, particularly when managing larger advertising budgets. More detailed insights into what the technology is changing and why would help us align the platform’s optimisation more closely with our wider commercial strategy. That said, our regular communication with Cesar and the wider team helps bridge this gap effectively. Review collected by and hosted on G2.com.

Response from Michael Ianniello of Quartile

Thank you for the great review! We’re proud to have earned the opportunity to grow alongside your team as your advertising strategy has expanded. Cesar will be especially pleased to see this recognition, and his thoughtful, collaborative approach is a great reflection of the partnership we strive to build with our clients. We’re excited to keep pushing the relationship forward and finding new opportunities across your channels.

Kiersten M.
KM
Kiersten M.
Owner
Small-Business (50 or fewer emp.)
"Quartile Delivered Explosive 3X Growth with a Seamless, Supportive Team"
5/5
What do you like best about Quartile?

If you are looking for a team that actually listens to your vision and delivers explosive results, look no further than Quartile. I’ve only been with them for a few months, and my company, B&KM Farms, is already doing almost 3X the volume we did last year. The growth is just insane.

It all started with Juliano Oestreich, my onboarding specialist. He was absolutely amazing and made the transition seamless. He really took the time to understand what I needed, showing the kind of flexibility you just don’t find with other agencies.

Now, I have a "long-term team" that I truly consider part of the B&KM family:

Leonardo Azevedo: He is remarkably good at his job, but more than that, he’s just so personable and friendly. It makes the work day so much better when you’re working with people who genuinely care.

Ligia Nemeth: A total go-getter and the best cheerleader you could ask for. Her energy is exactly what a growing business needs.

Adrienne Labes: A true professional through and through. She is so kind and keeps everything running at the highest level.

They are so communicative and knowledgeable, but most importantly—they actually deliver. If you want to see the proof, look up B&KM Farms on Amazon or our website. The results speak for themselves. I can only imagine what we’re going to accomplish by the end of the year with this crew in my corner.

Thank you, Quartile, for taking my vision and running with it! Review collected by and hosted on G2.com.

What do you dislike about Quartile?

That I wasn't able to find them earlier. They really are so fantastic. They just need to advertise more so people like me don't have to wait so long;) Review collected by and hosted on G2.com.

Response from Michael Ianniello of Quartile

Thank you for such an incredible and thoughtful review, Kiersten. Seeing the growth B&KM Farms has achieved in such a short time has been exciting for our entire team, and it means a lot to hear how positively the partnership has impacted your business. We’ll be sure to share your kind words with Juliano, Leonardo, Ligia, and Adrienne, they’ll truly appreciate it. We’re grateful to be part of your journey and excited for everything still ahead.

Karen S.
KS
Karen S.
Performance Marketing Manager
Small-Business (50 or fewer emp.)
"Granular Targeting and Budget Control Backed by Excellent Quartile Support"
5/5
What do you like best about Quartile?

What I find most valuable is the granularity Quartile allows for targeting and budget allocation, and—most importantly—the support from the Quartile management team. Review collected by and hosted on G2.com.

What do you dislike about Quartile?

The reporting dashboard feels a bit clunky, and if the AI decides a keyword or target isn’t performing efficiently, it will significantly reduce the bids. There are workarounds for this, but they usually require extra support from the management team to set up and structure properly. Review collected by and hosted on G2.com.

Response from Michael Ianniello of Quartile

Thank you for the thoughtful feedback, Karen. We appreciate both the recognition and the constructive input. Monica and Flavia are deeply committed to their clients' success, and we're thrilled to hear they've been such valuable partners for your team. We look forward to continuing to refine your strategy and uncover new opportunities for growth together.

Alex S.
AS
Alex S.
Marketing & Graphic Design Specialist
Small-Business (50 or fewer emp.)
"Professional Staff and Powerful Software Capabilities"
5/5
What do you like best about Quartile?

Staff professionalism and software capabilities Review collected by and hosted on G2.com.

What do you dislike about Quartile?

It's very new to us, but so far nothing negative. Review collected by and hosted on G2.com.

Response from Michael Ianniello of Quartile

Alex, we’re glad to have your team on board and appreciate the confidence you’ve placed in Quartile so early in the partnership. Our team takes pride in combining strong technology with hands-on expertise, and it’s great to know that’s already coming through in your experience. We’re excited to continue building from here.

Verified User in Industrial Automation
UI
Verified User in Industrial Automation
Small-Business (50 or fewer emp.)
"Responsive, Consistent Support Team at Quartile"
4.5/5
What do you like best about Quartile?

I really appreciate how responsive the team is, and that I’m not constantly being switched between different people. I love that I’ve been able to work with the same people consistently. Review collected by and hosted on G2.com.

What do you dislike about Quartile?

I really can not think of anything I dislike about the Quartile team Review collected by and hosted on G2.com.

SK
sai k.
E-commerce Manager
Small-Business (50 or fewer emp.)
"Great, Attentive Service That Helps Drive Growth"
3.5/5
What do you like best about Quartile?

We have been working with Quartile to manage our Amazon account, and the experience has been excellent. Their team provides outstanding service, taking the time to truly understand our goals and tailoring strategies to help us achieve them. They are proactive, responsive, and highly knowledgeable about the Amazon marketplace, offering insights and solutions that have had a real impact on our business. Communication is always clear, and they make sure we are updated every step of the way. We highly recommend Quartile to anyone looking for a reliable and results-driven Amazon partner. Review collected by and hosted on G2.com.

What do you dislike about Quartile?

The only minor downside is that raw data isn’t always shared directly, which can make it a bit harder to analyze certain metrics on our own. Despite this, their insights and strategies have had a meaningful impact on our business, and we would still recommend them to anyone looking for a results-driven Amazon partner. Review collected by and hosted on G2.com.

Response from Michael Ianniello of Quartile

Thank you for the thoughtful and balanced feedback, Sai. We’re glad to hear our team’s proactive approach and DSP expertise have made a positive impact on your results and supported your growth goals. We also appreciate the note around data access and will continue working to improve transparency as we evolve the platform.

OT
Olga T.
Co-founder of Zhivana Organics
Health, Wellness and Fitness
Small-Business (50 or fewer emp.)
"Quartile Software: The Best Decision I’ve Made for My Amazon Business"
5/5
What do you like best about Quartile?

In 2.5 years of selling on Amazon, the first time I truly felt relief and actually started sleeping well was the moment I saw what Quartile software is capable of doing.

Like many other sellers, I started by managing PPC myself, and things were going okay. But as my account grew, everything changed. At some point, I was looking at nearly 100 SKUs, and it became absolutely impossible to optimize everything manually or rely on the basic tools available on the market.

I came across Quartile after trying 2 different Amazon PPC agencies, and the last experience was a complete disappointment. After six months, there was barely any improvement in TACOS. At that point, I decided to give Quartile a try and three months later, it delivered exactly what I had been hoping for. My account is now organized and structured, metrics are optimized based on conversion, and my TACOS dropped from 22% to 13%!

What I love most is how the process feels. PPC is finally easy! It truly feels like you’re delegating a huge, stressful part of your business to a team of professionals. They take care of all the heavy lifting such as managing the software and handling time-consuming routine tasks. You finally get the space to focus on strategy and growth. For the first time in a long while, I have the time and energy to step back, see the bigger picture, and make better decisions.

The professionalism and seriousness of the team are impressive, and my account manager, Cesar Barbosa, is absolutely the best. I genuinely feel like I’ve found someone who is part of my team, not a third-party service. A partner who listens carefully, makes thoughtful decisions, and truly cares about our shared success. Review collected by and hosted on G2.com.

What do you dislike about Quartile?

The first 1.5 months are stressful because the system needs time to learn what’s actually working. In the beginning, your numbers may look a little worse, and you have to trust the process and be patient. Not always easy! But as soon as the system has enough data, it only gets better. Review collected by and hosted on G2.com.

Response from Michael Ianniello of Quartile

Thank you for sharing such a thoughtful and detailed review, Olga. We’re grateful for your trust and thrilled to hear the impact Quartile and Cesar have had on your business, from improving TACOS to giving you peace of mind and room to focus on growth. We truly value the partnership and look forward to continuing to support your success as you expand into new channels.

Yevgeniy K. K.
YK
Yevgeniy K. K.
Sales Manager
Small-Business (50 or fewer emp.)
"Friendly, Transparent Team with a Clear Marketing Plan"
5/5
What do you like best about Quartile?

I appreciate the friendliness of the team and how easy they are to work with. They have been transparent and honest throughout the process, and they followed up with a clear, well-thought-out marketing plan that inspired confidence. Review collected by and hosted on G2.com.

What do you dislike about Quartile?

The initial startup phase was a bit bumpy while goals were being clarified and the learning curve was worked through. However, the team quickly identified our needs and adapted. Once those early hurdles were resolved, I have genuinely enjoyed working with Quartile. The challenges were not Quartile-related but rather tied to how Google ingested the data. Review collected by and hosted on G2.com.

Response from Michael Ianniello of Quartile

Thank you for sharing such thoughtful feedback, Yevgeniy. We’re really glad to hear the team’s transparency, collaboration, and strategic approach helped build confidence, especially when managing a catalog of that size. We appreciate your patience during the early learning curve and are proud of how the team adapted to deliver clear, actionable direction. Looking forward to continuing to support your growth and decision-making moving forward.

Wynne M.
WM
Wynne M.
COO
Small-Business (50 or fewer emp.)
"Quartile provides real results and real human support"
5/5
What do you like best about Quartile?

I like that Quartile meets me where I’m at. They’re experts in the field, but they’re also willing to work with me on the basics of setting up my Amazon store. They consistently offer helpful insights on ways to improve the store, assist me with inventory issues, and suggest product page improvements. Review collected by and hosted on G2.com.

What do you dislike about Quartile?

We’ve been very happy with Quartile and with the partnership overall. The main area I’d suggest improving is offering more benchmarking against similar brands, which would help us better guide longer-term growth on Amazon. Review collected by and hosted on G2.com.

Response from Michael Ianniello of Quartile

Thank you for the thoughtful and detailed review, Wynne. We’re glad to hear our team has been able to meet you where you are and provide both strategic guidance and hands-on support as you grow your presence on Amazon. It’s great to know the insights around ads, inventory, and product pages have been valuable. We also appreciate your feedback on benchmarking and will keep that in mind as we continue to evolve. We’re excited to keep supporting your growth moving forward.

MB
Mark B.
Small-Business (50 or fewer emp.)
"Top-Notch Platform, Amazing Support"
5/5
What do you like best about Quartile?

I love that Quartile has been wonderful for my business growth and actually given me results, unlike other businesses I’ve tried before. It helps make every dollar count, offering a better return on ad spend, especially with our very low margins and limited advertising budget. They are interested in our business, having regular meetings, and are there for us, not themselves. They help us promote new products, stay away from ones we don’t want to promote, and are just very friendly, easy to reach, and easy to talk to whenever a need comes up. They have proven to be knowledgeable in everything they do, and I look forward to continuing working with them. Review collected by and hosted on G2.com.

What do you dislike about Quartile?

it would be nice if I would have heard about Quartile years ago, I could have saved a lot of money over the years Review collected by and hosted on G2.com.

Response from Michael Ianniello of Quartile

Thank you for the kind words, Mark. It’s great to hear that the team has been able to support your growth in a way that feels both effective and collaborative. Building strategies that make the most of every dollar is something we take seriously, so we’re glad that’s coming through. We are glad you found us when you did and are looking forward to continuing to work together.