Playwise HQ is a competitive enablement platform designed for B2B sales teams to create, manage, and share real-time battlecards. It enables sales professionals to access timely, deal-specific competitive intelligence sourced directly from their team’s field insights. The platform uses AI to structure and update competitor information quickly, helping sales teams improve win rates in competitive deals.
Playwise HQ fits within the competitive intelligence and sales enablement software categories. It is most often used by sales leaders, sales enablement managers, and revenue operations teams at B2B SaaS companies. The platform is designed to serve mid-market and enterprise sales teams that need a centralized, scalable way to equip reps with relevant competitive insights throughout the sales cycle.
Key features and use cases include:
AI-Generated Battlecards: Automatically generate structured competitor profiles using existing knowledge and AI assistance to reduce manual research time.
Real-Time Field Updates: Reps can submit insights from active deals, enabling the platform to highlight on what’s happening in the market.
Centralized Competitor Library: Organize all competitor data in one place, making it easy to access, search, and update as your market changes.
Team Collaboration Tools: Allow sales, marketing, and enablement teams to collaborate on competitive content.
Playwise HQ provides value by improving alignment between sales and competitive teams, reducing the time it takes to find and act on competitive insights, and enabling reps to speak more confidently about how their solution compares in real-world deal conversations. It is particularly useful for companies looking to move beyond static documents, spreadsheets, or internal wikis as their primary method of tracking competitors.