Paramark is a true marketing measurement platform that challenges traditional multi-touch attribution by combining Marketing Mix Modeling (MMM), incrementality testing, and validated attribution into a unified system.
The platform serves growth-focused B2C and B2B companies, helping them understand what actually drives results versus what's just correlated. With so many platforms telling you what you want to hear, it's important to see through the fog & discover what's actually driving revenue.
Unlike self-service analytics tools, Paramark embeds dedicated growth advisors directly into clients' workflows to turn insights into action. We're in your world, learning what makes the business tick vs. what floats above the surface. Our growth advisors are the difference-makers. With data science and growth marketing backgrounds, their brains are built to understand the 'why' behind your growth.
Predict with confidence, act with precision - see what other marketers can't to capitalize on it before they do.