--- title: ON24 Reviews meta_title: 'ON24 Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 1230 reviews by the users' company size, role or industry to find out how ON24 works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 1230 scale: '5' date_modified: '2026-10-22' parent_category: name: Marketing url: https://www.g2.com/categories/marketing ---

ON24 Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users find ON24's platform easy to use, facilitating smooth interactions and seamless presentations for everyone involved. (53 mentions)
Users value the customizable platform of ON24, enhancing their events with intuitive features and useful analytics. (43 mentions)
Users appreciate the enhanced interactivity of ON24, enabling engaging webinars with features like polls and live chat. (29 mentions)
Users commend ON24's excellent customer support, facilitating smooth execution and ensuring successful webinars with ease. (28 mentions)
Users value the excellent customization options of ON24, enhancing their event hosting experience significantly. (24 mentions)
Users find the learning curve challenging, especially for guest speakers unfamiliar with ON24's interface. (22 mentions)
Users find limited customization in ON24 frustrating, impacting the overall user experience and flexibility of the platform. (17 mentions)
Users feel that ON24 requires significant improvement in user experience and reliability, especially during events and webinars. (12 mentions)
Users face integration issues with ON24, leading to instability and missed opportunities with custom setups and features. (12 mentions)
Users find ON24 to be excessively expensive, which hinders wider adoption despite its potential capabilities. (11 mentions)

5 Pros or Advantages of ON24

5 Cons or Disadvantages of ON24

ON24 Reviews (1,230)

View 3 Video Reviews
Reviews

ON24 Reviews (1,230)

View 3 Video Reviews
4.3
1,230 reviews
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Verified User in E-Learning
UE
Verified User in E-Learning
Mid-Market (51-1000 emp.)
"Good Platform"
4/5
What do you like best about ON24?

that you can direct people to links outside the platform Review collected by and hosted on G2.com.

What do you dislike about ON24?

that you can't edit the content after being presented to use it for a rebroadcast without loosing the original data Review collected by and hosted on G2.com.

享志 .
享
享志 .
Manager
Mid-Market (51-1000 emp.)
"Easy Distribution & Insights, But Needs Better Japanese Localization"
4.5/5
What do you like best about ON24?

You can very easily create a distribution screen, and it's great for understanding user behavior. Review collected by and hosted on G2.com.

What do you dislike about ON24?

It feels like it's not fully customized for Japanese. Review collected by and hosted on G2.com.

Verified User in E-Learning
GE
Verified User in E-Learning
Mid-Market (51-1000 emp.)
Guest users or non-business users of the software, not included in G2 scores.
"Makes Hosting Events Easy!"
3.5/5
What do you like best about ON24?

We've had a great experience using ON24 for our webinars and virtual events. Logging in is simple and efficient — you're quickly prompted to select your role, which makes getting started seamless whether you're presenting or managing behind the scenes.

The hosting experience is streamlined and intuitive, which is a huge plus. We especially appreciate how easy it is to customize the virtual environment to reflect our brand identity — from color schemes to logos, the platform gives us the flexibility we need to make the experience feel uniquely ours.

Another standout feature is the ability to include additional resources alongside our webinars. This has been a valuable tool in encouraging continued learning and engagement on the topics we present. Overall, ON24 offers a professional, user-friendly platform that supports our goals for impactful virtual events. Review collected by and hosted on G2.com.

What do you dislike about ON24?

The only downside to ON24 is that the AI functionality is not as mature as I'd hope. For example, exporting a blog version to Word created individual text boxes for the lines of texts so we had to take additional time to figure out it works for us and our needs. Review collected by and hosted on G2.com.

JS
Jani S.
Marketing Team Leader
Mid-Market (51-1000 emp.)
"Great return on investment in webinar initiatives"
4/5
What do you like best about ON24?

I like its simplicity thanks to its built-in templates, categorization, and analytics. The interface is modern and continues to innovate, and its strong focus on built-in Al features is a huge plus. Review collected by and hosted on G2.com.

What do you dislike about ON24?

We've been using this platform to run quick, high-impact webinars. It's exactly what we needed, and it's been a smooth process from day one. Review collected by and hosted on G2.com.

HC
Henry C.
Revenue Operations Manager
Mid-Market (51-1000 emp.)
"With ON24, you can customize your webinar experience to your liking"
5/5
What do you like best about ON24?

It's a very robust and reliable platform, as well as easy to use. I like that it keeps our contacts actively interacting with us. I also like that it's extremely easy to customize the console and the experience to the image you want for your users. Review collected by and hosted on G2.com.

What do you dislike about ON24?

ON24 makes any webinar look exceptionally professional. I have nothing negative to say, everyone in the organization is delight with how it works. Review collected by and hosted on G2.com.

Alexander B.
AB
Alexander B.
Technical Analyst
Enterprise (> 1000 emp.)
"ON24 has the best simultaneous content share"
4/5
What do you like best about ON24?

What I’d probably like most about ON24 is how it turns virtual events into something much more strategic—it’s not just about hosting webinars, it’s about actually understanding and engaging your audience. Every click, question, or interaction gets tracked, so you can see what’s working and follow up in a meaningful way. It’s also super customizable, which is great if you care about keeping things polished and on-brand. Plus, being able to reuse content on-demand makes everything more efficient, and it fits right into the tools I’d already be using like Salesforce or HubSpot. Overall, it feels like a smart, streamlined way to get more out of online events. Review collected by and hosted on G2.com.

What do you dislike about ON24?

What I might not love about ON24 is that, while it’s powerful, it can feel a bit overwhelming at first—there’s a lot going on under the hood, and getting everything set up the way you want can take time. It’s definitely geared toward enterprise users, so if you're just looking for a simple, plug-and-play webinar tool, it might feel like overkill. Some users also mention the interface feels a little dated in spots, and depending on your plan, it can get pricey. Basically, it’s great if you’re all-in on virtual engagement, but not ideal if you just need something quick and lightweight. Review collected by and hosted on G2.com.

Michelle L M.
MM
Michelle L M.
Sales Enablement Specialist
Enterprise (> 1000 emp.)
"Thorlabs Review of ON24"
4/5
What do you like best about ON24?

We've been using ON24 for several webinars and virtual events, and overall it's been a solid platform. The user interface is fairly intuitive, and it offers a good range of features for hosting and engaging audiences, like polls and Q&A tools. The analytics and reporting functions are particularly useful for following up with leads and understanding audience behavior. Review collected by and hosted on G2.com.

What do you dislike about ON24?

While there are occasional hiccups—such as a bit of a learning curve for new users and the occasional technical glitch—ON24 generally performs well. It's not perfect, but it's a dependable choice if you're looking for a professional virtual event solution.

The one thing we really can't stand is that you have to have a video uploaded separate from a PowerPoint. The video can't be embedded in the PowerPoint, and that is really frustrating for users. Review collected by and hosted on G2.com.

MB
Maurice B.
Community Director
Mid-Market (51-1000 emp.)
"ON24 is perfect for virtual events, webinars, and content hubs"
4.5/5
What do you like best about ON24?

It has the ability to increase the level of engagement of those using the platform. I love being able to monitor audience engagement because it helps us fulfill our commitment to continuous product improvement. Review collected by and hosted on G2.com.

What do you dislike about ON24?

I have nothing negative to say, it offers a superior user experience to most platform of its kind. For us, webinars are a key factor in attracting new leads. Review collected by and hosted on G2.com.

HD
Henry D.
Visual Marketing
Mid-Market (51-1000 emp.)
"Everything is fluid, intuitive and just works"
5/5
What do you like best about ON24?

It has become an essential tool in my work. What I like most is its incredible ease of use, not only for administrators like me, but also for our speakers and attendees. It also offers classic interaction features: chat, questions, polls, presentations, and screen sharing. Review collected by and hosted on G2.com.

What do you dislike about ON24?

We've had some connection issues and would like to be able to further personalize the emails and content we send to participants. Review collected by and hosted on G2.com.

Shaina W.
SW
Shaina W.
Director, Midwest Recruitment
Enterprise (> 1000 emp.)
"Engaging platform for virtual events"
4/5
What do you like best about ON24?

I love the ability to customize the user viewing experience (links to other resources/customizing the layout), I like the multitude of "roles" internal staff can play that grants them access to only certain features based on the need of their role, I like that I can engage with/respond to questions and comments outside of the live event. It's easy to bring it into the everyday functions of our virtual event team and we use it live about 3 times a month, with the recordings being accessed regularly. Review collected by and hosted on G2.com.

What do you dislike about ON24?

The only downside is cost, although it is a good value for the money Review collected by and hosted on G2.com.