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ON24 Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users find ON24's platform easy to use, facilitating smooth interactions and seamless presentations for everyone involved. (53 mentions)
Users value the customizable platform of ON24, enhancing their events with intuitive features and useful analytics. (43 mentions)
Users appreciate the enhanced interactivity of ON24, enabling engaging webinars with features like polls and live chat. (29 mentions)
Users commend ON24's excellent customer support, facilitating smooth execution and ensuring successful webinars with ease. (28 mentions)
Users value the excellent customization options of ON24, enhancing their event hosting experience significantly. (24 mentions)
Users find the learning curve challenging, especially for guest speakers unfamiliar with ON24's interface. (22 mentions)
Users find limited customization in ON24 frustrating, impacting the overall user experience and flexibility of the platform. (17 mentions)
Users feel that ON24 requires significant improvement in user experience and reliability, especially during events and webinars. (12 mentions)
Users face integration issues with ON24, leading to instability and missed opportunities with custom setups and features. (12 mentions)
Users find ON24 to be excessively expensive, which hinders wider adoption despite its potential capabilities. (11 mentions)

5 Pros or Advantages of ON24

5 Cons or Disadvantages of ON24

ON24 Reviews (1,230)

View 3 Video Reviews
Reviews

ON24 Reviews (1,230)

View 3 Video Reviews
4.3
1,230 reviews
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GP
Gloria P.
Associate Account Manager
Enterprise (> 1000 emp.)
"ON24 works great for all you company meeting needs!!"
5/5
What do you like best about ON24?

I like that I can create different meetings and webinars either live or on-demand. Review collected by and hosted on G2.com.

What do you dislike about ON24?

Sometimes it can be hard to search for certain things in the back end when using the site. I also dislike the feature of only being able to chat only on some of the events and not being able to talk directly with the people. Review collected by and hosted on G2.com.

Jos C.
JC
Jos C.
Marketing Coordinator
Small-Business (50 or fewer emp.)
Guest users or non-business users of the software, not included in G2 scores.
"Interactive Sessions, Needs UI Refresh"
3/5
What do you like best about ON24?

I appreciate ON24 for its interactive features that enhance audience engagement during webinars. The platform's ability to integrate multimedia presentations seamlessly with real-time interaction tools, like polls and Q&A sessions, makes it invaluable for hosting informative and engaging virtual events. Review collected by and hosted on G2.com.

What do you dislike about ON24?

One aspect of ON24 that could improve is the user interface, which can sometimes feel outdated and not as intuitive as some other webinar platforms. This can make setting up and managing live events more challenging, especially for new users who are not yet familiar with the platform's features. Review collected by and hosted on G2.com.

NM
Nicole M.
Marketing Operations
Enterprise (> 1000 emp.)
"Engaging Webinars Made Easy with ON24"
4.5/5
What do you like best about ON24?

ON24 has completely transformed how we run webinars. The platform is intuitive, reliable, and packed with features that help us create engaging, interactive experiences for our prospects, customers and partners. From big product release webinars to intimate experiences, ON24 supports all our use cases. Review collected by and hosted on G2.com.

What do you dislike about ON24?

No native integration with Pardot and ok integration with Salesforce. Review collected by and hosted on G2.com.

Heather R.
HR
Heather R.
Marketing Manager
Mid-Market (51-1000 emp.)
"events made easy"
4.5/5
What do you like best about ON24?

We do more than 30 virtual events a year. With ON24 the process is seamless. The interactivity throughout the event is great. And we really appreciate all of the analytics that we receive after the event. Review collected by and hosted on G2.com.

What do you dislike about ON24?

We tested out the AI function and it wasn't adequate for us yet. But I am sure as they have more time to develop it that it will get better. Review collected by and hosted on G2.com.

Mara S.
MS
Mara S.
Marketing Consultant
Enterprise (> 1000 emp.)
"Saving our UHC team so much time!"
5/5
What do you like best about ON24?

The complete customization and branding piece in any way you can think of. Do you want your logo there? You can do it! Do you want your branding colors there? You can do it! And so much more! We also love how easy the platform is to learn and navigate... ON24 really makes our job easier. Review collected by and hosted on G2.com.

What do you dislike about ON24?

Some of the features "freeze" on us, such as moving from slide to next slide in presentation mode. We have done all the necessary steps to make sure the slides are uploaded appropriately. Still have not got to the bottom of that! Review collected by and hosted on G2.com.

Hazel L.
HL
Hazel L.
Senior Campaigns Automation and QA Associate
Enterprise (> 1000 emp.)
"Integrating ON24 webcasts with Marketo"
4.5/5
What do you like best about ON24?

Ease of Use and Implementation: ON24's platform is user-friendly, making it easy for presenters to share their screens, respond to questions, and adjust content based on live feedback.

Comprehensive Guides: There are detailed guides available, such as the step-by-step ON24 webinar guide and ON24 webinar guide, which provide thorough instructions on setting up and executing webinars.

Audience Feedback: The platform allows for audience feedback at the end of webinars, which can be viewed in reports, helping to improve future events.

Support and Training: ON24 offers training sessions and quality assurance packages to ensure successful events.

Customer Support: Users appreciate ON24's customer service, which supports the entire webinar process and provides training for customers. Review collected by and hosted on G2.com.

What do you dislike about ON24?

Syncing Issues: There can be delays in syncing registrants to Marketo, which can be frustrating when trying to manage and track webinar participants.

Manual Work: There is a significant amount of manual work involved in setting up and editing webinars, especially when converting them to on-demand or semi-live formats. Review collected by and hosted on G2.com.

Sanne v.
SV
Sanne v.
Webinar program manager
Mid-Market (51-1000 emp.)
"Perfect webinar tool for organization that actually want to engage with their audience"
4/5
What do you like best about ON24?

What I like best about ON24 are all the options I have to engage with our audience during a webinar. This can be live, simulive or On demand. Next to that, I like that we can design/ brand the audience console how we want to. There are lots of options/widgets you can add which will either be to engage with your audience or to generate leads. And finally, I like all the reporting options I have in ON24 Review collected by and hosted on G2.com.

What do you dislike about ON24?

What I dislike is that they also offer some cool modules which I would expect to be part of the webinar solution, but that they are not. For instance Forums or Breakout rooms. I would have loved to see these as a part of Webcast Elite instead of separate modules that you have to purchase. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Verified User in Computer Software
Enterprise (> 1000 emp.)
"Our go-to platform for our webinars"
5/5
What do you like best about ON24?

ON24 has been our trusted webinar platform for a few years now - it's efficient, reliable, and offers the latest features in webcasting. We use it multiple times a month to broadcast webinars. Their customer support is always responsive to any queries we may have. I also love that ON24 has their own branded webinars to keep their customer base up to date on all their latest features and webinar trends. Review collected by and hosted on G2.com.

What do you dislike about ON24?

The interface could be updated for a more modern look, but it's not a deal breaker! Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Verified User in Computer Software
Enterprise (> 1000 emp.)
"Decent webinar hosting platform"
3.5/5
What do you like best about ON24?

I really like using ON24 because it allows you to upload your slides in advance, which makes hosting webinars much smoother. I also appreciate how the platform lets the audience customize their viewing experience and access additional resources like supporting materials. The Q&A feature is especially helpful, as it enables attendees to submit questions anonymously. Plus, I love that they’ve added translation services — it’s a great addition for reaching a broader audience. Review collected by and hosted on G2.com.

What do you dislike about ON24?

One downside I’ve experienced is that I’m unable to export the webinars, which can be limiting. Also, the connectivity can occasionally be a bit unreliable. Review collected by and hosted on G2.com.

KC
Katie C.
Managing Director, Events and Experiences
Mid-Market (51-1000 emp.)
"Great platform and UX"
4.5/5
What do you like best about ON24?

Loads of customization features, particularly to enhance the audience experience. The platform is very polished and the result is an elevated video call/webinair. Review collected by and hosted on G2.com.

What do you dislike about ON24?

Sharp learning curve for production and audience attendees Review collected by and hosted on G2.com.