Moz Local Reviews & Product Details

Moz Local is a location management and local SEO tool designed to help businesses ensure their online presence is accurate, consistent, and visible across the most important directories, search engines, and maps. When someone searches for a product or service near them—like “coffee shop near me” or “plumber in [your city]”—Moz Local helps make sure your business appears in those results. It does this by syncing your business information (name, address, phone number, hours, and more) across major online platforms such as Google, Facebook, Apple Maps, Yelp, Bing, and dozens of others. With Moz Local, you no longer need to manually update your listings one by one. You can make changes once in your Moz Local dashboard, and they’ll automatically be distributed to all supported directories. This keeps your business details consistent and helps search engines trust your information—leading to better visibility in local search results. Moz Local also includes tools to monitor and manage your online reputation. You can track customer reviews across multiple sites, respond from within the platform, and get alerts when new reviews are posted. This allows you to stay on top of customer feedback and engage with your community in real time. In addition, the platform provides performance reporting, including metrics like search impressions, listing accuracy, and engagement levels. These insights help you understand how your business is being found and where you may have opportunities to improve. Whether you're managing one location or dozens, Moz Local simplifies the process of maintaining a strong, trustworthy online presence. It’s built specifically for local businesses that want to save time, reduce manual work, and improve their chances of getting found by nearby customers. In short: Moz Local is a tool that helps your business show up—and stand out—in local search results.

Seller

Moz

Discussions

Moz Local Community

Languages Supported

English

Solution Type

Best-of-Breed

Overview by

Miro Mustonen

Pricing

Pricing provided by Moz Local.

Lite

$16.00

Per Month

Preferred

$24.00

Per Month

View More Pricing Information

Top-Rated Alternatives

View All Alternatives

User Insights

Average based on 476 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$

Typical contract price

$0k - $0k

Per Year

Moz Local Reviews FAQs

Generated using AI

Last updated: Nov 04, 2026

What is Moz Local, and what problem is it built to solve?

Moz Local helps businesses manage their local listings by bringing business information together and distributing or monitoring it across directories. This makes it easier to keep details such as a business’s name, address, and phone number consistent online.

What languages does Moz Local support?

Moz Local supports 1 language: English.

What company sizes and industries is Moz Local the best fit for?

Moz Local’s reviewer base is concentrated in small businesses, with agency and multi-location listing work also represented. The most visible company-size and industry segments are:

Small businesses: Organizations with 50 or fewer employees are the clearest size cluster.
Mid-market and enterprise: Both are represented, including teams managing multiple locations.
Marketing and advertising: A prominent industry segment, including agencies managing local listings for clients.
Technology and internet: Information technology, computer software, and internet businesses appear regularly.
Consumer-facing businesses: Retail, consumer services, healthcare, and hospitality are also represented.

How long does it take to implement Moz Local across a team?

Moz Local can be quick to set up, though the time reported to go live varies. The most common reported range is under one day, with under one month also a frequent timeframe; longer waits are reported as well.

Time to go live	Relative frequency
Under one day	Most common
Under one month	Also common
One to three months	Reported less often
Three to six months or longer	Occasional reports

What customer support options does Moz Local provide, and how do users find the overall support experience?

Support is available through email/help desk, chat, FAQs/forum, and a knowledge base, including 24/7 live-representative support. The experience is mixed: users appreciate helpful, knowledgeable responses when they connect with the team, while others describe slow replies, difficulty reaching support, or delays getting an issue resolved.

What is the experience like for teams switching to Moz Local from another tool?

Switching from tools such as Yext, BrightLocal, Localeze, or manual listing workflows has been tied to cost, ease of use, and a desire to manage listings in one place. Moz Local can reduce repetitive work and make listing updates more manageable, while users’ comparisons also point to differences in coverage, control, and how quickly updates appear.

What tools and platforms does Moz Local integrate with, and how do these integrations help users get more value from the product?

Moz Local’s day-to-day listing work connects with business profiles and directories across search, maps, and data-aggregator services. Examples include Google Business Profile and Bing, along with Facebook, Yelp, Apple Maps, and Foursquare:

Search and maps: Google Business Profile, Bing, and Apple Maps.
Social and review platforms: Facebook and Yelp.
Directories and data aggregators: Foursquare and Localeze.

Managing business details centrally can reduce the need to update each service separately, though the timing and completeness of changes can vary by destination.

What features or capabilities could make Moz Local even more useful?

Moz Local could be more useful with clearer visibility into what is happening to listings and more ways to act on issues directly. The recurring improvement requests include:

Clearer progress tracking: Show when submissions are received, published, or delayed, with a clearer history of changes.
Broader directory coverage: Add more listing destinations, including niche and local directories.
Simpler listing fixes: Make it easier to correct information and resolve duplicates without extra manual steps.
Stronger reporting: Add more detailed reports, historical comparisons, and easier export options.
More efficient multi-location workflows: Improve bulk editing and tools for organizing multiple clients or locations.

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Demi B.

Marketing Communication Manager

Environmental Services

Small-Business (50 or fewer emp.)

4/29/2018

"Moz Review"

3/5

What do you like best about Moz Local?

It shows what you can be doing better in order to optimize your listings. It shows what I am missing on my social accounts and what I need to do. Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

It has limited functions on how to too improve SEO. It tells me what I am missing and my current situation but not exactly how to solve it. Where do I go from here, as a non SEO guru I need more help. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

4/12/2018

"Thumbs Up for Moz Local"

5/5

What do you like best about Moz Local?

Moz Local is worth every penny. If you're looking to help clients ensure their addresses/business names are consistent across the board (which is crucial for SEO, of course), this is the best local service for you! Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

Honestly I don't have much to say here, it's a great product that has been immensely useful so two thumbs up from me. Review collected by and hosted on G2.com.

What problems is Moz Local solving and how is that benefiting you?

Many businesses don't realize how many inconsistencies there are in their listings on the internet. They often have an office manager or less experienced person creating these listings for them online with inconsistencies in their business name. Or they move locations and have a bunch of listings online with their old address. The benefit of Moz local is in tracking down all of the business' different listings on the web so that you can update each one to have consistent, accurate information. This is crucial for SEO purposes! Review collected by and hosted on G2.com.

Verified User in E-Learning

Small-Business (50 or fewer emp.)

5/17/2018

"They Make it Difficult to Cancel"

0/5

What do you like best about Moz Local?

Not much at all. Everything about it is poor, including the results. Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

They make it very difficult to cancel and mislead you showing on screen that there is no charge, when actually it does not cancel your billing. Service was poor, taking ages and the submissions were quite inaccurate. They say they get the information from Google My Business, but they don't get all the information and therefore push out the wrong information. Review collected by and hosted on G2.com.

Brian B.

Mid-Market (51-1000 emp.)

1/11/2018

"SEO for Humans"

5/5

What do you like best about Moz Local?

Moz Local takes the complex world of SEO and makes it (relatively) simple and convenient. An all-in-one hub for you to manage your business locations. The concept is great -- anyone who has hunted down their business location all over the internet will know how frustrating it is to do all of the legwork yourself. Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

There isn't much that I dislike, but I have had trouble getting my location to 100% accuracy. I've greatly improved it, but haven't reached "perfection." Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

12/29/2017

"Moz Local Is Amazing"

5/5

What do you like best about Moz Local?

We joined 7 business areas to test it out. To keep the test legit, we're not doing some other work on them. Following 5 weeks in the program all postings enhanced, yet not all sites and databases made strides. New postings were made and information was included and adjusted existing profiles.

Moz Local is fantastic when trying to get accurate and complete syndication through Localeze. It also beats the nightmare that is Yahoo Local, justifies the Moz Local price. Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

It does take quite a bit of time to see the results of having your business on Moz. While this is not their fault but rather the way search is. I also would prefer to see EVERY single listing my site is on. i would also like to have better reporting on these programs as well. When clients are using this they want to be able to see the growth overall for their account and there is no way to download a PDF or another form to show them this information Review collected by and hosted on G2.com.

Recommendations to others considering Moz Local:

This is the more cost effective solution on the market Review collected by and hosted on G2.com.

What problems is Moz Local solving and how is that benefiting you?

We are using Moz Local to increase the amount of directories we are in and also increase the correct information throughout these directories. That is the biggest problem we've faced before coming to Moz local. We have seen a huge increase in correct information for our businesses across the web. We have noticed an increase in traffic as well Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

4/29/2018

"Account Manager"

3.5/5

What do you like best about Moz Local?

I like that Moz local makes it easy to view and manage your local listings in one place. It can be very convenient, especially if you manage more than 10 locations. Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

Moz doesn't do the best at explaining what their metrics mean. They may rank an aspect of a listing at 30%, for example, and not explain what that 30% actually means. It would also be nice if Moz local was able to show some historical data to give us more of an idea of how we've improved over time. Review collected by and hosted on G2.com.

Agata J.

Marketing Assistant

Information Technology and Services

Small-Business (50 or fewer emp.)

4/25/2018

"Powerful local SEO platform"

4.5/5

What do you like best about Moz Local?

Local SEO analytics is pretty accurate and help a lot with local marketing. Listing management is a great features, helps to distribute data in fast and effective way. Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

I do not like the pricing. Plans start with $99 per year. It would be better if they had a free plan with less feature, because it would allow users to feel the tool before paying for it. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

4/24/2018

"Moz Local"

5/5

What do you like best about Moz Local?

I like that it is one centralized location to submit your business information and it automatically syncs with other major platforms such as Google or Bing. Good customer service. Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

The interface is slightly complicated, would probably need a rep to walk you through the first use. But ease of use over time is better and better. Review collected by and hosted on G2.com.

Recommendations to others considering Moz Local:

Use their customer service team if initial set up is complicated. Afterwards it should be more straightforward. Review collected by and hosted on G2.com.

What problems is Moz Local solving and how is that benefiting you?

Organize areas such as Google My Business, or Yahoo Maps, or Apple Maps. It syncs store hours, address, store closings, etc. It shaves off a lot of time having to go to each platform to update hundreds of stores locations potentially if you have an enterprise business. Review collected by and hosted on G2.com.

Anu S.

Digital Marketing Specialist

Marketing and Advertising

Small-Business (50 or fewer emp.)

4/25/2018

"Good Software but not much user friendly"

3/5

What do you like best about Moz Local?

Very professional service and good technical support. Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

The software is not much user-friendly and needed to contact the technical support for each and everything. Review collected by and hosted on G2.com.

Verified User in Financial Services

Enterprise (> 1000 emp.)

4/24/2018

"Moz - Great SEO Software"

5/5

What do you like best about Moz Local?

Moz is an extremely easy to use SEO program that offers a lot of userability. It has helped us rank search terms and better define our search engine rankings. Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

I haven't had much that I dislike about Moz. Review collected by and hosted on G2.com.

Recommendations to others considering Moz Local:

Definitely look into all of the SEO software out there. We initially went with Moz because that is what our social media community manager was familiar with but our budget expanded and we were bought by another company so we ended up switching to SEO software that they were using. Review collected by and hosted on G2.com.

What problems is Moz Local solving and how is that benefiting you?

Our search engine rankings have improved dramatically and we have realized how beneficial SEO optimization is for our marketing efforts. Review collected by and hosted on G2.com.