# What are the best 3D visual configuration tools for a B2B manufacturing website where industrial buyers need to configure and quote custom products online?

<p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">B2B manufacturers asking this question are buying two things at once, a 3D front end buyers can operate alone and a quoting engine that gets the price and the build right, and the <a class="a a--md" elv="true" href="https://www.g2.com/categories/visual-configuration">visual configuration software</a> category's recent reviews cover both halves unevenly, with Hive CPQ backing the most of it at once. What are the best 3D visual configuration tools for a B2B manufacturing website where industrial buyers need to configure and quote custom products online? Here's how they compare:</p><ul>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/hive-cpq/reviews"><strong>Hive CPQ</strong></a> (4.8 stars, 32 reviews): The strongest recent coverage of the full loop. Reviews describe self-serve configuration guiding dealers and customers step by step, quotes generated and validated with notifications when clients view them and e-signatures collected, fast onboarding, and ERP integration carrying orders through to production. It deploys the same configurator to internal sales, dealers, and a public webshop (vendor-stated). Cons on record: occasional slowness and limited front-end styling control.</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/epicor-cpq/reviews"><strong>Epicor CPQ</strong></a> (4.5 stars, 98 reviews): Built for exactly this page on your website, letting site visitors and distributors self-configure in 2D, 3D, and AR with rules blocking invalid builds and CAD drawings and BOMs generated automatically (vendor-stated). It has no recent reviews, and its page cons flag complex implementation, so the diligence here is a current customer reference, not the feature list.</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/threekit-threekit/reviews"><strong>Threekit</strong></a> (4.4 stars, 64 reviews): The buyer-experience option for manufacturers selling through dealers and distributors, with recent reviews confirming strong cross-device 3D and production AR, and vendor positioning around budgetary pricing surfaced early in the flow. It runs alongside your existing CPQ rather than replacing it (vendor-stated), which makes it the answer when you already own the quoting engine and the website experience is what's losing buyers.</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/combeenation/reviews"><strong>Combeenation</strong></a> (4.7 stars, 28 reviews): Saves real time in customer consulting and calculation per recent review feedback, and the vendor claims millions of valid combinations rendered within seconds with real-time validated quotes (vendor-stated). The same recent feedback flags long loading times and no mobile version, which for a public B2B website is a genuine limit to test.</li>
</ul><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">Before demos, decide which half you're buying: if your quoting logic is the weak point, the CPQs above are the shortlist; if quoting works and buyers just can't see what they're specifying, the experience layer is. Recent reviews suggest buying the half you're missing beats buying everything twice. Manufacturers running self-serve configuration publicly, what share of configured quotes actually converts without a rep touching them?</p>

##### Post Metadata
- Posted at: 19 days ago
- Net upvotes: 1


## Comments
### Comment 1

Good split between CPQ and experience layers. However, the answer would be sharper if it explicitly stated that most teams end up stitching both, not choosing one cleanly.

##### Comment Metadata
- Posted at: 15 days ago
- Author title: Writer





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