--- title: Moz Local Reviews meta_title: 'Moz Local Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 476 reviews by the users' company size, role or industry to find out how Moz Local works for a business like yours. aggregate_rating: rating_value: 4.2 review_count: 476 scale: '5' date_modified: '2026-11-08' parent_category: name: Local Marketing url: https://www.g2.com/categories/local-marketing ---

Moz Local Reviews & Product Details

Profile Status

This profile is currently managed by Moz Local but has limited features.

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Pricing

Pricing provided by Moz Local.

Lite

$16.00
Per Month

Preferred

$24.00
Per Month

User Insights

Average based on 476 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$

Typical contract price

$0k - $0k

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Per Year

Moz Local Reviews FAQs

Generated using AI

Last updated: Nov 04, 2026

What is Moz Local, and what problem is it built to solve?

Moz Local helps businesses manage their local listings by bringing business information together and distributing or monitoring it across directories. This makes it easier to keep details such as a business’s name, address, and phone number consistent online.

What languages does Moz Local support?

Moz Local supports 1 language: English.

What company sizes and industries is Moz Local the best fit for?

Moz Local’s reviewer base is concentrated in small businesses, with agency and multi-location listing work also represented. The most visible company-size and industry segments are:
  • Small businesses: Organizations with 50 or fewer employees are the clearest size cluster.
  • Mid-market and enterprise: Both are represented, including teams managing multiple locations.
  • Marketing and advertising: A prominent industry segment, including agencies managing local listings for clients.
  • Technology and internet: Information technology, computer software, and internet businesses appear regularly.
  • Consumer-facing businesses: Retail, consumer services, healthcare, and hospitality are also represented.

How long does it take to implement Moz Local across a team?

Moz Local can be quick to set up, though the time reported to go live varies. The most common reported range is under one day, with under one month also a frequent timeframe; longer waits are reported as well.
Time to go live Relative frequency
Under one day Most common
Under one month Also common
One to three months Reported less often
Three to six months or longer Occasional reports

What customer support options does Moz Local provide, and how do users find the overall support experience?

Support is available through email/help desk, chat, FAQs/forum, and a knowledge base, including 24/7 live-representative support. The experience is mixed: users appreciate helpful, knowledgeable responses when they connect with the team, while others describe slow replies, difficulty reaching support, or delays getting an issue resolved.

What is the experience like for teams switching to Moz Local from another tool?

Switching from tools such as Yext, BrightLocal, Localeze, or manual listing workflows has been tied to cost, ease of use, and a desire to manage listings in one place. Moz Local can reduce repetitive work and make listing updates more manageable, while users’ comparisons also point to differences in coverage, control, and how quickly updates appear.

What tools and platforms does Moz Local integrate with, and how do these integrations help users get more value from the product?

Moz Local’s day-to-day listing work connects with business profiles and directories across search, maps, and data-aggregator services. Examples include Google Business Profile and Bing, along with Facebook, Yelp, Apple Maps, and Foursquare:
  • Search and maps: Google Business Profile, Bing, and Apple Maps.
  • Social and review platforms: Facebook and Yelp.
  • Directories and data aggregators: Foursquare and Localeze.
Managing business details centrally can reduce the need to update each service separately, though the timing and completeness of changes can vary by destination.

What features or capabilities could make Moz Local even more useful?

Moz Local could be more useful with clearer visibility into what is happening to listings and more ways to act on issues directly. The recurring improvement requests include:
  • Clearer progress tracking: Show when submissions are received, published, or delayed, with a clearer history of changes.
  • Broader directory coverage: Add more listing destinations, including niche and local directories.
  • Simpler listing fixes: Make it easier to correct information and resolve duplicates without extra manual steps.
  • Stronger reporting: Add more detailed reports, historical comparisons, and easier export options.
  • More efficient multi-location workflows: Improve bulk editing and tools for organizing multiple clients or locations.

Moz Local Reviews (476)

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Reviews

Moz Local Reviews (476)

View 1 Video Reviews
4.2
476 reviews

What do users say?

Generated using AI from real user reviews

Pros & Cons

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Trent H.
TH
Trent H.
Director of Digital Marketing
Small-Business (50 or fewer emp.)
"A Decent Tool, An Economical Solution"
3.5/5
What do you like best about Moz Local?

An exhaustive list of business listings is helpful, but they do not have direct connections to many of those listings sites. It definitely helps to source certain problems, unearthing business listings issues and revealing inconsistencies with a great deal of specificity.

It's also exceptionally easy to deploy. Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

It's unclear how to repair certain "issues" and Moz Local does not offer much help. While Moz Pro is "the" product for SEO, Moz Local is just one of the options. It requires a lot of work to actually figure out how to solve the issues that Moz Local unearths. It's a good research tool, not as good of a solutions-tool. Review collected by and hosted on G2.com.

Response from Miro Mustonen of Moz Local

Hey Trent! Thanks for the review. Good to hear you're finding value in the long-term benefits of using Moz Local. And thanks for the feedback on how to repair certain issues, I'll pass this on to our team. You can always reach out to help@moz.com if you have any questions about Moz Local.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Useful Tool, With Some Quirks"
4/5
What do you like best about Moz Local?

I like that Moz is a centralized place to see all your local listings in one place. Definitely makes it easier than having to manually check - especially for the non-Google/Yelp/etc. smaller sites I wouldn't think to visit. The interface is easy to understand for users and it's very simple to use. Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

In my time using Moz I noticed a lot of random issues with it. It would flag certain things, but then when I'd go to update them it wouldn't exist. It's also hard to justify spending on it repeatedly when...honestly, the listings don't change much. Realistically, for most businesses you really only need to use it once initially to get everything set up, and then maybe every 6 months or so as things break. It's not necessarily worth the ongoing cost unless you're a large company with multiple locations. I work at an agency and most of our clients were small, with only one store/location. For them, the view in Moz was pretty much the same month over month.

Really the only tool we would use regularly would be the customer feedback tab...but you can also log directly into Google/Yelp/et. all for free so for some clients it was hard to justify the ongoing cost. Review collected by and hosted on G2.com.

Response from Miro Mustonen of Moz Local

Hey there! Thanks for the review! We're happy to know that you find the interface easy to understand and simple to use. I've also shared your feedback on Moz Local with the team.

Verified User in Automotive
AA
Verified User in Automotive
Mid-Market (51-1000 emp.)
"Does the job, but not very feature-forward"
3.5/5
What do you like best about Moz Local?

Moz plugs in easily with GMB and is easy for most businesses, big or small, to implement quickly, even with numerous locations. The pricing is very fair, the support through Moz is wonderful, but I think there are some strong competitors in the market that offer more features and a faster turn around on results than Moz. Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

It sometimes took months to populate the changes across various local listings, if at all. I found it much more effective to reach out directly to all the major listings providers. This was time consuming but worthwhile since Moz Local was taking longer than I’d like to populate across the board. Review collected by and hosted on G2.com.

Response from Miro Mustonen of Moz Local

Hey there! Thanks for the review. We're happy to hear that you've enjoyed the implementation, pricing, and support when using Moz Local. I've shared your feedback about listings update time with our team. Excited to hear you are establishing consistency on NAP for many locations, and that Moz Local is saving you time and effort in listings management.

SHEENA P.
SP
SHEENA P.
Social Media Manager
Mid-Market (51-1000 emp.)
Originally submitted 10/13/2019
"It is a great beneficial application of Local SEO"
4.5/5
What do you like best about Moz Local?

I appreciated the very fact that you'll be able to see right away the rating of one's local Search engine optimization it offers you a proportion then that which you ought to get your ducks lined around have a great community rating. It's incredibly visible and it does enable you to standardise your manufacturer. You are able to also take care of various consumers the method and enable them to accomplish much better neighbourhood listings. Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

It truly is a good application for doing the local SEO, there is no dislike for this application, its priceless. Review collected by and hosted on G2.com.

Verified User in Internet
AI
Verified User in Internet
Small-Business (50 or fewer emp.)
Originally submitted 6/15/2016
Business partner of the seller or seller's competitor, not included in G2 scores.
"Moz is ok, not great"
2.5/5
What do you like best about Moz Local?

Price is reasonable and The company is nice, and the people who work there seem to be nice as well. It's a value product from a known company that meets a need. Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

Too many false positive reports that out online information is incorrect when is was not. Do no believe they hit enough directories and the process can be slow to see changes. We have left the platform and moved on to a better platform with better results. I guess you get what you pay for. Review collected by and hosted on G2.com.

Response from Miro Mustonen of Moz Local

Heya! Thank you very much for your review! Great to have your feedback on the tools - we'll pass it to our team. Please let us know if you face issues with any of the tools by emailing at help@moz.com - we'd love to look into each case and eliminate those.

William B.
WB
William B.
SEO Specialist
Marketing and Advertising
Small-Business (50 or fewer emp.)
"A Great First Step for Local LinkBuilding"
5/5
What do you like best about Moz Local?

It's a very easy to use initial linkbuilding platform. You can add the basic necessary info and customize the listing further with different categories, photos, videos, and information about our services. You'll start linkbuilding with great directories including HotFrog and ShowMeLocal. What's even better is that it will update all of its listings based on the information you had initially provided or updated it with. Just keep that in mind if you're using custom tracking tags in your GMB listings. Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

The quantity of available links leave a lot to be desired. It's almost a 'you get what you pay for' scenario as Moz Local is one of the cheaper alternatives to linkbuilding subscriptions. Other listings like WhiteSpark and Yext offer their own unique listings. It's something you should keep in mind before you agree to paying for a Moz Local subscription. Inspect the directories Moz Local links to and decide if they suit your business. Review collected by and hosted on G2.com.

RIYA K.
RK
RIYA K.
Digital Marketing Manager
Internet
Mid-Market (51-1000 emp.)
"Affordable and simple to use Local Search engine optimization tool"
4.5/5
What do you like best about Moz Local?

There are plenty of directories you need to align to obtain good local Search engine optimization results, and MOZ local does the majority of the meet your needs. It's a lot more affordable option than Yext (which appears to possess some kind of unholy alliance happening with a few directories like SuperPages) and only instantly updates listings for the or informs you where you have to establish/update a free account. Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

A few of the updates take an very lengthy time period to make via MOZ Local. Sometimes, I'd get impatient and do them myself. Some never appear to obtain updated, but overall, it will an excellent job. Also, it does not always perform the best job in identifying duplicate accounts. Their customer support can also be not great. If you are confused in making use of it, you might get lost and remain lost. Review collected by and hosted on G2.com.

Jason C.
JC
Jason C.
Marketing and Design Director
Internet
Small-Business (50 or fewer emp.)
"Moz Local Getting Results"
4/5
What do you like best about Moz Local?

Moz contains all the tools needed in one easy to use package. Moz community provides learning and the Whiteboard Fridays are the go-to place for learning about SEO Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

Sometime can be a little clunky around the edges finding where you are within the system ie what account you have set up etc but no real problems. Review collected by and hosted on G2.com.

MS
MAMTA S.
Digital Marketing Consultant
Mid-Market (51-1000 emp.)
"MOZ is easy to use tool for Local SEO"
4.5/5
What do you like best about Moz Local?

There are so many directories that you have to line up to obtain good local SEO results, and MOZ local does a lot of the work for you. It is just a much more inexpensive choice. Moz Local is easy to work, you merely enter your correct specifics and indeed it applies it into a whole lot on the primary internet directories. It normally aids you in rank far better in Local web search without not drastically work is needed. Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

With Moz's charges and yearly strategy, it really is extremely very clear that should you be employing these to update get in touch with specifics around diverse internet site places, it will vanish within the celebration you have away from using Moz. Quite simply, seems like we have been really caught in. Review collected by and hosted on G2.com.

Verified User in Internet
UI
Verified User in Internet
Small-Business (50 or fewer emp.)
"Best tool out there"
5/5
What do you like best about Moz Local?

It’s very concise and easy to use. When you are trying to rank a website, you need to have the best available tools to help you achieve that. Moz does just that. Review collected by and hosted on G2.com.

What do you dislike about Moz Local?

Nothing. Everything about the Moz seo tool is great. When I need to get tips on various topics, the answer is right there. Review collected by and hosted on G2.com.

Response from Miro Mustonen of Moz Local

Thanks so much for your positive review!

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Pricing Options

Pricing provided by Moz Local.

Lite

$16.00
Per Month

Preferred

$24.00
Per Month

Elite

$33.00
Per Month
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