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Mercately Reviews & Product Details

Mercately is a WhatsApp-native CRM and sales automation platform built for businesses that want to sell, support, and engage customers through the messaging channel they already use every day. Powered by the official WhatsApp Business API, Mercately gives sales and support teams a centralized platform to manage all customer conversations, automate repetitive workflows, and track performance without the chaos of personal phones or scattered chats. The platform brings all your WhatsApp conversations into a shared team inbox where you can assign chats to specific agents, collaborate internally with notes, and make sure no lead falls through the cracks. With the automation and chatbot builder, you can create no-code workflows that automatically respond to inquiries, qualify leads, send reminders, and route conversations to the right team member based on custom rules. Broadcast campaigns let you send personalized bulk messages to segmented contact lists for promotions, announcements, or re-engagement, all fully compliant with WhatsApp policies. The built-in CRM tracks every interaction, lets you tag contacts, add custom fields, and maintain a complete history of each customer relationship. You can move leads through visual sales pipelines directly from WhatsApp conversations, so your team always knows where each opportunity stands. Mercately connects with your existing tools including HubSpot, Zapier, webhooks, and custom APIs to keep your data synchronized across systems. Built-in analytics and reporting let you monitor response times, conversation volumes, agent performance, and campaign results. Mercately is built specifically for the way businesses sell in Latin America, where WhatsApp is the primary sales channel. The platform supports Spanish and Portuguese, understands regional business workflows, and provides local support. Whether you run a gym following up on trial memberships, an e-commerce store recovering abandoned carts, or a B2B company nurturing leads, Mercately helps you turn WhatsApp conversations into closed deals.

Seller

Mercately

Discussions

Mercately Community

Languages Supported

English, Portuguese, Spanish

Overview by

Genaro Villegas

Pricing

Pricing provided by Mercately.

Rocket IA

Starting at $280.00

2000 Contacts Per Month

Scale IA

Starting at $200.00

1000 Contacts Per Month

View More Pricing Information

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Mercately Media

The multi-agent inbox lets multiple team members manage WhatsApp conversations from a single shared workspace, with automatic assignment, internal notes, and supervisor visibility to ensure no message goes unanswered.

The catalog feature lets businesses showcase their products and services directly within WhatsApp conversations, allowing customers to browse, ask questions, and place orders without leaving the chat.

The analytics dashboard tracks response times, conversation volumes, agent performance, and campaign results so teams can measure what's working and optimize their sales process.

Mercately integrates with tools like HubSpot, Zapier, webhooks, and custom APIs to keep customer data synchronized across all your business systems.

Mercately Reviews (1)

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CA

Christopher A.

11/26/2025

"Performance Issues and Inadequate Support"

0.5/5

What do you like best about Mercately?

Absolutely nothing. Review collected by and hosted on G2.com.

What do you dislike about Mercately?

The platform presents serious structural problems that prevent the operation of a serious business: Performance and Instability: The system does not support real workload. With just 200 simultaneous tickets, the inbox freezes, there are loading errors, and message loss. Broken Integrations (WooCommerce and AI): The synchronization with WooCommerce is defective. Worse still, the Artificial Intelligence hallucinates data: it delivers incorrect prices and stock availability to customers, causing direct sales losses and complaints. Management and Support: It is a restrictive system; they do not allow you to manually disconnect the API, forcing you to depend on them. To top it off, technical support is nonexistent during critical hours (4:00 PM - 6:00 PM), leaving you adrift during high operation moments. Review collected by and hosted on G2.com.

What problems is Mercately solving and how is that benefiting you?

We implemented Mercately to centralize our inbound strategy (Instagram, WhatsApp, and Facebook), but the omnichannel promise failed. The synchronization between channels is unstable and shows latency. At the managerial level, it is impossible to trust its statistics because they provide incorrect data. Operationally, the system is not scalable: as soon as the volume of simultaneous tickets increases, the platform throws errors and loses fluidity, affecting customer service. Review collected by and hosted on G2.com.