1. [Home](https://www.g2.com/) 2. ... 3. [Click Fraud Software](https://www.g2.com/categories/click-fraud) 4. [Lunio Discussions](https://www.g2.com/products/lunio/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_2e3e8ad88bd668769b6dbbebd0fa8020/lunio.png "Product Avatar Image") ](/products/lunio/reviews) [ Lunio ](/products/lunio/reviews) (145)4.6/5 Lunio is a click verification and invalid traffic detection platform built for performance marketers who want to maximize the impact of their paid media campaigns. Advertising platforms don’t filter out all fake or unconvertible traffic — which means budgets often get wasted on clicks from bots, fraudsters, and users who were never going to convert. Lunio solves this problem by detecting invalid traffic in real time and helping marketers protect their campaigns from waste. Using proprietary machine learning models, Lunio analyzes every click across paid search, social, and programmatic channels. It identifies patterns of invalid activity, provides clear insights into traffic quality, and automatically excludes harmful users from seeing your ads again — before they can drain your budget. Built by marketers, for marketers, Lunio puts transparency and control back in the hands of media buyers, helping you understand where invalid traffic is coming from, how much it’s costing you, and what actions to take. With Lunio, marketing teams can: ✅ Detect and verify every click across Google Ads, Meta, LinkedIn, and more 🚫 Automatically exclude bots, fake users, and irrelevant traffic sources 💡 Gain visibility into traffic quality by channel, campaign, keyword, location, and more 📉 Reduce customer acquisition costs and boost ROAS 📊 Improve lead quality and get more accurate campaign performance data 🧠 Make smarter budget decisions with actionable, click-level insights Trusted by leading brands like ProtectLine, G Adventures, and Bensons, Lunio helps paid media teams cut waste, cleanse their data, and drive better results. Lunio is headquartered in the UK, with offices in the US. Show More * * * ### 70.0 Nps Score Already have Lunio? ### All Lunio Discussions Search Most CommentedMost HelpfulPinned by G2Newest All DiscussionsDiscussions with CommentsPinned by G2Discussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Pinned by G2 Newest Filter by All Discussions Discussions with Comments Pinned by G2 Discussions without Comments ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • over 3 years ago More Options - [ # How do you use Ppc Protect? ](/discussions/how-do-you-use-ppc-protect) How do you use Ppc Protect? [ Click Fraud Software ](https://www.g2.com/tags/click-fraud-software) * * * \<0\>0\>Upvotes 0 * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Lunio+questions+and+get+answers+from+expert+users+in+our+Lunio+Discussions+section.&title=Lunio+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Flunio%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Lunio+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Flunio%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Flunio%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Lunio+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Flunio%2Fdiscuss%0aAsk+Lunio+questions+and+get+answers+from+expert+users+in+our+Lunio+Discussions+section.) 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Answer a few questions to help the Lunio community [ Yes ](javascript:void(0))[ Yes ](https://www.g2.com/authorize?form=signup&return_to=https%3A%2F%2Fwww.g2.com%2Fproducts%2Flunio%2Fdiscuss%3Fsmall_ask%3Dlunio) No ## Top Contributors in Lunio 1 ![Leo P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Leo P.") LP Loading... ### [Leo P.](https://www.g2.com/users/0f039765-0d03-4696-9c26-5c9b009e244b "Leo P.") Head of Demand Generation 1 pt