Lead Forensics Reviews (1,152)

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Reviews

Lead Forensics Reviews (1,152)

View 4 Video Reviews
4.4
1,152 reviews

What do users say?

Generated using AI from real user reviews
Users consistently praise the product for its ease of use and accurate visitor insights, which help identify potential leads and enhance sales strategies. The platform's intuitive interface and responsive support team are frequently highlighted as key benefits, making it a valuable tool for businesses. However, some users note that the UI could be improved for a more modern experience.

Pros & Cons

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RT
richard t.
Business Development Manager
Mid-Market (51-1000 emp.)
"Easy to Use Platform with Truly Helpful Custom Success Managers"
5/5
What do you like best about Lead Forensics?

The platform is easy to use, and the Custom Success Managers are really helpful. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

Occasionally, the IP addresses correspond to a shared building with multiple offices. This is unavoidable, though. Review collected by and hosted on G2.com.

Response from Reviews LF of Lead Forensics

Thank you for your feedback, Richard. We’re delighted to hear you’ve found the platform easy to use and that our Customer Success Managers have been so helpful in supporting your goals.

We also appreciate your comments regarding shared office locations. This can occasionally affect visitor identification. It’s fantastic to know Lead Forensics is helping you both uncover new opportunities and grow existing customer relationships.

HR
Hannah R.
Business Sales Support Executive
Mid-Market (51-1000 emp.)
"Accurate Data, Easy Setup, and Brilliant Support from Lead Forensics"
5/5
What do you like best about Lead Forensics?

I have been using Lead Forensics for about 2 months now. This has significantly improved our lead conversion rate. The data is accurate and easy to use. The support I have received from Jack at Lead Forensics has been brilliant! I use the system daily to target new business. The set up was super easy and I was given a lot of support to help get going. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

At the moment I am yet to find anything significant that I dislike. As I am fairly new to using the system I am still getting to grips with how it works and what it can do to benefit. Perhaps this may be unique to my workplace but sometimes its difficult to establish if it's a business or a learner viewing our website. Review collected by and hosted on G2.com.

Response from Reviews LF of Lead Forensics

Thanks for sharing your experience Hannah and for the 5stars! We’re thrilled to hear Lead Forensics has boosted your lead conversion and that Jack has been so helpful. Integrating with your CRM will make things even smoother, and we’re excited to see the results!

Best regards,

Dawn

DD
daniel d.
It infastructure manager
Mid-Market (51-1000 emp.)
"Powerful Website Tracking to Understand Customer Demand"
4/5
What do you like best about Lead Forensics?

website tracking to understand customer demand Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

its not always clear how a person navigated to a page Review collected by and hosted on G2.com.

Jayne F.
JF
Jayne F.
Human Resources Manager and Sales Assistant
Small-Business (50 or fewer emp.)
"Clear Visitor Insights with Names, Roles, and Page-Level Tracking"
5/5
What do you like best about Lead Forensics?

Ultimately, it shows WHO has visited our website together with exactly what page has been visited and provides names, job titles and contact details. It also shows how many times they have visited our website. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

The only thing I would say is a downside to Lead Forensics as it doesn't have an option to identify the visitor as potential Review collected by and hosted on G2.com.

GM
Guy M.
Small-Business (50 or fewer emp.)
"Pre-Qualified Leads, Seamless User Experience"
5/5
What do you like best about Lead Forensics?

I like that Lead Forensics is easy to use, reliable, and accurate. It gives us valuable insights into companies that are actively looking for the software and services we provide, turning them into sales opportunities. It effectively provides us with pre-qualified leads, helping us identify companies likely to be good prospects. The initial setup was very easy; we simply gave a code to our web developers and got started. The integration with our Zoho CRM works well. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

There's only one thing that I wish was better. A mobile app. They currently don't have one and the mobile optimization on the website is very clunky. I'm a very active user of the platform and I can be away from my desk for extended periods. Having a good mobile app would make it easier to assign visits as they happen and receive alerts & notifications etc. Review collected by and hosted on G2.com.

Response from Reviews LF of Lead Forensics

Thanks for your feedback Guy and for the 5stars! We’re glad Lead Forensics is helping you identify high-quality leads and that setup and Zoho integration were smooth. We appreciate your suggestion about a mobile app and will pass it on to our team.

Best regards,

Dawn

Lily S.
LS
Lily S.
Head of Social Media
Small-Business (50 or fewer emp.)
"Enhances Lead Visibility, Eases Sales Process"
4/5
What do you like best about Lead Forensics?

I appreciate how Lead Forensics helps us bridge the gap between website traffic and actual lead visibility. I love that we're able to identify anonymous visitors and reach out to them directly. It's great to gain insight into companies or individuals who are interested in working with us. From a sales perspective, it helps strengthen our pipeline. I also found the initial setup to be super easy. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

The accuracy of company identification can vary at times. Review collected by and hosted on G2.com.

Sonia S.
SS
Sonia S.
Marketing Specialist
Mid-Market (51-1000 emp.)
"Clear Data Insights, Room for Accuracy Improvement"
3/5
What do you like best about Lead Forensics?

I like that Lead Forensics captures more visits compared to other similar tools. It provides a clear and easy-to-use way of showing the data. It's also helpful in determining if our SEM is targeting the right audiences. The initial setup was easy and not difficult. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

We are having a problem to know who exactly visited our website and the contact acquired in Lead Forensics are sometime not accurate. In addition, the business industry is not quite correct, so we need to check the data manually Review collected by and hosted on G2.com.

Mark L.
ML
Mark L.
Branch Director
Mid-Market (51-1000 emp.)
"Uncovering New Potential Customers"
4.5/5
What do you like best about Lead Forensics?

We are receiving details of companies that we haven`t dealt with before so possible potential customers Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

Only downside yet has been the repetitiveness of some of the same customers, maybe this could be filtered? Review collected by and hosted on G2.com.

Response from Reviews LF of Lead Forensics

Thank you for your feedback, Mark. We’re delighted to hear Lead Forensics is helping you uncover new potential customers and identify opportunities that may otherwise have gone unnoticed.

We also appreciate your comments regarding repeat visitors. There are a variety of options available to help prioritise activity, and your Customer Success Manager would be happy to help you refine these further. Thank you for your support.

Lucas B.
LB
Lucas B.
Founder
Mid-Market (51-1000 emp.)
"Great for Uncovering Hidden Leads and Buyer Intent"
4.5/5
What do you like best about Lead Forensics?

Lead Forensics is great for surfacing hidden leads, uncovering buyer intent, and understanding where leads come to your site from and how they behave across your pages. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

The UI is limiting at times, but is easy to understand and is always improved upon Review collected by and hosted on G2.com.

Response from Reviews LF of Lead Forensics

Thank you for your feedback, Lucas. We’re pleased to hear the platform is helping you uncover valuable leads and better understand buyer intent.

We also appreciate your comments on the UI—ongoing improvements are a key focus for us.

Dean B.
DB
Dean B.
Digital Marketing and Internal Communications Lead
Mid-Market (51-1000 emp.)
"Exceptional support from Joe and some powerful insights"
5/5
What do you like best about Lead Forensics?

Joseph Stone (Joe) has been amazing to work with. From day one he has been knowledgeable, proactive, and genuinely invested in helping us get the most out of Lead Forensics. He has given me the tools and confidence to use the platform far more effectively, always taking the time to explain things clearly and tailor guidance to what we actually need.

What I have appreciated most is his responsiveness and consistency - whenever I have a question or need support, Joe is there with a helpful, practical answer and a clear next step. His expertise has made a real difference to our setup and day-to-day use.

Lead Forensics itself has been a valuable tool for us. It gives strong visibility on who is visiting our website, helps us uncover opportunities we would otherwise miss, and supports better, more timely follow-up. With Joe's support, we have been able to sharpen how we use the insights and turn them into real marketing and sales value. Highly recommended. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

If I had to pick anything, it is that the platform can feel a bit complex at first and takes time to get fully confident with all the features. There is a lot of capability, which is great, but it does mean the learning curve is slightly steeper than expected.

To get the most out of it, you really benefit from having dedicated support or training alongside you. The tool is powerful, but it is not always plug-and-play, and having someone guide you through setup, best practices, and how to interpret the insights makes a big difference. Review collected by and hosted on G2.com.