Lead Forensics Reviews & Product Details

In today's fast-paced world, real-time, human-to-human engagement is crucial. Did you know that 84% of B2B buyers purchase from the first organization they interact with? Yet, many B2B companies struggle to react quickly to opportunities. Lead Forensics changes the game, enabling businesses to engage with their B2B website visitors faster than ever, right when they're most engaged - while visiting your website. Lead Forensics provides all the intelligence needed to start valuable, relevant, and meaningful conversations in real-time. Identify who your B2B website visitors are, where they come from, what they're looking at, and their stage in your sales pipeline. Route opportunities directly to an Account Manager to delight B2B prospects with proactive engagement. Direct existing B2B prospects to their sales representative and fuel marketing automation with highly engaged new B2B prospects. With Lead Forensics, uncover the potential of the 98% of your B2B website visitors who never inquire with you. Established in 2009, Lead Forensics operates globally with over 60,000 users worldwide. Our team of over 400 dedicated SaaS specialists are in Scottsdale, Atlanta, Portsmouth, Bournemouth and Bristol. Lead Forensics wholly owns our matched IP database—our crown jewels—which sets us apart by providing maximum value to every customer. Our database can identify millions of IP addresses and B2B contacts, ensuring the highest data quality in the industry. Because we own our database, all data is rigorously cleansed and undergoes intensive verification processes. What's under the hood matters, and in side-by-side comparisons, Lead Forensics delivers the highest quality and volume of matched B2B website visitors. Our user-intuitive dashboard offers granular detail and insightful reporting. The result? A solution our customers can trust, with proven ROI and a commitment to delivering industry-leading B2B website visitor intelligence that helps our customers grow.

Product Website

Seller

Lead Forensics

Languages Supported

English

Overview by

Lilah Waite

Discussions

Lead Forensics Community

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

View More Pricing Information

Lead Forensics Integrations

(18)

Verified by Lead Forensics

Lead Forensics Media

Lead Forensics Demo - Lead Forensics Dashboard

Lead Forensics unlocks the secrets of your website's visitors. Discover who they are, where they come from, and what captures their attention—all in real-time. Dive into detailed firmographics for every business visitor, and gain instant insights to elevate your marketing strategy. Understand you...

Lead Forensics Demo - Lead Forensics Visitor List

Experience the allure of real-time insights with Lead Forensics. Instantly identify which businesses are visiting your website and categorize them by their stage in your sales pipeline. Tailor your actions based on each visitor profile to spark meaningful engagement. Dive deep into their interest...

Lead Forensics Demo - Lead Forensics Visitor Journey Insight

Unveil the magic behind your most successful marketing campaigns with Lead Forensics. Identify which tactics are driving high-value opportunities to your website and track their evolution over time. Monitor the performance of social media, PPC, SEO, and other referral sources to optimize your str...

Lead Forensics Demo - Lead Forensics Provides Detailed Firmographics

Unlock the power of detailed firmographics with Lead Forensics. Qualify and score each visitor based on their perfect fit for your business. Grasp the size and scope of every visitor, pinpoint their location, and access their contact information effortlessly. Utilize automated lead scoring tailor...

Official Downloads

(3)

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The Future is First: How to move your organization towards first-party data

Lead Forensics Reviews (967)

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Alex C.

Head of Marketing

Mid-Market (51-1000 emp.)

7/30/2025

"Helps to fill in data gaps"

5/5

What do you like best about Lead Forensics?

I like the ability to gain more data and oversight into otherwise black spots in our website user journeys. The analytics and dashboards are useful, and the contact database is comprehensive. The setup was relatively easy Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

Nothing comes to mind, it's performing as I expected and I like the tool. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

For marketing lead foreniscs helps me to see if our campaigns are hitting the right businesses even if they don't actually convert, so I know its not a targetting issue and perhaps they just aren't ready to convert at that moment or their is a longer sales cycle.

For business development it helps the team to narrow down on companies and people to outreach too and utilise the database for outbound prospecting.

It's also useful to see how the website is performing, what pages or typical paths people take or view. Review collected by and hosted on G2.com.

Adam P.

Director, Group Sales

Small-Business (50 or fewer emp.)

9/2/2025

"Gamechanger for our group"

5/5

What do you like best about Lead Forensics?

I love that it tells you exactly what companies in your area are looking at. I love that it has top decision makers' contact information at your fingertips. It's super easy to use. It took just a few days to get it up and running to its full potential. Sam is the best; he answers all of my questions when I have them. It helped us catch extra revenue we were leaving on the table because we didn't know who was looking at our website. I use it everyday. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

I don't like that it doesn't integrate with our CRM (Score). Review collected by and hosted on G2.com.

Greta B.

Marketing Coordinator

Mid-Market (51-1000 emp.)

12/11/2025

"Patrick a Great Help to our team!"

5/5

What do you like best about Lead Forensics?

I like that it automatically emails our team with their leads. As a marketing professional, it's a step off of my plate. Plus, Patrick is available and responds quickly to help us out for support. It's also nice how he makes sure we are using the tool effectively. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

I wish it was possible to look up contacts and companies that have not visited our website through the look up platforms. Review collected by and hosted on G2.com.

Panashe C.

Marketing Executive

Mid-Market (51-1000 emp.)

10/21/2025

"Powerful Marketing Insights, Interface Could Use a Refresh"

5/5

What do you like best about Lead Forensics?

Having the ability to track essential marketing data and identify the most effective search terms greatly simplifies the process of planning ad spend. This allows you to focus your targeting on what your ideal customer profile is actually searching for, making your marketing strategy more precise. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

Not much - I think the interface could be modernised, but it does the job. Review collected by and hosted on G2.com.

Brian D.

General Manager

Industrial Automation

Small-Business (50 or fewer emp.)

7/12/2022

"Simple Solution for a Complex Problem"

4.5/5

What do you like best about Lead Forensics?

It is very easy to know the number of visitors to your site, how many pages they viewed and how long they were on your site but Lead Forensics tells you what company they are from, how they came to your site, which pages they viewed, how many times they have been on your site, if they purchased anything, and almost any other identifying information you wish to have regarding the users on your site. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

I have not yet found any functionality missing or incomplete. Review collected by and hosted on G2.com.

Response from Josie Bagley of Lead Forensics

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Thanks so much for your review, Brian! I'm so glad to head that you've had such a great experience using Lead Forensics so far and wish you continued success with the software.

Lee B.

Operations Manager

Small-Business (50 or fewer emp.)

8/13/2025

"Easy to use system with great success rate ."

5/5

What do you like best about Lead Forensics?

This system is easy to use and with the great team Lead Forensics have around. They keep you updated and regularly make calls and team meetings to make sure you are managing the system correctly and using it to the best of it's purpose. Our Success Manager Joseph Stone is a breath of fresh air and understand the way we are running our business and always tries to make things easier for us to use and notifies us when something will benefit our company.

Can't praise the system enough especially for small company like ourselves. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

It's a full time job aswell with all the notifications of the hits you get through your website.

I suppose you can't dislike that though really! Review collected by and hosted on G2.com.

Verified User in Medical Devices

Enterprise (> 1000 emp.)

11/3/2025

"Great Tool, Excellent Account Management"

4/5

What do you like best about Lead Forensics?

It lets us see what customers and prospects are using our website and also has started to generate traffic and live leads via the contact us section on our site. Our account manager, Nick Fresen, is very helpful and supports our queries with great responsiveness and professionalism. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

It can be difficult to set up reports looking back 12 months. It's not two difficult but they could make it a bit easier to overlap two periods of time to compare. Review collected by and hosted on G2.com.

Liam T.

Digital Platform Lead

Small-Business (50 or fewer emp.)

10/27/2025

"Great Tool, Just Missing Name Display Feature but worth it nonetheless"

5/5

What do you like best about Lead Forensics?

Honestly the web visitors and monthly credits. Being able to see what company has visited our website and then being able to find their contact information is great for Lead Generation. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

Nothing, I wish it showed names of web visitors as well but I understand the GDPR Constraints, its still a powerful tool though Review collected by and hosted on G2.com.

Verified User in Sports

Small-Business (50 or fewer emp.)

12/11/2025

"Automated Emails That Supercharge Our Sales Leads"

4/5

What do you like best about Lead Forensics?

I love the automated emails that can be specialized based on what specific pages have been visited. I find it helpful for our sales team to get those on a daily basis as leads to contact. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

The layout could be a bit cleaner, but otherwise we find that is serves the purpose we intended it to. Review collected by and hosted on G2.com.

Verified User in Real Estate

Small-Business (50 or fewer emp.)

9/29/2025

"Excellent sales support and onboarding, strong lead identification"

4.5/5

What do you like best about Lead Forensics?

Lead Forensics is a very helpful tool to identify new prospects and gain valuable insights. The automated filters make it easy to spot potential leads quickly, and the built-in feature to find contacts directly on LinkedIn is a big plus. The sales team was convincing and professional, and onboarding/support have been excellent with quick responses, personal meetings, and useful tutorials and webinars. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

Even with the great features, it still takes a lot of time on top of daily business to identify the right leads, research contacts, and reach out. Sometimes it’s a long shot to find the correct decision-maker and actually convert them into a qualified lead. Review collected by and hosted on G2.com.