What I like most about Lead Forensics is the visibility it gives you into which businesses are visiting your website, even when they haven’t filled out a form or made direct contact. It’s particularly useful for identifying warm prospects that may otherwise be missed and gives you a much better idea of where to focus your outreach. Review collected by and hosted on G2.com.

The main area for improvement would be the accuracy and depth of some visitor data. At times, it can be difficult to identify the exact person who visited the website, so there can still be some manual research needed before reaching out. It would also be useful to have even more detailed insights into visitor intent and behaviour to help prioritise the most valuable leads. Review collected by and hosted on G2.com.

It’s really useful for seeing which companies are visiting our website and what they’re actually interested in. It gives me a good reason to reach out rather than just doing completely cold outreach, and I’ve been able to pick up some good leads from it. Review collected by and hosted on G2.com.

Sometimes the information can be a little limited, especially when you can’t see exactly who from the company visited the site. It would also be helpful if there was a bit more detail around the individual visitor rather than just the company. Review collected by and hosted on G2.com.

It shows us which organisations are visiting our website, which pages they look at and how often they come back. That gives us real context before we pick up the phone. If a university keeps returning to our managed print pages, we can reach out with something relevant instead of a cold call. The platform is easy to use and the data is genuinely actionable for our sales and account teams Review collected by and hosted on G2.com.

The layout/dashboard I feel could have some tweaks to improve cosmetics Review collected by and hosted on G2.com.

I like the real-time reporting emailed directly to my inbox so we can act quickly on the information. Excellent customer service delivered by our Account Manager Brett Sale Review collected by and hosted on G2.com.

Sometimes the platform can be pretty complicated but the help functionality and support are good. Review collected by and hosted on G2.com.

The support has been absolutely impeccable. Ness and Jerome have both been fantastic throughout the entire process. They’ve always been incredibly helpful, responsive, and genuinely committed to making sure everything runs smoothly. It’s been a real pleasure working with them. Review collected by and hosted on G2.com.

There are a few areas where I think Lead Forensics could make an already useful platform even better. The filtering and categorization functions do not always work as smoothly as expected, and categorization can occasionally produce errors. It would also be great to have the option to enter dates manually when using the date selection.

There are occasionally some frustrating issues when keeping the visitor page open while assigning companies to categories, so a smoother experience there would be appreciated. The overall platform could also benefit from improvements in speed, responsiveness, and ease of use. A user-friendly mobile app would be a welcome addition as well.

These are mainly areas where I see room for further improvement rather than major concerns. The platform itself provides a lot of value, and making these parts more seamless would make the experience even better. Review collected by and hosted on G2.com.

We use Lead Forensics across three of our websites, and it has become a valuable part of our marketing and lead-generation strategy. The visibility it provides into who is visiting our websites gives us a much better understanding of what prospects are interested in and where our traffic is coming from.

I use the platform to fine-tune our PPC advertising by identifying which companies are visiting our sites and using that insight to improve our targeting and campaigns.

Being able to see company information and find contact details puts them head and shoulders above other platforms. I appreciate is the ability to assign leads directly to salespeople, which makes it much easier to turn website activity into actual sales opportunities. Overall, Lead Forensics gives us visibility we simply wouldn't have otherwise and helps connect our marketing efforts with our sales team. It's a tool I would definitely recommend to companies looking to get more value from their website traffic. Review collected by and hosted on G2.com.

If I had to point out a negative, it would be this: we work with small and mid-size companies, and some of the smaller ones don’t have their contacts listed. To be fair, I can’t easily find those contacts online either. Review collected by and hosted on G2.com.

Since being introduced to Lead Forensics nearly a year ago, I’ve found it to be a useful tool for monitoring website traffic, identifying anonymous visitors, and, more recently, assessing the performance of our new website.

Navigation across the platform is straightforward, which saves time during the week. The support provided by Yelena (Customer Success Manager) has also helped maximise my understanding of its capabilities and get more out of the platform.

In the time I’ve been using Lead Forensics, I can’t recall a single incident where the platform has malfunctioned. Overall, it has proven to be a valuable tool in helping to increase order intake for the business. Review collected by and hosted on G2.com.

The only minor hiccup I’ve encountered so far is that many of our visitors use a VPN when they come to our website, and the VPN location is what gets reported as their location. This can make it harder to identify the most appropriate contact within the business to prospect to. Review collected by and hosted on G2.com.

What I like most about Lead Forensics is how it supports me in my role as a Business Development Manager. It gives me valuable insight into which companies are visiting our website, helping me identify and prioritise outbound opportunities that I may otherwise have missed. The tracking and reporting make prospecting much more targeted and efficient. On top of that, my account manager, Tom, has been excellent, always responsive, knowledgeable, and proactive in helping us get the most out of the platform. Review collected by and hosted on G2.com.

I haven't experienced any major downsides so far. The platform has worked well for my needs and has been a valuable tool. Review collected by and hosted on G2.com.

What I like best about Lead Forensics helps us to identify potential customers that may have otherwise not been picked up by the sales team. Being able to veiw which pages the potential customer spent time on also enable us to effectively market them. It also enables us to make the most out of marketing campaigns as we can see how effective each campaign may be in drawing visitors to our website. Also, our rep Yelena has been incredibly helpful, keeping support ongoing and always being on hand to solve issues. Review collected by and hosted on G2.com.

One somewhat issue with lead forensics is that it picks up quite a few duplicates, whilst i understand this may be due to visitor companies having multiple offices. It is still annoying as it they have to be filtered down. Another slight problem seems to be around 10% of our data seems to pull through from outside of UK, however I understand these may be bots or visitors using VPNs. Review collected by and hosted on G2.com.

The service is very easy to use, especially since linking it to our CRM. Prospects in my own name already get a note added to them to let me know they have been on our website. Finding the list of website traffic is easy and navigating to the reporting tab is also easy to do. It facilitates our team very well, as we can use it together, or have one main lead and we do affect things anyone else is doing. The team are extremely responsive and they get back to emails quickly along with organising online calls for help. Lead Forensics often host webinars and training around the platform and general B2B and B2C training which is very beneficial. The cost of the planform is worth the reward. Our CRM offers website trafficking for free, but it is not as efficient or helpful with identifying webpages visitors have been on or time spent on webpages, so we are much happier to use Lead Forensics for this as the output is so much better. Review collected by and hosted on G2.com.

The system can run quite slowly. Updates to tags and organisation can take a while to come into play. When looking to search for a particular day / timeframe of traffic it can take a long time to load in. If you find you've mis-clicked on something there's a wait period for the information to load before you can change / fix what you were searching for. Review collected by and hosted on G2.com.