Lead Forensics is extremely beneficial to our business. Having tried and tested many other tools, Lead Forensics was far superior in terms of identification of businesses and also accuracy. The platform is clean, easy to use and extremely easy to set up on your website. The entire experience was fantastic from start to finish. Special shout out to Joshua Hall for excellent pre-sales support and onboarding and also to Marisa Wiseman for being an exceptional account manager. Review collected by and hosted on G2.com.

No complaints or problems and have been using for over a year. The support is fantastics as is the software itself. Review collected by and hosted on G2.com.

What I appreciate most about the software is its ability to create conversion tracking based on referrals or tracking tags. It makes exporting leads to our CRM straightforward, allowing us to effectively monitor the ROI of specific campaigns. I also value the insights it provides into the user journey and the types of content that users engage with most on our website. Review collected by and hosted on G2.com.

My least favorite aspect of the software is the inability to separate visits from different users within the same company. While you can view historical page visits, not being able to identify whether the visits were made by the same individual complicates accurate tracking of the lead source when assessing the ROI of the campaign. Review collected by and hosted on G2.com.

I like that Lead Forensics helps us identify visitors to our website and allows us to initiate contact with them, already knowing what they're interested in. It's also a precise tool for gathering website visit statistics. I appreciate how keen Lead Forensics is on ensuring we get the most out of our subscription, with regular Teams meetings, follow-ups, and actionable tasks based on the data we obtain. They really work hard to ensure we benefit from the service we are paying for. The initial setup was quite easy, as they took care of setting everything up, and we just had to connect our website company with Lead Forensics. Overall, we are very pleased with the quality of service and information. Review collected by and hosted on G2.com.

I can't think of anything Review collected by and hosted on G2.com.

Gaining insight into our website visitors has been really helpful, especially for reaching out to potential contacts and finding new business. The menu layout is intuitive, the reporting is detailed, and there’s a wide range of customisable options. The use of tokens to access lead information is also very useful. Review collected by and hosted on G2.com.

I don’t have any specific pain points. If you’re using the built-in CRM, it would be helpful to have a few additional sections in the pipeline to better refine and track interactions. Review collected by and hosted on G2.com.

I love that it tells you exactly what companies in your area are looking at. I love that it has top decision makers' contact information at your fingertips. It's super easy to use. It took just a few days to get it up and running to its full potential. Sam is the best; he answers all of my questions when I have them. It helped us catch extra revenue we were leaving on the table because we didn't know who was looking at our website. I use it everyday. Review collected by and hosted on G2.com.

I don't like that it doesn't integrate with our CRM (Score). Review collected by and hosted on G2.com.

In my experience it was good to track prospects that we had talked too in the past that may be visiting our website as well as any already warm leads Review collected by and hosted on G2.com.

It was difficult tracking down who was the actual person that was on the website and this was our downfall while using this system Review collected by and hosted on G2.com.

I like Lead Forensics for several reasons. It's really easy to use, and I appreciate the real-time data feature. The system is easy to navigate and allows me to create my own filters, which is incredibly useful when I’m targeting specific industries. The platform has also helped me gain more visibility with potential clients and has been crucial in earning sales that I wouldn't have had without it. The initial setup was straightforward, and our account manager, Jess, has been super helpful, ensuring we make the most of the system. Review collected by and hosted on G2.com.

There is nothing that I dislike about Leadforensics Review collected by and hosted on G2.com.

The information I gather from Lead Forensics is not something we have had access to in the previous years.

For me in marketing it is used for the geographical purposes as well as for retargeting purposes.

The UI is very intense and can take a minute to get used to but I love that they have videos available to click on at each step.

The ROI is always mentioned in meetings which is hard for us to define since it is mainly used for marketing purposes.

Pricing is fair for what the software does.

I love that Jacki is available at all times. Monthly meetings to ensure they are covering everything is something not every company is willing to do. Review collected by and hosted on G2.com.

Not much I dislike, The main thing with this software is the same as most. You just need to learn the software. Review collected by and hosted on G2.com.

From a marketing perspective, Lead Forensics turns anonymous website visits into identifiable opportunities. It gives our sales team real, actionable data, including what potential customers are interested in and how often they return to the site. That level of insight is incredibly valuable.

It also provides clear visibility into where our traffic is coming from, allowing me to evaluate keyword performance and make informed adjustments to our Google Ads campaigns.

Beyond the platform itself, the support team at Lead Forensics is outstanding. The software is powerful, but their guidance ensures we are fully utilizing its capabilities.

We are also using the Lead Forensics AI chatbot on our website, which has significantly improved the user experience. It helps visitors quickly find the information they need while guiding them toward taking action, such as submitting a contact form. Once again, the support behind this tool has been exceptional. Review collected by and hosted on G2.com.

Honestly, it is difficult to find any real drawbacks with Lead Forensics. The only challenge I have encountered is when dealing with larger companies. Since the platform does not identify the specific individual visiting the site, it can make it more difficult to pinpoint and reach the right contact. Review collected by and hosted on G2.com.

Lead Forensics is an excellent tool for monitoring website traffic and turning that data into meaningful leads. The matched data is accurate and helps confirm the identity of the visiting entity as well as their location. Overall, it feels like an essential part of the toolbox for any sales or business development executive. Review collected by and hosted on G2.com.

Whilst Lead Forensics provides accurate data about web visitors in terms of organisation and location, including date/time, it relies on matching IP addresses. This works well for visitors from companies with a static IP, but if someone is working from home, data protection regulations can prevent IP addresses from being identified. As a result, those visitors cannot be tracked or matched accurately. Review collected by and hosted on G2.com.