Lead Forensics Reviews & Product Details

In today's fast-paced world, real-time, human-to-human engagement is crucial. Did you know that 84% of B2B buyers purchase from the first organization they interact with? Yet, many B2B companies struggle to react quickly to opportunities. Lead Forensics changes the game, enabling businesses to engage with their B2B website visitors faster than ever, right when they're most engaged - while visiting your website. Lead Forensics provides all the intelligence needed to start valuable, relevant, and meaningful conversations in real-time. Identify who your B2B website visitors are, where they come from, what they're looking at, and their stage in your sales pipeline. Route opportunities directly to an Account Manager to delight B2B prospects with proactive engagement. Direct existing B2B prospects to their sales representative and fuel marketing automation with highly engaged new B2B prospects. With Lead Forensics, uncover the potential of the 98% of your B2B website visitors who never inquire with you. Established in 2009, Lead Forensics operates globally with over 60,000 users worldwide. Our team of over 400 dedicated SaaS specialists are in Scottsdale, Atlanta, Portsmouth, Bournemouth and Bristol. Lead Forensics wholly owns our matched IP database—our crown jewels—which sets us apart by providing maximum value to every customer. Our database can identify millions of IP addresses and B2B contacts, ensuring the highest data quality in the industry. Because we own our database, all data is rigorously cleansed and undergoes intensive verification processes. What's under the hood matters, and in side-by-side comparisons, Lead Forensics delivers the highest quality and volume of matched B2B website visitors. Our user-intuitive dashboard offers granular detail and insightful reporting. The result? A solution our customers can trust, with proven ROI and a commitment to delivering industry-leading B2B website visitor intelligence that helps our customers grow.

Product Website

Seller

Lead Forensics

Languages Supported

English

Product Description

Lead Forensics is the essential software in B2B marketing, instantly know who is visiting your website and get contact info. Try for free.

Overview by

Lilah Waite

Discussions

Lead Forensics Community

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

View More Pricing Information

Lead Forensics Integrations

(18)

Verified by Lead Forensics

Lead Forensics Media

Lead Forensics Demo - Lead Forensics Dashboard

Lead Forensics unlocks the secrets of your website's visitors. Discover who they are, where they come from, and what captures their attention—all in real-time. Dive into detailed firmographics for every business visitor, and gain instant insights to elevate your marketing strategy. Understand you...

Lead Forensics Demo - Lead Forensics Visitor List

Experience the allure of real-time insights with Lead Forensics. Instantly identify which businesses are visiting your website and categorize them by their stage in your sales pipeline. Tailor your actions based on each visitor profile to spark meaningful engagement. Dive deep into their interest...

Lead Forensics Demo - Lead Forensics Visitor Journey Insight

Unveil the magic behind your most successful marketing campaigns with Lead Forensics. Identify which tactics are driving high-value opportunities to your website and track their evolution over time. Monitor the performance of social media, PPC, SEO, and other referral sources to optimize your str...

Lead Forensics Demo - Lead Forensics Provides Detailed Firmographics

Unlock the power of detailed firmographics with Lead Forensics. Qualify and score each visitor based on their perfect fit for your business. Grasp the size and scope of every visitor, pinpoint their location, and access their contact information effortlessly. Utilize automated lead scoring tailor...

Official Downloads

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The Future is First: How to move your organization towards first-party data

Lead Forensics Reviews (966)

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Richard M.

Business Solutions Lead

Mid-Market (51-1000 emp.)

7/30/2025

"Prospecting using Lead Forensics"

5/5

What do you like best about Lead Forensics?

The ability to see what companies have been on the company website is fantastic. The user interface is very user friendly.

It allows me to capture the data I need very quickly. It definitely is an asset in our outbound marketing strategy. I use the tool on a daily basis.

It is very simple to implement on the company website. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

There is a lot of functionality in Lead Forensics. I probably use a fraction of what is available. Although I have an excellent account manager the ability to go on guided tours of the features would be a nice addition. Review collected by and hosted on G2.com.

Brad E.

Growth Marketing Specialist

Mid-Market (51-1000 emp.)

11/10/2025

"Actionable Insights and Outstanding Support"

5/5

What do you like best about Lead Forensics?

I like the ability to gather actionable insights that directly help towards my goals. We also have had a really supportive Customer Success Manager, Drew Knowles, he's been very knowledgeable and has always been able to help us when we need him. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

I have not come across anything that I feel needs improving just yet. Review collected by and hosted on G2.com.

Keevin .

Key Account Manager

Mid-Market (51-1000 emp.)

11/5/2025

"Intuitive Interface and Valuable Insights"

4/5

What do you like best about Lead Forensics?

Holly gave a great overview and being able to see which companies have visited our website is incredibly useful. The user interface is intuitive and easy to navigate, making it simple to find the information I need. This tool enables me to quickly capture the necessary data, and it has become a valuable part of our outbound marketing strategy. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

Lead Forensics offers a wide range of features, many of which I have yet to explore—I likely only use a small portion of what’s available. While my account manager is excellent, I think having support for more guided tours of the platform’s features would be a valuable. Review collected by and hosted on G2.com.

Verified User in Computer Software

Small-Business (50 or fewer emp.)

9/2/2025

"Great onboarding for an insightful, practical sales tool."

5/5

What do you like best about Lead Forensics?

Jack Wingate made my onboarding experience with Lead Forensics genuinely smooth and engaging. From the very first online call, he demonstrated a deep understanding of the platform and tailored the walkthrough to my specific business needs. His communication was clear, professional, and refreshingly personable—he struck a great balance between being informative and approachable.

Jack was proactive in ensuring I felt confident using the platform, offering helpful tips and answering questions with patience and clarity. I appreciate him highlighting the availability of free online training seminars which look extremely useful. His follow-up was timely and thoughtful, showing genuine interest in my success with the tool with a further call booked in. It’s rare to encounter someone who makes onboarding feel less like a process and more like a partnership, and Jack absolutely delivered on that front. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

While the onboarding was excellent overall, one area for potential development could be the inclusion of more industry-specific use cases or examples. This would help new customers immediately visualise how Lead Forensics can be applied to their unique sector challenges. Review collected by and hosted on G2.com.

Hector M.

Business Development Manager.

Enterprise (> 1000 emp.)

8/15/2025

"Review for Lead Generation software and Customer Success Manager David Smith"

5/5

What do you like best about Lead Forensics?

Lead Forensics is a brilliant tool for identifying and qualifying leads. I especially appreciate how intuitive the platform is. David Smith has been incredibly helpful—his training and support have made onboarding seamless and enjoyable Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

So far i have come across no downsides as with David's Help, it was been very easy to get to grips with it. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

Lead Forensics solves the challenge of identifying anonymous website visitors, enabling me to spot warm leads early and tailor outreach based on their interests. It provides verified contact details and real-time alerts, streamlining my lead qualification and follow-up process. The onboarding and ongoing support from David Smith have been exceptional, making it easy to set up trigger reports and track my progress pursuing leads. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services

Small-Business (50 or fewer emp.)

9/10/2025

"Excellent Tool & Platform. Tailored Support & Recommendations from our CSM (Joanna) is very good."

5/5

What do you like best about Lead Forensics?

Lead Forensics allows us to provide tailored responses to visitors to our website. We have seen great success in outreach, which has promoted us to double-down on the work that we are doing.

The support from our CSM, Joanna is great, and strikes a good balance for where we are as a business!

I'm on Lead Forensics every day, so it's a key tool as part of our business and works very well. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

There's some areas which could be a lot more modern. But for the platforms intention, it does exactly what it sets out to be. But a more modern look when it comes to the UI and Dashboards could be helpful, as well as deeper analytics. Review collected by and hosted on G2.com.

Jessica A.

Marketing Manager

Mid-Market (51-1000 emp.)

7/1/2025

"Customer Success is super helpful and the system gives us most of the data we need."

4.5/5

What do you like best about Lead Forensics?

Our customer success specialist Ryan is super helpful on the calls if we have any questions and guiding us. The tool has been great into more analytics of our website visitors and getting a better idea of which schools are coming to our site. It was also easy to initally set up on our website and set up the integration with our CRM. We are constantly checking the system and using those analytics to guide us to the next step of contact. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

Unable to identify specifically who was on the website. Our integration with Hubspot isn't the best for creating workflows for follow up. Review collected by and hosted on G2.com.

Response from Reviews LF of Lead Forensics

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Thank you, Jessica, for the fantastic review! We're so glad to hear that Lead Forensics is helping you gain valuable insight into the schools and businesses visiting your website. It's also wonderful to know that Ryan has been an insightful and trusted resource for your team.

As much as we'd love to be able to share the specific person that visited the website, as you know we cannot due to data protection, but we do provide lots of support in how you can reach out to the right decision makers at that business.

Best regards

Dawn

Lance G.

Senior Marketing Technology Manager

Pharmaceuticals

Mid-Market (51-1000 emp.)

11/22/2024

"Lead Forensics provides us with actionable website visit data on some of our best target accounts."

5/5

What do you like best about Lead Forensics?

The platform is very intuitive, and the integration to our CRM makes it easy to pass lead data to our sales team for follow-up. Our account management team has been extremely proactive and helpful in enabling us get the most value of the platform. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

The only nice-to-have I might suggest is to perhaps add a way to pass contact information directly to our CRM. Review collected by and hosted on G2.com.

Louis C.

Head of Sales

Small-Business (50 or fewer emp.)

7/28/2025

"excellent for visual feedback of which clients are on our website"

5/5

What do you like best about Lead Forensics?

We use lead forensics mostly for the trigger reports. We receive daily reports of who has been to our website (specific pages) and it circulates to the key users every morning. This is a great way to trigger conversations about clients, leads and reaching out to previously lapsed pipeline leads.

We have great support from our account manager which usually means we get alot of support with setting up custom campaigns etc. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

I would prefer more functionality with the kinds of data analytics possible but typically Lead forensics are continuously updating their software and releasing new updates. They listen to their customers. Review collected by and hosted on G2.com.

Abi B.

Head of Marketing

Small-Business (50 or fewer emp.)

11/10/2022

"Really useful insights"

5/5

What do you like best about Lead Forensics?

It's very useful to see recurring visitors to the site and which pages they're interested in. It helps our BDE team identify warm leads. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

It would be useful to be able to identify more website visitors. Additionally, it would be useful to be able to filter out the bot-visitors like GA does. Review collected by and hosted on G2.com.