--- title: Informa TechTarget Portal (Priority Engine) Reviews meta_title: 'Informa TechTarget Portal (Priority Engine) Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 453 reviews by the users' company size, role or industry to find out how Informa TechTarget Portal (Priority Engine) works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 453 scale: '5' date_modified: '2026-11-11' parent_category: name: Account-Based Data url: https://www.g2.com/categories/account-based-data ---

Informa TechTarget Portal (Priority Engine) Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

2 months

Informa TechTarget Portal (Priority Engine) Reviews (453)

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Reviews

Informa TechTarget Portal (Priority Engine) Reviews (453)

View 2 Video Reviews
4.3
453 reviews

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Verified User in Facilities Services
UF
Verified User in Facilities Services
Enterprise (> 1000 emp.)
"Best tool for sales reps!"
4.5/5
What do you like best about Informa TechTarget Portal (Priority Engine)?

I like the level of detail PE provides when I'm looking into accounts. I really like how PE continues to innovate and add new features that help me in my day to day prospecting! Review collected by and hosted on G2.com.

What do you dislike about Informa TechTarget Portal (Priority Engine)?

There is not anything I can think of that I dislike about PE. I've been using this tool for years and it keeps getting better Review collected by and hosted on G2.com.

Natalie C.
NC
Natalie C.
Mid-Market (51-1000 emp.)
"Great Insights!"
4.5/5
What do you like best about Informa TechTarget Portal (Priority Engine)?

I like the level of detail provided for each of my accounts when it comes to their numbers of prospects, buying and researching behavior, and especially how it relates to my company's content. I like how it also integrates with Salesforce and our internal information. Review collected by and hosted on G2.com.

What do you dislike about Informa TechTarget Portal (Priority Engine)?

Some of the linked information isn't always correct--their LinkedIn may be wrong, or if I open the LinkedIn, the prospect may have moved on several months ago. So, I think the information could be slightly more up-to-date. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Verified User in Computer Software
Enterprise (> 1000 emp.)
"Good Prospecting Details"
4/5
What do you like best about Informa TechTarget Portal (Priority Engine)?

Provides good prospect data(names, interest, topics) Review collected by and hosted on G2.com.

What do you dislike about Informa TechTarget Portal (Priority Engine)?

Lacks integration to SFDC to move prospect details Review collected by and hosted on G2.com.

Response from Caitlin Shanly of Informa TechTarget Portal...

Thank you for submitting a review for Priority Engine! Priority Engine can be integrated with Salesforce so prospect exports can be delivered directly into your CRM. I recommend reaching out to your organization's Priority Engine Administrator or Informa TechTarget Customer Success Manager so they can work with you to plot the best course of action based on your current systems and workflow.

Mary B.
MB
Mary B.
Business Development Representative
Small-Business (50 or fewer emp.)
"Easy to navigate"
4.5/5
What do you like best about Informa TechTarget Portal (Priority Engine)?

It's easy to keep my accounts in order. The weekly updates help me stay focused and target accounts that are hot right now. Review collected by and hosted on G2.com.

What do you dislike about Informa TechTarget Portal (Priority Engine)?

I'd say 2/5 contacts do not have correct contact information. However, using with 6sense and sales navigator, it's easy to find the information! Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Verified User in Information Technology and Services
Mid-Market (51-1000 emp.)
"Priority Engine provides valuable account insights"
3.5/5
What do you like best about Informa TechTarget Portal (Priority Engine)?

Priority Engine provides insights on accounts that I am interested in researching for my company. I appreciate the weekly email updates that provide highlights on the most recent active accounts and what they are researching. Navigating each account is easy to do. The account journey, buying team, top interests, and tech stack stabs are straightforward. The buying team button is great and shows a summary of each buying team member with a link to their LinkedIn, job title, contact info, top interests, and rating. Review collected by and hosted on G2.com.

What do you dislike about Informa TechTarget Portal (Priority Engine)?

The "search accounts" button is not the most easy to use. Instead of typing a company name and expecting a page with a list of results, it takes me directly to the first account. Review collected by and hosted on G2.com.

Verified User in Research
UR
Verified User in Research
Enterprise (> 1000 emp.)
Originally submitted 5/28/2024
"Mostly smooth experience"
4/5
What do you like best about Informa TechTarget Portal (Priority Engine)?

- informative

- information on current tech projects of the companies/accounts

- Tech stack

- Top interests Review collected by and hosted on G2.com.

What do you dislike about Informa TechTarget Portal (Priority Engine)?

- Log in issues: error message during log in / only logs me in after several attempts

- Some companies are not in the database / no information for some companies Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Verified User in Information Technology and Services
Enterprise (> 1000 emp.)
Originally submitted 5/24/2024
"Insightful product but not sure about how accurate information can be"
3.5/5
What do you like best about Informa TechTarget Portal (Priority Engine)?

The IntentMail is really good for personalizing for you and can be an awesome aid. Review collected by and hosted on G2.com.

What do you dislike about Informa TechTarget Portal (Priority Engine)?

I often times get top prospects on the site from folks who are the wrong persona interly Review collected by and hosted on G2.com.

Verified User in Telecommunications
UT
Verified User in Telecommunications
Enterprise (> 1000 emp.)
"It has been good for the most part. Lots of intent data on the website."
4/5
What do you like best about Informa TechTarget Portal (Priority Engine)?

It constantly is adding new prospects, interests and data. Gives the ability to see the timeline of prospects buying process and where they might be now. AI added email composition. Easy to use UX Review collected by and hosted on G2.com.

What do you dislike about Informa TechTarget Portal (Priority Engine)?

The website often bugs out and doesnt load at all. I will be looking at a prosepct and all of a sudden just error message after error message and days before it is restored. Additionally, it often times the leads are accurate just way deeper into the buying journey than expected. I also hate that it doesn not return me to the prospect i was looking at when i go backwards Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Verified User in Computer Software
Mid-Market (51-1000 emp.)
"New insights into target accounts"
4.5/5
What do you like best about Informa TechTarget Portal (Priority Engine)?

Seeing the intel on the companies we are targeting and having leads auto-imported to Salesforce saves on admin work. Sales likes the alerts and details on the accounts and at the individual level. Review collected by and hosted on G2.com.

What do you dislike about Informa TechTarget Portal (Priority Engine)?

Integration to Salesforce works well but is a fairly big lift with a good amount of work to get it functioning properly. Once set it's fairly automatic. One downside is we can't yet automatically assign imported leads to Salesforce campaigns, hopefully in the future we can. Deeper integration to Demanbase would also be helpful. Review collected by and hosted on G2.com.

JP
Jon P.
Sr. Sales Development Representative
Enterprise (> 1000 emp.)
"I am an SDR and I use Tech Target regularly"
5/5
What do you like best about Informa TechTarget Portal (Priority Engine)?

I use it most for account updates, and to drill down into an accounts tech stack or online search journey. Very easy to use and the team is very helpful! Review collected by and hosted on G2.com.

What do you dislike about Informa TechTarget Portal (Priority Engine)?

Can't think of anything! The team is also very helpful and can do alot of things within the app Review collected by and hosted on G2.com.

Questions about Informa TechTarget Portal (Priority Engine)? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

LK
Lori Koch
•
Last activity over 5 years ago

What is the ETA for allowing you to search by Zip or areas like NYC area?

GU
Guest User

What is Priority Engine used for?

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Pricing Insights

Averages based on real user reviews.

Time to Implement

2 months

Return on Investment

14 months

Average Discount

10%

Informa TechTarget Portal (Priority Engine) Comparisons
Informa TechTarget Portal (Priority Engine) Features
Third-Party Integrations
Contact Data Availability
Company Data Availability
Industry Research Availability
Lead Builder
Integration to CRM/Marketing Automation
Data Segmentation/Filtering
Contact Data Accuracy
Company Data Accuracy