Iconosquare Pricing Overview
Free access after your trial
- Basic analytics
- Limited reporting
- 10 posts per month per profile
- 30 days data retention & history
- Analyze & manage up to 2 social profiles
- Standard analytics & reports
- Up to 100 scheduled posts per month
- Best time to post suggestions
- AI caption-writing & content ideation tools
- 1 year data retention & history
- Analyze & manage up to 5 social profiles
Access all Launch plan features, plus:
- 1 social profile group
- Campaign tracking & reporting
- Promoted posts analytics
- Content approval workflows for team collaboration
- Instagram DM management
- Hashtags & Mentions tracking
- Up to 5 competitors benchmarking & reporting
- 2 year data retention & history
- Analyze up to 20 social profiles
Access all Scale plan features, plus:
- Unlimited groups
- Customized reporting
- White-label reporting
- X scheduling (Beta)
- Unlimited competitor benchmarking & reporting
- API Access
- Personalized onboarding
- Dedicated CSM & ongoing training
- Unlimited data retention
- Analyze & manage up to 30 social profiles
Iconosquare has 4 pricing editions, from $0 to $116. A free trial of Iconosquare is also available. Look at different pricing editions below and see what edition and features meet your budget and needs.
Iconosquare Pricing FAQs
Yes. According to G2 data, Iconosquare offers a free plan with limited features. Users can upgrade to paid plans for additional capabilities. Visit the seller's official pricing page to compare plan options and features.
According to G2 data, Iconosquare pricing in 2026 starts at €33.00 and can reach €116.00 depending on the selected plan. Pricing may vary based on billing terms or usage, so users should review the Iconosquare's official pricing page for the most current details.
Iconosquare's pricing is best suited for small businesses and mid-market marketing teams that rely heavily on Instagram and Facebook analytics. G2 reviewers from marketing, advertising, retail, and non-profit industries represent the most active user base, with small business reviewers frequently praising the Launch and Scale tiers for scheduling and reporting value. Mid-market reviewers gravitate toward the Scale plan for competitor benchmarking and team collaboration features. The Excel plan suits agencies and larger organizations needing white-label reporting, API access, and dedicated support. G2 reviews of Iconosquare also indicate strong adoption among social media consultants managing multiple client accounts across a single dashboard.
Iconosquare's free tier provides basic analytics, limited reporting, 30 days of data history, up to 10 posts per month, and management of up to 2 social profiles. Iconosquare's paid plans unlock significantly more capability. The Launch plan (from €33/month) adds AI caption tools, best-time-to-post suggestions, and 1 year of data history. The Scale plan (from €69/month) introduces competitor benchmarking, campaign tracking, hashtag monitoring, and content approval workflows. The Excel plan (from €116/month) adds white-label reporting, API access, unlimited competitor benchmarking, and a dedicated customer success manager. G2 reviewers frequently cite historical data access and deeper analytics as primary reasons for upgrading beyond the free tier.
G2 reviewers broadly consider Iconosquare good value, particularly for analytics depth and scheduling efficiency. The platform holds a strong 4.5/5 average rating, with many G2 users highlighting comprehensive reporting, time savings, and intuitive design as justifications for the cost. A few reviewers note pricing can feel steep for small businesses or when adding extra profiles, with one G2 reviewer flagging that upgrading to accommodate a fourth profile more than doubled their costs. Some reviewers mention Iconosquare compares favorably to Hootsuite, citing better data accuracy and usability. Overall, G2 reviews of Iconosquare suggest the pricing of Iconosquare delivers strong return for teams prioritizing analytics and scheduling.



