Top 10 HubSpot Data Hub Alternatives & Competitors

Top 10 Alternatives to HubSpot Data Hub Recently Reviewed By G2 Community

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Zapier
By Zapier
4.5/5
(2,078)
Product Description
Zapier enables you to automate tasks between other online services (services like Salesforce, Basecamp, and Gmail). Connect hundreds of best-in-breed SaaS apps.
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Reviewers say compared to HubSpot Data Hub, Zapier is:
Better at meeting requirements
Categories in common with HubSpot Data Hub:
iPaaS
AI Agents For Business Operations

MuleSoft Anypoint Platform
By Salesforce
4.5/5
(765)
Product Description
Anypoint Platform™ is a complete platform that lets companies realize business transformation through API-led connectivity. It is is a unified, flexible integration platform that solves the most challenging connectivity problems across SOA, SaaS and APIs.
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Reviewers say compared to HubSpot Data Hub, MuleSoft Anypoint Platform is:
Slower to reach roi
More expensive
Better at meeting requirements
Categories in common with HubSpot Data Hub:
iPaaS

Workato
By Workato
4.7/5
(765)
Product Description
The only intelligent automation platform that enables both business users and IT to build, operate and rollout app and data integration, process and workflow automation, in a single platform - without compromising security and governance.
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Reviewers say compared to HubSpot Data Hub, Workato is:
Slower to reach roi
More expensive
Better at support
Categories in common with HubSpot Data Hub:
iPaaS
ETL Tools

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Boomi
By Boomi
4.4/5
(506)
Product Description
Boomi connects any combination of cloud & on-premise applications directly from the web with no software, coding or appliances to install.
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Reviewers say compared to HubSpot Data Hub, Boomi is:
Slower to reach roi
More expensive
Categories in common with HubSpot Data Hub:
iPaaS

Celigo
By Celigo
4.6/5
(1,052)
Product Description
Celigo is the intelligent automation platform built for the AI era. An enterprise-ready iPaaS, Celigo helps organizations unify applications, automate complex operations, and scale digital ecosystems. The platform supports cloud integration, SaaS integration, enterprise application integration, and agentic automation under a single governance model. The platform is accessible to both business teams and developers — anyone can build, configure, and maintain integrations through natural language, while technical teams retain full control over architecture, security, and extensibility. Through an extensive library of 1,000+ prebuilt connectors, organizations can rapidly integrate systems such as ERP, CRM, ecommerce, finance, and support platforms — including NetSuite, Salesforce, SAP, Microsoft Dynamics, and Shopify — while maintaining flexibility for custom integrations and advanced API management. Celigo supports a wide range of enterprise integration scenarios including ERP integration, CRM integration, B2B integration, and EDI (electronic data interchange) workflows. These capabilities allow organizations to streamline supplier, partner, and customer data exchange while ensuring reliable data integration across internal and external systems. Built-in tools for data mapping, data transformation, and data synchronization ensure that information moves accurately and consistently between applications. What sets Celigo apart is its ability to span the full spectrum of automation — from deterministic, rules-based workflows to AI-driven decision-making — without requiring separate platforms or governance models. Celigo Agent Builder enables teams to create AI agents that reason and act across enterprise systems, with configurable guardrails that enforce business policy at runtime. Human-in-the-loop approvals ensure sensitive actions require explicit authorization before execution, and complete audit trails support compliance across every AI interaction. Celigo's MCP Server exposes enterprise capabilities through the Model Context Protocol, giving any AI agent — built inside Celigo or externally — secure, governed, auditable access to the full enterprise tech stack. This makes Celigo a foundational layer for enterprise AI orchestration, enabling organizations to connect external agents to internal systems without sacrificing control or visibility. Celigo Ora, the platform's natural language interface, makes the entire platform accessible through conversation. Anyone — including business teams without technical training — can build, modify, troubleshoot, and maintain integrations and automations by describing what they need in plain language. This eliminates the specialist bottleneck not just for building automations, but for ongoing maintenance and issue resolution as well. To accelerate deployment, Celigo offers fully managed Integration Apps and reusable integration templates that simplify common use cases such as order-to-cash automation, ecommerce integrations, and financial data flows. Centralized monitoring, runtime governance controls, and scalable architecture give enterprises full visibility into integration and automation processes while maintaining reliability and compliance. Designed for modern IT and operations teams, Celigo empowers enterprises to unify integration, automation, and AI on a single platform — scaling capacity without scaling headcount, and building a durable foundation for digital transformation across the entire application landscape.
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Reviewers say compared to HubSpot Data Hub, Celigo is:
Slower to reach roi
More expensive
Better at meeting requirements
Categories in common with HubSpot Data Hub:
iPaaS
ETL Tools

Integrately
By CompanyHub
4.7/5
(705)
Product Description
Integrately is a user-friendly automation platform that enables individuals and businesses to connect over 1,400 applications through more than 20 million ready-to-use, one-click automations. Designed to simplify workflow automation, Integrately allows users to set up integrations without any coding knowledge, making it accessible for both technical and non-technical users. By automating repetitive tasks, it helps users save time and enhance productivity. Key Features and Functionality: - One-Click Automations: Users can activate pre-built workflows with a single click, streamlining the setup process. - Extensive App Integration: Supports seamless connections with over 1,400 popular applications, including CRM systems, marketing tools, e-commerce platforms, and project management software. - SmartConnect: Automatically connects apps, reducing manual setup and configuration. - AI-Powered Workflow Suggestions: Provides intelligent recommendations for automations based on user needs. - Conditional Logic and Scheduling: Offers features like if/else paths, filters, and the ability to schedule or delay triggers for complex workflows. - Data Modification and Error Handling: Allows in-line data modifications and includes built-in error handling with auto-retry mechanisms. - User-Friendly Interface: Features a no-code visual flow designer, making it easy to create and manage workflows. Primary Value and Solutions Provided: Integrately addresses the challenge of manual, time-consuming tasks by offering an intuitive platform for automating workflows. Its extensive library of pre-made automations and support for a wide range of applications enable users to quickly set up integrations, thereby increasing operational efficiency. The platform's affordability and ease of use make it particularly beneficial for small businesses and startups looking to implement automation without significant investment or technical expertise. By reducing the complexity and time required for integration, Integrately empowers users to focus on more strategic activities, ultimately enhancing productivity and business performance.
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Reviewers say compared to HubSpot Data Hub, Integrately is:
Better at support
Easier to set up
More usable
Categories in common with HubSpot Data Hub:
iPaaS

Make
By Integromat by Celonis
4.6/5
(317)
Product Description
Make is a visual platform for anyone to design, build, and automate anything—from tasks and workflows to apps and systems—without coding. Whether you’re integrating sales and marketing tools, automating a customer journey, improving business operations, or building a custom back-end system—creating on Make is powerful, intuitive, and playful.
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Reviewers say compared to HubSpot Data Hub, Make is:
Better at meeting requirements
Easier to do business with
Categories in common with HubSpot Data Hub:
iPaaS

Agentforce Sales (formerly Salesforce Sales Cloud)
By Salesforce
4.4/5
(25,825)
Product Description
Sell faster, smarter, and more efficiently with AI + Data + CRM. Boost productivity and grow in a whole new way with Sales Cloud.
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Reviewers say compared to HubSpot Data Hub, Agentforce Sales (formerly Salesforce Sales Cloud) is:
Slower to reach roi
More expensive
Better at meeting requirements
Categories in common with HubSpot Data Hub:
Revenue Operations & Intelligence (RO&I)

Agentforce 360 Platform (formerly Salesforce Platform)
By Salesforce
4.5/5
(4,004)
Product Description
Platform as a Service (PaaS) eliminates the expense and complexity of evaluating, buying, configuring, and managing all the hardware and software needed for custom-built applications.
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Reviewers say compared to HubSpot Data Hub, Agentforce 360 Platform (formerly Salesforce Platform) is:
Slower to reach roi
More expensive
Better at meeting requirements
Categories in common with HubSpot Data Hub:
Cloud Migration