Hello by MSG91 is an AI-powered customer communication and support platform built to organize, route, and resolve customer conversations at scale. Most businesses lose deals and customers not because they lack tools, but because customer messages arrive across WhatsApp, email, web chat, RCS and social channels as— Instagram, facebook, twitter, with no single owner, no accountability, and no visibility. Messages are missed, replies are delayed, follow-ups are forgotten, and no one knows what was resolved or lost. Hello fixes this gap. It captures every incoming customer message in one place, assigns clear ownership, and ensures each conversation is handled, tracked, and closed. Automated handling and smart chatbot flows remove repetitive questions and filter noise, allowing teams to focus on real customer intent—sales, support, and critical issues. Unlike traditional help desks that require heavy setup and ticket jargon, Hello is simple to deploy and easy to operate. It works alongside existing CRMs and business systems, acting as the first layer of control over customer communication before data flows into downstream tools. With 2000+ ready-to-use plugins and integrations across e-commerce platforms, and internal tools, Hello connects conversations directly to business workflows. Hello is built for high-volume, real-time customer communication and is backed by MSG91’s messaging infrastructure, trusted by businesses across e-commerce, SaaS, logistics, fintech, and service industries.