1. [Home](https://www.g2.com/) 2. ... 3. [Contact Center Software](https://www.g2.com/categories/contact-center) 4. [HELLO By MSG91 Discussions](https://www.g2.com/products/hello-by-msg91/discuss) [ ![HELLO By MSG91](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_092111e372f368f7ba4930a7222e8571/hello-by-msg91.png "HELLO By MSG91") ](/products/hello-by-msg91/reviews) # HELLO By MSG91 Discussions Hello by MSG91 is an AI-powered customer communication and support platform built to organize, route, and resolve customer conversations at scale. Most businesses lose deals and customers not because they lack tools, but because customer messages arrive across WhatsApp, email, web chat, RCS and social channels as— Instagram, facebook, twitter, with no single owner, no accountability, and no visibility. Messages are missed, replies are delayed, follow-ups are forgotten, and no one knows what was resolved or lost. Hello fixes this gap. It captures every incoming customer message in one place, assigns clear ownership, and ensures each conversation is handled, tracked, and closed. Automated handling and smart chatbot flows remove repetitive questions and filter noise, allowing teams to focus on real customer intent—sales, support, and critical issues. Unlike traditional help desks that require heavy setup and ticket jargon, Hello is simple to deploy and easy to operate. It works alongside existing CRMs and business systems, acting as the first layer of control over customer communication before data flows into downstream tools. With 2000+ ready-to-use plugins and integrations across e-commerce platforms, and internal tools, Hello connects conversations directly to business workflows. Hello is built for high-volume, real-time customer communication and is backed by MSG91’s messaging infrastructure, trusted by businesses across e-commerce, SaaS, logistics, fintech, and service industries. ![HELLO By MSG91](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_092111e372f368f7ba4930a7222e8571/hello-by-msg91.png "HELLO By MSG91") HELLO By MSG91 Discussions Most CommentedMost HelpfulCommon QuestionsNewest Showing **2** discussions ![Natasha P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Natasha P.") NP Loading... [Natasha P.](https://www.g2.com/users/1e5ecb96-7a4b-4ec3-8480-6b13882ea7ef "Natasha P.") • 6 months ago Chief Customer Officer at Benchmark Gensuite More Options - Share [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=HELLO+by+MSG91+has+been+strong+for+us+on+infrastructure+and+omnichannel+delivery+%28SMS%2C+WhatsApp%2C+Voice%29%2C+including+steady+bulk+SMS+and+OTP+verification+perfo...&title=How+are+you+handling+analytics+and+segmentation+in+HELLO+by+MSG91%E2%80%99s+omnichannel+messaging%3F&url=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fhow-are-you-handling-analytics-and-segmentation-in-hello-by-msg91-s-omnichannel-messaging) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=How+are+you+handling+analytics+and+segmentation+in+HELLO+by+MSG91%E2%80%99s+omnichannel+messaging%3F&url=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fhow-are-you-handling-analytics-and-segmentation-in-hello-by-msg91-s-omnichannel-messaging&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fhow-are-you-handling-analytics-and-segmentation-in-hello-by-msg91-s-omnichannel-messaging) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=How+are+you+handling+analytics+and+segmentation+in+HELLO+by+MSG91%E2%80%99s+omnichannel+messaging%3F&body=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fhow-are-you-handling-analytics-and-segmentation-in-hello-by-msg91-s-omnichannel-messaging%0aHELLO+by+MSG91+has+been+strong+for+us+on+infrastructure+and+omnichannel+delivery+%28SMS%2C+WhatsApp%2C+Voice%29%2C+including+steady+bulk+SMS+and+OTP+verification+perfo...) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=How+are+you+handling+analytics+and+segmentation+in+HELLO+by+MSG91%E2%80%99s+omnichannel+messaging%3F&body=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fhow-are-you-handling-analytics-and-segmentation-in-hello-by-msg91-s-omnichannel-messaging%0aHELLO+by+MSG91+has+been+strong+for+us+on+infrastructure+and+omnichannel+delivery+%28SMS%2C+WhatsApp%2C+Voice%29%2C+including+steady+bulk+SMS+and+OTP+verification+perfo...) - Copy link - [ ## How are you handling analytics and segmentation in HELLO by MSG91’s omnichannel messaging? ](/discussions/how-are-you-handling-analytics-and-segmentation-in-hello-by-msg91-s-omnichannel-messaging) HELLO by MSG91 has been strong for us on infrastructure and omnichannel delivery (SMS, WhatsApp, Voice), including steady bulk SMS and OTP verification performance even during peak traffic. The UI also makes it easier for teams to launch campaigns without heavy tech dependency. Where we struggle... [ Contact Center Software ](https://www.g2.com/tags/contact-center-software) Show More (Upvote this discussion)\<0\>0\> (Downvote this discussion) 0 (0 Comments) Add a comment [ View discussion ](/discussions/how-are-you-handling-analytics-and-segmentation-in-hello-by-msg91-s-omnichannel-messaging) ![Jo G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jo G.") JG Loading... [Jo G.](https://www.g2.com/users/405478f2-9134-4a01-8e39-1f7e2e528af9 "Jo G.") • 6 months ago Operating Department Practitioner More Options - Share [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=HELLO+By+MSG91+has+been+reliable+for+fast+OTP+and+SMS+alerts+with+almost+no+delay%2C+and+the+clean+interface+makes+queue+management+simple+for+coordinating+sch...&title=How+are+you+handling+reporting+and+audit+logs+in+HELLO+By+MSG91+for+compliance+needs%3F&url=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fhow-are-you-handling-reporting-and-audit-logs-in-hello-by-msg91-for-compliance-needs) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=How+are+you+handling+reporting+and+audit+logs+in+HELLO+By+MSG91+for+compliance+needs%3F&url=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fhow-are-you-handling-reporting-and-audit-logs-in-hello-by-msg91-for-compliance-needs&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fhow-are-you-handling-reporting-and-audit-logs-in-hello-by-msg91-for-compliance-needs) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=How+are+you+handling+reporting+and+audit+logs+in+HELLO+By+MSG91+for+compliance+needs%3F&body=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fhow-are-you-handling-reporting-and-audit-logs-in-hello-by-msg91-for-compliance-needs%0aHELLO+By+MSG91+has+been+reliable+for+fast+OTP+and+SMS+alerts+with+almost+no+delay%2C+and+the+clean+interface+makes+queue+management+simple+for+coordinating+sch...) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=How+are+you+handling+reporting+and+audit+logs+in+HELLO+By+MSG91+for+compliance+needs%3F&body=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fhow-are-you-handling-reporting-and-audit-logs-in-hello-by-msg91-for-compliance-needs%0aHELLO+By+MSG91+has+been+reliable+for+fast+OTP+and+SMS+alerts+with+almost+no+delay%2C+and+the+clean+interface+makes+queue+management+simple+for+coordinating+sch...) - Copy link - [ ## How are you handling reporting and audit logs in HELLO By MSG91 for compliance needs? ](/discussions/how-are-you-handling-reporting-and-audit-logs-in-hello-by-msg91-for-compliance-needs) HELLO By MSG91 has been reliable for fast OTP and SMS alerts with almost no delay, and the clean interface makes queue management simple for coordinating schedules and urgent updates. The main gap has been reporting: message counts are fine, but segmented or historical delivery logs for audits... [ Contact Center Software ](https://www.g2.com/tags/contact-center-software) Show More (Upvote this discussion)\<0\>0\> (Downvote this discussion) 0 (0 Comments) Add a comment [ View discussion ](/discussions/how-are-you-handling-reporting-and-audit-logs-in-hello-by-msg91-for-compliance-needs) ## Browse by popular topics [Contact Center Software](/products/hello-by-msg91/discuss?filters%5Btags%5D%5B%5D=contact-center-software)