At Grow Progress, we understand that changing people’s minds is a challenge. Messages that resonate with one group can often backfire with others, making it difficult for causes and companies to connect effectively with a diverse audience. That’s why we created Grow Progress—using science and empathy, we identify the core values and beliefs that shape an individual’s identity, leveraging this deep understanding to tailor messages that resonate more powerfully. Our easy-to-use tools empower you to launch surveys that pinpoint what truly motivates your audience, develop messaging that speaks to those insights, test its impact, and deliver the right messages to the right people that actually move the needle. What sets GrowProgress apart is our approach to building understanding. We help you connect with your audience on a deeper level, turning skeptics into believers, and ultimately driving more meaningful change.