# Top 10 Google Cloud Observability Alternatives & Competitors **Average Rating:** 4.3/5 **Total Number of Reviews:** 99 Google Cloud Observability is not the only option for Observability Software. Explore other competing options and alternatives. Other important factors to consider when researching alternatives to Google Cloud Observability include integration and monitoring. The best overall Google Cloud Observability alternative is Dynatrace. Other similar apps like Google Cloud Observability are Datadog, Azure Monitor, Amazon CloudWatch, and Sumo Logic. Google Cloud Observability alternatives can be found in [Observability Software](https://www.g2.com/categories/observability-software) but may also be in [Application Performance Monitoring (APM) Tools](https://www.g2.com/categories/application-performance-monitoring-apm) or [Enterprise Monitoring Software](https://www.g2.com/categories/enterprise-monitoring). ## Best Paid & Free Alternatives to Google Cloud Observability - [Dynatrace](https://www.g2.com/products/dynatrace/reviews) - [Datadog](https://www.g2.com/products/datadog/reviews) - [Azure Monitor](https://www.g2.com/products/azure-monitor/reviews) - [Amazon CloudWatch](https://www.g2.com/products/amazon-cloudwatch/reviews) - [Sumo Logic](https://www.g2.com/products/sumo-logic/reviews) - [New Relic](https://www.g2.com/products/new-relic/reviews) - [Zabbix](https://www.g2.com/products/zabbix/reviews) - [LogicMonitor](https://www.g2.com/products/logicmonitor/reviews) - [Splunk AppDynamics](https://www.g2.com/products/splunk-appdynamics/reviews) - [IBM Instana](https://www.g2.com/products/ibm-instana/reviews) ## Top 10 Alternatives to Google Cloud Observability Recently Reviewed By G2 Community Browse options below. Based on reviewer data, you can see how Google Cloud Observability stacks up to the competition, check reviews from current & previous users in industries like Computer Software, Telecommunications, and Retail, and find the best product for your business. ### 1. [Dynatrace](https://www.g2.com/products/dynatrace/reviews) By Dynatrace **Average Rating:** 4.5/5 **Total Reviews:** 1,363 Dynatrace has redefined how you monitor today’s digital ecosystems. AI-powered, full stack and completely automated, it’s the only solution that provides answers, not just data, based on deep insight into every user, every transaction, across every application. The world’s leading brands trust Dynatrace to optimize customer experiences, innovate faster and modernize IT operations with absolute confidence. Reviewers say compared to Google Cloud Observability, Dynatrace is: - Slower to reach roi - More expensive - Better at support Categories in common with Google Cloud Observability: [Cloud Infrastructure Monitoring](https://www.g2.com/categories/cloud-infrastructure-monitoring), [Observability Software](https://www.g2.com/categories/observability-software) **Compare:** [Google Cloud Observability vs Dynatrace](https://www.g2.com/compare/dynatrace-vs-google-cloud-observability) **Compare Dynatrace with other alternatives:** - [Dynatrace vs Datadog](https://www.g2.com/compare/datadog-vs-dynatrace) - [Dynatrace vs Azure Monitor](https://www.g2.com/compare/azure-monitor-vs-dynatrace) - [Dynatrace vs Amazon CloudWatch](https://www.g2.com/compare/amazon-cloudwatch-vs-dynatrace) - [Dynatrace vs Sumo Logic](https://www.g2.com/compare/dynatrace-vs-sumo-logic) - [Dynatrace vs New Relic](https://www.g2.com/compare/dynatrace-vs-new-relic) - [Dynatrace vs Zabbix](https://www.g2.com/compare/dynatrace-vs-zabbix) - [Dynatrace vs LogicMonitor](https://www.g2.com/compare/dynatrace-vs-logicmonitor) - [Dynatrace vs Splunk AppDynamics](https://www.g2.com/compare/dynatrace-vs-splunk-appdynamics) - [Dynatrace vs IBM Instana](https://www.g2.com/compare/dynatrace-vs-ibm-instana) ### 2. [Datadog](https://www.g2.com/products/datadog/reviews) By Datadog **Average Rating:** 4.4/5 **Total Reviews:** 722 Datadog is a monitoring service for IT, Dev and Ops teams who write and run applications at scale, and want to turn the massive amounts of data produced by their apps, tools and services into actionable insight. Reviewers say compared to Google Cloud Observability, Datadog is: - More expensive - Better at meeting requirements - Better at support Categories in common with Google Cloud Observability: [Cloud Infrastructure Monitoring](https://www.g2.com/categories/cloud-infrastructure-monitoring), [Observability Software](https://www.g2.com/categories/observability-software) **Compare:** [Google Cloud Observability vs Datadog](https://www.g2.com/compare/datadog-vs-google-cloud-observability) **Compare Datadog with other alternatives:** - [Datadog vs Dynatrace](https://www.g2.com/compare/datadog-vs-dynatrace) - [Datadog vs Azure Monitor](https://www.g2.com/compare/azure-monitor-vs-datadog) - [Datadog vs Amazon CloudWatch](https://www.g2.com/compare/amazon-cloudwatch-vs-datadog) - [Datadog vs Sumo Logic](https://www.g2.com/compare/datadog-vs-sumo-logic) - [Datadog vs New Relic](https://www.g2.com/compare/datadog-vs-new-relic) - [Datadog vs Zabbix](https://www.g2.com/compare/datadog-vs-zabbix) - [Datadog vs LogicMonitor](https://www.g2.com/compare/datadog-vs-logicmonitor) - [Datadog vs Splunk AppDynamics](https://www.g2.com/compare/datadog-vs-splunk-appdynamics) - [Datadog vs IBM Instana](https://www.g2.com/compare/datadog-vs-ibm-instana) ### 3. [Azure Monitor](https://www.g2.com/products/azure-monitor/reviews) By Microsoft **Average Rating:** 4.3/5 **Total Reviews:** 107 Azure Monitor is a comprehensive monitoring solution designed to maximize the availability and performance of applications and services across cloud and on-premises environments. It collects, analyzes, and acts on telemetry data, providing deep insights into system behavior and facilitating proactive issue resolution. By offering end-to-end observability, Azure Monitor enables organizations to maintain optimal operational health and enhance user experiences. Key Features and Functionality: - Unified Monitoring: Azure Monitor provides a centralized platform to monitor applications, infrastructure, and networks, offering a holistic view of system performance. - Data Collection and Analysis: It collects diverse telemetry data, including metrics, logs, and traces, and utilizes powerful analytics tools to identify trends and anomalies. - Visualization Tools: The service offers customizable dashboards and workbooks, enabling users to visualize data effectively and gain actionable insights. - Alerting and Automation: Azure Monitor supports near-real-time alerts and automated responses, allowing for prompt issue detection and resolution. - Integration Capabilities: It seamlessly integrates with Azure services, third-party tools, and on-premises systems, ensuring flexibility and extensibility. Primary Value and Problem Solving: Azure Monitor addresses the critical need for comprehensive observability in complex IT environments. By providing real-time insights and proactive monitoring, it helps organizations: - Enhance Performance: Identify and resolve performance bottlenecks swiftly, ensuring optimal application and service delivery. - Ensure Availability: Detect and mitigate issues before they impact users, maintaining high availability and reliability. - Optimize Resources: Analyze usage patterns to make informed decisions about resource allocation and cost management. - Support Compliance: Maintain security and compliance standards through continuous monitoring and auditing capabilities. By leveraging Azure Monitor, organizations can achieve operational excellence, improve user satisfaction, and drive business success through informed, data-driven decisions. Reviewers say compared to Google Cloud Observability, Azure Monitor is: - Slower to reach roi - More expensive - Easier to admin Categories in common with Google Cloud Observability: [Cloud Infrastructure Monitoring](https://www.g2.com/categories/cloud-infrastructure-monitoring), [Observability Software](https://www.g2.com/categories/observability-software) **Compare:** [Google Cloud Observability vs Azure Monitor](https://www.g2.com/compare/azure-monitor-vs-google-cloud-observability) **Compare Azure Monitor with other alternatives:** - [Azure Monitor vs Dynatrace](https://www.g2.com/compare/azure-monitor-vs-dynatrace) - [Azure Monitor vs Datadog](https://www.g2.com/compare/azure-monitor-vs-datadog) - [Azure Monitor vs Amazon CloudWatch](https://www.g2.com/compare/amazon-cloudwatch-vs-azure-monitor) - [Azure Monitor vs Sumo Logic](https://www.g2.com/compare/azure-monitor-vs-sumo-logic) - [Azure Monitor vs New Relic](https://www.g2.com/compare/azure-monitor-vs-new-relic) - [Azure Monitor vs Zabbix](https://www.g2.com/compare/azure-monitor-vs-zabbix) - [Azure Monitor vs LogicMonitor](https://www.g2.com/compare/azure-monitor-vs-logicmonitor) - [Azure Monitor vs Splunk AppDynamics](https://www.g2.com/compare/azure-monitor-vs-splunk-appdynamics) - [Azure Monitor vs IBM Instana](https://www.g2.com/compare/azure-monitor-vs-ibm-instana) ### 4. [Amazon CloudWatch](https://www.g2.com/products/amazon-cloudwatch/reviews) By Amazon Web Services (AWS) **Average Rating:** 4.3/5 **Total Reviews:** 403 Amazon CloudWatch is a comprehensive monitoring and observability service designed to provide real-time insights into AWS resources, on-premises servers, hybrid environments, and applications. It enables users to collect and track metrics, monitor log files, set alarms, and automatically react to changes in their AWS resources. By offering a unified view of operational health, CloudWatch helps organizations optimize application performance, manage resource utilization, and maintain system reliability. Key Features and Functionality: - Metrics Collection and Monitoring: Automatically collects and tracks metrics from over 70 AWS services, including Amazon EC2, Amazon S3, and AWS Lambda, providing up-to-the-minute data on resource performance. - Log Management: Aggregates and stores logs from various sources, such as AWS services and on-premises servers, facilitating real-time monitoring and analysis. - Alarms and Automated Actions: Allows users to set alarms based on predefined thresholds, triggering automated actions like scaling resources or sending notifications when specific conditions are met. - Dashboards and Visualization: Offers customizable dashboards that display metrics and logs, enabling users to visualize data and gain insights into system performance. - Application Performance Monitoring (APM): Provides tools like Application Signals and CloudWatch Synthetics to monitor application health, detect anomalies, and simulate user interactions for proactive issue detection. - Container and Serverless Monitoring: Includes features like Container Insights and Lambda Insights to monitor containerized applications and serverless functions, offering detailed performance metrics and diagnostics. Primary Value and Problem Solving: Amazon CloudWatch addresses the critical need for comprehensive monitoring and observability in modern IT environments. By consolidating metrics, logs, and events into a single platform, it eliminates the complexity of managing multiple monitoring tools. This integration enables faster detection and resolution of operational issues, reducing downtime and improving system reliability. CloudWatch's automated actions and alarms allow for proactive management of resources, ensuring optimal performance and cost efficiency. Additionally, its support for various environments, including on-premises and hybrid setups, makes it a versatile solution for diverse infrastructure monitoring needs. Reviewers say compared to Google Cloud Observability, Amazon CloudWatch is: - More expensive - Better at support - Easier to do business with Categories in common with Google Cloud Observability: [Cloud Infrastructure Monitoring](https://www.g2.com/categories/cloud-infrastructure-monitoring) **Compare:** [Google Cloud Observability vs Amazon CloudWatch](https://www.g2.com/compare/amazon-cloudwatch-vs-google-cloud-observability) **Compare Amazon CloudWatch with other alternatives:** - [Amazon CloudWatch vs Dynatrace](https://www.g2.com/compare/amazon-cloudwatch-vs-dynatrace) - [Amazon CloudWatch vs Datadog](https://www.g2.com/compare/amazon-cloudwatch-vs-datadog) - [Amazon CloudWatch vs Azure Monitor](https://www.g2.com/compare/amazon-cloudwatch-vs-azure-monitor) - [Amazon CloudWatch vs Sumo Logic](https://www.g2.com/compare/amazon-cloudwatch-vs-sumo-logic) - [Amazon CloudWatch vs New Relic](https://www.g2.com/compare/amazon-cloudwatch-vs-new-relic) - [Amazon CloudWatch vs Zabbix](https://www.g2.com/compare/amazon-cloudwatch-vs-zabbix) - [Amazon CloudWatch vs LogicMonitor](https://www.g2.com/compare/amazon-cloudwatch-vs-logicmonitor) - [Amazon CloudWatch vs Splunk AppDynamics](https://www.g2.com/compare/amazon-cloudwatch-vs-splunk-appdynamics) - [Amazon CloudWatch vs IBM Instana](https://www.g2.com/compare/amazon-cloudwatch-vs-ibm-instana) ### 5. [Sumo Logic](https://www.g2.com/products/sumo-logic/reviews) By Sumo Logic **Average Rating:** 4.3/5 **Total Reviews:** 402 Sumo Logic enables enterprises to build analytical power that transforms daily operations into intelligent business decisions Reviewers say compared to Google Cloud Observability, Sumo Logic is: - Slower to reach roi - More expensive - Better at support Categories in common with Google Cloud Observability: [Cloud Infrastructure Monitoring](https://www.g2.com/categories/cloud-infrastructure-monitoring), [Observability Software](https://www.g2.com/categories/observability-software) **Compare:** [Google Cloud Observability vs Sumo Logic](https://www.g2.com/compare/google-cloud-observability-vs-sumo-logic) **Compare Sumo Logic with other alternatives:** - [Sumo Logic vs Dynatrace](https://www.g2.com/compare/dynatrace-vs-sumo-logic) - [Sumo Logic vs Datadog](https://www.g2.com/compare/datadog-vs-sumo-logic) - [Sumo Logic vs Azure Monitor](https://www.g2.com/compare/azure-monitor-vs-sumo-logic) - [Sumo Logic vs Amazon CloudWatch](https://www.g2.com/compare/amazon-cloudwatch-vs-sumo-logic) - [Sumo Logic vs New Relic](https://www.g2.com/compare/new-relic-vs-sumo-logic) - [Sumo Logic vs Zabbix](https://www.g2.com/compare/sumo-logic-vs-zabbix) - [Sumo Logic vs LogicMonitor](https://www.g2.com/compare/logicmonitor-vs-sumo-logic) - [Sumo Logic vs Splunk AppDynamics](https://www.g2.com/compare/splunk-appdynamics-vs-sumo-logic) - [Sumo Logic vs IBM Instana](https://www.g2.com/compare/ibm-instana-vs-sumo-logic) ### 6. [New Relic](https://www.g2.com/products/new-relic/reviews) By New Relic **Average Rating:** 4.4/5 **Total Reviews:** 583 New Relic is the industry's largest and most comprehensive cloud-based instrumentation platform to help customers create more perfect software. Reviewers say compared to Google Cloud Observability, New Relic is: - More expensive - Better at support - Better at meeting requirements Categories in common with Google Cloud Observability: [Cloud Infrastructure Monitoring](https://www.g2.com/categories/cloud-infrastructure-monitoring), [Observability Software](https://www.g2.com/categories/observability-software) **Compare:** [Google Cloud Observability vs New Relic](https://www.g2.com/compare/google-cloud-observability-vs-new-relic) **Compare New Relic with other alternatives:** - [New Relic vs Dynatrace](https://www.g2.com/compare/dynatrace-vs-new-relic) - [New Relic vs Datadog](https://www.g2.com/compare/datadog-vs-new-relic) - [New Relic vs Azure Monitor](https://www.g2.com/compare/azure-monitor-vs-new-relic) - [New Relic vs Amazon CloudWatch](https://www.g2.com/compare/amazon-cloudwatch-vs-new-relic) - [New Relic vs Sumo Logic](https://www.g2.com/compare/new-relic-vs-sumo-logic) - [New Relic vs Zabbix](https://www.g2.com/compare/new-relic-vs-zabbix) - [New Relic vs LogicMonitor](https://www.g2.com/compare/logicmonitor-vs-new-relic) - [New Relic vs Splunk AppDynamics](https://www.g2.com/compare/new-relic-vs-splunk-appdynamics) - [New Relic vs IBM Instana](https://www.g2.com/compare/ibm-instana-vs-new-relic) ### 7. [Zabbix](https://www.g2.com/products/zabbix/reviews) By Zabbix **Average Rating:** 4.4/5 **Total Reviews:** 208 enterprise open source monitoring solution for networks and applications Reviewers say compared to Google Cloud Observability, Zabbix is: - Slower to reach roi - Better at meeting requirements Categories in common with Google Cloud Observability: [Cloud Infrastructure Monitoring](https://www.g2.com/categories/cloud-infrastructure-monitoring), [Observability Software](https://www.g2.com/categories/observability-software) **Compare:** [Google Cloud Observability vs Zabbix](https://www.g2.com/compare/google-cloud-observability-vs-zabbix) **Compare Zabbix with other alternatives:** - [Zabbix vs Dynatrace](https://www.g2.com/compare/dynatrace-vs-zabbix) - [Zabbix vs Datadog](https://www.g2.com/compare/datadog-vs-zabbix) - [Zabbix vs Azure Monitor](https://www.g2.com/compare/azure-monitor-vs-zabbix) - [Zabbix vs Amazon CloudWatch](https://www.g2.com/compare/amazon-cloudwatch-vs-zabbix) - [Zabbix vs Sumo Logic](https://www.g2.com/compare/sumo-logic-vs-zabbix) - [Zabbix vs New Relic](https://www.g2.com/compare/new-relic-vs-zabbix) - [Zabbix vs LogicMonitor](https://www.g2.com/compare/logicmonitor-vs-zabbix) - [Zabbix vs Splunk AppDynamics](https://www.g2.com/compare/splunk-appdynamics-vs-zabbix) - [Zabbix vs IBM Instana](https://www.g2.com/compare/ibm-instana-vs-zabbix) ### 8. [LogicMonitor](https://www.g2.com/products/logicmonitor/reviews) By LogicMonitor **Average Rating:** 4.5/5 **Total Reviews:** 642 LogicMonitor is the SaaS-based, automated performance monitoring platform that provides agile IT Ops teams with the visibility and actionable metrics they need to ensure the availability of services and applications running on complex and distributed infrastructure. Reviewers say compared to Google Cloud Observability, LogicMonitor is: - More expensive - Better at support - Easier to do business with Categories in common with Google Cloud Observability: [Cloud Infrastructure Monitoring](https://www.g2.com/categories/cloud-infrastructure-monitoring), [Observability Software](https://www.g2.com/categories/observability-software) **Compare:** [Google Cloud Observability vs LogicMonitor](https://www.g2.com/compare/google-cloud-observability-vs-logicmonitor) **Compare LogicMonitor with other alternatives:** - [LogicMonitor vs Dynatrace](https://www.g2.com/compare/dynatrace-vs-logicmonitor) - [LogicMonitor vs Datadog](https://www.g2.com/compare/datadog-vs-logicmonitor) - [LogicMonitor vs Azure Monitor](https://www.g2.com/compare/azure-monitor-vs-logicmonitor) - [LogicMonitor vs Amazon CloudWatch](https://www.g2.com/compare/amazon-cloudwatch-vs-logicmonitor) - [LogicMonitor vs Sumo Logic](https://www.g2.com/compare/logicmonitor-vs-sumo-logic) - [LogicMonitor vs New Relic](https://www.g2.com/compare/logicmonitor-vs-new-relic) - [LogicMonitor vs Zabbix](https://www.g2.com/compare/logicmonitor-vs-zabbix) - [LogicMonitor vs Splunk AppDynamics](https://www.g2.com/compare/logicmonitor-vs-splunk-appdynamics) - [LogicMonitor vs IBM Instana](https://www.g2.com/compare/ibm-instana-vs-logicmonitor) ### 9. [Splunk AppDynamics](https://www.g2.com/products/splunk-appdynamics/reviews) By Cisco **Average Rating:** 4.3/5 **Total Reviews:** 375 An application performance management solution that monitors every line of code to help resolve application issues, make user experience improvements, and monitor application performance. Reviewers say compared to Google Cloud Observability, Splunk AppDynamics is: - Slower to reach roi - More expensive - Better at support Categories in common with Google Cloud Observability: [Cloud Infrastructure Monitoring](https://www.g2.com/categories/cloud-infrastructure-monitoring), [Observability Software](https://www.g2.com/categories/observability-software) **Compare:** [Google Cloud Observability vs Splunk AppDynamics](https://www.g2.com/compare/google-cloud-observability-vs-splunk-appdynamics) **Compare Splunk AppDynamics with other alternatives:** - [Splunk AppDynamics vs Dynatrace](https://www.g2.com/compare/dynatrace-vs-splunk-appdynamics) - [Splunk AppDynamics vs Datadog](https://www.g2.com/compare/datadog-vs-splunk-appdynamics) - [Splunk AppDynamics vs Azure Monitor](https://www.g2.com/compare/azure-monitor-vs-splunk-appdynamics) - [Splunk AppDynamics vs Amazon CloudWatch](https://www.g2.com/compare/amazon-cloudwatch-vs-splunk-appdynamics) - [Splunk AppDynamics vs Sumo Logic](https://www.g2.com/compare/splunk-appdynamics-vs-sumo-logic) - [Splunk AppDynamics vs New Relic](https://www.g2.com/compare/new-relic-vs-splunk-appdynamics) - [Splunk AppDynamics vs Zabbix](https://www.g2.com/compare/splunk-appdynamics-vs-zabbix) - [Splunk AppDynamics vs LogicMonitor](https://www.g2.com/compare/logicmonitor-vs-splunk-appdynamics) - [Splunk AppDynamics vs IBM Instana](https://www.g2.com/compare/ibm-instana-vs-splunk-appdynamics) ### 10. [IBM Instana](https://www.g2.com/products/ibm-instana/reviews) By IBM **Average Rating:** 4.4/5 **Total Reviews:** 479 Instana automatically discovers, maps, and monitors all services and infrastructure components across on-prem and cloud, providing AI-driven application context, issue remediation to enhance IT operations. Instana’s zero-configuration dashboards help reduce toil for SRE and DevOps teams, helping them spend more innovating than troubleshooting. Its automated playbooks seamlessly address common issues and precise ML-driven alerts help manage rapid change, thereby enhancing infrastructure availability. These capabilities in help in predicting and managing IT budgets to support increase in demand during peak cycles.​ Reviewers say compared to Google Cloud Observability, IBM Instana is: - Slower to reach roi - Better at support - More expensive Categories in common with Google Cloud Observability: [Cloud Infrastructure Monitoring](https://www.g2.com/categories/cloud-infrastructure-monitoring), [Observability Software](https://www.g2.com/categories/observability-software) **Compare:** [Google Cloud Observability vs IBM Instana](https://www.g2.com/compare/google-cloud-observability-vs-ibm-instana) **Compare IBM Instana with other alternatives:** - [IBM Instana vs Dynatrace](https://www.g2.com/compare/dynatrace-vs-ibm-instana) - [IBM Instana vs Datadog](https://www.g2.com/compare/datadog-vs-ibm-instana) - [IBM Instana vs Azure Monitor](https://www.g2.com/compare/azure-monitor-vs-ibm-instana) - [IBM Instana vs Amazon CloudWatch](https://www.g2.com/compare/amazon-cloudwatch-vs-ibm-instana) - [IBM Instana vs Sumo Logic](https://www.g2.com/compare/ibm-instana-vs-sumo-logic) - [IBM Instana vs New Relic](https://www.g2.com/compare/ibm-instana-vs-new-relic) - [IBM Instana vs Zabbix](https://www.g2.com/compare/ibm-instana-vs-zabbix) - [IBM Instana vs LogicMonitor](https://www.g2.com/compare/ibm-instana-vs-logicmonitor) - [IBM Instana vs Splunk AppDynamics](https://www.g2.com/compare/ibm-instana-vs-splunk-appdynamics) ## Explore Articles - [What is the top-rated social media suite for enterprises?](https://www.g2.com/discussions/what-is-the-top-rated-social-media-suite-for-enterprises) - [Best software for marketing insights and analytics](https://www.g2.com/discussions/best-software-for-marketing-insights-and-analytics) - [What is the highest-rated file recovery software for organizations replacing legacy file management systems?](https://www.g2.com/discussions/what-is-the-highest-rated-file-recovery-software-for-organizations-replacing-legacy-file-management-systems) - [Best AI video generation platforms for social media content](https://www.g2.com/discussions/which-is-the-best-ai-video-generation-platform-for-social-media-content) - [Best-in-class virtual event apps for business use](https://www.g2.com/discussions/best-in-class-virtual-event-apps-for-business-use) - [Top AI video creation tools for ad campaigns](https://www.g2.com/discussions/which-top-ai-video-creation-tools-can-be-used-to-create-ad-campaigns) ## Spotlight Categories - [Anti Money Laundering Software](https://www.g2.com/categories/anti-money-laundering) - [Voice Recognition Software](https://www.g2.com/categories/voice-recognition) - [Digital Experience Platforms (DXP)](https://www.g2.com/categories/digital-experience-platforms-dxp)