--- title: Folloze Reviews meta\_title: 'Folloze Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 49 reviews by the users' company size, role or industry to find out how Folloze works for a business like yours. aggregate\_rating: rating\_value: 4.8 review\_count: 49 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Account-Based Execution url: https://www.g2.com/categories/account-based-execution --- ### Folloze Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users love the **ease of use** of Folloze, making it simple for teams to engage and manage campaigns effectively. [(6 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1820001&qs=pros-and-cons#reviews) Users value Folloze for its **ease of use** and seamless integration, enhancing engagement and efficiency in marketing efforts. [(5 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1819971&qs=pros-and-cons#reviews) Users praise the **exceptional customer support** from Folloze, highlighting their responsiveness and genuine partnership in success. [(4 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1820119&qs=pros-and-cons#reviews) Users commend the **extremely easy setup** of Folloze, facilitating streamlined onboarding and efficient use across teams. [(4 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1820222&qs=pros-and-cons#reviews) Users value the **robust analytics** of Folloze for effective lead tracking and engaging insights on customer interactions. [(3 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2376678&qs=pros-and-cons#reviews) Users note **design limitations** in Folloze, particularly in editing sections and customizing board dimensions. [(2 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1820142&qs=pros-and-cons#reviews) Users find **layout issues** in Folloze, as modifying text size and colors can be overly finicky and challenging. [(2 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2510301&qs=pros-and-cons#reviews) Users desire **more flexible customization** options with Folloze, wishing to edit section sizes during board creation. [(2 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2376585&qs=pros-and-cons#reviews) Users note the **limited functionality** in design options, wishing for more flexibility in templated sections for creativity. [(2 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2376562&qs=pros-and-cons#reviews) Users find the **complexity** of setup and design limitations to be challenging, requiring multiple support calls for assistance. [(1 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2376569&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Folloze ##### 1. Ease of Use Users love the **ease of use** of Folloze, making it simple for teams to engage and manage campaigns effectively. [ See 6 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1820001&qs=pros-and-cons#reviews) See Related User Reviews MW Matthew W. 5.0/5 "A true Asset for Lead Capturing and Engagement" What do you like about Folloze? I find Folloze to be a valuable platform for engaging with various business channels strategically. The biggest value for us is the ability to create ![Katie O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Katie O.") KO Katie O. Mid-Market (51-1000 emp.) 5.0/5 "Fantastic Customer Service, Effortless Landing Page Creation" What do you like about Folloze? I love the top-tier customer service provided by Folloze; their team is always ready to assist whenever needed, which makes a significant difference i ##### 2. Helpful Users value Folloze for its **ease of use** and seamless integration, enhancing engagement and efficiency in marketing efforts. [ See 5 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1819971&qs=pros-and-cons#reviews) See Related User Reviews MW Matthew W. 5.0/5 "A true Asset for Lead Capturing and Engagement" What do you like about Folloze? I find Folloze to be a valuable platform for engaging with various business channels strategically. The biggest value for us is the ability to create ![Katie O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Katie O.") KO Katie O. Mid-Market (51-1000 emp.) 5.0/5 "Fantastic Customer Service, Effortless Landing Page Creation" What do you like about Folloze? I love the top-tier customer service provided by Folloze; their team is always ready to assist whenever needed, which makes a significant difference i ##### 3. Customer Support Users praise the **exceptional customer support** from Folloze, highlighting their responsiveness and genuine partnership in success. [ See 4 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1820119&qs=pros-and-cons#reviews) See Related User Reviews MW Matthew W. 5.0/5 "A true Asset for Lead Capturing and Engagement" What do you like about Folloze? I find Folloze to be a valuable platform for engaging with various business channels strategically. The biggest value for us is the ability to create ![Katie O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Katie O.") KO Katie O. Mid-Market (51-1000 emp.) 5.0/5 "Fantastic Customer Service, Effortless Landing Page Creation" What do you like about Folloze? I love the top-tier customer service provided by Folloze; their team is always ready to assist whenever needed, which makes a significant difference i ##### 4. Easy Setup Users commend the **extremely easy setup** of Folloze, facilitating streamlined onboarding and efficient use across teams. [ See 4 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1820222&qs=pros-and-cons#reviews) See Related User Reviews MW Matthew W. 5.0/5 "A true Asset for Lead Capturing and Engagement" What do you like about Folloze? I find Folloze to be a valuable platform for engaging with various business channels strategically. The biggest value for us is the ability to create ![Katie O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Katie O.") KO Katie O. Mid-Market (51-1000 emp.) 5.0/5 "Fantastic Customer Service, Effortless Landing Page Creation" What do you like about Folloze? I love the top-tier customer service provided by Folloze; their team is always ready to assist whenever needed, which makes a significant difference i ##### 5. Analytics Users value the **robust analytics** of Folloze for effective lead tracking and engaging insights on customer interactions. [ See 3 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2376678&qs=pros-and-cons#reviews) See Related User Reviews MW Matthew W. 5.0/5 "A true Asset for Lead Capturing and Engagement" What do you like about Folloze? I find Folloze to be a valuable platform for engaging with various business channels strategically. The biggest value for us is the ability to create ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 4.5/5 "Effortless landing page creation at scale, with personalisation" What do you like about Folloze? Folloze makes it incredibly easy to create landing pages at scale. We use the platform to create personalised landing pages by industry, use case or e ### 5 Cons or Disadvantages of Folloze ##### 1. Design Limitations Users note **design limitations** in Folloze, particularly in editing sections and customizing board dimensions. [ See 2 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1820142&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 4.5/5 "Effortless landing page creation at scale, with personalisation" What do you dislike about Folloze? Some limitations to what's possible with design, although the support team are on hand to help. It's always hard setting up new integrations/tech aspe ![delaney d.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "delaney d.") DD delaney d. Mid-Market (51-1000 emp.) 5.0/5 "Exceptionally Easy to Use and Perfect for New Users" What do you dislike about Folloze? The only downside is that you can't particularly edit each section when creating a board, I'd like to be able to shrink the size of things. ##### 2. Layout Issues Users find **layout issues** in Folloze, as modifying text size and colors can be overly finicky and challenging. [ See 2 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2510301&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Enterprise (\> 1000 emp.) 5.0/5 "Next level product to take B2B marketing higher" What do you dislike about Folloze? When designing a board, changing things like text size, color, formatting can be too finnicky. ![Alexandra D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alexandra D.") AD Alexandra D. Enterprise (\> 1000 emp.) 5.0/5 "Not Just a Vendor, a Valued Partner" What do you dislike about Folloze? Folloze lacks some features and layouts we would like, but it allows for HTML and CSS integration, giving our team the flexibility to be creative with ##### 3. Limited Customization Users desire **more flexible customization** options with Folloze, wishing to edit section sizes during board creation. [ See 2 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2376585&qs=pros-and-cons#reviews) See Related User Reviews ![Hannah C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Hannah C.") HC Hannah C. Mid-Market (51-1000 emp.) 5.0/5 "We Don’t Just Use Folloze. We Co-Exist With It." What do you dislike about Folloze? Sometimes you want to break out of the box a bit more. More flexible templated sections would make creative iterations even faster. ![delaney d.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "delaney d.") DD delaney d. Mid-Market (51-1000 emp.) 5.0/5 "Exceptionally Easy to Use and Perfect for New Users" What do you dislike about Folloze? The only downside is that you can't particularly edit each section when creating a board, I'd like to be able to shrink the size of things. ##### 4. Limited Functionality Users note the **limited functionality** in design options, wishing for more flexibility in templated sections for creativity. [ See 2 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2376562&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 4.5/5 "Effortless landing page creation at scale, with personalisation" What do you dislike about Folloze? Some limitations to what's possible with design, although the support team are on hand to help. It's always hard setting up new integrations/tech aspe ![Hannah C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Hannah C.") HC Hannah C. Mid-Market (51-1000 emp.) 5.0/5 "We Don’t Just Use Folloze. We Co-Exist With It." What do you dislike about Folloze? Sometimes you want to break out of the box a bit more. More flexible templated sections would make creative iterations even faster. ##### 5. Complexity Users find the **complexity** of setup and design limitations to be challenging, requiring multiple support calls for assistance. [ See 1 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2376569&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 4.5/5 "Effortless landing page creation at scale, with personalisation" What do you dislike about Folloze? Some limitations to what's possible with design, although the support team are on hand to help. It's always hard setting up new integrations/tech aspe ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") AI Verified User in Information Technology and Services Enterprise (\> 1000 emp.) 12/21/2020 "When we needed to scale our ABM program, Folloze was there for us!" 5/5 What do you like best about Folloze? Folloze was one of the key solutions that enabled our team to scale our ABM efforts beyond what we were able to accomplish alone. We leveraged Folloze at the top of funnel to improve personalization of our media campaigns, for demand generation creating highly personalized experiences for strategic accounts, and to support events with new engagement strategies, content, etc. Folloze made this all (relatively) simple and straightforward - and with every release I saw increased simplification and new options for account-level engagement. Their team (from sales to CSM to technical support) were all incredibly responsive and engaged, and always open to feedback. Review collected by and hosted on G2.com. What do you dislike about Folloze? There wasn't anything specific I disliked about Folloze. Review collected by and hosted on G2.com. What problems is Folloze solving and how is that benefiting you? Folloze enabled us to build personalized web experiences at scale for the accounts we are targeting with ABM. Other tools we'd used didn't allow for near this level of scalability - and were nowhere near as user friendly. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") AC Verified User in Computer Software Enterprise (\> 1000 emp.) 4/14/2021 "Making microsites with Folloze" 5/5 What do you like best about Folloze? Easy/intuitive to self-manage, great customer service/support to set it up Review collected by and hosted on G2.com. What do you dislike about Folloze? Would like to be able to have "free text fields" too Review collected by and hosted on G2.com. What problems is Folloze solving and how is that benefiting you? We needed to create microsites/page for a specific program and a strategic customer; needed to be easy to set up and keep up to date Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 3/22/2021 "Great platform, great customer success team" 5/5 What do you like best about Folloze? The ability to scale personalized landing experiences quickly. Curated content for each landing experience is quite simple. Review collected by and hosted on G2.com. What do you dislike about Folloze? Design parameters can be a bit limiting. Analytics can be thrown off by lack of IP address identification. Review collected by and hosted on G2.com. Recommendations to others considering Folloze: Be sure to learn their design guide. Review collected by and hosted on G2.com. What problems is Folloze solving and how is that benefiting you? Our clients need personalized landing experiences - in an easily scalable solution. Folloze provides that. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Rita B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rita B.") RB Rita B. Digital Associate- Mid-Market, EMEA South Small-Business (50 or fewer emp.) 3/22/2021 "It completely transformed our way of presenting our solutions. (for the better!)" 5/5 What do you like best about Folloze? being able to organize your assets and create as many categories as you want. It's like you get to create your own mini-website. Review collected by and hosted on G2.com. What do you dislike about Folloze? not having more design options to have a slightly more appealing aesthetic. Review collected by and hosted on G2.com. What problems is Folloze solving and how is that benefiting you? having a more interactive platform and more appealing content to present to our customers. we benefited from better engagement. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Michele S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Michele S.") MS Michele S. Senior Project Manager Small-Business (50 or fewer emp.) 3/19/2021 Business partner of the seller or seller's competitor, not included in G2 scores. "Great Customer Service and Awesome Platform" 5/5 What do you like best about Folloze? The ease of set up. For companies who are new to automated marketing this set up is a breeze. Review collected by and hosted on G2.com. What do you dislike about Folloze? Sending Multiple Campaigns - data can be hard to read Review collected by and hosted on G2.com. What problems is Folloze solving and how is that benefiting you? We utilized this to help partners run automated sales plays. Really easy to set up and run quickly. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Medical Devices](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Medical Devices") UM Verified User in Medical Devices Enterprise (\> 1000 emp.) 3/21/2021 "Easiest individual engagement marketing tool ever for marketers!" 4.5/5 What do you like best about Folloze? ・Beautiful UI ・Easy to use ・Connected to marketing automation platform ・Comprehensive analytics for all marketers Review collected by and hosted on G2.com. What do you dislike about Folloze? ・Limited UI customization ・Mobile unfriendly Review collected by and hosted on G2.com. What problems is Folloze solving and how is that benefiting you? ・Support marketers to create landing pages by their own ・Engaging with targeted customers frequently by making several boards ・Save costs for creating each landing pages Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") AI Verified User in Information Technology and Services Small-Business (50 or fewer emp.) 12/13/2020 "Genius Marketing and Sales Platform" 5/5 What do you like best about Folloze? Folloze was intuitive and the team is amazing at getting you ramped up! It was the missing piece to our ABM practice! Review collected by and hosted on G2.com. What do you dislike about Folloze? Folloze personalization are amazing but can get complex. The greatest thing to support the complexity is the account manager we met with regularly. Review collected by and hosted on G2.com. What problems is Folloze solving and how is that benefiting you? We purchased it to support our ABM practice but it did way more than that! We used to it build custom landing page for each of our top accounts. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") AI Verified User in Information Technology and Services Mid-Market (51-1000 emp.) 10/7/2019 "The Marketing Tool You Didn't Know You Needed" 4.5/5 What do you like best about Folloze? The ease and simplicity of the tool makes ABM and demand gen marketing a cinch. The receivers of the messaging are very receptive and continue to engage with our content as we update the boards. The best part is customizing boards with recipients logo and content tailored to needs. Review collected by and hosted on G2.com. What do you dislike about Folloze? There is very little not to like about Folloze. We have had some issues syncing and utilizing Salesforce integrations. Some of the personalization options require a bit of effort; as updates are made to the tool, I have noticed more simplicity. Our Customer Success Manager has been great walking us through any issues though. Review collected by and hosted on G2.com. What problems is Folloze solving and how is that benefiting you? A couple major issues we were looking to solve were mass sends with various senders as well as gathering detailed analytics for more targeted conversations. Senders are able to log in, see engagement, and follow up without having to put in much effort. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") UI Verified User in Information Technology and Services Mid-Market (51-1000 emp.) 1/26/2018 "Great Product!" 5/5 What do you like best about Folloze? I liked the click view insight it gives. Review collected by and hosted on G2.com. What do you dislike about Folloze? There was nothing that I didn't like Review collected by and hosted on G2.com. Recommendations to others considering Folloze: It was a great product that solved the Marketing and Sales divide easily. Review collected by and hosted on G2.com. What problems is Folloze solving and how is that benefiting you? Categorizing verticals and being able to target them with the right information in mass email form right from the lead in Salesforce. Review collected by and hosted on G2.com. 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