--- title: Folloze Reviews meta\_title: 'Folloze Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 49 reviews by the users' company size, role or industry to find out how Folloze works for a business like yours. aggregate\_rating: rating\_value: 4.8 review\_count: 49 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Account-Based Execution url: https://www.g2.com/categories/account-based-execution --- ### Folloze Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users love the **ease of use** of Folloze, making it simple for teams to engage and manage campaigns effectively. [(6 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1820001&qs=pros-and-cons#reviews) Users value Folloze for its **ease of use** and seamless integration, enhancing engagement and efficiency in marketing efforts. [(5 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1819971&qs=pros-and-cons#reviews) Users praise the **exceptional customer support** from Folloze, highlighting their responsiveness and genuine partnership in success. [(4 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1820119&qs=pros-and-cons#reviews) Users commend the **extremely easy setup** of Folloze, facilitating streamlined onboarding and efficient use across teams. [(4 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1820222&qs=pros-and-cons#reviews) Users value the **robust analytics** of Folloze for effective lead tracking and engaging insights on customer interactions. [(3 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2376678&qs=pros-and-cons#reviews) Users note **design limitations** in Folloze, particularly in editing sections and customizing board dimensions. [(2 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1820142&qs=pros-and-cons#reviews) Users find **layout issues** in Folloze, as modifying text size and colors can be overly finicky and challenging. [(2 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2510301&qs=pros-and-cons#reviews) Users desire **more flexible customization** options with Folloze, wishing to edit section sizes during board creation. [(2 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2376585&qs=pros-and-cons#reviews) Users note the **limited functionality** in design options, wishing for more flexibility in templated sections for creativity. [(2 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2376562&qs=pros-and-cons#reviews) Users find the **complexity** of setup and design limitations to be challenging, requiring multiple support calls for assistance. [(1 mentions)](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2376569&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Folloze ##### 1. Ease of Use Users love the **ease of use** of Folloze, making it simple for teams to engage and manage campaigns effectively. [ See 6 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1820001&qs=pros-and-cons#reviews) See Related User Reviews MW Matthew W. 5.0/5 "A true Asset for Lead Capturing and Engagement" What do you like about Folloze? I find Folloze to be a valuable platform for engaging with various business channels strategically. The biggest value for us is the ability to create ![Katie O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Katie O.") KO Katie O. Mid-Market (51-1000 emp.) 5.0/5 "Fantastic Customer Service, Effortless Landing Page Creation" What do you like about Folloze? I love the top-tier customer service provided by Folloze; their team is always ready to assist whenever needed, which makes a significant difference i ##### 2. Helpful Users value Folloze for its **ease of use** and seamless integration, enhancing engagement and efficiency in marketing efforts. [ See 5 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1819971&qs=pros-and-cons#reviews) See Related User Reviews MW Matthew W. 5.0/5 "A true Asset for Lead Capturing and Engagement" What do you like about Folloze? I find Folloze to be a valuable platform for engaging with various business channels strategically. The biggest value for us is the ability to create ![Katie O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Katie O.") KO Katie O. Mid-Market (51-1000 emp.) 5.0/5 "Fantastic Customer Service, Effortless Landing Page Creation" What do you like about Folloze? I love the top-tier customer service provided by Folloze; their team is always ready to assist whenever needed, which makes a significant difference i ##### 3. Customer Support Users praise the **exceptional customer support** from Folloze, highlighting their responsiveness and genuine partnership in success. [ See 4 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1820119&qs=pros-and-cons#reviews) See Related User Reviews MW Matthew W. 5.0/5 "A true Asset for Lead Capturing and Engagement" What do you like about Folloze? I find Folloze to be a valuable platform for engaging with various business channels strategically. The biggest value for us is the ability to create ![Katie O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Katie O.") KO Katie O. Mid-Market (51-1000 emp.) 5.0/5 "Fantastic Customer Service, Effortless Landing Page Creation" What do you like about Folloze? I love the top-tier customer service provided by Folloze; their team is always ready to assist whenever needed, which makes a significant difference i ##### 4. Easy Setup Users commend the **extremely easy setup** of Folloze, facilitating streamlined onboarding and efficient use across teams. [ See 4 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1820222&qs=pros-and-cons#reviews) See Related User Reviews MW Matthew W. 5.0/5 "A true Asset for Lead Capturing and Engagement" What do you like about Folloze? I find Folloze to be a valuable platform for engaging with various business channels strategically. The biggest value for us is the ability to create ![Katie O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Katie O.") KO Katie O. Mid-Market (51-1000 emp.) 5.0/5 "Fantastic Customer Service, Effortless Landing Page Creation" What do you like about Folloze? I love the top-tier customer service provided by Folloze; their team is always ready to assist whenever needed, which makes a significant difference i ##### 5. Analytics Users value the **robust analytics** of Folloze for effective lead tracking and engaging insights on customer interactions. [ See 3 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2376678&qs=pros-and-cons#reviews) See Related User Reviews MW Matthew W. 5.0/5 "A true Asset for Lead Capturing and Engagement" What do you like about Folloze? I find Folloze to be a valuable platform for engaging with various business channels strategically. The biggest value for us is the ability to create ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 4.5/5 "Effortless landing page creation at scale, with personalisation" What do you like about Folloze? Folloze makes it incredibly easy to create landing pages at scale. We use the platform to create personalised landing pages by industry, use case or e ### 5 Cons or Disadvantages of Folloze ##### 1. Design Limitations Users note **design limitations** in Folloze, particularly in editing sections and customizing board dimensions. [ See 2 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=1820142&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 4.5/5 "Effortless landing page creation at scale, with personalisation" What do you dislike about Folloze? Some limitations to what's possible with design, although the support team are on hand to help. It's always hard setting up new integrations/tech aspe ![delaney d.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "delaney d.") DD delaney d. Mid-Market (51-1000 emp.) 5.0/5 "Exceptionally Easy to Use and Perfect for New Users" What do you dislike about Folloze? The only downside is that you can't particularly edit each section when creating a board, I'd like to be able to shrink the size of things. ##### 2. Layout Issues Users find **layout issues** in Folloze, as modifying text size and colors can be overly finicky and challenging. [ See 2 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2510301&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Enterprise (\> 1000 emp.) 5.0/5 "Next level product to take B2B marketing higher" What do you dislike about Folloze? When designing a board, changing things like text size, color, formatting can be too finnicky. ![Alexandra D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alexandra D.") AD Alexandra D. Enterprise (\> 1000 emp.) 5.0/5 "Not Just a Vendor, a Valued Partner" What do you dislike about Folloze? Folloze lacks some features and layouts we would like, but it allows for HTML and CSS integration, giving our team the flexibility to be creative with ##### 3. Limited Customization Users desire **more flexible customization** options with Folloze, wishing to edit section sizes during board creation. [ See 2 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2376585&qs=pros-and-cons#reviews) See Related User Reviews ![Hannah C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Hannah C.") HC Hannah C. Mid-Market (51-1000 emp.) 5.0/5 "We Don’t Just Use Folloze. We Co-Exist With It." What do you dislike about Folloze? Sometimes you want to break out of the box a bit more. More flexible templated sections would make creative iterations even faster. ![delaney d.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "delaney d.") DD delaney d. Mid-Market (51-1000 emp.) 5.0/5 "Exceptionally Easy to Use and Perfect for New Users" What do you dislike about Folloze? The only downside is that you can't particularly edit each section when creating a board, I'd like to be able to shrink the size of things. ##### 4. Limited Functionality Users note the **limited functionality** in design options, wishing for more flexibility in templated sections for creativity. [ See 2 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2376562&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 4.5/5 "Effortless landing page creation at scale, with personalisation" What do you dislike about Folloze? Some limitations to what's possible with design, although the support team are on hand to help. It's always hard setting up new integrations/tech aspe ![Hannah C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Hannah C.") HC Hannah C. Mid-Market (51-1000 emp.) 5.0/5 "We Don’t Just Use Folloze. We Co-Exist With It." What do you dislike about Folloze? Sometimes you want to break out of the box a bit more. More flexible templated sections would make creative iterations even faster. ##### 5. Complexity Users find the **complexity** of setup and design limitations to be challenging, requiring multiple support calls for assistance. [ See 1 mentions ](https://www.g2.com/products/folloze/reviews?filters%5Bsentiment_snippet%5D=2376569&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 4.5/5 "Effortless landing page creation at scale, with personalisation" What do you dislike about Folloze? Some limitations to what's possible with design, although the support team are on hand to help. It's always hard setting up new integrations/tech aspe ![Verified User in Mechanical or Industrial Engineering](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Mechanical or Industrial Engineering") AM Verified User in Mechanical or Industrial Engineering Small-Business (50 or fewer emp.) 3/19/2021 "There when we need it and then some" 4/5 What do you like best about Folloze? The ease of standing up a board without the headache of planning the design. After your first few templates are there it is very easy to duplicate and re-use other boards to keep the similar branding while only editing the necessary elements. There are plenty of ways to customize your board without giving up too much control. The folloze team has really boosted their response to security per board as well with SSO functionality, two-factor authentication, and the personalization feature. Sales enablement will be a key piece of our goals this year so safeguarding customer-specific and company sensitive content will be easier with these functions. Review collected by and hosted on G2.com. What do you dislike about Folloze? Reporting could be more robust but I know they are continuously improving on that. The content center could be better with folders/more organization of your internal content. Without searching your content, there isn't a surefire way to organize it, especially when trying to separate your content from another internal team. Review collected by and hosted on G2.com. Recommendations to others considering Folloze: Make sure you have multiple use cases for using folloze in order to utilize and train on all of their features. Review collected by and hosted on G2.com. What problems is Folloze solving and how is that benefiting you? Personalized RFP boards, internal events, and webinar landing pages. We can easily manage as a team and be agile with pivoting based on content engagement. I realized early on that it is the quickest way to get your content to anyone internal/external - while also looking branded and professional. There are several areas for improvement for our team that are already available for use - including campaigns, personalization, and better tracking with our google analytics. So plenty of room to grow with folloze. It seems like every month we are coming up with new ideas on how to utilize the platform. With many of their plans including unlimited boards, we can scale to any extent we see fit and test accordingly without worrying about how many we have left in our plan. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Enterprise (\> 1000 emp.) 10/20/2021 "Folloze is fully featured and easy to use" 4.5/5 What do you like best about Folloze? Folloze is super easy to use and very intuitive. The staff is always very helpful and always willing to step in to make sure my issues, if any, get resolved. Review collected by and hosted on G2.com. What do you dislike about Folloze? The downside is nothing! Folloze is a great product and very affordable. Review collected by and hosted on G2.com. What problems is Folloze solving and how is that benefiting you? We are solving the issue of informing our partners of the promos and pricing with the boards. It is easy to have the boards to point to. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Jason R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jason R.") JR Jason R. S Small-Business (50 or fewer emp.) 8/17/2021 "The core of our omnichannel ABM" 5/5 What do you like best about Folloze? It's a quick and easy way to create personalized ABM campaigns. The landing pages are the center of our outreach. Review collected by and hosted on G2.com. What do you dislike about Folloze? There is not much customizability in the format options. Review collected by and hosted on G2.com. Recommendations to others considering Folloze: It is a critical piece of your overall ABM outreach. Review collected by and hosted on G2.com. What problems is Folloze solving and how is that benefiting you? It allows us to create personalized ABM campaigns at a large scale. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Sarah P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sarah P.") SP Sarah P. Channel Marketing Manager Enterprise (\> 1000 emp.) 3/19/2021 "Flexible and user-friendly" 4.5/5 What do you like best about Folloze? Great way to keep sales and enablement content organized, fresh, and top-of-mind. The format is very flexible. Review collected by and hosted on G2.com. What do you dislike about Folloze? Some learning curve, but customer success team is available to help. Our infosec policies restrict us from using some of the integration functionality. Review collected by and hosted on G2.com. What problems is Folloze solving and how is that benefiting you? You can create robust pages on the fly. We use it for sales landing pages, event invitations, sales enablement content, request forms, and more. Sharing pages is easy and you get metrics on who is viewing the page or downloading content. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Financial Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Financial Services") UF Verified User in Financial Services Small-Business (50 or fewer emp.) 10/29/2021 "Using Folloze has been a fantastic way to elevate the client experience." 5/5 What do you like best about Folloze? It is user-friendly and easy to produce a board quickly for our deals in flight. Review collected by and hosted on G2.com. What do you dislike about Folloze? Our team does have a few technical restrictions due to our internal company policies. Review collected by and hosted on G2.com. What problems is Folloze solving and how is that benefiting you? We are generating custom microsites for our clients in a more timely fashion using Folloze. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") AI Verified User in Information Technology and Services Enterprise (\> 1000 emp.) 10/29/2021 "Folloze" 5/5 What do you like best about Folloze? Outstanding customer service and technical assistance Review collected by and hosted on G2.com. What do you dislike about Folloze? Flexibility on design is a bit flat - looking forward to a roadmap for additional capabilities on that. Review collected by and hosted on G2.com. What problems is Folloze solving and how is that benefiting you? Ability to scale our program, provide a customized platform for our clients and enhance the user experience. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Jennifer F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jennifer F.") JF Jennifer F. Sr. Manager Revenue Marketing & Ops Mid-Market (51-1000 emp.) 4/16/2021 "Great product + great team!" 5/5 What do you like best about Folloze? The tool is really cool. Functionality and personalization are amazing, but what I've enjoyed most about Folloze is my interaction with the team; from pre-sales to post, to support, to product, everyone has been super helpful, engaging, and supportive. Review collected by and hosted on G2.com. What do you dislike about Folloze? There are no real downsides here, but I will say that they are still innovating, so I can definitely be impatient in waiting for exciting new features! Review collected by and hosted on G2.com. What problems is Folloze solving and how is that benefiting you? Folloze has been helping us execute on our 1:1, 1:few, 1:many campaigns with ease, flexibility, and scale! Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Yusra J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yusra J.") YJ Yusra J. Director of Marketing Small-Business (50 or fewer emp.) 3/19/2021 "Best part of our Tech Stack!" 5/5 What do you like best about Folloze? I love the versatility and creativity of creating your own boards! Our clients love it as well.l Review collected by and hosted on G2.com. What do you dislike about Folloze? It's a little pricy for a small company like us. Review collected by and hosted on G2.com. Recommendations to others considering Folloze: If you need something creative specially for Account based marketing - this is your tool!! Review collected by and hosted on G2.com. What problems is Folloze solving and how is that benefiting you? No problems so far - benefits have been the ease of use and training for our team. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Julia E.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Julia E.") JE Julia E. Senior Growth Manager Enterprise (\> 1000 emp.) 3/19/2021 "Folloze is a Great and Proven (by us) Product!!" 5/5 What do you like best about Folloze? The Analytics. Quick, creative, and easy! Review collected by and hosted on G2.com. What do you dislike about Folloze? Nothing about Folloze, sales adoption... Review collected by and hosted on G2.com. Recommendations to others considering Folloze: I highly recommend Folloze to organizations that want to delight their customers with content-rich boards (aka micro-portals). Review collected by and hosted on G2.com. What problems is Folloze solving and how is that benefiting you? Sales needed to send emails with content and did not have a way before. Benefits are: 1. A tool for sales to quickly send emails to prospects/customers with content the marketing has chosen (and made into a micro-portal). 2. Ability to see who has viewed which assets, for how long, etc. 3. Sales won was the best benefit we could have asked for, and Folloze delivered! Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Tim M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Tim M.") TM Tim M. Lead Consultant Small-Business (50 or fewer emp.) 7/30/2020 "Personalised ABM at scale and so much more!" 5/5 What do you like best about Folloze? Unlike a lot of marketing tech, Folloze is really simple to setup and simple to use, which means you can be up and running with a highly personalised ABM campaign with very minimal training and time (the caveat of course is that you need to have high quality, relevant content to send out in the first place!). Simplicity doesn't come at the expense of quality though - it also looks creative and highly professional, with a real 'wow factor'. The hyper-personalisation element is obviously one of the key USP's for Folloze and it is also truly impressive. The ability to create a single 'board' which delivers different content to different audience segments is huge and really the ultimate goal of ABM. The functionality around this has continued to improve recently which is critical in helping to cut through the noise and deliver true 1:1 targeted messaging. The analytics within the platform is also a real winner. Being able to see down to an individual level who is engaging with which specific areas of your content and how deeply, makes following up campaigns so much more effective for both sales and marketing teams. And the range of multimedia that you can include in a Folloze 'board' (video, pdf's, presentations, documents etc.) to create a unique experience for the recipient moves it way beyond anything that typical marketing automation tools are capable of. Finally, the flexibility of the platform means you can do a lot more with it than just run ABM campaigns. The use case for hosting virtual events on Folloze is very strong, and we've been using it to also support individual sales and account management opportunities where an innovative approach is required. Review collected by and hosted on G2.com. What do you dislike about Folloze? I haven't used all the integrations (Salesforce, Marketo, Pardot, Outlook etc.) so can't comment on those, but for me there's nothing to dislike! Review collected by and hosted on G2.com. What problems is Folloze solving and how is that benefiting you? Creation of large scale, highly targeted and personalised outreach campaigns. Tracking engagement levels of campaigns and the various associated content to enable targeted, relevant sales and marketing follow-up. Personalised, impactful and stand-out delivery of sales materials including proposals and bids. With this the ability to include supporting multimedia to increase the impact and display innovative ideas. Driving customer and contract success using the platform as a centralised, customer-facing 'portal'. Review collected by and hosted on G2.com. 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