Flurry Push is a free push notification service integrated within the Flurry Marketing Suite, designed to help mobile app developers on Android and iOS platforms effectively re-engage and retain users. By leveraging targeted messaging, Flurry Push enables developers to drive user engagement, enhance retention rates, and ultimately boost app revenue. Key Features and Functionality: - Promotional Campaigns: Schedule push notifications on a one-time, daily, weekly, or real-time basis to promote new features, events, contests, or other app content. - New User Retention: Convert recent app installers into active users by sending tailored messages that encourage continued engagement. - Event-Driven Notifications: Re-engage users by triggering push notifications based on specific in-app events or behaviors. - Actionable Analytics: Monitor and analyze key performance indicators (KPIs and push notification campaign metrics within a single platform, facilitating data-driven decision-making. - Triggered Push Notifications: Automatically dispatch messages based on app install time, user actions, or other defined audience attributes. - Powerful Segmentation: Target users using a range of attributes, including geographic location, demographics, behavior, and device specifics, allowing for precise audience segmentation and personalized messaging. Primary Value and User Solutions: Flurry Push addresses the common challenges of user engagement and retention faced by mobile app developers. By providing a robust, free tool for sending targeted push notifications, it empowers developers to maintain active user bases, re-engage dormant users, and foster long-term app usage. The integration of comprehensive analytics and segmentation capabilities ensures that messaging strategies are data-driven and effectively tailored to diverse user segments, leading to improved user satisfaction and increased app revenue.