The problem it solves for B2B SaaS companies is incredible. Also the AI feature are like sales buddy. Features like Linkedin Adpilot are really helpful for running campaigns. Also, the workflows are very useful for real time notifications. Review collected by and hosted on G2.com.

The UI is bit complex. That's why it's difficult on user level. Guides should be there at each module. Review collected by and hosted on G2.com.

I really appreciate the support from Factors.AI. It's not just a tool; the team is always ready to understand my use cases and provide solutions. The initial setup was straightforward, and the platform makes it easy to identify website visitors, track intent signals, and consolidate insights from multiple sources such as G2. The segmentation capabilities help us focus on high-intent accounts and prioritize our outreach efforts more effectively. Review collected by and hosted on G2.com.

The contact level identification is not there. If there is a way to identify the frequent visitors, and if it could only use the credit for new visitors, that would be great in terms of credits usage. Review collected by and hosted on G2.com.

I use Factors.AI for data-driven insights into marketing performance to streamline our campaigns and reach our target audience more effectively. It's great for understanding how people are getting to our website and showing interest in our service offerings at an account level. I've found the integration of LinkedIn data incredibly useful, especially for understanding the influence of LinkedIn advertising and organic content on our pipeline. We also integrate Factors.AI into our ad platforms and HubSpot, which enhances our overall analysis. Review collected by and hosted on G2.com.

Cost of the platform compared to overall paid media budgets can be prohibitive for smaller media spends. Review collected by and hosted on G2.com.

The accounts identify of website visitors helps us refine our lead gen efforts to get better results Review collected by and hosted on G2.com.

Nothing specifically to dislike.. however if it had individual identify of visitors, i would have loved it more Review collected by and hosted on G2.com.

Real-time buyer intent insights, dynamic audience creation, and the ability to turn account engagement into actionable marketing and sales campaigns. Review collected by and hosted on G2.com.

The UI has a learning curve, and some reports and workflows could be more intuitive and easier to customize. Review collected by and hosted on G2.com.

The ease of intelligence is something that intrigues me everytime I use the platform. Review collected by and hosted on G2.com.

Nothing in particular, however, the UI can be a bit more user friendly. Review collected by and hosted on G2.com.

It’s been really helpful for understanding which accounts are showing genuine interest in us. Review collected by and hosted on G2.com.

I don’t have anything in particular to dislike about the platform. Review collected by and hosted on G2.com.

I like Factors.AI's support and integration capabilities. Their support actively guides us in using new features with valid use cases for our business, and they're often open to modifying features based on our requirements. The integration capabilities are great for moving data across our CRM and other execution platforms. Additionally, the initial setup was super simple, as we went live by just placing their SDK and connecting our CRM and ad channels in under a few minutes. Review collected by and hosted on G2.com.

Nothing so far Review collected by and hosted on G2.com.

As a campaign manager, my biggest headache has always been proving the value of our upper-funnel and other brand channels influenced by campaigns on LinkedIn. Factors AI completely solved this. Their LinkedIn funnel reports allow me to see exactly how linkedin influenced the brand channels pipeline. Review collected by and hosted on G2.com.

The setup and attribution modeling took a bit of time to dial in and required a learning curve during onboarding. However, their customer support team was incredibly hands-on in helping us map our complex sales stages Review collected by and hosted on G2.com.

Factors.AI makes it incredibly easy to identify anonymous website traffic and convert high-intent accounts into pipeline. The real-time Slack notifications help our sales team follow up instantly with warm leads. Review collected by and hosted on G2.com.

Factors linkedin integration and reporting needs to be improved Review collected by and hosted on G2.com.