exaudi is Neodata Group's Audience Platform, which carries with it DMP and CDP functionalities. With exaudi you can: - Manage and standardize any data source, both internal (e.g. Data from online campaigns, online data, CRM data, business data, etc.) and external (e.g. Data from data providers, sociodemographic data, psychographics, researches, etc.). - Aggregate Data in Audience segments determined by set characteristics (such as client/non-client, family segments, male segments, etc.), according to your Marketing objectives. These information is then displayed in Real Time Dashboards. - Activate Audiences in Marketing Campaigns according to the Company's Business Goals. exaudi boosts the impact of Audience Target thanks to integrations with platforms used by Customers (for example, SSP, DSP, CRM, CMS, DEM, etc.). Besides standard integrations, further personalizations is also available.