---
title: Dynamics 365 Customer Insights Reviews
meta_title: 'Dynamics 365 Customer Insights Reviews 2026: Details, Pricing, & Features
  | G2'
meta_description: Filter 19 reviews by the users' company size, role or industry to
  find out how Dynamics 365 Customer Insights works for a business like yours.
aggregate_rating:
  rating_value: 4.0
  review_count: 19
  scale: '5'
date_modified: '2026-08-04'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---


# Dynamics 365 Customer Insights Reviews
**Vendor:** Microsoft  
**Category:** [Customer Data Platforms (CDP)](https://www.g2.com/categories/customer-data-platform-cdp)  
**Average Rating:** 4.0/5.0  
**Total Reviews:** 19
## About Dynamics 365 Customer Insights
Dynamics 365 Customer Insights is a powerful, real-time customer data platform (CDP) brings together transactional, behavioral, and demographic data to create multi‑dimensional profiles. Activate real‑time insights across the customer journey and on destinations including analytics, marketing, advertising, and customer engagement platforms through turnkey integrations with Microsoft and third‑party applications.






- [View Dynamics 365 Customer Insights pricing details and edition comparison](https://www.g2.com/products/dynamics-365-customer-insights/reviews?page=2&section=pricing&secure%5Bexpires_at%5D=2026-08-07+09%3A25%3A40+-0500&secure%5Bsession_id%5D=da8dcbf6-a77f-446d-aa03-2e1e422d847c&secure%5Btoken%5D=d72aaa66125ab47ac178cfdcdda8a4748cce1f71a1d9b7f19e7613552c44fc3b&format=llm_user)

## Dynamics 365 Customer Insights Features
**Data Sourcing**
- Data Enrichment
- Expandability
- Email Marketing
- Multi-Channel Marketing
- Real-Time Data

**Intelligence**
- Marketing Metrics
- Predictive Modeling
- Recommendation Engine

**Additional Functionality**
- Engagement Tracking
- Contact Management
- Customer Journey Mapping
- Generative AI
- API
- A/B Testing
- Lead Generation
- Data Integration
- Customer Activity Tracking
- Activity Dashboard
- Activity Tracking
- Campaign Segmentation
- Lead Capture
- Contact Database
- Campaign Management
- Behavior Tracking
- Real-Time Analytics
- Email Management
- Lead Qualification
- Reporting & Statistics
- Template Management
- Alerts/Notifications
- Predictive Analytics
- Surveys & Feedback
- Personalization
- Campaign Planning
- Third-Party Integrations
- Behavioral Analytics
- Email Tracking
- Campaign Analytics
- Customer Segmentation
- Multi-Channel Communication
- Lead Management
- Channel Management
- AI Copilot
- Audience Targeting
- GDPR Compliance
- Customer Profiles
- Customer Database
- Multiple Data Sources
- Event Triggered Actions
- Tagging
- Customizable Templates

## Top Dynamics 365 Customer Insights Alternatives
  - [Twilio Segment](https://www.g2.com/products/twilio-segment/reviews) - 4.5/5.0 (556 reviews)
  - [Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/products/salesforce-data-360-formerly-data-cloud/reviews) - 4.3/5.0 (303 reviews)
  - [Tealium](https://www.g2.com/products/tealium-2026-07-21/reviews) - 4.3/5.0 (445 reviews)