--- title: Campaign Monitor Reviews meta_title: 'Campaign Monitor Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 732 reviews by the users' company size, role or industry to find out how Campaign Monitor works for a business like yours. aggregate_rating: rating_value: 4.1 review_count: 732 scale: '5' date_modified: '2026-09-30' parent_category: name: Marketing url: https://www.g2.com/categories/marketing ---

Campaign Monitor Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users praise the ease of use of Campaign Monitor, appreciating its user-friendly interface and straightforward navigation. (18 mentions)
Users appreciate the user-friendly interface of Campaign Monitor, enabling quick adoption and efficient use by all team members. (14 mentions)
Users highlight the easy setup of Campaign Monitor, making email creation and automation a breeze for teams. (13 mentions)
Users appreciate the intuitive interface of Campaign Monitor, making it simple to navigate and manage email campaigns. (11 mentions)
Users praise the user-friendly interface of Campaign Monitor, enhancing ease of navigation and team efficiency. (11 mentions)
Users find missing features like limited insights and template exports hinder their overall experience with Campaign Monitor. (11 mentions)
Users face email issues such as limited tracking options and difficulties importing fonts, impacting their campaign management. (6 mentions)
Users find email management cumbersome, facing issues with tagging, reporting, and sorting capabilities. (5 mentions)
Users experience campaign issues including bugs and email delivery delays, causing stress and uncertainty in operations. (3 mentions)
Users note limited features, especially for advanced automation and larger subscriber lists, impacting overall capabilities. (3 mentions)

5 Pros or Advantages of Campaign Monitor

5 Cons or Disadvantages of Campaign Monitor

Ben E.
BE
Ben E.
Marketing and communications assistant
Mid-Market (51-1000 emp.)
"Campaignmonitor: All-in-One, Easy Drag-and-Drop Email Platform - Perfect for New Starters"
5/5
What do you like best about Campaign Monitor?

Campaignmonitor is a great software to use if you are looking to have an all in one solution for email campaigns. It is very easy to create an email campaign by using the drag-and-drop functionality, and we have found it to be great for new starters to be able to pick up, even with not a lot of prior experience. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor?

Even though the customisation options are good, it would always be better if there were more options to be able to edit your designs and be able to add more of your own customisation. An integration with design software like Canva would be very helpful. Review collected by and hosted on G2.com.

Shelley J.
SJ
Shelley J.
Marketing Manager
Mid-Market (51-1000 emp.)
"Campaign Monitor: Advanced Segmentation and Intuitive Drag-and-Drop Builder"
5/5
What do you like best about Campaign Monitor?

I chose Campaign Monitor because of its advanced segmentation abilities and also the simplicity of the drag-and-drop email builder. I love that I can segment customers based on who their contact is at the company, or based on where they're coming from; then, to speak to them in the language that resonates most with them.

The pricing seems fair, and the tracking is great by list or map. I've never had trouble integrating the list with other apps, and overall it is just a robust platform. But it is the segmentation and subsequent automation capabilities (to segments) that is the biggest advantage of CM over other options, imo. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor?

There are few annoyances; the builder is not perfect, but it's not far off. As good or better than most other email platforms. Review collected by and hosted on G2.com.

Verified User in Non-Profit Organization Management
AN
Verified User in Non-Profit Organization Management
Small-Business (50 or fewer emp.)
"Excellent List Management, Easy-to-Use Templates"
4.5/5
What do you like best about Campaign Monitor?

I appreciate Campaign Monitor's excellent list management capacities, which make organizing our mailing lists a breeze. We take advantage of the capacity to sort within lists, which are great for those opting in to just a portion of our publications. Campaign Monitor's analytics are also incredibly helpful for understanding what "works" in our email messaging, particularly the analytics around open rates, click rates, and which links are getting the most attention.

The clear templates are particularly valuable to us as we don't have an in-house graphic designer. Having the capacity for easy-to-modify templates means that we can create visually attractive messaging and publications without needing to hire external designers. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor?

Campaign Monitor is constantly updating and looking at new ways to help us distribute and display our work. This is great in terms of creating options, but has at times made user experience cumbersome as we have to learn new steps regularly. Review collected by and hosted on G2.com.

Verified User in Retail
AR
Verified User in Retail
Small-Business (50 or fewer emp.)
"Clean and stable but not the first choice for online stores"
3.5/5
What do you like best about Campaign Monitor?

The user interface is clean and easy to navigate. The price is okay overall, although support used to be easier to reach than it is now. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor?

In some regards it is not really flexible, while overall the system is very robust and stable. For example if you use an e-mail subscription form and want the subscriber to receive a specific e-mail response upon subscribing, the second time, the same subscriber subscribes there is no way to send the same e-mail again to that person. In general it is also not really focussed on online store customers. Other platforms significantly more advanced in terms of feature set and integrations. Review collected by and hosted on G2.com.

Verified User
G
Verified User
Enterprise (> 1000 emp.)
"Insightful Analytics and Ease of Use"
5/5
What do you like best about Campaign Monitor?

I find the analytics pretty great for seeing how many people actually open the emails, who clicked one of the links in them, and just seeing what the actual engagement is. It's easy to see which campaigns are the most successful and helps us design our emails in a way that results in the most opens, the most clicks, and the least unsubscribes. I also think it's overall easier to use, with a super easy initial setup. It's all pretty much plug and play, where you just have to click through the right selections. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor?

It's not always easy to edit a single user. Sometimes we get requests to change from one email address to another. And you have to go find what list that user's in, change the address, delete the old. It'd be easier with more search features for the lists. Review collected by and hosted on G2.com.

Zoe O.
ZO
Zoe O.
Marketing Manager
Mid-Market (51-1000 emp.)
"Solid email design and reporting, but a bit complicated"
2.5/5
What do you like best about Campaign Monitor?

Campaign Monitor has solid core features, especially for email design and reporting. The platform is reliable, and once you get familiar with it, it can handle most campaign needs effectively. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor?

The platform can feel unintuitive at times, with a learning curve that makes simple tasks more time-consuming than expected. While it’s capable overall, the user experience could be more streamlined. Review collected by and hosted on G2.com.

Shannon H.
SH
Shannon H.
Digital Marketing Manager
Small-Business (50 or fewer emp.)
"Easy to Use, but High Cost per Send and Slow Support"
3.5/5
What do you like best about Campaign Monitor?

I think it's easy to use, we adapted this from our client so it's a lot easier for them to use. I think there could be more layout design elements to make the mailers seem more elevated. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor?

The cost per send is quite high, we would like to see more package solutions available. I've also found the support team to be slow when needed. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Focused Email Marketing Done Better Than the Rest"
5/5
What do you like best about Campaign Monitor?

As a Campaign Monitor reseller, I've always valued that it has stayed focused on email marketing and isn't trying to become a one-stop shop for everything digital, unlike its competitors. It does one thing and does it better than the rest. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor?

The only downsides I've experienced are keeping clients locked into a template and not letting them produce off-brand emails due to poor design decisions. Review collected by and hosted on G2.com.

Anum R.
AR
Anum R.
Customer Desk
Small-Business (50 or fewer emp.)
"Easy List Segmentation and a Simple Interface That Integrates Smoothly"
4/5
What do you like best about Campaign Monitor?

The best part about Campaign Monitor is how easy it makes it to segment my email marketing list. It also has a simple, easy-to-use interface, supports client billing, and integrates smoothly with other landing page sites. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor?

Most of it is simple to use, but it could improve by offering a better performance analytics interface and an easier way to filter bounce-backs. Review collected by and hosted on G2.com.

Faizal .
F
Faizal .
Deputy Manager
Small-Business (50 or fewer emp.)
"Great Advertising Dashboard, Nothing to Dislike About Campaign Monitor"
5/5
What do you like best about Campaign Monitor?

Overall, the advertising dashboard on the site is good. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor?

I don’t think there’s anything to dislike about Campaign Monitor. Review collected by and hosted on G2.com.