Bitly Features
Reports & Dashboards (4)
Report Customizability
As reported in 47 Bitly reviews. Allows user flexibility into manipulating and digging deeper into the data that is provided through the tool.
Report Exporting
Allows users to export reports from the product into an .xsl, .csv, or .pdf file. 47 reviewers of Bitly have provided feedback on this feature.
Scalability
As reported in 47 Bitly reviews. Allows marketer to add, track, and measure a multitude of social media accounts.
White Label
Offers a white labeling service for agencies or resellers to customize platform branding. 45 reviewers of Bitly have provided feedback on this feature.
Social Analytics (7)
Competitor Analysis
Based on 45 Bitly reviews. Gathers and compares social data from competitors to help keep tabs on competition and benchmark progess in the social sphere.
Follower Analysis
Analyzes and illustrates follower information such as demographics, location, interests, etc. This feature was mentioned in 46 Bitly reviews.
Post Performance
Tracks how much engagement (views, likes, favorites, retweets, comments, etc.) each piece of content receives to highlight which types of content resonate best with the target audience. 48 reviewers of Bitly have provided feedback on this feature.
Paid Campaign Tracking
Tracks and measures the success of paid advertising initiatives run on social media sites. This feature was mentioned in 44 Bitly reviews.
Attribution
Based on 44 Bitly reviews. Ties social activity to business results such as leads, conversions, and sales.
Hashtag Analytics
Analyzes the performance of hashtags and identifies popular or trending hashtags. This feature was mentioned in 43 Bitly reviews.
Sentiment Analysis
As reported in 43 Bitly reviews. Uses AI to accurately assess the sentiment of social media content based on keywords and phrases.
Tools (1)
Audience Insights
As reported in 177 Bitly reviews. Helps users understand audience demographics and evaluate visitor behavior
URL Shortener (4)
Branded Shortlinks
Enables users to select custom and branded vanity URLs. 358 reviewers of Bitly have provided feedback on this feature.
Link Analytics
Based on 352 Bitly reviews. Displays analytics such as clicks, sources, and demographics.
Bulk URL Creation
As reported in 267 Bitly reviews. Allows users to create multiple shortlinks at once.
Historical Shortlink Tracking
As reported in 326 Bitly reviews. Records and stores past links associated with a user's account.
Audience Targeting (2)
Geographic Targeting
Based on 66 Bitly reviews. Directs traffic based on user's location
Device/OS Targeting
Based on 68 Bitly reviews. Directs traffic based on user's device and/or operating system
Analytics (2)
Digital Analytics
Tracks visitor engagement metrics such as visits and clicks 82 reviewers of Bitly have provided feedback on this feature.
Data Sharing and Exporting
As reported in 72 Bitly reviews. Tools for sharing or exporting analytics data
Page Customization (4)
Drag and Drop
Allows users to drag and drop items and content to customize their site's look. This feature was mentioned in 20 Bitly reviews.
Templates
Based on 21 Bitly reviews. Provides ready-made templates for simplified landing page creation.
Advanced Customization
As reported in 18 Bitly reviews. Allows users to edit a page's HTML or CSS code, or add custom code.
Content Library
Based on 20 Bitly reviews. Allows users to upload and manage content such as photos, videos, and audio.
Page Optimization (4)
A/B Testing
Based on 19 Bitly reviews. Enables users to test changes to a page by administering the change to a portion of visitors and measuring conversion.
Mobile Responsive
As reported in 20 Bitly reviews. Creates mobile responsive pages for optimized viewing on mobile devices.
Web Analytics
Gives users insight into unique pageviews, conversions, visitor location and device type, etc. 19 reviewers of Bitly have provided feedback on this feature.
SEO
Based on 19 Bitly reviews. Optimizes content to increase search engine result rankings.
Integrations (3)
E-Commerce Integration
As reported in 17 Bitly reviews. Integrates with e-commerce platforms.
Email Marketing Integration
As reported in 18 Bitly reviews. Integrates with email marketing providers to share captured lead data.
Domain Integration
Allows companies to connect landing pages to their existing domain. 19 reviewers of Bitly have provided feedback on this feature.
Development (3)
Bulk Creation
Enables the creation of bulk quantities of QR codes as CSV files 99 reviewers of Bitly have provided feedback on this feature.
Analytics
Based on 119 Bitly reviews. Provides analytical measures of customer interactions with the QR code
Intuitive Dashboards
Based on 112 Bitly reviews. Features dashboards that help manage and design QR codes and landing pages. They include the ability to download reports, add team members, and manage workflows
Formatting (3)
Dynamics Codes
As reported in 101 Bitly reviews. Allows users to create dynamic QR codes that regularly update and can be edited
File Formats
Allows QR codes to be exported as various different file formats, such as PDFs and PNGs 107 reviewers of Bitly have provided feedback on this feature.
Customization
Offers customizations of logos with various color schemes and capacities to brand QR codes This feature was mentioned in 119 Bitly reviews.
Generative AI (1)
AI Text Generation
As reported in 18 Bitly reviews. Allows users to generate text based on a text prompt.
Agentic AI - Landing Page Builders (1)
Cross-system Integration
Works across multiple software systems or databases
Agentic AI - Digital Sales Room (3)
Autonomous Task Execution
Capability to perform complex tasks without constant human input This feature was mentioned in 11 Bitly reviews.
Cross-system Integration
Based on 13 Bitly reviews. Works across multiple software systems or databases
Adaptive Learning
As reported in 11 Bitly reviews. Improves performance based on feedback and experience
Agentic AI - Business Continuity Management (2)
Multi-step Planning
Ability to break down and plan multi-step processes
Adaptive Learning
Improves performance based on feedback and experience
Agentic AI - Penetration Testing (4)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Agentic AI - Social Media Analytics (5)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Content Analytics (5)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives





